Google Ads Smart Bidding Now Offers More Budget Pacing Options
ICYMI: Google Ads Smart Bidding Exploration and budget pacing works in more ways https://t.co/gg4gBv5bXg https://t.co/izMFKytnFp
Google Plans to Tweak EU News Site Reputation Policy
ICYMI: Google may adjust the site reputation abuse policy for EU news sites https://t.co/Q39qvw8bLB https://t.co/jGd5EBWkFL
ABC Criticizes Trump Admin's Viewpoint Bias Claim
ABC said the Trump administration "has been open about its disapproval of the viewpoints expressed on 'The View.' But the government has no legitimate interest in declaring some viewpoints more worthy than others." https://t.co/YY9Hvbtty8 via @variety
Twitch Trials Personalized Shoutouts for Subscriber Milestones
Twitch is testing a way to send personalized notes to your viewers as Streamer Shouts. This will include things like Subscriber Anniversaries, A Returning Viewer, Watch Streaks, and more. It's being tested with a small group of streamers.
AI Triples Amazon eBook Volume, Floods Market with Slop
If you thought the book market was crowded before, it's even worse now. Since the release of AI, the number of new eBooks published on Amazon has jumped 3x from 100,000 to 300,000 per month. And established authors who've published books...
The Bear Surges; Reggie Dinkins Holds Steady in Emmy Predictions
New Emmy predictions just dropped. "The Bear" is climbing after that surprise episode drop. "The Fall and Rise of Reggie Dinkins" holds steady, and that Season 2 renewal only helps it. Who's in? Who's out? Who's being slept on? https://t.co/sID80Spnqv via @Variety #Emmys...
Season Two Highlights Supporting Characters' Equal Importance
Season two of Apple’s Your Friends & Neighbors: Yet another show that thinks the secondary characters are as important as the protagonist. #landman https://t.co/46Vn4jwsgg
FTC Appears Indifferent as AI/UGC Ads Flood Market
It truly feels like the FTC straight up dgaf at all because these types of AI and UGC ads are rampant and there’s quite literally zero oversight.
Government Can't Dictate Content on Media Platforms
ABC also quotes the DC Circuit dissent from then Judge Kavanaugh in the 2017 net neutrality case: the government may not tell "Amazon or Politics & Prose what books to promote; or tell The Washington Post or the Drudge Report...
Follow Charlotte Henry: Your Go‑To Sports Media Expert
Want to give a Friday shout out to the amazing @charlotteahenry who is an essential go to resource on all sports media and business of media news at her site The Addition. She’s also the author of Streaming Wars....
From First Upload to Hollywood: Creators Meet
Full circle moment @YouTube and @GeminiApp are the title sponsors of our event, Press Publish LA. We uploaded our first video to YouTube in 2011 with very little understanding of where that decision would take us. Over the next decade we...
ABC Renews RJ Decker for a Second Season
#ABC has renewed freshman drama #RJDecker for a second season. Produced by #Disney’s 20th TV. $DIS
See How MLB Broadcast Ads Evolved 2016‑2026
🚨🚨 @JacobFeldman4 just built a website that will let you see every single @MLB team's backdrop in 2016 vs. 2026. If you're curious about how advertisements (and new camera angles) have crept into baseball broadcasts, it's a fascinating tool. Quick...
Distribution Remains the Timeless Moat, Not a Trend
Distribution is not the "new" moat. It's been the moat for 5+ years. If not longer. The last year just showed us who had a moat and who didn't. And who knows how to build one across multiple paltforms.
WSJ Seeks Deputy Middle East Bureau Chief in Dubai/Tel Aviv
Looking for an exciting reporting and editing role in the heart of the biggest stories in the world? Apply to be WSJ's next Deputy Middle East Bureau Chief, in Dubai or Tel Aviv. https://t.co/huAcTEWBVO
AI Reveals Decade-Long Surge in Home‑Plate Ads
Some people are using AI to automate their daily work tasks. Naturally, I used it to help me visualize just how many ads have been added behind home plate at each MLB stadium over the last 10 years. Results (and interactive...
