Sitemaps Don't Guarantee Indexing Without Valuable Content
Sitemaps aren't a directive. You still need to prove a site's worth to Google... -> From John: "One part of sitemaps is that Google has to be keen on indexing more content from the site. If Google's not convinced that there's new & important content to index, it won't use the sitemap."
Google Admits Indexing Data Gaps Are Just Side-Effect
Google's @johnmu on the page indexing data missing issue - "just a side-effect" - story updated at https://t.co/y7yTnWMPqo https://t.co/Aa09Vs5Avg
Reddit Stock Slides as Search Traffic Shifts, Users Stagnate
And again, one turn of the knob by Google, and visits from Search plummets -> Why Reddit’s Stock Plunged 42% In Past Five Weeks "The number of Reddit daily users in the U.S. who are “logged in” to the service—meaning...
Google Ignores Sitemaps Lacking Fresh, Valuable Content
Google won't use your Sitemap file if it isn't convinced of new/important content says John Mueller of Google https://www.seroundtable.com/google-index-sitemap-content-40973.html #google #seo #googleseo #sitemaps
Search Spikes Don’t Harm Google Search, Says John Mu
Google's @johnmu said a spike in search impressions does not cause problems with Search https://t.co/Gx8bDf2WoW https://t.co/cLxH8TBMF9
Google Shifts to Continuous Core Updates, Boosting 2026 Volatility
I shared some thoughts yesterday about what we are seeing. Would be great if Google would provide some info... I feel like they are moving to continuous updating of systems (which would align with what they said about 'more core...
ChatGPT Ads Intrude, Miss Targeting, Threaten User Retention
More examples of ChatGPT ads in the wild. The experience didn't sound great for @EmilyForlini. And the targeting might be off -> I'm Seeing Ads in ChatGPT, and OpenAI Broke Its Promise. Here's What They Look Like From Emily: "On mobile,...
Add Organization & WebSite Schema to All Homepages
SEO Tip: when it comes to using Schema for the homepage on a site, there are two types that I gravitate towards and recommend (especially for eCommerce stores). The two types are Organization and WebSite Schema, being tags that I see...
Own Your Digital Space: Keep a Website in 2026
It's the digital form of "Renting vs. Owning" :) Yep, you own it, you can do what you want with it, you can monetize how you want to, and you won't wake up one morning to find some network removed...