How to Design Holiday Promotions that Work
Chris Robson explains that holiday promotions often fail because they prioritize short‑term sales over sustainable margins. He highlights two pricing concepts—price discrimination and the sales hangover effect—that can turn seasonal offers into growth engines. By segmenting customers and designing trade‑offs, firms can capture price‑sensitive buyers without eroding margins. The article warns that promotions that merely accelerate existing demand can create a post‑holiday slump, underscoring the need for metrics that track new‑customer acquisition and long‑term loyalty.
L’Oréal’s AI Personalization Threatens Traditional Beauty Model
L’Oréal’s AI Weapon Could Kill Traditional Beauty Industry Forever Personalised beauty via AI is no longer a concept — L’Oréal is using AI to craft custom skincare and experiences at scale. Could this spell the end of the traditional beauty...
AI Literacy Series Ep. 14: Chattanooga Mayor Tim Kelly and Heartland Forward President Angie Cooper
In this episode, Mayor Tim Kelly of Chattanooga and Angie Cooper, President of Heartland Forward, discuss how AI is transforming education and the workforce in Tennessee, highlighting the city’s practical AI initiatives that enhance residents’ daily lives. They explore the...
Eagle Eye Promotes APAC Executives as Regional Growth Accelerates
Eagle Eye, a SaaS and AI platform for loyalty and omnichannel marketing, announced a series of executive promotions across its Asia‑Pacific operations. Caitlin Stephens was elevated to Chief of Staff, joining other newly appointed regional leaders. The changes come as...
You Can Build a Website for Just $1 with IONOS Right Now - but This Deal Won’t Be Around for...
IONOS is offering its mid‑range Plus website‑builder plan for just $1 per month for a 12‑month commitment, a steep cut from the regular $22 price. The plan bundles AI‑driven page generation, text and image tools, SEO assistance, site analytics, and...
DeepSeek Unveils New AI Models Rivalling GPT-5 and Gemini 3 Pro
Preciso Goes Where the AI Action Is With New Shenzhen Tie-Up
Bid‑smart adtech company Preciso announced a strategic alliance with the Shenzhen Artificial Intelligence Industry Association (SAIIA), joining as an official vice‑president enterprise member. The partnership links Preciso to Shenzhen, one of the world’s premier AI hubs, giving it direct access...
Domino’s Slices Through the CTV Ad Space With New Interactive Gamebreaks Format
Domino’s Pizza, Samsung Ads, and agency Havas launched Europe’s first campaign using Samsung Ads’ GameBreaks interactive ad unit on connected‑TV. The format replaces traditional video spots with a playable trivia game that asks pizza‑related questions. Early metrics show the ad...
UK Court Rules AI Training Not Copyright Infringement
Getty Images sued Stable Diffusion (Stability AI) in the UK and many expected this case to finally answer a big question: "Is training AI on copyrighted data illegal?" But the outcome surprised everyone. Getty claimed millions of their photos were used during training and...
Practical AI Tips for Sales‑Marketing Collaboration
It was great speaking with Dorien Morin-van Dam about AI, sales enablement, and modern marketing. I shared practical, step-by-step tips on collaborating with sales teams and using AI effectively in marketing. Take a listen while you work! 🤩 #B2BMarketing #salesenablement...
AI’s Wrong Answers Are Bad. Its Wrong Reasoning Is Worse
Recent studies reveal that large language models (LLMs) often reach correct answers for the wrong reasons, exposing critical reasoning flaws. Researchers introduced the KaBLE benchmark, showing that while newer models exceed 90% accuracy on factual verification, they dip to 62%...
3 AI Lies Most People Believed In 2025 (But You Shouldn’t)
In this Hot Take Tuesday episode, Jordan Wilson debunks three viral AI myths of 2025: the claim that Anthropic has overtaken OpenAI in enterprise adoption, the assertion that 95% of AI pilots fail, and the notion that half of the...
5 Biases That Drive Every Conversion
Here are 5 cognitive biases that quietly drive most of your conversions: 1. Loss Aversion: People fight harder to avoid pain than gain pleasure. 2. Mere Exposure Effect: The more often someone sees you, the more they trust you. 3. Authority Bias: If it sounds like expertise, people...
