Core Update Completed—Check Your Rankings Now
🚨 The rollout March 2026 core update was completed today (April 8, 2026). It's time to check your rankings/visibility/organic search traffic shift 👀 https://t.co/qsYSPpXZfz
Clear Offer Beats Traffic: 100 Leads, 20 Sales
99% of the time, you don't need more traffic You need a clearer offer You can send: • 10k people to a confused offer for 0 sales • Or 100 people to a clear one and get 20 Fix clarity before you scale distribution
Tired of Meta‑only Advice; Want Alternatives for Growth
It is SUCH a bummer that every person I talk to tells me the only real path to meaningful audience growth is via Meta ads. I would rather give my money to *any* other platform.
Timing, Not Invention, Drove Sunscreen Success
1/ the harpist who killed seasonal sunscreen one of the smartest cpg moves of the last decade wasn’t inventing sunscreen. it was changing when people thought they needed it. https://t.co/kOgE7dHbc6
Own Your Audience: Distribution Beats SEO Reliance
A $50M media company. 19 employees. Built from a small town. The moat wasn’t content... It was distribution. Traffic spikes are rented. Email lists are owned. If you’re still relying only on SEO, you don’t have a strategy. You have exposure. This conversation is...
DeeperDive Hits 7M Monthly Users, Expands Globally
7 million people are using DeeperDive every month. We launched it in September 2025. DeeperDive is emerging as one of the most used 'answer engines' in the world. Our new video is a fun look at why it’s grown so...
AI-Driven App Surge Shrinks Organic Discoverability
The App Store discoverability squeeze "If the number of apps available in the App Store explodes through AI-assisted coding agents, yet the surface area for organic visibility remains fixed — or, actually, decreases, given that the second ad placement in search...
Consistency Beats Constant Creation in Reel Strategy
Indie author trial reels testing mode has commenced… (does that sound official enough? 🤣) Instead of constantly creating new reels, I’m testing something different: → Same 5 reels - to the same book → Same proven caption → Same Cover Image → Posted...
Google’s March 2026 Core Update Rolled Out in 12 Days
OK, the March 2026 core update is complete. Now to assess the impact... From Google on X -> The rollout was complete as of April 8, 2026 (at 5:12 ET). So it was 12 days, 4 hours. https://x.com/googlesearchc/status/2041867321552027833
March Core Update Hits; Easter Traffic Skews Results
The March Core update has finished rolling out. Keep in mind when looking at your traffic that it included the Easter weekend which often causes seasonal changes for sites. I see a few sites with increases and a number with significant hits....
Build New Relationships to Unlock LinkedIn’s Reach
Why “developing new relationships” is the only sustainable way to force the Linkedin algorithm to show you to new audiences https://t.co/OJa5Sg1oQj via @DLAIgnite #SocialSelling #DigitalSelling #Sales #SalesTips #SalesLeader #Marketing #MarketingSuccess #MarketingStrategy #ArtificialIntelligence
Add Post‑purchase Upsell, Boost Revenue 36% in 30 Days
1 Today, I was reviewing an account spending $2,200/month with a steady 1.9X ROAS. The founder said, “It’s working… but it doesn’t feel like growth.” There was that subtle doubt — “Is this all it can do?” The gap wasn’t ads — it was...
5 Years of SaaS SEO Secrets Unlocked
Reverse-engineered 5 years of SEO knowledge in the SaaS industry to bring you this article 👇🏼
Mint Mobile's $45 5G Bundle Demands $450 Upfront
D.C. Memo: @Mintmobile Targets 'Big Cable' in Rollout of 5G Home Internet/Mobile Bundle for $45 a Month Owned by @TMobile, Mint requires an upfront payment of $450 to cover the first year of service, plus taxes and fees. https://t.co/r3a3EZTrso https://t.co/PRGJdOnfUe
Meta's New Attribution Inflates Conversions by 30‑35%
Meta’s over attribution over performance the last 2 weeks has been absolutely horrendous. Some of the worse case brands are showing 30-35% more conversions on Meta than is being shown on Shopify. Truly feels like they broke something when updating the attribution.
Ferrari’s 20‑Month Waitlist Keeps Desire High
Ferrari manages desirability by capping availability with a waitlist of about 20-24 months. Ferrari believes that this is the sweet spot between it being too long that clients move on and long enough that they keep desirability high by making...
