Don't Let Mediocre Partners Drag Your Success
The biggest mistake of all you will make, that we all make, is working with the mediocre -> A mediocre co-founder -> More than 1 mediocre VP on the team -> Mediocre partners The energy it sucks up trying to get the mediocre to perform will just drag you down more than anything else
Top Marketing AI Stories You Missed Today
ICYMI Top #Marketing #AI News Stories today: https://t.co/umDaosMDvy Top stories from @axios @marketingdive @Gartner_inc @McKinsey @sengineland @_moneymarketing @Digiday and more. https://t.co/R3wzvqg9gy
Four Gen AI Pitfalls B2B CMOs Must Avoid
Forrester: Four Gen AI Mistakes #B2B CMOs Make and How to Overcome Them https://t.co/4iix36SG34
Ignoring Data Leaks May Become Acceptable in 2025
If you posted a customer's data online, is it better to apologize or ignore it? @promptwatch did the latter with my data But maybe that's the right approach in 2025 https://t.co/6wZeI3hVNN
Big Funds Skip Follow‑on when Upside Seems Limited
I remember a few years ago, a SaaStr Fund portfolio company was struggling to get a Series A round done They found a lead to put in $8m, but wanted the insiders to put in the other $2m. I wasn't a very...
Gen AI Anxiety: A Silent Workplace Crisis
The silent crisis of Gen AI anxiety in the workplace via @SmartBrief https://t.co/hbcCa4rGee
Print Demands Focus, Boosting Recall Over Email
Print vs Digital: The Future of Selling Smarter - B2B Marketing Blog | Webbiquity - https://t.co/KsTCvlYXqv Direct mail and printed campaigns often achieve stronger recall and engagement than email. There’s a simple reason for that: print demands focus. https://t.co/tN413d22sw
Focus on Owning a Spreadable Idea, Not Virality
You don’t need to go viral — you need to own an idea worth spreading. Something that makes your ideal buyers lean in (and your competitors jealous). Want me to help you find it? https://t.co/GdCxH6qyVY
Choosing the Right Term for AI-Driven SEO
AEO vs. GEO vs. AI SEO Optimizing content for AI-driven platforms has become incredibly complicated. There is currently no consensus on what to call what used to be "SEO." This article explains three main terms marketers use, all of which are...
Storytelling and Speaking Outshine AI Hype for Clients
If you are building a business, know that with every passing day... With every AI update & mini-hype cycle and every business charlatan posting their hacks and organization being forced to share the most watered-down ideas that blend in with the...
Suno AI Hits $150M ARR, Fuels Rapid AI Creativity Boom
Suno AI just crossed ~$150M ARR and is now planning to raise at a $2B valuation. AI is scaling creativity faster than anyone expected. Here’s how 👇
Explore SaaStr's New AI Tools in Live Demo
SaaStr AI Live: A Hands-On Guide to SaaStr's New AI Tools https://t.co/ZTGASBhFQa
AI Floods Ideas; Human Editors Shape the Future
An AI can draft fifty options before lunch. The skill is knowing which one moves the needle. In creative fields, that means taste. In business, it means prioritization. In science, it means designing the right question before running the experiment. AI pushes volume to infinity....
Hybrid Model Bridges Gap Between Office and Remote
How to Resolve the Return-to-the-Office Dilemma https://t.co/RyQnWWiJOa via @bestcorpevents Managers want employees back in the office. Workers want the flexibility to work remotely. Here's the best path forward. #WFH #RTO #employeeengagement #teambuilding https://t.co/vZWBXAl0PM
Soft Skills Are Key to Business Success
The Importance of Soft Skills for Business Success - https://t.co/8nq6mOgw4l - https://t.co/dsa8ovIlLM by Brett Surbey
Decode Google AI Mode Rankings and Optimize Your Pages
How to better understand the reasons why Google AI Mode ranks certain pages and what to do about it. https://t.co/LCEKg8j4cP via @martinibuster, @sejournal
College Students Are the First AI‑Native Workforce
College students are the world’s first AI-native workforce. They just haven’t entered payroll yet. Surveys already show over 90% of college students have used generative AI for coursework. Prompts are the start of collaboration. They’ve stopped outsourcing tasks. They’re co-authoring ideas. Every assignment...