Turn December Shoppers Into Q1 Revenue with Personalized Offers
Most brands start January cold. Cold lists, customers, and ad performance. But what they miss is the December goldmine: thousands of warm buyers just waiting for a reason to come back. Here's the move: • Segment December buyers • Score by SKU, AOV, and timing •...
New Training Method Boosts AI Multimodal Reasoning with Smaller, Smarter Datasets
Researchers at MiroMind AI and partner universities introduced OpenMMReasoner, a two‑stage training framework that first fine‑tunes a base vision‑language model on a curated, high‑quality dataset and then applies reinforcement learning to sharpen multimodal reasoning. The approach achieves state‑of‑the‑art performance on...
Turn Post‑BFCM Warm Traffic Into a Second Revenue Wave
Most brands treat BFCM like a cooldown lap when it should be a launchpad. The 14 days after BFCM are when your warmest traffic is still lingering: • Cart abandoners • First-time buyers • Engaged lurkers who didn’t convert If you go quiet or keep...
DRAM It! Raspberry Pi Raises Prices
Raspberry Pi announced price hikes across its single‑board computer lineup, with the 16 GB Raspberry Pi 5 climbing from $120 to $145 and other models seeing $5‑$25 increases. The company also introduced a new 1 GB Raspberry Pi 5 variant priced at $45. CEO...
Syntax Hacking: Researchers Discover Sentence Structure Can Bypass AI Safety Rules
Researchers from MIT, Northeastern and Meta showed that large language models often prioritize sentence structure over meaning, a phenomenon they call “syntax hacking.” By feeding syntactically correct but semantically nonsensical prompts, models like OLMo‑2‑13B‑Instruct still produced domain‑specific answers, revealing a...
SaaS Has Evolved and Its Definition Should Too: Subscription-Ai-and-Software
Software‑as‑a‑Service (SaaS) has matured from early ASP models to a dominant cloud delivery framework, and its definition is now being refreshed to reflect pervasive AI integration. SaaS Capital’s leadership argues that the industry should be called Subscription‑ai‑and‑Software, highlighting that AI...
Glassworm Returns Once Again with a Third Round of VS Code Attacks
A new wave of the Glassworm campaign has resurfaced, introducing 24 malicious extensions to both the Microsoft Visual Studio Marketplace and the OpenVSX Registry. The extensions conceal the Lumma infostealer using invisible Unicode characters, targeting GitHub, npm, OpenVSX accounts and...
OpenAI Declares Code Red, Refocuses on ChatGPT Upgrades
This is an interesting turn of events. The Information reports that on Monday, “OpenAI CEO Sam Altman told employees he was declaring a ‘code red’ to marshall more resources to improve ChatGPT as threats rise from Google and other artificial...
Defining the Future of Next-Generation AI-Native Workstations – AiPPT.com Launches Its Fully Upgraded Platform
AiPPT.com unveiled its fully upgraded platform, positioning it as a next‑generation AI‑native workstation for professionals, educators, and digital creators. The new suite embeds advanced generative AI models and multimodal creation tools that handle text, images, audio, and video within a...
Linkhome Launches AI Advertising Platform and “Pay for Closing” Model, Accelerating Monetization Strategy
Linkhome Holdings unveiled Linkhome AI Ads, an artificial‑intelligence‑driven advertising platform that leverages the company’s multimodal real‑estate AI model. The service introduces a novel "Pay for Closing" pricing structure, where advertisers pay only when a transaction closes. This launch is a...
Swiss Government Urges People to Ditch Microsoft 365 and Others Due to Lack of Proper Encryption
Swiss data protection officers have warned public agencies against using Microsoft 365, Amazon Web Services, and Google Cloud, citing insufficient end‑to‑end encryption. They argue that US‑based SaaS providers remain vulnerable to the US Cloud Act, which can compel data disclosure even when...
