Sports Business Social Media and Updates

Teenagers Lock in Multi‑year, Multi‑hundred‑
SocialApr 8, 2026

Teenagers Lock in Multi‑year, Multi‑hundred‑

MLB Contract Extensions, Youngest Age at Signing Jackson Chourio: 19 yrs, 8 mo. (8-years, $82M, MIL) Konnor Griffin: 19 yrs, 11 mo. (9-years, $140M, PIT) Wander Franco: 20 yrs, 8 mo. (11-years, $182M, TB) Colt Emerson: 20 yrs, 8 mo. (8-years, $95M, SEA)

By Michael Ginnitti
NFL's Biggest Off-Field Issues Explored in New Podcast
SocialApr 8, 2026

NFL's Biggest Off-Field Issues Explored in New Podcast

New pod: @ProFootballTalk on the NFL's top off-the-field issues: media rights, antitrust exemptions, referee labor talks... https://t.co/ZLFDadV2Np

By John Ourand
Tiger Woods Ranks 5th Highest‑paid Golfer, $54M Earnings
SocialApr 8, 2026

Tiger Woods Ranks 5th Highest‑paid Golfer, $54M Earnings

Tiger Woods hasn’t had the greatest year on or off the course, but he’s still the 5th highest-paid golfer over the past year, earning $54.2 million almost entirely from endorsements & business deals. Check out @Sportico’s World’s Highest Paid Golfer...

By Michael McCann
NFL Media Rights Surge: Mini‑Packages, Streaming, Flag League Prospects
SocialApr 8, 2026

NFL Media Rights Surge: Mini‑Packages, Streaming, Flag League Prospects

NEW PODCAST: The guest is Ben Fischer of @sportsbusinessjournal Topics: How pricey will the NFL get in the future for media companies? The latest on on the four-game mini-package and distributor for the NFL's Melbourne game; teams being able to...

By Richard Deitsch
Harvard Sports Law Symposium Explores Future of Prediction Markets
SocialApr 8, 2026

Harvard Sports Law Symposium Explores Future of Prediction Markets

Today at @Harvard_Law, Melinda Roth, Massachusetts Gaming Commission Chair Jordan Maynard, and I will debate and dissect the future of prediction markets at Harvard’s annual #sportslaw symposium. Open to the public. Begins at 5:30 pm. Reception to follow. https://t.co/HrmEE5ufTg

By Daniel Wallach
League One Clubs Hit over £1 Bn Losses
SocialApr 8, 2026

League One Clubs Hit over £1 Bn Losses

We are still awaiting results from Rotherham and Huddersfield, but League One clubs between them have managed to accumulate over £1 billion pounds in losses over the years for the first time since records began, so here is a deep(ish)...

By Kieran Maguire
Stadium Funding Threatens $2.6B Infrastructure Projects
SocialApr 8, 2026

Stadium Funding Threatens $2.6B Infrastructure Projects

Hillsborough County previously identified $2.6B worth of roads, sewers, etc. to use Community Reinvestment Tax funds on — meaning diverting $437m to a Rays stadium could require cutting back on building actual public infrastructure. https://t.co/AY7YLzBXOF

By Neil deMause
Pirates' Top Five Contracts Total Over $450M
SocialApr 8, 2026

Pirates' Top Five Contracts Total Over $450M

Largest Contracts in Pittsburgh #Pirates History Konnor Griffin: 9-yrs, $140M Bryan Reynolds: 8-yrs, $106M Mitch Keller: 5-yrs, $77M Ke'Bryan Hayes: 8-yrs, $70M Jason Kendall: 6-yrs, $60M

By Michael Ginnitti
Gen Z Exploited by Sports Betting Ads, Concerns Ignored
SocialApr 8, 2026

Gen Z Exploited by Sports Betting Ads, Concerns Ignored

Gen Z will learn like all generations do, that your main concerns will not be addressed. Instead they will be exploited Gen Z is getting bombarded with sports gambling and prediction market ads as the powers that be suck them...

