Prioritize Your Ballot and Polling Coverage
Newsrooms are urged to move beyond traditional "horse‑race" election coverage and prioritize the stakes of races and ballot measures. Editors should inventory local contests, assess community knowledge gaps, and assign coverage priority based on impact rather than historical habits. The piece also offers practical steps for handling poll reporting, from deep‑dive cross‑tab analysis to opting out of poll coverage entirely. By aligning reporting plans with audience concerns, outlets can deliver more accountable, solutions‑oriented journalism during the 2024 midterms.
IAS Expands Industry-Leading Media Quality Measurement to TikTok’s Brand & Performance Solutions, Including Search Ad Campaigns
Integral Ad Science (IAS) announced an expansion of its Total Media Quality (TMQ) suite to cover four additional TikTok ad formats, including Search Ad Campaigns, an upgraded campaign creation experience for Brand and Smart+ Traffic objectives, GMV Max (US), and...
Expanding Transparency: IAS Brings Total Media Quality Measurement to TikTok’s Performance Solutions
Integral Ad Science (IAS) is extending its Total Media Quality (TMQ) measurement to TikTok’s performance‑driven ad formats, including Search, the upgraded Smart+ campaign creation experience, GMV Max, and TikTok Lite. The AI‑powered TMQ analyzes image, audio and text at the...
CBS Detroit Launches AR/VR-Driven Studio With Weather at 5 P.m. Today
CBS Detroit’s WWJ station launched the region’s first AR/VR‑driven studio during today’s 5 p.m. newscast, beginning with an augmented‑reality weather segment anchored by chief meteorologist Ahmad Bajjey. The rollout makes WWJ the 11th CBS owned‑and‑operated station to adopt immersive production technology,...
Google Lists Best Practices For Read More Deep Links via @Sejournal, @MattGSouthern
Google has added a new “Read more” deep‑link section to its snippet documentation, outlining three best practices to improve a page’s chances of showing these links in search results. The guidance stresses that content must be visible on initial load,...
Hear Direct From Leading Broadcasters and Streamers at the CTV Summit 2026
RetailX will host the CTV Summit 2026 on May 14 in London, limiting attendance to 200 senior marketers and broadcasters. The agenda features keynotes from Netflix, Channel 4, Sky Media, ITV and a case study by Back Market, alongside a discussion of...
Paramount Meets Advertisers: What's Up With Upfront Pricing?
Paramount Skydance held its first pre‑upfront meeting with advertisers after acquiring Paramount Global, showcasing NFL rights and Taylor Sheridan series like “Landman” and “The Madison.” The discussion raised questions about CPM pricing as the company’s Q1 production spend fell 7%...
Apple’s New Video Podcast Experience Is Here – And It’s a Big Moment for Creators
Libsyn’s latest guide distills five actionable insights from top podcasters Nick Viall, Ashley Flowers, and Kim Komando on how to craft podcast ads that resonate. The piece emphasizes leveraging creator trust, authentic storytelling, seamless ad integration, data‑driven measurement, and diversified revenue...
Radio Professionals Gather for NAB Show 2026 in Las Vegas
The NAB Show 2026 kicked off in Las Vegas, drawing more than 60,000 media professionals and 1,900 exhibitors. British radio‑tech firms such as Aiir, Broadcast Bionics, Radioplayer and RCS are showcasing AI‑driven production tools, cloud playout and dynamic ad‑insertion solutions....
How Getty Images Uses Intelligent Work Management to Move Images From Shutter to Screen
Getty Images has implemented an intelligent, cloud‑based Digital Asset Management system called Media Manager, built on Smartsheet’s Brandfolder, to streamline the journey of its 635 million assets from capture to customer. The AI‑driven platform automatically tags, searches, and integrates images with...
PR Firm News: RooneyPartners Launches 'Wealth Watch' Podcast
RooneyPartners announced the launch of Wealth Watch, a new podcast hosted by former CNBC senior editor Jim Pavia, aimed at wealth advisors and investors. At the same time, Beehive Strategic Communication disclosed a leadership transition, naming Nicki Gibbs as president...
As Statehouse Coverage Shrinks, Student Journalists Are Stepping in to Fill the Void
With newsroom budgets tightening, student journalists are stepping into statehouse reporting roles across the U.S. Programs like Franklin College’s The Statehouse File and the New Jersey State House News Service provide hands‑on legislative coverage, filling gaps left by shrinking local...