PaayaTech Announces Rebrand of CorpSync with New Identity and Standalone Website
PaayaTech has officially rebranded its flagship enterprise platform CorpSync, unveiling a fresh visual identity and a dedicated website. The solution continues to automate Outlook email signatures, legal disclaimers, and contact synchronization for large organizations. The rebrand highlights rapid adoption across...
BigID Launches Agentic AI Remediation to Help Security Teams Act Faster and Cut Risk at Scale
BigID unveiled Agentic AI Remediation, an AI‑driven tool that automates data‑exposure fixes for security analysts and data owners. The capability leverages real‑time data intelligence to suggest and execute remediation actions, cutting the time needed to address alerts. By integrating with...
Build Your Own Tools, Ditch Expensive SaaS
Rewardful didn't have the features we needed (and didn't want to add them). So we vibe coded our own partner platform. It took a week. Screen Studio only works for macOS. So I vibe coded my own for Linux. Took a...
IQuanti and Profound Partner to Advance Organic Search in the AI Era
iQuanti and Profound have formed a strategic alliance to launch a full‑funnel Answer Engine Optimization (AEO) platform, also dubbed Generative Engine Optimization (GEO). The partnership merges iQuanti’s data‑driven marketing analytics with Profound’s AI visibility intelligence, creating a solution that measures...
VidAU.ai: Pioneering the Next Chapter of AI-Driven Video Marketing at Affiliate World Asia 2025
VidAU.ai showcased its AI‑driven video marketing suite at Affiliate World Asia 2025. The company introduced a new AI Agent that automatically generates, localizes, and optimizes video ads for affiliate partners. With digital video accounting for over 70% of internet traffic...
From Hiring to Growth and the Future of Workforce Strategy - with Meghna Punhani of Eightfold AI
In this episode, Chief People Officer Meghna Punhani of Eightfold AI explains how AI can transform talent management by improving hiring, internal mobility, and workforce development. She outlines practical steps for HR leaders to reengineer workflows, use AI for candidate...
LightMatrix Technology Unveils Aibox, a Glasses-Free AI-Powered 3D Digital Photo Frame — Launches Globally on Amazon
LightMatrix Technology has introduced Aibox, an AI‑powered, glasses‑free 3D digital photo frame that instantly converts ordinary 2D photos and videos into depth‑rich spatial displays. The device leverages proprietary AI algorithms to generate depth maps and projects them on an autostereoscopic...
TwelveLabs Launches Its Most Powerful Video Understanding Model, Marengo 3.0 on TwelveLabs and Amazon Bedrock
TwelveLabs unveiled Marengo 3.0, its most advanced video‑understanding foundation model, at AWS re:Invent. The model claims human‑level comprehension of visual, audio, and textual streams while scaling to enterprise workloads. Marengo 3.0 is now available through TwelveLabs’ platform and Amazon Bedrock,...
AI Ops and Vertical SaaS Attract Record Funding
This Week in SaaS — Nov 25 to Dec 1, 2025 Another packed week in SaaS—AI infra is getting the biggest checks, workflow automation is heating up, and consolidation continues across fintech, travel, and accounting. If you're building in mid-market...
Retool Signs Strategic Collaboration Agreement with AWS to Drive Enterprise AppGen Innovation at Scale
Retool announced a multi‑year strategic collaboration agreement with Amazon Web Services to embed its enterprise AppGen platform into AWS’s cloud ecosystem. The partnership will deliver deep integrations that let developers build secure, AI‑powered internal applications faster, leveraging generative AI models...
Marvell Extends Collaboration with Microsoft, Expanding Azure Global Cloud Security Services in Europe
Marvell Technology and Microsoft have broadened their partnership, extending Azure’s cloud‑based security services powered by Marvell LiquidSecurity hardware security modules (HSMs) to European customers. The move adds new use cases such as key management, data encryption, and secure enclave workloads,...
AI‑Powered Ops and Vertical SaaS Drive New Funding
Another packed week in SaaS—AI infra keeps attracting big checks, workflow automation is heating up, and consolidation is quietly accelerating across fintech, travel, and accounting. If you're building in mid-market or enterprise SaaS, the signals this week are clear: AI-driven...