Simplify Checkout, Double Revenue Faster than More Traffic
Almost every week, I see accounts spending $2,000/month with decent traffic… but flat revenue. There’s always that quiet thought — “Maybe we just need more volume.” But more traffic was only amplifying the leak. The real issue sat in a weak checkout flow. We...
Beehiiv Article Links Missing Dofollow Attribute, Why?
I wrote articles on @beehiiv with links but they aren't dofollow backlink. Which is weird as I have seen many websites with dofollow backlink from beehiiv posts. Any idea why? Did I do something wrong?
Do Chinese OEMs' Gonzo Instagram Reels Actually Convert?
Has anyone written about whether the gonzo marketing tactics of small Chinese contract manufacturers on Instagram Reels “works” or whether it just makes for amusing content. Like that company that sells charging cables.
Avoid Manual Triggers That Cause AI Content Spikes
Scaling AI-generated content for AEO/GEO purposes? "Mt. AI" can result from an algorithmic drop or a drop from a manual action. See below what the manual action could look like. You don't want this. You really don't want this. :)...
Clear, Sourced Content Fuels Traffic From AI Engines
ChatGPT, Perplexity, and Claude now drive significant traffic. Structure your content with: • Clear definitions • Cite-worthy statistics • Direct answers in the first 100 words These engines prefer well-sourced, clearly organized content.
Desktop AI Mode Launches Directly From AIOs
Jumping from AIOs to AI Mode (but on DESKTOP). Nice find by @brodieseo -> Google Testing Jumping To AI Mode Directly From AIOs ON DESKTOP As Brodie said, "This is as close as we've now come to the "AI Mode as...
Google Signals Multi‑Threaded, Agentic Search Future
I brought up Jarvis in early 2023 after ChatGPT launched. It was pretty clear where all of this was headed :) -> New on SER: “Jarvis Approaching”: Google's Sundar Pichai Signals an Agentic, Multi-Threaded Future for Search https://t.co/SdV7iiPKmZ https://t.co/oEYGGNbdvB
Passion Beats Polish: Community Drives Sales
I spent $500 on a product with 'awful' branding but a cult-like following. It scaled to $20k/month. I spent $10k on a product with 'perfect' branding and zero community. It flopped. The market doesn't care about pretty. It cares about...
Lifecycle Emails Drive Monthly-to-Annual Subscription Upgrades
We now send our users multiple emails... When they sign up When they upgrade When they churn To turn monthly subscriptions into annual What next?
Build Content Systems, Not Just One‑Off Posts
The real value in content isn’t only the output. It’s the infrastructure underneath it. How do you notice patterns? How do you store what worked? How do you avoid starting from zero every day? How do you turn one insight into many useful outputs? That’s the...
Replies Boost Followers: End Posts with a Question
We analyzed 21,864 Threads posts last month. Creators who got 500+ replies grew 10% in followers. Likes are nice. Replies move the needle. If your posts aren't getting replies, add a question at the end. Simple.
Low Ad Strength Delivers Highest ROAS, Ignore Metrics
It’s eye-opening to see that 'Poor' Ad Strength ads actually yielded the best ROAS (327.65%) in this study of 20,000 accounts. Don't let Google's structural completeness metrics distract you from real bottom-line efficiency. #DigitalMarketing #PerformanceMarketing https://t.co/BQDpHJJtWL
One Prompt Generates Full Threads Report via Threadsight
You can get a full report of your Threads with one prompt if you are using @threadsight.xyz So easy..!
Answer Engine Optimization Boosts Conversions by 40%
Misunderstood Marketing - : The 40% Conversion Moat: Why Answer Engine Optimization Is the New Discovery Standard https://t.co/RRwJAIWTjG
Paid FSD Users Can Gift a Free Month to Others
Another idea to increase FSD adoption. Allow every paid FSD user to give a free one month gift subscription to another Tesla owner 1. You can only gift someone once, but you can gift a new person every month if...
Your Story: Advantage or Hidden Drag—Make It Concise
Your story is either a competitive advantage or a hidden drag. If your team cannot tell it in one sentence, you do not have one yet.
OpenAI Preemptively Drops News to Steer Narrative
A few thoughts on OpenAI’s wild news week: They knew the New Yorker piece was coming and pushed to get other news (especially exec departures/changes) out beforehand so it couldn’t be interpreted as a response to that piece -...