By Timothy Dooner
Jon Rahm Tops Earnings, $102M Driven by LIV
SocialApr 8, 2026

Jon Rahm Tops Earnings, $102M Driven by LIV

Jon Rahm was the highest-paid golfer in the world over the past 12 months, earning $102 million, with a sizable chunk of that coming from his contract with LIV Golf https://t.co/w4jVbxzdOO

By Lev Akabas
2026 NFL Schedule Likely Dropped During Early May Upfronts
SocialApr 8, 2026

2026 NFL Schedule Likely Dropped During Early May Upfronts

.@AdamSchefter says he expects the 2026 #NFL Schedule to be released on Tuesday, May 12, Wednesday, May 13 or Thursday, May 14. FWIW, #Amazon, #Fox & #NBC have their upfronts on May 11. #ESPN is on the 12th. #CBS is earlier,...

By Jake Kline
Schools Tie NIL Payments to Athlete Service Requirements
SocialApr 8, 2026

Schools Tie NIL Payments to Athlete Service Requirements

Some schools require athletes to provide tangible services before receiving revenue-share/NIL payments... What services or deliverables might be included in an institutional NIL deal? I break this down in my book NIL 101: The House Settlement 40% off https://t.co/yBVisUkFCL https://t.co/yeQv0jm3tn

By Blake Lawrence
Bradford City’s £9m Owner Funding Masks Rising Losses
SocialApr 8, 2026

Bradford City’s £9m Owner Funding Masks Rising Losses

Bradford City submit 24/25 accounts, when Club finished 3rd in League Two. 🔑 figures ⚽️Revenue £8.7m ⬆️1% ⚽️Operating loss £2.98m ⬆️200% ⚽️Accumulated losses £8.5m ⚽️Suspect Club mainly funded by owners via ‘other creditors’ of over £9m https://t.co/IgPcoZrBz3

By Kieran Maguire
From $1 Purchase to $3.5B Racing Empire
SocialApr 8, 2026

From $1 Purchase to $3.5B Racing Empire

In 2004, Red Bull bought a failing Formula 1 team for just $1. Yes, ONE dollar. Critics called it a desperate PR stunt. But today Red Bull Racing have won 6 Constructors' Championships and that $1 deal is now a $3.5 billion...

By Early Startup Days
Premier League Gains Fifth Champions League Spot After Arsenal Win
SocialApr 8, 2026

Premier League Gains Fifth Champions League Spot After Arsenal Win

Premier League secures fifth Champions League place for 2026-27 season after Arsenal’s victory last night. https://t.co/jlrnPT69gG via @NYTimes

By Kieran Maguire
Abramovich Creates Charity to Manage Frozen £2.35bn
SocialApr 8, 2026

Abramovich Creates Charity to Manage Frozen £2.35bn

Roman Abramovich: Charity set up to oversee frozen £2.35bn from Chelsea sale https://t.co/LOro0Y0Sgg via @NYTimes

By Kieran Maguire
Birmingham's Promotion Sparks Record Revenue but Unsustainable Losses
SocialApr 8, 2026

Birmingham's Promotion Sparks Record Revenue but Unsustainable Losses

Birmingham submit 24/25 accounts when the club was promoted from League One. 🔑 figures ⚽️Revenue £36.5m ⬆️ 36% (record for non parachute club in L1, as are most of these figures) ⚽️Wages £38.9m ⬆️ 9% ⚽️Wages 107% of revenue ⚽️Employees 358 ⬆️76 ⚽️Ave weekly wage...

By Kieran Maguire
NCAAW Title Draws 9.9M, Matching Clark‑Reese Final
SocialApr 8, 2026

NCAAW Title Draws 9.9M, Matching Clark‑Reese Final

The NCAAW title game drew 9.9 million viewers despite being a blowout. That’s about the same as the 2023 Caitlin Clark/ Angel Reese final.

