From Runway to Resort: Luxury Brands as IP-Driven Experiences
Luxury houses are turning their brand IP into immersive hospitality experiences, from hotels and resorts to restaurants and cruises. Brands such as Armani, Gucci, Dior and Prada now operate branded properties that let guests live the brand story. These ventures rely on complex IP licensing, brand‑control standards and cross‑border legal frameworks. The shift reflects a move toward experience‑driven revenue as luxury hospitality outpaces traditional goods.
2027 Audi Q7 Teased Ahead Of Imminent Reveal
Audi is poised to unveil the third‑generation Q7 in the next few days, ending a 12‑year run for the current model. The new SUV will feature “first‑class materials” and retain a third‑row seat, positioning it just below the forthcoming Q9...
Jaeger-LeCoultre and Marc Newson Amplify the Wonder of Time
Jaeger‑LeCoultre unveiled three new timepieces at Milan Design Week, partnering again with industrial designer Marc Newson. The duo introduced two Atmos table clocks—the Designer Calibre 568 and the Hybris Artistica Tellurium Calibre 590—featuring temperature‑driven perpetual movement and astronomical complications. They also launched...
Seven Stars in Kyushu: Riding Japan’s Most Exclusive Luxury Sleeper Train
Japan’s ultra‑luxury Seven Stars sleeper train is expanding with three new Kyushu itineraries launching between March and August 2026, maintaining its two‑day and four‑day formats from Hakata Station. The train remains oversubscribed, limiting each journey to 20 guests and allocating...
Osaka Luxury Hotel Sector Expands Amid Expo and Resort Developments
Osaka’s luxury hotel market is accelerating, driven by Expo 2025 and a planned $10 billion integrated resort slated for autumn 2030. Between 2020 and 2024 more than 250 new accommodation properties opened, with a concentration in high‑end segments. Inbound guest stays jumped to...
Farm Rio Bets on Destination Retail With a Quartet of European Summer Takeovers
Brazilian lifestyle label Farm Rio is expanding its summer‑centric concept into Europe with four pop‑up stores slated for Marbella, Capri, Saint‑Tropez and Ibiza this June. The activations blend retail with immersive experiences such as coconut‑water carts and beach‑side classes, reinforcing...
Korean Air Expands First Class Pre-Order Meal Service to Overseas Departures
Korean Air is extending its First Class pre‑order meal service to long‑haul flights departing from nine major overseas cities, including Los Angeles, New York, and London. Passengers can select both first and second meals via the airline’s website or app from 21 days...
Cadillac LYRIQ-V Launches in China as the Brand’s Fastest Electric SUV
Cadillac has launched the LYRIQ‑V, its first V‑Series electric SUV, in China. Priced at ¥399,900 (about $59,000) and limited to 124 units, the model blends high‑performance powertrain technology with premium luxury appointments. The dual‑motor system delivers 465 kW and 863 Nm, propelling...
5 Stunning Canadian Train Trips Worth Planning a Summer Vacation Around
Canada’s rail operators are rolling out five curated summer itineraries that showcase the country’s wilderness from the Rockies to the Atlantic coast. Rocky Mountaineer introduces a limited‑time “Passage to the Peaks” two‑day tour for summer 2026, while its three‑day “Rainforest...
This Insanely Gorgeous Porsche 917-Like Hypercar Is Based On a Carrera GT
The JC9 is a one‑off hypercar crafted from a Porsche Carrera GT chassis, unveiled by designer Jason Castriota in partnership with Miller Motorcars. Built entirely of carbon‑fiber, the project incorporates original Carrera GT components such as the gauge cluster and balsa‑wood...
World’s First 8.1L Big Block C8 Corvette Finally Hits the Freeway
Larry Hofer of Raylar Engineering has successfully fitted an 8.1‑liter Vortec big‑block V8 into the mid‑engine C8 Chevrolet Corvette, marking the world’s first such swap. After months of fabrication, the prototype completed a freeway test, hitting up to 90 mph while...
The Brief: How to Hack Your Way Into First Class
Travelers can access ultra‑luxury first‑class cabins without paying full fare by redeeming frequent‑flyer points. Airlines such as Emirates, British Airways, Singapore Airlines and Lufthansa offer award seats, though many require elite status or partner points. Earning enough miles often means...