Distribution Beats Product: Build Your Brand’s Delivery Engine
Build Scalable Distribution The best brand in the world dies in obscurity without distribution. Amazon didn't win with one great product. They built the engine to deliver everything, everywhere, consistently. Your personal brand needs the same infrastructure.
Short‑Form Content Drives 15× Weekly View Surge
I simply decided to make short form content again and we are 15x the views week over week. Literally 10s of millions more Return of the King
SEO‑dead Hype Turns Into 410 Page Deletions
Also the same companies who pushed the narrative (and $$$) that SEO is dead/dying last year are now using 410 response codes on the pages they helped scale/rank&tank for their clients last year. I wish I was kidding.
AI Builds Marketing Tools in Minutes, Not Wishes
Me to my business partner for BRDGE: I wish I had {insert like 3 things} to help me with marketing for us. Him: Builds an AI agent in 10 minutes while I'm talking to him.
Tech Support Is Your Brand’s Frontline Sales Engine
Tech support isn't just about troubleshooting - it's the face of your company. It's your brand, your positioning, and when done right, it's sales. Elevate its status accordingly. https://t.co/vambLKsBB6
Content Is Easy; Distribution Is the New Competitive Moat
AI gave every marketer access to a content production engine. BUT.... It did not give them a distribution strategy. Output is not the advantage anymore. Distribution is. Most people are sprinting to create. The winners are sprinting to build a distribution moat...
SEO Firms Race to Game AI Search Citations
The AI search boom created a new arms race as SEO firms and brands tried to manipulate search to get cited by ChatGPT, Gemini, and Google’s AI tools https://t.co/hxKdN24GNX #ArtificialIntelligence #Innovation #Technology #Tech #TechNews https://t.co/2QgbSDAR9y
Authentic Brand Identity Builds Trust and Loyalty
RT @VisionEdgeMktg 🏢 Corporate identity matters. A clear, authentic brand identity builds trust and drives customer loyalty. Learn the essentials. https://t.co/uQDD0AUVwv #BrandIdentity #CorporateBranding #Leadership
Track Patient Reach and Revenue with Precision Marketing
What if you knew exactly which patients your marketing reached—and what revenue it generated? Ty Allen explains how that’s becoming possible in this interview 👉 https://t.co/R55iwoMmnJ @socialclimb_1 #PrecisionMarketing #hcmktg
Microsoft, Yobi Launch 700B AI Predicting Consumer Intent
Microsoft and Yobi partner to deploy a 700 billion parameter AI model that predicts consumer intent using consented behavioral data across platforms. https://t.co/pG61yfeivk
Cultural Stunts Drive Media Buzz Over Direct Sales
📣 This Week's PR Campaigns & Opportunities [April 7, 2026] from #TrendingCampaigns 👇 🔥 Top PR Campaigns of the Week 1. @KITKAT Heist Tracker This is a smart, culturally reactive stunt: it turns a viral news moment into an accessible consumer interaction, inviting...
Google's AI Will Reshape
What I learned about the future of Search and AI from Sundar Pichai's latest interview - Marie Haynes https://buff.ly/685HUTo
Love Daily Content Creation? Essential for DTC Success
If you don't enjoy making, buying, and iterating on content like this every day Don't launch or buy a DTC / consumer brand It's table stakes if you want to win
Treat AI as OS, Launch in 30 Minutes
I’ve seen solopreneurs go from “no plan” to a 7‑day launch + content calendar in under 30 minutes when they stop treating AI like a chatbot. The shift: use it like an operating system. One place that knows: - your offers - your revenue...
Good SEO Drives Success in AI Search Studies
Every time I read a correlation study about what works well in AI search it always just ends up being “good SEO.” 🤔
Global QSRs Should Cross‑sell Hit Items Abroad
Hot take: big, global #QSR chains should do more cross-selling of their popular menu items in other countries. A couple of chains are starting to catch on, and I bet this limited time Butter Chicken Taco is going to be...
Hungry Howie's Pet‑themed Secret Menu Leverages National Pet Day
Appealing to the US consumers' love of their pets is always a smart promotion, as pizza chain Hungry Howie's partners with Happy Howie's for a "secret menu" to coincide with National Pet Day starting 4/11. https://t.co/WXrllxhuAi