By Rachel Bachman
Women's Basketball Viewership Soars Past 9 Million
SocialApr 7, 2026

Women's Basketball Viewership Soars Past 9 Million

Attn: Women's Basketball fans. UCLA-South Carolina averaged a massive 9.9M viewers. Beat last year's 8.6 million viewers across ABC and ESPN for UConn-South Carolina. Think about this: The national title game averaged 4.68M just four years ago. https://t.co/VIDYRkMw6d

By Richard Deitsch
Konnor Griffin's TV Debut Beats Skenes, Sets Streaming Record
SocialApr 7, 2026

Konnor Griffin's TV Debut Beats Skenes, Sets Streaming Record

For TV, @KonnorGriffin22 > @Paul_Skenes? @SNPittsburgh drew 6.15 local rating for the rookie's debut Saturday. That topped Skenes' 2025 debut (Skenes starts would go on to be 20% better than other Pirates games in 2025). Sat/Sun games also streaming records for SNP...

By Austin Karp
Iowa Proposal Could Double Gambling Revenue with Prediction Market Tax
SocialApr 7, 2026

Iowa Proposal Could Double Gambling Revenue with Prediction Market Tax

An Iowa bill under consideration in the House Ways & Means committee could tax 20% of the total value of all prediction market event contract trades, generating more than $130 million in annual revenue by 2032, per financial analysis released...

By Ryan Butler
College Football Title Games Worth $50‑75 Million Each
SocialApr 7, 2026

College Football Title Games Worth $50‑75 Million Each

Important price to remember as CFP expansion discussion comes up, with talk of eliminating title games. Overall, sources have indicated football title games for Big Ten, SEC can each be worth $75+ million annually. Maybe closer to $50+ million for ACC, Big...

By Austin Karp
Maine Bans Credit Cards for Online Betting, Following Industry Trend
SocialApr 7, 2026

Maine Bans Credit Cards for Online Betting, Following Industry Trend

Maine last week became the latest state to pass a law banning credit cards to fund online sportsbook accounts. Many of the nation's leading sportsbooks no longer accept credit cards in any state.

By Ryan Butler
Why NBA Fans Still Pay for Regular Season Games
SocialApr 7, 2026

Why NBA Fans Still Pay for Regular Season Games

I don’t understand how people still buy tickets to regular season NBA games, and what it would take to ever get them to stop

By Ryan Glasspiegel
ESPN Faces Layoffs Amid Cord‑cutting and Spin‑off Uncertainty
SocialApr 7, 2026

ESPN Faces Layoffs Amid Cord‑cutting and Spin‑off Uncertainty

The Varsity * Murdoch vs. the NFL * How UCLA's win benefits the whole Big Ten * What NBA Europe investors should know, per @jamalmashburn Plus, layoffs are coming to ESPN as the sports network deals with cord-cutting, the YouTube TV blackout, and uncertainty...

By John Ourand
Lawmakers Push FCC to Block Sports Media Consolidation
SocialApr 7, 2026

Lawmakers Push FCC to Block Sports Media Consolidation

In a letter Monday to @BrendanCarrFCC about the cost and inconvenience of TV sports and streaming deals between @Disney’s @ESPN and @NFL and @MLB, @SenWarren and @RepPatRyanNY said, “To promote competition in sports media in support of the public interest,...

By Ted Hearn
Backstop Ads Outshine Players, Should They Be Dimmed?
SocialApr 7, 2026

Backstop Ads Outshine Players, Should They Be Dimmed?

Does this level of backstop ad bother other people, too? The ad shouldn't be brighter (or bigger) than the players...

By Jacob Feldman
MLB's Obscene Push to Recover Lost TV Revenue
SocialApr 7, 2026

MLB's Obscene Push to Recover Lost TV Revenue

I know MLB teams need to make up lost local TV dollars, but this is a bit obscene, no? https://t.co/wN5ZxySBN7

By Jacob Feldman
Predators Secure Scripps Sports Broadcast Deal Post
SocialApr 7, 2026

Predators Secure Scripps Sports Broadcast Deal Post

Latest development on local game delivery @PredsNHL ink broadcast deal with @ScrippsSports following Main Street demise More with @AlexMSilverman https://t.co/C7s6V9EKvY

By Austin Karp
Predators Secure New Local Broadcast Deal with Scripps
SocialApr 7, 2026

Predators Secure New Local Broadcast Deal with Scripps

New at @SBJ: The @PredsNHL have signed a local broadcast deal with Scripps beginning next season following the demise of Main Street Sports Group (owner of FanDuel Sports Network). https://t.co/GmhKmMo5yr

By Alex Silverman
Fox Set to Buy Back 2026 Big Ten Rights
SocialApr 7, 2026

Fox Set to Buy Back 2026 Big Ten Rights

Fox is near a deal to acquire the rights to the 2026 Big Ten championship game from NBC for between $45 million and $55 million. NBC had subleased the game from Fox and is now essentially selling it back.