What Travelers Can Expect From Avianca’s Business Class Americas
Avianca has rolled out its Business Class Americas product across all international routes, promising a premium experience for both business and leisure travelers. The offering includes priority check‑in and boarding, front‑row ergonomic seats, and curated complimentary meals and beverages. By...
The London, a Luxury Collection Hotel, New York City Debuts
Marriott’s Luxury Collection has opened The London, a 54‑story, all‑suite hotel in Midtown Manhattan, marking the brand’s return to New York. The property offers 562 suites with separate living rooms and panoramic views of Central Park and the skyline, positioning...
Lanvin Names CEO
Lanvin has appointed former Eric Bompard chief executive Virginie Werschine as its new CEO. Werschine brings a résumé that includes seven years on Hermès’ executive committee and senior stints at Celine, Louis Vuitton, and Zadig & Voltaire, as well as a consulting background at...
Tokyo to Seoul, Perfectly Placed: Four Seasons Launches Dual-City Asian Immersion
Four Seasons has introduced "Tokyo to Seoul, Perfectly Placed," a dual‑city luxury package that lets guests stay at its flagship hotels in Tokyo and Seoul. The promotion runs through September 30 2026 and offers $100 hotel credit per stay, plus one‑way airport...
A2, Defender, Super 3: Prior's Bought a Morgan to Create Dream Fleet
Matt Prior has added a Morgan Super 3 to his personal collection, joining an Audi A2 and a Land Rover Defender in a three‑car showcase. The Super 3, Morgan’s first clean‑sheet model since the 2000 Aero 8, features a super‑formed aluminium monocoque and...
Lanvin Names Barbara Werschine as New CEO
Lanvin Group announced Barbara Werschine as its new chief executive officer. Werschine, who most recently led Eric Bompard’s turnaround and held senior roles at Hermès, Celine and Louis Vuitton, brings over two decades of luxury experience. The appointment aims to...
100Hands to Open First Store on London’s Savile Row
Luxury shirtmaker 100Hands will open its first physical store at 36 Savile Row in London this October. The 650‑sq‑ft boutique, designed by Indian studio Lotus, showcases the brand’s Indian‑crafted bespoke shirts and ready‑to‑wear. Founded in 2014 by Varvara Maslova and...
Cettire Turns to Tmall After ASX Trading Halt
Cettire, the Australian luxury‑online retailer, announced a partnership with Alibaba’s Tmall Global to launch a flagship store in mainland China, shortly after its shares were placed on a trading halt on the ASX pending an announcement. The deal gives the...
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Anguilla's 33 Pristine Beaches and Luxury Resorts Make It The Caribbean's Best
Anguilla has been crowned the Caribbean’s best island in the 2025 World’s Best Awards and the top culinary destination in the 2024 World Travel Awards. The island’s 33 pristine beaches and a concentration of ultra‑luxury resorts—such as Cap Juluca, Malliouhana, Zemi...
TechCrunch Mobility: It Doesn’t Matter that People Hate the Ferrari Luce
Ferrari unveiled its first all‑electric model, the Luce, priced around $650,000 and designed by Jony Ive. The car sparked a backlash from purists, yet Ferrari CEO Benedetto Vigna says demand exists among its affluent customer base, where 80% of the...
Used Lamborghini Urus 2018-2024 Review
Lamborghini’s Urus, the brand’s first SUV, retails for about $214,000 and packs a 641‑bhp 4.0‑litre V8 that launches the 2.2‑tonne vehicle from 0‑60 mph in 3.3 seconds. Built on a Volkswagen Group platform, the Urus blends supercar performance with ultra‑luxury SUV...
Pope Leo XIV’s Favorite Fashion Designer Celebrates 25 Years in Business
Italian designer Filippo Sorcinelli celebrates 25 years in fashion while serving as the papal vestments maker for Pope Leo XIV. Known for crafting mitres and liturgical garments for Pope Benedict XVI and Pope Francis, he also runs the artisanal perfume brand UNUM and...
A Season of Culture, Celebration and Connection at Four Seasons Resort and Residences Anguilla
Four Seasons Resort and Residences Anguilla has unveiled a summer program that blends island heritage with luxury hospitality. Starting May 31, the resort will host a Local Market Experience for Anguilla Day, followed by a series of Boat Racing Watch Parties...
