B2B Growth Social Media and Updates

AI Voice Boosts Ecommerce Revenue, Solving Phone Conversion Gap
SocialOct 21, 2025

AI Voice Boosts Ecommerce Revenue, Solving Phone Conversion Gap

Proud @saastrfund is joining the round for @Consio_AI and the team building the AI voice layer for ecommerce!! Here's why we invested: 1⃣The Obvious Problem: Phone Converts Better Every ecommerce brand knows phone calls convert 3-5x better than web. But staffing a phone...

By Jason Lemkin
AI-Driven VC Matchmaking for Fundable Startups Only
SocialOct 21, 2025

AI-Driven VC Matchmaking for Fundable Startups Only

We’re launching something different at SaaStr AI. VC Matchmaking that actually works. Because most founders are pitching the wrong VCs. Or pitching before they’re ready. Join the waitlist → https://t.co/x5NqYcTMbt Here’s how it works: 1️⃣: You upload your pitch Real revenue. Real metrics. Real traction....

By Jason Lemkin
Invest in Higher CAC on Meta to Unlock Scale
SocialOct 21, 2025

Invest in Higher CAC on Meta to Unlock Scale

PSA: Pay the highest CaC possible on Meta. The higher the CaC you can afford you to pay the more scale you'll achieve. Growth comes from a majority of things happening OUTSIDE of the ad account.

By Kody Nordquist
Describe Changes in English, Get Instant Mock-Ups
SocialOct 20, 2025

Describe Changes in English, Get Instant Mock-Ups

⌛️Tired of telling your designer what changes you want ... and waiting? 😠 Or your dev team never quite understanding what you want the site to really look like? Just vibe it. Tell @alloy_app what changes you want made to your...

By Jason Lemkin
Differentiating B2B Brands in an AI‑Saturated Landscape
SocialOct 20, 2025

Differentiating B2B Brands in an AI‑Saturated Landscape

When every marketer has AI in their toolbox, how will any B2B brand stand out? Get the answer from this post co-created with 14 top marketing pros from the B2B marketing community https://t.co/Q5cv8ECkh0 via @toprank b2b marketing blog https://t.co/D3YmObQEpt

By Lee Odden
Make Your Site Agent-Ready with Structured Data
SocialOct 20, 2025

Make Your Site Agent-Ready with Structured Data

🤖 Your website looks great — too bad robots can’t read it AI agents buy and recommend based on structured, trusted, real-time data, not pretty pixels. Check out how some tips on how to get your site agent-ready: #AI #DataLayer...

By Heidi Bullock
Login Searches Reveal Hidden Growth Signals in Brand Data
SocialOct 20, 2025

Login Searches Reveal Hidden Growth Signals in Brand Data

Not all brand search is related to buyer interest, but also contains search from customers, potential employees, etc, and trends in that data might tell us a lot about how the category and brand are performing. For example, in a...

By Liam Moroney
AI Bridges Agencies, Publishers, and Brands for Smarter Collaboration
SocialOct 20, 2025

AI Bridges Agencies, Publishers, and Brands for Smarter Collaboration

"AI doesn’t replace publishers, brands or agencies, but it can connect them more intelligently. Collaboration is key. Agencies bring strategy. Publishers offer premium environments. Brands drive creative. And AI acts as the bridge between them."

By Tom Pick
AI Tools Multiply Productivity, Making Users Tenfold More Valuable
SocialOct 20, 2025

AI Tools Multiply Productivity, Making Users Tenfold More Valuable

ClickFlow (my internal AI-powered SEO tool) used to save 20 hours per person each month, now it saves 55 hours. Those who master and implement AI tools, agents, and workflows aren’t 10% better, they’re 10× more valuable. And those who don’t will...

By Eric Siu
Stop Micro‑optimizing LinkedIn; Focus on Real Value Creation
SocialOct 20, 2025

Stop Micro‑optimizing LinkedIn; Focus on Real Value Creation

"What's the best time to post to LinkedIn? And should you edit a post after you publish it?" Been thinking a lot about how so many entrepreneurs and creators focus on the wrong things: things that only matter if you...

By Jay Acunzo
AI Amplifies Bad Data—Clean Foundations First
SocialOct 20, 2025

AI Amplifies Bad Data—Clean Foundations First

Most teams dream of using AI to save them from complexity. The dashboards, the messy reports and the endless debates over numbers. Everyone wants a magic switch. The reality is less cinematic. AI doesn’t clean up the mess for you. It...