By Joe Flint
Ticket Sales Explode After Angel Reese Trade Announcement
SocialApr 7, 2026

Ticket Sales Explode After Angel Reese Trade Announcement

More tickets were purchased for Angel Reese's debut Dream game (against the Aces) in the two hours after the trade was announced than in the entire period beforehand, according to SeatGeek.

By Jacob Feldman
Organic Content Fuels Massive Value, Not Just Reach
SocialApr 7, 2026

Organic Content Fuels Massive Value, Not Just Reach

Organic content builds fandom. Paid media builds reach. They're not the same thing. The Dodgers generated $101M in social media value last season via organic content alone. When the content team stops being a support function and becomes the revenue...

By T.K. Gore
Michigan's $14.4M Budget Reflects 2025, Not Current Season
SocialApr 7, 2026

Michigan's $14.4M Budget Reflects 2025, Not Current Season

As a reminder, Michigan's $14.4M operational budget for MBB is from FISCAL YEAR 2025. That would be LAST basketball season, not this one. Michigan was a 5 seed that lost in the Sweet 16 during that season. We won't get...

By Matt Brown
WNBA Valuations Surge: $250M Expansion, $325M Team Sale
SocialApr 7, 2026

WNBA Valuations Surge: $250M Expansion, $325M Team Sale

New data point on the WNBA's explosive growth: $250M: expansion fee 9 mos ago for CLE, DET, PHI $325M: valuation where Tom Gores selling up to 60% of DET team Details 👇 via @Sportico. 🏀💰 https://t.co/MCzrGGpT52

By Kurt Badenhausen
Sportradar Faces Antitrust Claims over Live Data Monopoly
SocialApr 7, 2026

Sportradar Faces Antitrust Claims over Live Data Monopoly

Sportradar is accused of violating antitrust law by controlling the market for live sports data and allegedly expanding that control by refusing to deal. The company is armed with a number of key defenses. Details and analysis: https://t.co/FA3A9y8fRH.

By Michael McCann
Kyle Pitts Becomes Highest-Paid TE Under Franchise Tag
SocialApr 7, 2026

Kyle Pitts Becomes Highest-Paid TE Under Franchise Tag

Kyle Pitts will officially sign his $15.045M franchise tag this week, making him the highest paid TE in football for the 2026 season. The Falcons still have until July 15th to negotiate a multi-year extension with the 25-year-old. https://t.co/UzMISp8k6l

By Michael Ginnitti
NFL Teams Stuck with Expensive Short-Term RB Contracts
SocialApr 7, 2026

NFL Teams Stuck with Expensive Short-Term RB Contracts

Pending RB Contracts? Jahmyr Gibbs, Lions (2-years, $17.4M remaining) Bijan Robinson, Falcons (2-years, $15M remaining) Devon Achane, Dolphins (1-year, $5.7M remaining) Breece Hall, Jets (1-year, $14.3M remaining) Jonathan Taylor, Colts (1-year, $13M remaining)

By Michael Ginnitti
MMR Revenue Targets New College Sports Money, yet Viability Unclear
SocialApr 7, 2026

MMR Revenue Targets New College Sports Money, yet Viability Unclear

I think @HowieLongShort is right in that MMR rev is the most obvious target for new college sports $...but I wonder if the math pencils out for many leagues to try and consolidate MMR rights... https://t.co/75mBDWQppr

By Matt Brown
WRs Face Pricey One‑year Deals This Offseason
SocialApr 7, 2026

WRs Face Pricey One‑year Deals This Offseason

Pending WR Contracts? George Pickens, Cowboys (1-year, $27.2M remaining) Christian Watson, Packers (1-year, $5.75M remaining) Drake London, Falcons (1-year, $16M remaining) Chris Olave, Saints (1-year, $15.5M remaining)