Used Mercedes-Benz C-Class 2014–2021 Review
The 2014‑2021 Mercedes‑Benz C‑Class, built on the lightweight MRA platform, combines a premium cabin, a powertrain range from a 1.6‑L four‑cylinder to a 4.0‑L V8, and high‑tech features such as Airmatic suspension and an optional Burmester audio system. In a...
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Discover Luxury and Adventure in St. Barts
St. Barts, a French‑Caribbean island of 11,500 residents, has become a premier luxury destination for affluent travelers seeking exclusive beaches, high‑end dining, and designer shopping. Access is limited, with no nonstop U.S. flights; most visitors connect through San Juan or...
Elana Scherr: Everyone Says the New Ferrari Is Shocking. I Don't Think It's Shocking Enough
Car and Driver’s Elana Scherr reports on the debut of Ferrari’s first electric model, the Luce. The cabin features caramel‑leather seats, glass‑covered controls made from a new Corning composition, and a minimalist layout by Jony Ive and Marc Newson. While...
The Little Los Angeles Brand Quietly Worming Its Way Into Your Closet
Los Angeles‑based label Brain Dead, founded in 2015 by Kyle Ng, has cultivated a cult following through limited‑edition drops that consistently sell out. Its recent Coach collaboration vanished within minutes, underscoring the brand’s hype‑driven appeal. The label’s aesthetic blends art,...
Delta Has Trained Its Passengers to Pay Premium Prices. Here’s How It Plans to Get Even More From Them
Delta Air Lines has turned premium seats into a profit engine, generating about 20% more revenue per seat than its U.S. rivals. In the latest quarter premium revenue rose 14% year‑over‑year, nearly matching the modest 1% growth in the main...
"Hey Grok, Find a Charger and Tell Me the Plymouth Score": Tesla AI Bot Changes Driving for Good
Tesla has rolled out Grok, a large‑language‑model voice assistant built into the Model Y. By long‑pressing the steering‑wheel mic—or simply saying “Hey, Grok”—drivers can ask complex, multi‑step requests such as routing to a destination, scheduling charging stops and even checking sports...
RaiseFashion Designers on Balancing Scale with Creative Integrity
Fashion executives cite shifting margins, costs and cash flow as the second‑biggest 2026 challenge, trailing only tariffs, according to BoF and McKinsey. In response, RaiseFashion launched its largest masterclass, gathering 18 independent designers for mentorship, supply‑chain guidance and financial‑literacy coaching....
2026 BMW X2 Review
The 2026 BMW X2 positions itself as the sportier sibling to the X1, targeting the compact luxury crossover segment with a dynamic design and performance focus. All models share a turbocharged 2.0‑liter four‑cylinder engine delivering 302 hp, paired with a seven‑speed...
Thanks to LOEWE, Footballer Suits Have Never Looked Cooler
LOEWE's new multi-year partnership with Spain's national football teams introduces avant‑garde travel suits featuring double‑layered cuffs that hide a red logo and create a shirt illusion. The blazers, priced at $2,990, showcase wider cuts and experimental detailing, diverging from traditional...
Haute Contour: The Mind-Bending Shapes of MB&F's Horological Machines
Maximilian Büsser & Friends (MB&F) unveiled its avant‑garde Horological Machines, ultra‑luxury watches that prioritize sculptural art over conventional time‑telling. The flagship HM11 Art Deco model features a rotating case with four distinct chambers displaying time, power reserve, temperature, and the...
Toyota Reportedly Pauses Plans for Electric Lexus Saloon
Toyota has reportedly suspended development of its planned battery‑electric Lexus LF‑ZC saloon, which was slated for production in late 2026 using a new gigacasting process. The decision, reported by Nikkei Asia, means the concept unveiled in 2023 will not reach...
Chloé Appoints Former Gucci Comms Exec as CMO
Richemont-owned fashion house Chloé has named Valérie Leberichel, former senior vice president of global communications at Gucci, as chief marketing officer effective June 1. Leberichel, who has also held senior roles at Givenchy, Celine, Prada and Issey Miyake, will report to...
The Summer Black Book: Mediterranean Edition & Beyond
World Travel Magazine’s Summer Black Book reveals a curated list of off‑market luxury accommodations across the Mediterranean and beyond, urging advisors to act before the limited allocations vanish. Highlights include a 14‑guest villa compound in Paros, a cliffside resort in...