Culture Thrives on Clarity, Leadership, Not Perks
Company culture isn’t built on perks. It’s built on clarity, leadership, and systems that let great people thrive. Rob Levin of @WorkBetterNow lays it out in The New Talent Playbook. It's a must-read for building a high-performing team. Grab your copy: https://t.co/wfspM00k7v
OpenAI to Launch Hyper‑targeted AI Ads Using Chat Data
ChatGPT is getting ready to roll out ads with insane targeting power, pulling from all those conversations you’ve had, even the ones you deleted. OpenAI plans to monetize 800M users by 2026 with hyper-personalized AI ads Smart marketers know: go big early,...
Dust Tackles Enterprise AI’s Last‑Mile Knowledge Gap
🎉 Thrilled to welcome @dusthq as a top Super Gold sponsor at SaaStr AI LDN Dec 1-2! Dust is solving one of the hardest problems in enterprise AI—making your company’s scattered knowledge actually useful. Their platform helps teams deploy AI agents...
Unauthorized Access Shows Need for Data Permission Controls
A small startup @promptwatch logged into my account today without permission and shared a screenshot of it. They were trying to show the app worked properly. But don’t do this yourself. It’s a violation of trust and more. Be...
Profit by Building the Infrastructure Behind Every Boom
There's money to be made with whatever today's "big thing" is. There's often just as much money for those that figure out how to support the big thing. The gold boom of 1849, for example. A few people struck it...
Key Global Marketing Trends Defining B2B in 2025
Global Trends Shaping Marketing in 2025 - B2B Marketing Blog | Webbiquity - https://t.co/2Co75BnyS9
AI Sales Agents Do the Work Humans Won’t
$495 is a tough price point to hire a human sales rep for But an AI agent? 🤖They don't mind. They don't mind -- at all. If nothing else, put AI agents + AI SDRs and AEs on the deals...
Get Real Fundability Scores by Uploading Your Deck
How fundable are you -- really? How well are you doing -- really? Just upload your deck here to SaaStr AI VC -> https://t.co/S5UFYzofhC And don't guess anymore https://t.co/80nrRXLnXb
Ship Small Wins Daily to Boost Customer Delight
Never spend more time debating the priority of a product improvement than it would take to actually go ahead and do it. Small improvements add-up and they're morale boosters for both customers and the team. In the early times at...
Clarity, Not Headcount, Drives True Founder Leverage
Most founders think leverage comes from headcount. It comes from clarity.
Publication Venue Drives AI Thought Leadership Visibility
For AI visibility, where thought leadership is published matters most https://t.co/XOm1ZgJILU
Thursday's VC Deep Dive: IPOs, Valuations, Ownership Shifts
Coming Thursday with @HarryStebbings @rodriscoll + me: - The Navan IPO, and What It Really Takes Now - Why You Have to Have Reaccelerated by Thanksgiving - Why Harvey at $8B could be cheap - AgentForce is really good. What That Means. - Single...
8‑step B2B Social Media Plan for 2026 Success
How can your B2B brand be the best answer for your customers on social media? Here you go: The 8 Step B2B Social Media Marketing Plan You Need to Succeed in 2026 https://t.co/uQM8ZzM6kd via @toprank https://t.co/Oa7lVkNO11
Debunking AI Marketing Myths to Overcome Algorithm Aversion
Using AI to generate marketing assets is becoming the norm, but it creates a challenge called algorithm aversion. Even if the content is high quality, consumers devalue or distrust content they believe was produced by AI. Here are the three...
Ask Your Zero‑Click AI Search Questions for Webinar
"What’s your top question about zero-click marketing and AI search?" Post one quick question here! 👉 https://lnkd.in/gVg2Cpxm Asking because I'm doing a webinar on this topic with Dale Bertrand and Margarita Loktionova of Semrush on Nov 19th. Share a question...
Five Sustainable AI Strategies for Modern Media
5 ways to sustainably use #AI in media - via @SmartBrief https://t.co/uwPIZUXdwC
Never Share Customer Data—Vendor Leak Shows Risks
It's never OK to share customers' confidential information Promptwatch . Especially with others. It happened to me today. Don't do this. A vendor shared my account data on X.