Clarifying HEVC Licensing Fees, Royalties, and Why Vendors Kill HEVC Support
OEMs such as Dell, HP, and Synology are disabling hardware‑based HEVC support to sidestep rising patent‑pool royalties and litigation risk. HEVC licensing is handled by Access and Velos, with Access planning up to a 20% royalty increase after five years...
Is Your AI Readiness a Mirage? By AtData
Marketers are rushing to label initiatives as AI‑powered, but many overlook a critical flaw: the quality of the data feeding those models. AtData argues that fragmented, outdated or fraudulent identity data produces confident yet misleading outputs, turning AI into a...
Lawfare
President Donald Trump will speak at the White House Correspondents’ Association dinner, a stage he has never occupied as president. The appearance comes days after a federal judge dismissed his defamation lawsuit against the Wall Street Journal over a 2003...
Trainline Signs Major Data Deal to Boost WPP AI Platform
Trainline has signed its first direct first‑party data partnership with WPP Media, feeding its transactional location data into WPP’s Open Intelligence for Commerce platform. The data will power the AI‑driven WPP Open marketing suite, giving advertisers in the UK, Italy,...
Why The Podcast Miniseries Is The Worst Kept Secret In The Industry
The fictional thriller podcast "Un(con)Trolled" won Best Indie Podcast 2025 at the Black Podcast Awards, highlighting the growing clout of limited‑run audio series. The eight‑episode, sub‑seven‑minute miniseries uses a social‑media influencer’s quest for justice to explore online bullying. The article...
Entries Are Now Open for ADWEEK Team Visionary Awards 2026
ADWEEK has opened entries for its 2026 Team Visionary Awards, inviting brand and agency teams to showcase collaborative campaigns and leadership achievements. The program features 13 distinct categories ranging from in‑house brand teams to technology and innovation squads, with two...
Nautel Introduces Software‑Based Subscription Plan
Nautel announced a subscription‑based HD Radio Software‑Based Air Chain, costing $299 per month for U.S. broadcasters using GV2 FM transmitters. The offering bundles audio processing, blend‑lock, HD import/export, exciter functionality, and NautelCare support, removing the need for separate hardware. By...
NCEs Proliferate as Public Radio Navigates Challenges
The United States saw a historic surge in noncommercial educational (NCE) FM stations, reaching 4,755 in 2025—almost double the count two decades ago—driven by an FCC filing window in 2021 that yielded over 800 construction permits. Many of these new...
Lumen Research Partners with Cint to Strengthen the Link Between Attention & Brand Outcomes
Lumen Research, a leader in eye‑tracking technology, has teamed up with Cint to fuse real‑world attention data with Cint’s continuous research platform. The collaboration gives advertisers and agencies a way to quantify how seconds of visual attention translate into upper‑funnel...
Where Is New MasterChef Host Anna Haugh’s Restaurant?
MasterChef is overhauling its presenting duo, with Irish chef Anna Haugh and food critic Grace Dent taking over from Gregg Wallace and John Torode when the series returns on 21 April. Haugh, who stepped in for Wallace during the current season, also...
Adzymic Makes Key Appointment to Drive Growth in North Asia
Adzymic, the Singapore‑based ad‑tech firm, has appointed Sally Ng as its new regional lead for North Asia, overseeing Hong Kong, Taiwan and the Greater Bay Area. The move comes as Dentsu forecasts APAC ad spend to hit $376.4 bn by 2026,...
IShowSpeed Demands a Boxing Rematch with KSI After Getting Compared to JasonTheWeen
IShowSpeed publicly demanded a boxing rematch with KSI after the British creator compared KSI’s performance against JasonTheWeen as superior. Speed, now a 27‑year‑old streaming heavyweight, cited his growth since their 2021 bout and vowed to walk out on top. KSI...
From Heritage to Primetime: How Modern Pentathlon Is Engineering a Sporting Renaissance
The International Modern Pentathlon Union (UIPM) has overhauled its sport, introducing a 90‑minute, all‑five‑disciplines format and a new Pentathlon Arena that delivers a complete narrative in a single broadcast window. Horse riding has been replaced by a Ninja‑style obstacle race,...