Algolia Integration with Amazon Bedrock, Unlocking the Next Generation of AI Experiences
Algolia announced a native integration with Amazon Bedrock, AWS’s managed service for foundation models. The partnership lets developers embed generative and agentic AI directly into Algolia’s search and discovery platform without building custom pipelines. Built‑in security, scalability and a no‑code...
Idomoo Partners With AWS To Power AI Video Creation on Amazon Q Business
Idomoo announced a strategic partnership with Amazon Web Services to embed its Lucas AI Video Creator into the Amazon Q Business platform. The integration lets enterprises pull approved data and brand assets directly into the low‑code video tool, enabling rapid,...
With AI Browsers Creating Fresh Security and Privacy Concerns, Norton Neo Is the First to Enter with a Safety-First Approach
Norton has released Neo, the first AI‑native browser built around privacy and security, positioning it against AI‑first competitors like Perplexity and OpenAI. Neo eliminates the need for user prompts by proactively delivering summaries, reminders and context‑aware suggestions directly within the...
PageProof Launches Adobe Express Add-On for Fast and Structured Creative Approvals
PageProof has released a new add‑on that embeds its online proofing platform directly into Adobe Express. The integration lets creative teams capture feedback, manage version control, and run structured approval workflows without leaving the Express environment. Designed for enterprises, agencies,...
VizSense + Geminai: Women-Led AI Innovators Bring Holograms to Influencer Marketing
VizSense, a Boston‑based AI influencer agency, has teamed up with holographic storytelling pioneer Geminai to launch AI‑powered interactive holograms for brand campaigns. Both companies are women‑led, underscoring a growing leadership shift in deep‑tech marketing. The partnership enables influencers and celebrities...
FAIR‑Paris Celebrates Its Inaugural PhD Graduate’s Breakthrough
Awesomesauce from FAIR-Paris' very first PhD graduate @neilzegh and his team at @GradiumAI
Deepgram Launches Streaming Speech, Text, and Voice Agents on Amazon SageMaker AI
Deepgram announced a native integration with Amazon SageMaker AI, delivering streaming speech‑to‑text, text‑to‑speech, and voice‑agent capabilities as real‑time SageMaker endpoints. The solution provides sub‑second latency and enterprise‑grade reliability directly through the SageMaker API, eliminating the need for separate infrastructure. By...
Deloitte Selects Spire to Deliver Advanced Satellite Capabilities, Expanding Their On-Orbit Cyber and Data Operations
Global consulting firm Deloitte has engaged Spire to design, build, and operate a fleet of eight satellites. The satellites will carry on‑orbit cyber payloads and provide space‑derived data services to Deloitte’s commercial and government customers. This partnership expands Deloitte’s capabilities...
Anthropic Releases Free Masterclass on Prompt Engineering
Anthropic dropped the best free masterclass on prompt engineering 🔥 https://t.co/S2Lao4kcWq
493: Budgeting with Conviction
In this episode, Craig Moore of Forrester warns B2B CMOs about three common budgeting mistakes and advocates shifting from campaign‑based to outcome‑driven budget architecture. He explains how aligning spend with business outcomes and leveraging AI can turn the budget into...
Composable Intelligence: Building Modular Martech That Thinks Together
The article introduces the concept of composable intelligence, a modular approach that links disparate AI-driven MarTech tools into a unified ecosystem. It argues that while analytics engines, content generators, predictive models, and recommendation systems are individually powerful, they rarely communicate,...
GitHub Copilot: My AI Tool Constant Through Experiments
ive used cursor for a month maybe. claude code for like a couple of weeks. never used windsurf. these days im exploring antigravity but the constant has always been github copilot: from the early days when i got beta access...
NotebookLM: An Underrated Gem Worth More Attention
why is NotebookLM not getting more love these days. it's an awesome tool!
Campfire 1.3 Launches with Built‑In Ban Hammer
Campfire 1.3 has been released. Now includes a ban hammer, so it's easier to invite the world to a chat room without fearing it'll be overrun by spammers or savages. https://t.co/IIsmJWsFVA