By Michael Ginnitti
QB Contracts Range From $27M to $104M
SocialApr 7, 2026

QB Contracts Range From $27M to $104M

Pending QB Contracts? Lamar Jackson, Ravens (2-years, $104M remaining) Baker Mayfield, Buccaneers (1-year, $27M remaining) Bryce Young, Panthers (2-years, $31.8M remaining) C.J. Stroud, Texans (2-years, $31.6M remaining) Matthew Stafford, Rams (1-year, $40M) Sam Darnold, Seahawks (2-years, $63M remaining)

By Michael Ginnitti
Angel Reese Leads WNBA in Instagram Followers
SocialApr 7, 2026

Angel Reese Leads WNBA in Instagram Followers

Angel Reese, who was traded yesterday to the Atlanta Dream, has the most Instagram followers of any WNBA player https://t.co/XYgYykSyhA

By Lev Akabas
Cooper Pratt Inks 8‑Year, $50.75M Brewers Extension
SocialApr 7, 2026

Cooper Pratt Inks 8‑Year, $50.75M Brewers Extension

Cooper Pratt's 8 year, $50.75M contract extension with the #Brewers includes a $3M signing bonus, $5.5M cash this season, $27M through his team-control timeline, and club options through his age-30 season. More: https://t.co/pVKirTEfqX https://t.co/xt8rQbn9f7

By Michael Ginnitti
Bears Owner Stays Put; Illinois Can't Match Indiana's $4B Offer
SocialApr 7, 2026

Bears Owner Stays Put; Illinois Can't Match Indiana's $4B Offer

All this "Illinois is on the clock or we'll move to Indiana" talk should make clear: Bears owner George McCaskey would rather not leave the state, or he'd have already accepted Indiana's $4B stadium offer because there's no way Illinois...

By Neil deMause
Trump's Waning Popularity Undermines College Sports EO Compliance
SocialApr 7, 2026

Trump's Waning Popularity Undermines College Sports EO Compliance

Wrote a big ol' thing this morning about how I don't think we can talk about Trump's college sports EO without talking about how the guy is *way less popular* than he was a year ago, which matters when it...

By Matt Brown
Governments Fund Stadiums for Politicians, Not Taxpayers
SocialApr 7, 2026

Governments Fund Stadiums for Politicians, Not Taxpayers

Why do governments continue to subsidize public stadiums despite all evidence that it is a terrible idea? You may not be able to fit a majority of the electorate in the owner's box, but there's plenty of room for the...

By J.C. Bradbury
Designated Student-Athlete: Key to Roster Size Under Settlement
SocialApr 7, 2026

Designated Student-Athlete: Key to Roster Size Under Settlement

This explains why some football/basketball rosters are bigger than others... What is a Designated Student-Athlete (DSA), and why does it matter under the House Settlement? This is explained in my book NIL 101: The House Settlement Get 40% off https://t.co/yBVisUkFCL https://t.co/4r3xnslxJp

By Blake Lawrence
Tottenham's Europa Win Masks Financial Strain Amid Relegation Threat
SocialApr 7, 2026

Tottenham's Europa Win Masks Financial Strain Amid Relegation Threat

Deep dive into Tottenham Hotspur's financial results for the 2024/25 season, when they finished a lowly 17th in the Premier League, but won the Europa League. Also takes a look at the potential impact if relegated #THFC https://t.co/KFeZMIQRiw

By Swiss Ramble
Football Finance Deep Dive: Losses, Bonuses, and Wage Caps
SocialApr 7, 2026

Football Finance Deep Dive: Losses, Bonuses, and Wage Caps

Today’s @POF_POD with @kevinhunterday ⚽️EFL losses ⚽️Fines and PSR ⚽️Tax and player income ⚽️Klopp £9.6m bonus ⚽️College programmes v academies ⚽️Wage caps 🍎 https://t.co/XvbvL3Vg6u 🎧 https://t.co/h8iW5Sv00G

By Kieran Maguire