The Set Loyalty Programme Offers Alternative to Transactional Rewards
The Set, a London‑based brand affiliation of independent luxury hotels, has moved away from traditional points‑based loyalty toward an experience‑focused programme called The Set Discovery. Launched after a 2021 shift to a pure affiliation model, the programme partners with Global...
Luxury Briefing: With Versace Sold, Capri Is Betting on New Consumer Demand for Accessible Luxury
Capri Holdings completed the sale of Versace to Prada for $1.375 billion, leaving Michael Kors and Jimmy Choo as its sole brands. The company is banking on a surge in demand for "accessible luxury" as high‑end prices continue to climb. New executive...
Siam Piwat Partners with World-Class Brands to Serve High-Net-Worth Customers
Siam Piwat, Thailand’s dominant luxury mall operator, announced a Global Privilege Partnership with four elite brands—Belmond, Galeries Lafayette, Insignia and MJets. The alliance expands its "borderless" ecosystem, linking private aviation, ultra‑luxury hotels, premier department stores and bespoke lifestyle services for...
What’s New at Six Senses: Savings, Spa & Summer Getaways
Six Senses unveiled three new wellness‑focused offers: the Essence of Grenada Grand Edition, a four‑night stay in Grenada with daily breakfast and a flexible $1,000 resort credit for spa or dining; the Alpine Reboot in Crans‑Montana, a single‑day diagnostic and...
Hilton Signs New Curio Resort on the Samana Peninsula
Hilton’s Curio Collection announced the signing of Almare Beach Resort Las Terrenas, slated to open in 2028 on the Dominican Republic’s Samana Peninsula. The beachfront property will comprise 252 accommodations, including 90 hotel rooms and 162 residential units, some featuring...
Can Gucci Turn Attention Into Sales?
Kering unveiled a strategic overhaul aimed at doubling profitability, with new CEO Luca de Meo reorganising key functions and putting Gucci at the centre of the plan. Creative director Demna Gvasalia staged a high‑profile runway in Times Square, generating strong buzz and...
2027 Audi RS5 Puts The Fun In 'Vorsprung Durch Technik'
Audi’s 2027 RS5 plug‑in‑hybrid sedan arrives with a 630 hp powertrain, combining a twin‑turbo 2.9‑L V6 and a 173‑hp electric motor. The car features a 22 kWh battery delivering roughly 54 mi of electric range and a new Dynamic Torque Control rear differential...
Songtsam: Modern Chinese Hospitality
Songtsam, a boutique hotel group from Yunnan, has opened its latest property designed by Pritzker Architecture Prize laureate Wang Shu. The hotel showcases a new wave of Chinese luxury that fuses local traditions, geography, cuisine and contemporary design. As Beijing pushes...
Modern A-Frame ‘Micro Community’ Comes to Market in Mountains
North Creek, a new gated micro‑community in Georgia’s Blue Ridge Mountains, will feature seven 3,000‑sq‑ft A‑frame homes on 1.6‑ to 2.7‑acre parcels. The first three listings are priced at $1.52 million, with the development promising modern amenities, larger lot sizes, and...
Web Reacts to Ferrari Purosangue Luce Design
Ferrari unveiled the Purosangue Luce, its first battery‑electric model, priced at €550,000 (about $600,000). The car, designed with former Apple chief Jony Ive, sparked immediate online mockery for its bulky, sci‑fi styling and four‑door layout. Despite delivering 772 kW, 0‑100 km/h in 2.5 seconds...
Omani High Perfumery House of Amouage Unveils Whispers Of The Fan
Amouage has partnered with Mandarin Oriental to launch the bespoke Whispers Of The Fan amenity collection, a fragrance inspired by the hotel’s iconic eleven‑blade fan. The scent, crafted by Renaud Salmon and perfumer Suzy Le Helley, is delivered across six...
Dressing From the English Countryside to the Formula One Circuit with George Russell
George Russell, the 2026 Mercedes‑AMG driver, says his style is a blend of British classicism and Monaco‑inspired refinement. He credits his partnership with IWC and a minimalist wardrobe for boosting confidence on and off the track. Russell’s go‑to timepiece is...