By Hiten Shah
Turning Mergers Into Synergy: 1+1=3
SocialOct 20, 2025

Turning Mergers Into Synergy: 1+1=3

1 + 1 = 3: Successfully Navigating Post-Merger Integrations https://t.co/Qwfo9TA8XC via @TTCapPartners #mergers #PrivateEquity https://t.co/oRsxNplE8F

By Tom Pick
Human Learning Experts Essential to Prevent AI‑Driven Gaps
SocialOct 20, 2025

Human Learning Experts Essential to Prevent AI‑Driven Gaps

Key quote: "Learning professionals still need to develop and guide program strategy, oversee content accuracy, ensure that learners receive the right type of instructional support, and achieve the desired business outcomes. Without this essential human layer, #AI could expand performance...

By Tom Pick
OpenAI's 41x Valuation Makes Sense Against $0 Rivals
SocialOct 20, 2025

OpenAI's 41x Valuation Makes Sense Against $0 Rivals

Machines Lab at $12B at $0 revenue. OpenAI at $500B but with $12B in real revenue. Why OpenAI's 41x doesn’t look so crazy anymore 👇

By Ryan Allis
Revenue-Backed AI Valuations Beat Hype-Driven Valuations
SocialOct 20, 2025

Revenue-Backed AI Valuations Beat Hype-Driven Valuations

Machines Lab at $12B at $0 revenue. OpenAI at $500B but with $12B in real revenue. Why OpenAI's 41x doesn’t look so crazy anymore👇 Valuation without revenue is just a story. This chart makes it clear that the AI market...

By Ryan Allis
Prepare Early: BFCM Playbook to Avoid Last‑Minute Chaos
SocialOct 20, 2025

Prepare Early: BFCM Playbook to Avoid Last‑Minute Chaos

BFCM is just 39 days away. If you’re like any of the brands that fail to prep properly, you’ll end up with: → Campaigns rushed with no testing → Ads competing for attention (but not optimized for peak CPMs) →...

By Kody Nordquist
Early AI‑GTM Adopters Scaling Fast, Laggards Scrambling
SocialOct 20, 2025

Early AI‑GTM Adopters Scaling Fast, Laggards Scrambling

It's time. 🏃‍♀️It's time to get ahead of the pack in AI + B2B. At SaaStr AI London Dec 1-2 -> https://t.co/ufOgU4yrs6 The companies that figured out AI + GTM this year already are now scaling aggressively—closing bigger deals, reducing...

By Jason Lemkin
Real Traction Speaks: Customers Return, Pay, and Refer
SocialOct 20, 2025

Real Traction Speaks: Customers Return, Pay, and Refer

Most founders waste time trying to look like they have traction. When traction’s real, you don’t need to choreograph it. It shows up when people return, pay again, and bring their friends. Customers end up doing the advertising for you.

By Hiten Shah
Unexpected Sustainability Links Across Jeans, Data Centers, Construction, Waymo
SocialOct 20, 2025

Unexpected Sustainability Links Across Jeans, Data Centers, Construction, Waymo

What do Levi Jeans, data centers, the construction industry and dirty Waymo cars have in common? Turns out quite a bit! Check out this snippet from last Friday's Coffee with Brent Adamson and Matt episode.

By Matt Heinz
Unlock Behavioral Science Tactics to Boost Conference ROI
SocialOct 20, 2025

Unlock Behavioral Science Tactics to Boost Conference ROI

“From delivery to insight - absolutely phenomenal.” That’s how one attendee described a recent presentation I did. And now 2026 is coming up fast! Want your conference/event audience to be entertained…inspired … and leave with surprising yet easy to use...

By Nancy Harhut
Sell Their Wants, Deliver Their Needs: Trojan Horse Strategy
SocialOct 20, 2025

Sell Their Wants, Deliver Their Needs: Trojan Horse Strategy

How you frame an offer matters: What people need often isn’t what they want They want new opportunities > new tactics > new channels > new business models But they often *need* optimization Do more of what’s working, better Your play? Sometimes you’ve got to sell...

By Katelyn Bourgoin
AI Will Create Content; Human Connection Remains Key
SocialOct 20, 2025

AI Will Create Content; Human Connection Remains Key

I spent last week at MAICON in Cleveland talking with some of the smartest minds in AI and marketing. Here’s what I heard again and again: We have about three years before the way content is created, delivered, and consumed...