Murdoch Threatens Trump, Then Pushes NFL Squeeze
MURDOCH: I'm publishing a story about your birthday note to Epstein. TRUMP: I'm suing you for $10 billion. MURDOCH: Cool. Hey I need a favor: Can you help me squeeze the NFL? https://www.businessinsider.com/murdoch-trump-nfl-fox-streaming-netflix-fcc-doj-2026-5
Hormozi Advice Sparks Massive Social Media Surge
The Hormozi Effect. The host of our podcast Stephanie Pipkin got to ask @AlexHormozi a question at a recent workshop and it was posted on socials by the Hormozi team. Our team was quick on it (first comment, etc) and have...
TV Upfronts Turn Into NFL Victory Lap
The annual TV Upfronts begin on Monday — it’s going to be a week-long NFL victory lap with one big media company after another touting their NFL games. I’m told Roger Goodell will be at the Disney upfront Tuesday. ESPN...
Your Debut Can Be a Later Book, Not the First
Something I wish more debut authors knew: the first book you write doesn't have to be the one that makes your career. 👉 Stephen King wrote 4 novels before Carrie was picked up by Doubleday and became his debut. 👉 Ken Follett...
Op-Eds Shifted From Thoughtful Analysis to Clickbait Drivel
When OpEds were buried in the back of the first section, papers like the NYT employed thoughtful intellectuals to write them. Even if you didn't agree, the opinions were generally well thought out. But now that it's a major source...
Content Marketers Must Evolve Into Editorial Guardians
Content marketers need to shift into more editorial roles. AI makes content *production* easier than ever, but you still need someone to oversee all the various activities and act as the quality bar/voice of taste. https://t.co/MvWpoOG3Gs
Farewell to Labor: A Generation of Reporters Departs
Truly the end of an era. The Labor team launched the same month I joined Politico & I have watched so many great reporters go thru it, from early stalwarts @marianne_levine & Brian Mahoney to @tedhesson @CoganSchneier @IanKullgren @Eleanor_Mueller @RebeccaARainey...
Low‑Res TVs Amplified Facial Expressions, 4K Dampens Them
I think it's due to video resolution When Jim Carrey got famous in the 1990s, the average TV was 720×480 (480i) Now 4K is the standard, which is 3840×2160 If you exaggerate your facial features on a blurry small low resolution TV, you...
Google Unlikely to Tailor Spam Policy for EU Advantage
I have a hard time believing that Google will adjust a spam policy for just the EU. That would give news publishers in the EU an unfair advantage. And I highly doubt Google will get rid of the spam policy...
Fin TV Prioritizes Authority over Viewer Interests
Unfortunately Fin TV is about promoting people as authorities and/or gaining access to managements. It has never appeared, to me, to be solely about the viewers.
NewsCorp CEO: AI Licensing Beyond Transaction, Protect IP
More about AI and publishers -> NewsCorp CEO Robert Thomson touted its recent AI content licensing deal with Meta as greater than “purely transactional,” though he warned of other firms illegally scraping the company’s content “IP powers AI,” he said. “IP is an...
Wendy's First Agency Switch in 18 Years Coming Soon
Wendy's media agency change was the first time the company did that in 18 years. The change will be evident at the second half of the year. $WEN
Vertical Video Emerges as $50B Rival to Netflix
On this week’s LightShed Live, we sat down with @hernanlopez to talk vertical video, what he sees as a third audiovisual language, distinct from TV and film. The market is already enormous in ways that should stop every media executive...
Predictable AI Openings Undermine Content Credibility
I got some feedback recently that made me stop and think. Someone told me they could tell my LinkedIn posts were AI-generated before they finished the first sentence, and the giveaway wasn't the content, it was the opening. Always "last...
Polo AI Beats All Competitors at $0.11 /Video
You're overpaying for Seedance 2.0 generation. 𝐏𝐨𝐥𝐥𝐨 𝐀𝐈 𝐨𝐟𝐟𝐞𝐫𝐬 𝐢𝐭 𝐚𝐭 $𝟎.𝟏𝟏/𝐯𝐢𝐝𝐞𝐨 — the market's lowest price. That's a better rate than Seedance, OpenArt, Topview, Higgsfield, and Freepik. Create more. Test more. Spend less. The best tools win on quality. The best...
New TV Deals Boost MLB Ratings Early
MLB Is Seeing an Early Ratings Lift From New-Look TV Deals - https://t.co/WHKufsJxo8 via @FOS
Instagram Tweaks Feed to Prioritize Followed Accounts
Instagram says it’s made some changes to my feed to make it easier to catch up with posts from accounts I follow. Unclear what’s actually changed.