5 Strategic Features that Predict Survival in the Zero-Click Era
The rise of the zero‑click era has forced publishers to rethink their business models as Google and AI increasingly answer queries without directing users to external sites. An analysis of 400 websites that survived the 2024‑2026 traffic collapse identified five...
Hotspring Upgrades AI-Powered VFX Interface
Hotspring unveiled version 2.0 of its AI‑powered VFX platform, consolidating production tools into a single interface and adding project‑wide thumbnails with full metadata. The upgrade expands in‑house AI capabilities for roto, paint and tracking, enabling a hybrid workflow where AI generates...
Es’hailSat and Media City Qatar Partner to Advance Satellite Capabilities
Es’hailSat has signed a strategic memorandum of understanding with Media City Qatar to broaden satellite broadcasting and digital media services for more than 500 licensed companies in the Qatari media hub. The partnership leverages Es’hailSat’s satellite capacity, playout solutions, and...
Digest: Price Drops for ChatGPT Ads; Google in Talks with Pentagon; Publishing Giants Plan Cuts
OpenAI announced a steep reduction in ChatGPT advertising rates, with CPMs falling from the original $60 to as low as $15, and lowered the minimum spend to $50,000. Google is in negotiations with the U.S. Pentagon to grant access to...
At The Quint, AI Is Helping Readers Navigate Long-Form Journalism
The Quint, an Indian digital‑first news platform, launched NewsEasy – an AI‑powered widget that embeds article‑in‑brief summaries, five key takeaways, and a Q&A‑style breakdown within long‑form stories. Developed through WAN‑IFRA’s 2025 Newsroom AI Catalyst program with OpenAI, the tool operates...
Kickstarter Tips for Authors: Rewards, Shipping, Marketing, and Lessons Learned
Kickstarter has become a major revenue channel for authors, with 69,000 publishing projects raising over $380 million and 3.2 million backers to date. The platform’s success rate is high—84% for campaigns that attract at least 25 supporters—while average pledges have jumped from...
Netflix Cult Doc Trust Me: The False Prophet Is Topping UK Charts – and Why Fans Feel Sick yet Can’t...
Netflix’s four‑part true‑crime docuseries Trust Me: The False Prophet, released on 8 April 2026, quickly rose to number one on global charts and now sits in the UK Top 10. The series follows self‑styled prophet Samuel Bateman and his splinter Fundamentalist Church of...
Focus on Partnerships, Not Paychecks: Why Agencies Must Reinvent Themselves
In a recent Adspeak episode, ADWEEK’s Alison Weissbrot convened a Brandweek panel with leaders from M&C Saatchi, Team Epiphany, and Known to discuss how agencies must reinvent partnership models as budgets tighten and AI reshapes workflows. The panel argued that traditional fee‑based...
Daily Mail’s ‘Aggressive’ Reporting on Prince Harry and Meghan ‘Irreparably Damaged’ Press Briefings
The Daily Mail’s Australian site broke a strict embargo by publishing Prince Harry and Meghan’s itinerary five days before they landed in Melbourne, forcing the couple’s team to scramble and alter travel plans. The breach prompted an immediate takedown of...
Brand-Trained Agents Can Give Marketers A Fuller View Of Their Customers
Envive, an AI commerce platform, has deployed brand‑trained chatbots for footwear retailer Clove, exposing about 95% of site visitors to a real‑time shopping assistant. By integrating CRM, campaign and third‑party data, the agent tailors responses and captures question histories, allowing...
“Over and Out”: Nine’s Space Invaders Pauses After Six Seasons
Nine’s lifestyle series Space Invaders is pausing after six seasons as production costs and dwindling brand sponsorship made the format financially unsustainable. The show, starring Peter Walsh, Cherie Barber and Angie Kent, delivered strong ratings but required labor‑intensive clutter clearing,...
Why A 1967 Privacy Law Is Powering A New Wave Of Ad Tech Lawsuits
The 1967 California Invasion of Privacy Act (CIPA) is being repurposed to target modern ad‑tech practices, allowing plaintiffs to claim $5,000 per violation or triple actual damages. Lawyers argue that cookies, pixels, SDKs and real‑time‑bidding (RTB) requests constitute illegal wiretapping,...