By Joe Pulizzi
Join SaaStr Fund: Fast-Track Venture Deal Experience
SocialOct 20, 2025

Join SaaStr Fund: Fast-Track Venture Deal Experience

I’m hiring an Associate at SaaStr Fund ($200m AUM) The job: 1️⃣ Screen 50+ inbound deals/week, find the 2-3 worth the deep dive. 2️⃣ Help manage the new https://t.co/D1x4RaX5t7 which over 5,500 founders have used in 5 years anywhere else for...

By Jason Lemkin
Mediocre Sales Leaders Start Day One Ignorant of Product
SocialOct 20, 2025

Mediocre Sales Leaders Start Day One Ignorant of Product

One constant among almost all mediocre sales reps and VPs of Sales and CROs I've ever worked with: They show up on Day 1 knowing almost nothing about the product

By Jason Lemkin
ChatKit Cuts Workflow Hours, Boosts Business Efficiency
SocialOct 19, 2025

ChatKit Cuts Workflow Hours, Boosts Business Efficiency

OpenAI's ChatKit just unlocked mega time savings for businesses. Most people aren't thinking about it right now, so read this to gain an unfair advantage. I was asking one of our SEOs how much time our SEO product, ClickFlow, was saving...

By Eric Siu
Master Customer Perspective to 100x GTM Impact
SocialOct 19, 2025

Master Customer Perspective to 100x GTM Impact

💯 % of your GTM can be 100x improved by learning just these 2 things… Thing 1: NO ONE CARES ABOUT YOU OR YOUR SOFTWARE Just do whatever you’re doing, and before you ship to the customer, read what you...

By Jordan Crawford
Four Free AI Tools to Accelerate Fundraising
SocialOct 19, 2025

Four Free AI Tools to Accelerate Fundraising

SaaStr.ai just launched four FREE AI tools that can save founders 100+ hours in fundraising prep. And maybe even get you funded: 1️⃣ AI Start-Up Valuation Calculator. Get VC-grade valuations using data from 5,000+ recent rounds, public comps, and AI...

By Jason Lemkin
Entrepreneurs Build Audiences to Overcome Obscurity
SocialOct 19, 2025

Entrepreneurs Build Audiences to Overcome Obscurity

I never wanted to be an influencer. I don't even see myself as a “creator”. I'm an entrepreneur. I love building things. I love solving problems. I built an audience to solve my own problem: obscurity. After all, people can't buy your stuff…...

By Katelyn Bourgoin
Returning to Clarity: Rebuilding Analytics for Simplicity
SocialOct 19, 2025

Returning to Clarity: Rebuilding Analytics for Simplicity

When we first built Crazy Egg in 2005, we made a rule after watching people struggle with traditional analytics. Dashboards were cluttered. Reports were confusing. We wanted clarity so we focused on showing, not telling. That’s when we invented heatmaps for...

By Hiten Shah
ChatGPT Apps Open 800M-User Channel—First-Mover Advantage
SocialOct 19, 2025

ChatGPT Apps Open 800M-User Channel—First-Mover Advantage

ChatGPT just launched its apps and unlocked a new distribution channel with 800M+ users. This feels like the App Store in 2008, huge first-mover advantage if you’re fast. Risk a few weeks now or miss out for years... https://t.co/1Qb4HAha2q

By Eric Siu
Great Agencies Win by Mastering People, Not Just Metrics
SocialOct 19, 2025

Great Agencies Win by Mastering People, Not Just Metrics

99% of being a successful agency owner is managing people and expectations. A majority of agencies out there can all fulfill the work. What sets great agencies apart is their ability to work with people (hiring, growing, retaining) and communicate...

By Kody Nordquist
In‑person Visits Drive Higher Closures and Revenue
SocialOct 19, 2025

In‑person Visits Drive Higher Closures and Revenue

The more customers you visit in person, The more customers you close. The more revenue you retain. And the more they buy from you. As true in 2025 as it ever was.

By Jason Lemkin
Active Choice Boosts Add‑On Sales by 50%
SocialOct 19, 2025

Active Choice Boosts Add‑On Sales by 50%

Often marketers ask customers to opt into an extra service or an add-on. And what happens? Usually nothing. The alternate approach is to automatically include these services and have people opt out if they don’t want them. But that is...