CTV Evolves Into Guaranteed Performance Channel with LG Partnership
Last week at Possible Miami, I had the pleasure of hitting the stage with Serge Matta, President of LG Ad Solutions ((@LG_Ad_Solutions). Serge made the points that CTV is no longer just about "awareness" - it’s officially a performance channel. In fact...
Watch Giro D'Italia on HBO Max and truTV
Reminder as the #GirodItaliaᴿᴾ gets underway that in addition to #streaming it on #HBOMax, people in the US can also watch daily coverage on the channel #truTV. #cycling $WBD
Indian Phone Giants Use Courts to Silence Critics
Phone companies in India have always had a power imbalance in their favor. Companies often freeze journalists or creators out for critical coverage. But going to court over videos and blocking any critical coverage or opinion to stifle voices feels out...
For All Mankind Fizzles, Joins Walking Dead’s End
“For All Mankind” is ready for its end. It’s fizzled out the same way as “The walking Dead.”
Success Requires Quality, Strategy, and Proper Presentation
A hard author truth… Everybody wants the “secret” to selling books, but many don’t want or like the truth: You cannot throw a random cover on a book that doesn’t fit your genre (or have quality) and expect readers to buy...
NBC Renews Law & Order for 26th Season.
#NBC has renewed #LawAndOrder for a 26th season. The network's upfront presentation is Monday. #CMCSA
Predicting Meta's Friday Performance for U.S. Investors
The perks of being in the future is I can safely predict how Meta performance will be for Americans here on Friday.
Advocacy Groups Demand Records on Alleged CNN Compromise
Scoop: Two press advocacy organizations that hold Paramount stock have sent a letter to the company's chief legal officer demanding to inspect records over concerns the Ellisons have agreed to compromise CNN to secure approval of its WBD merger.
NFL Likely Hands Three Games to Netflix This Season
If you're having trouble following the final NFL TV rights assignments this year, here's my understanding: The NFL has 12 games left throughout the season to divvy up on top of pre-existing commitments. Five are expected to go streamers/broadcasters, while the...
Rupert And
It's Rupert vs Roger over the NFL and the future of broadcast TV. W/@andrewlbeaton, @jdawsey1 & @DanaMattioli https://t.co/2dtCo2quDG via @WSJ
NBC Locks $7.75B Olympic Deal Through 2032
🥇 📺 May 7, 2014: NBC signed a $7.75 billion extension to carry the Olympic Games through 2032. Just three years prior, they outbid ABC/ESPN and Fox for rights to carry the Olympics thru 2020. https://t.co/E5cPbMteh1 https://t.co/ZisiuQi9kr
Kevin James Reunites with Smokefish in Series Finale
📺 May 7, 2018: Kevin (Kevin James) reunited with the members of his old band Smokefish (guest stars Adam Sandler, Chris Rock and Mike DelGiudice) in the series finale of “Kevin Can Wait” on CBS. The sitcom comeback vehicle for...
NFL Rights Packages Reach Record-Breaking, Controversial Prices
News and notes on the latest machinations surrounding the NFL’s highly coveted, obscenely expensive rights packages. https://t.co/J76hRBQwrU
Telemundo Leverages World Cup, Live TV for Spanish Media Dominance
Telemundo Bets on the World Cup and Live TV to Deliver Spanish-Language Media Domination https://t.co/G6b8vmrhpd via @thr
Matlock's Final Episode: Andy Griffith Chooses Case Over
📺 May 4, 1995: Ben (Andy Griffith) sidelined plans to attend his 40th class reunion to take on a homicide case in the original series finale of “Matlock.” The legal drama concluded on ABC after a nine-season and two-network (NBC...
Viewbot Crackdown Unlikely to Hurt Creators, Says Streamer
was streaming when the viewbotting update was announced - but have seen a lot of pessimism and concern that this will harm creators (by using viewbots as a weapon). But I don't see that being likely. This is how I...
Journalist Defies Criticism, Silently Votes with Conviction
The Washington Post said I can’t be taken seriously as a journalist if I keep saying, “I voted so hard for this.” So, I won’t say it today. But I am thinking it very loudly….