What Happens When The Attribution Cartel Meets Advertising’s Halo Effect?
A new W3C draft called “Attribution” seeks to move ad‑effectiveness measurement into browsers, handing control of attribution data to Google, Apple and Meta. Marketed as a privacy win, the proposal introduces a restrictive privacy‑budget mechanism that could permanently block corrected...
What Happens When The Attribution Cartel Meets Advertising’s Halo Effect?
Browser vendors are collaborating on a new W3C standard called “Attribution,” which would shift ad‑effectiveness measurement into the hands of major platforms such as Google, Apple and Meta. While marketed as a privacy‑preserving solution, the proposal introduces a “privacy budget”...
Sex Work Gets the Respect It Deserves in Margo’s Got Money Troubles
Apple TV+ debut *Margo’s Got Money Troubles* stars Elle Fanning as a 17‑year‑old college student who turns to OnlyFans after an unexpected pregnancy and a sudden loss of income. The drama, based on Rufi Thorpe’s novel, blends personal hardship with a...
The World Cup Is Set to Lift Demand for Digital Out-of-Home Spending
The 2026 FIFA World Cup is igniting a surge in digital out‑of‑home (DOOH) advertising as brands like Hyundai, Coca‑Cola and Unilever line up stadium, airport and fan‑zone placements. eMarketer projects U.S. out‑of‑home spend at $11.28 billion, with 42.3% allocated to digital...
From Page Views to Propensity: How the Daily Mail Is Retooling for a Zero-Click World
Daily Mail is shifting from page‑view focus to engagement‑centric metrics as zero‑click search erodes referral traffic. Monthly visitors dropped 17% YoY to 218 million, with 60% now direct, prompting the rollout of an AI‑powered dynamic paywall and a push to grow...
As Upfront Negotiations Near, Buyers Chart Path Through Complex Sports Market
As the television upfront season approaches, advertisers confront an increasingly fragmented sports‑rights landscape. NBA, NFL and MLB games now span broadcast networks, cable channels and multiple streaming services such as Peacock and Amazon Prime Video. This dispersion forces brands to...
Netflix Defends Price Hikes With a Surprising Argument
Netflix defended its recent U.S. price hikes by highlighting that subscribers now pay the lowest cost per hour of viewing among all major streaming services. The company reported Q1 2026 revenue of $12.25 billion, topping estimates, and said retention and engagement...
‘Fun To Boring’ Ratio Shifting With Fewer Vibes: Media Sales Reps On Changing Relations With Agency Execs
Media sales leaders warn the industry’s once‑playful culture is fading as agency executives become leaner, more junior and pressured by clients, leaving little room for informal interaction. Remote‑first hiring and a generation that missed in‑person networking have eroded the traditional...
True5G + Accenture Song Thailand Explore ‘Unsaid Love’ in True Love True Connection Campaign
True5G has teamed up with Accenture Song Thailand to launch the “True Love True Connection” campaign, positioning its 5G network as a conduit for deeper human emotion rather than just speed. The centerpiece is a film that asks viewers when they...
Rooster Recap: Thanksgiving Breakup
HBO has officially renewed the comedy‑drama series Rooster for a second season, confirming the show’s continued place in the network’s lineup. The renewal comes as the first season wraps up during Thanksgiving break, with the protagonist Greg facing the end...
The Real Housewives of Rhode Island Recap: Wrong Side of the Tracks
Season 1, episode 4 of The Real Housewives of Rhode Island follows Liz as she wrestles with a mistaken bulk banana order while trying to repair the fallout from a party explosion. Ashley takes the group to a beach outing, exposing a...
The Forsytes Recap: Panic at the Brokerage
The streaming series "The Forsytes" takes a bold turn, abandoning the original novel’s plot in favor of original, high‑drama storylines. The show’s creator, Frances, drives most of the narrative, introducing a bowler‑hat‑wearing butler‑spy and reshuffling romantic pairings. Fans note the...
Disney+ Ad Tier Launches Down Under This Week
Disney+ is rolling out an ad‑supported subscription tier in Australia and New Zealand this week. The new plan costs AU$9.99 per month (about US$6.60) and offers full‑HD streaming, two simultaneous streams and live ESPN sports, but no offline downloads. It sits...