Treat Attention Like Capital: Manage It Rigorously
Attention is the real balance sheet. Most companies know where the money went. Few can say where the attention went. Yet that’s what decides everything. Every company budgets for headcount and spend. Almost none budget for attention. It feels infinite, so...
Scale B2B SaaS Faster with On‑Demand Growth Program
🚨 SaaS Founders & Growth Leaders Scaling a B2B SaaS company is hard. Teams struggle to execute. Outbound feels hit-or-miss. Paid ads underperform. That’s why we built the B2B SaaS Growth Program—a proven system that helps companies scale faster, acquire...
Force Change by Ending What Teams Love
There’s a reason why your team isn’t buying into your new strategy... Sometimes moving forward requires that something else they love needs to end. Unfortunately, this often isn’t clear until it’s too late. Your team might be angry that you’re...
Case Studies: Still Essential or Replaceable with Bite‑sized Proof?
🌶️ are case studies relevant anymore? this is coming from someone that has written dozens of case studies over the years... everyone has case studies. do prospects read case studies anymore? do they trust case studies? do they need them...
Twitter Traffic Surge Is a Deceptive Growth Hack
No. Your Twitter traffic did NOT double overnight. Here's what happened: Twitter's been stagnating/declining since 2023, so the "growth" team executed this hack to make folks think they should pay attention. It's nothing more than smoke & mirrors. Honestly, since...
Build an AI-Optimized Brand for B2B Success
How to Create an AI-Optimized Brand [NEW POST] - B2B Marketing Blog | Webbiquity - https://t.co/8fvkvMj70s via @seosmarty https://t.co/HofCqhYW2Z
SaaS Momentum Surges: Big Funding, M&A, AI Security
From billion-dollar M&A moves and blockbuster funding rounds to new public listings, this week showcased the SaaS sector’s momentum despite a shifting macro landscape. AI-driven security, identity governance, and compliance startups attracted major capital, while giants like NEC and Thermo...
AI‑Driven SaaS Funding Surges Amid Major Acquisitions
This Week in SaaS: Oct 27 – Nov 3, 2025 SaaS is moving fast. From billion-dollar acquisitions to AI-powered startups raising major rounds, the market is alive...even with macro shifts. This week, AI security, identity governance and compliance platforms took...
Out‑Connect AI: Prioritize Real Human Experiences
I’ve realized we can’t out-create AI. It’s impossible. But we can out-connect it. I’m bullish on: - Handwritten notes that show up when people don’t expect them. - In-person events that feel more like reunions than conferences. - Small private...
Focus on the 20% that Truly Drives Growth
Four things that actually move the needle when you work for yourself: 1. Talking to customers 2. Creating helpful content 3. Shipping something people can buy 4. Saying no to basically everything else That's the 20% of stuff that matters.
AI Handles Under 3% of Freelance Marketing Tasks
Freelance marketing consultant? Your role is safe from AI (for now). "Scale AI and the Center for AI Safety published the Remote Labor Index, a new benchmark that tests AI models on real freelance projects, revealing that even the top systems...
Marketing Succeeds when You Translate, Not Dazzle
I’ve spent half my career helping brands sound smarter. The other half fixing the mess that made. Everyone worships creativity. The slogans. The stunts. The campaigns that win shiny awards and gather dust on shelves. But most marketing doesn’t fail...
Modern Tools Eliminate Excuses for Outdated Copy
I just got an Adobe Sign email, deal sign for @saastrfund! Hooray!! But the copy in the email I wrote in 2005. Yes, 2005. Before we launched. We used to tolerate this in SaaS because it was so much...
Turn Brand Mentions Into Powerful Marketing Assets
Why bother tracking brand mentions if you're not gonna use 'em?? Last week, I caught a mention of SparkToro 's subReddit data from the folks at DEANLONG.io . They talked about how useful it is for finding the right subreddits...
Founder‑Led Playbook Drives $1M ARR in 7 Months
The Sales Playbook Every Startup Founder Needs 🚀 Learn how a simple framework helped a non-sales founder skyrocket to $1M ARR in just 7 months, without a sales team. From a problem-centric approach to crafting value statements and handling objections,...
Demand Outpaces What Performance Marketing Can Capture
There's a very big difference between the amount of demand for a certain category and how much of it can be 'captured' by marketing efforts. Look at some of the big focus areas in B2B marketing today and you'll see...