By Nancy Harhut
Transmutative AI Turns Your Own Content Into New Formats
SocialOct 19, 2025

Transmutative AI Turns Your Own Content Into New Formats

This is beyond generative AI. I call it transmutative AI. It’s not about repurposing. It’s not about mass-producing content. While speaking at Content Marketing World, I realized something. We often think using AI in content means repurposing or generating fluff...

By A. Lee Judge
AI SDR Secures Six‑Figure Deal While Team Dines
SocialOct 19, 2025

AI SDR Secures Six‑Figure Deal While Team Dines

Our AI SDR just booked a sponsor meeting for us (six figure deal) on Saturday night at 6:02PM while we were out to dinner 0 humans would do this https://t.co/dJ8vAFolhC

By Jason Lemkin
Use AI Avatars for Facts, Keep Your Voice for Heart
SocialOct 18, 2025

Use AI Avatars for Facts, Keep Your Voice for Heart

AI avatars are powerful, but they shouldn't replace your personality. Here's how I decide when to use them and when not to. If you're sharing facts - use the avatar. - A quarterly report - A business update - A...

By A. Lee Judge
AI Funding Surge Leaves Traditional SaaS Exits Stalled
SocialOct 18, 2025

AI Funding Surge Leaves Traditional SaaS Exits Stalled

🤔 Who Will Buy The SaaS Companies? We’re sitting on a problem many don’t want to talk about: the traditional SaaS exit playbook is breaking down. Even for very good SaaS companies For years, it was predictable. Build to $20M-$50M...

By Jason Lemkin
Viral Loops Evolved: From Invites to AI-Driven Growth
SocialOct 18, 2025

Viral Loops Evolved: From Invites to AI-Driven Growth

VIRAL LOOPS IN 2025 VS 2010 The term "viral loop" was coined nearly 20 years ago. In its purest form, it describes the series of actions that it takes for a new product to grow virally, with one group of users...

By Andrew Chen
Startups Use Proxy Metrics to Fake Early Traction
SocialOct 18, 2025

Startups Use Proxy Metrics to Fake Early Traction

SHOWING TRACTION BEFORE YOU HAVE TRACTION Everybody knows that startups thrive when they have “real” traction — that is revenue, active users, great retention curves, and a fast growth rate. However, startups also find themselves in a catch-22 where they're not...

By Andrew Chen
Google Expands Spam Definition, Boosts Quality Content Ranking
SocialOct 18, 2025

Google Expands Spam Definition, Boosts Quality Content Ranking

Google's VP of Search explained that the definition of spam was extended and said what kind of content will get up-weighted. https://t.co/K1NuOJYNAO via @martinibuster, @sejournal

By Tom Pick
Fundamentals of Content Marketing Endure Despite Technological Shifts
SocialOct 18, 2025

Fundamentals of Content Marketing Endure Despite Technological Shifts

I was lucky to have been part of one of the first true content marketing and thought-leadership teams back in the olden days. We eventually built the team to 12 people and over $1M in budget. What’s hilarious (other than...

By Kyle Lacy
Mastering Replit Fluency Enables Apps Built in Mind
SocialOct 17, 2025

Mastering Replit Fluency Enables Apps Built in Mind

I think after 100+ days and with 9 apps vibe coded into production with @Replit used over 500,000 times we're just getting going. 🧠And … I think key to that is that I'm now "Replit Fluent". What does that mean? It's...

By Jason Lemkin
B2B Influencer Fees Need Tiered Pricing, Not Flat Rates
SocialOct 17, 2025

B2B Influencer Fees Need Tiered Pricing, Not Flat Rates

Dear CMO: Thanks again for offering me $800 to write 10 X and LinkedIn posts for you as a “B2B Influencer”! I do think these programs make sense. (If and until algos kill them.) Every B2B marketer seems to think...

By Jason Lemkin
Free Live Office Hours: Get GTM Advice Now
SocialOct 17, 2025

Free Live Office Hours: Get GTM Advice Now

LIVE OFFICE HOURS -- FREE GTM ADVICE. Zoom in the comments...

By Jordan Crawford
Flat Streaming Market Reveals Fierce Share Battles
SocialOct 17, 2025

Flat Streaming Market Reveals Fierce Share Battles

The best ways to see market share dynamics play out is often not by looking at rapidly growing categories but incredibly flat ones. One fascinating example is the streaming category in the United States, whose brand search data maps very...

By Liam Moroney