Today's Sales Pulse
OpenAI launches sales‑focused Codex plugin
OpenAI introduced a new plugin for its Codex platform tailored to sales teams, allowing seamless integration with leading CRM and outreach tools such as Salesforce, HubSpot, Slack, Outreach, Clay, Rox and Actively. The add‑on equips reps with high‑priority account identification, meeting preparation, automated follow‑ups, record updates, close‑plan construction and risk‑deal review.
Building Outcome-Based Pricing for Fin for Sales
Intercom unveiled an outcome‑based pricing model for its AI sales agent, Fin. The new plan charges $10 for each lead that meets the customer‑defined qualification criteria, while unqualified interactions cost $1. The model replaces activity‑based fees with a metric tied directly to pipeline creation, avoiding the complexities of revenue‑share pricing. Early adopters report ROI up to ten times the cost, positioning Fin as a cost‑effective alternative to traditional SDR teams.
Oktopost Deploys Claude AI Plugin to Automate B2B Social Campaigns
Oktopost announced the general availability of its Claude Plugin, the first Claude Code skill built for B2B social media execution. The open‑source tool lets marketing and revenue teams create, approve, and analyze multi‑network campaigns entirely within Claude, tightening the link...
AI Accelerates Sales: Faster Ramps, Shorter Cycles, Higher Wins
Last night we invited San Francisco's sales leaders to YC to hear from the startups building the future of AI in sales. @MamizukaAkira (VP of Technology and Product Operations, LinkedIn) and Art Harding (GVP GTM Strategy & AI Ops, ClickUp) sat...
AI-Driven Cost Surge Forces B2B SaaS to Rethink Paid Acquisition Budgets
New benchmark data shows AI‑powered marketing is driving paid‑acquisition costs higher for B2B SaaS firms, pushing CAC payback periods to up to two years. Companies are scrambling to redesign go‑to‑market budgets and focus on customer quality to protect growth.
BidVid Hires Priya Bhatia as CRO to Spearhead Asia‑Pacific Expansion
BidVid, the Singapore‑based programmatic video‑ad platform, announced the appointment of Priya Bhatia as chief revenue officer for the Asia‑Pacific region. The move underscores the company’s strategic drive to capture a rapidly expanding APAC ad spend market.
Rex Software Launches AI Suite to Automate Estate‑agent CRM Tasks
Rex Software unveiled a four‑function AI add‑on for its estate‑agent CRM, aimed at automating data entry, prospecting, follow‑up and performance monitoring. Chief Revenue Officer Tom Ainsworth said the tools target chronic workflow bottlenecks and will give early adopters a competitive...
Signal‑Based Outreach Beats Email Cadence for Pipeline
More emails won’t save your pipeline. Great outreach starts with timing and intent, not another automated cadence or generic sequence. This webinar breaks down how high-performing sales teams are making the shift to signal-based outreach that creates more meaningful conversations and better...
Discovery Takes Multiple Calls, Not One Interrogation
One of the most common mistakes I see in SaaS sales: Trying to complete all your discovery in a single call. When you pack 20 questions into 30 minutes, the buyer feels interrogated and you sprint through their pain without developing any...
Outreach Integrates with ServiceNow
Outreach, the agentic AI platform for revenue teams, announced a native integration with ServiceNow’s Sales CRM on May 7, 2026. The partnership provides a bi‑directional sync that automatically aligns customer and activity data between the two systems. Sellers can now launch AI‑driven...
Allego Unveils Allego 9, AI‑Powered Revenue Execution Suite
Allego announced the launch of Allego 9, an AI‑powered revenue execution suite designed to streamline pipeline management and accelerate deal closure for sales organizations. The new platform promises to turn AI insights into actionable sales tactics, though pricing and rollout details...
Duetto Elevates Michael Schäffner to Chief Sales Officer to Drive Global Profit‑Focused Growth
Duetto announced Michael Schäffner as its new Chief Sales Officer, tasking him with scaling the company’s Revenue and Profit Operating System across hotel brands, groups and casino resorts. The promotion underscores Duetto’s push to link commercial strategy directly to profitability...
Glean Names Amar Maletira COO to Drive Product Growth
Glean announced the appointment of Amar Maletira as chief operating officer. Maletira will oversee operational execution and product growth for the company's AI‑driven knowledge‑management platform, aiming to boost sales and customer adoption. The move signals Glean's intent to scale its...
One Bold Free Offer Multiplies Demo Bookings Fivefold
3 changes to our cold email copy 5x'd demos booked at Retention(.)com. The old version led with price. Subject line: "$18 per lead is a lot." Body explained: > What we do > Mentioned our free trial > Asked if they had thoughts Reasonable...
ZINFI Rolls Out AI‑Native Co‑Selling Tool to Accelerate B2B Channel Revenue
ZINFI Technologies announced the general availability of its AI‑native Partner Co‑Selling Management application inside the Unified Partner Management (UPM) platform. The tool automates a 12‑step co‑sell workflow for global admins, account managers, sales reps and ISV partners, aiming to cut...
Data Quality: What It Means for B2B GTM Teams
Data quality is shifting from an IT housekeeping task to a core revenue metric for B2B GTM teams. Gartner estimates poor data costs organizations $12.9‑$15 million annually by draining sales capacity, misdirecting marketing spend, and skewing forecasts. AI‑augmented data‑quality solutions now...
Nimble CRM Adds Web Chat, Closing the Loop From Website Visitor to Customer Relationship
Nimble announced Nimble Web Chat, a real‑time chat widget that automatically creates CRM contacts and logs every interaction. The feature is bundled with Nimble Web Forms and priced at a flat $12 per month per company, with no per‑seat fees....
Salesforce Overhauls Revenue Reporting for AI‑Driven 'Agentforce' Strategy
Salesforce announced on May 1 that it will restructure its revenue reporting beginning fiscal 2027, dividing core revenue into two AI‑centric segments. The plan lifted the stock more than 4% and underscores the company's push to position its CRM suite...
CM.com Appoints Frank Timmermans as Chief Commercial Officer to Accelerate Global Sales
CM.com announced the appointment of Frank Timmermans as chief commercial officer, joining its executive committee to sharpen sales execution and partnership strategy. Timmermans brings more than three decades of experience, most recently overseeing Microsoft’s AI Workforce portfolio for enterprise, finance...
Win Rate Alone Misleads; Pair It With Profit
Is a 34% win rate good? In 2019, my agency’s win rate was 12%. That means 9 out of 10 prospects said no to us (or we said no to them). That was our best overall year: $2M in revenue, $1M in...
7 Calendar Plays That Turn Stalled Deals Into Wins
Calendar.com outlines a seven‑play time‑blocking framework to accelerate stalled sales deals. By assigning dedicated blocks for discovery on Monday, proposal creation on Wednesday, objection handling on Friday morning, and other strategic activities, reps create a predictable rhythm that moves prospects...
How I’d Charge $5k–$10k Selling AI Voice + AI Ads To Local Businesses
A new tutorial video outlines how to sell AI‑powered voice callers bundled with paid advertising to local service businesses. The creator proposes charging $5,000‑$10,000 per client by delivering a complete lead‑generation system that captures prospects, calls them instantly, qualifies them,...
Portnox Launches PartnerEdge Reseller Program to Accelerate B2B Channel Sales
Portnox announced the launch of PartnerEdge, a structured reseller program aimed at boosting channel momentum for its cloud-native access control solution. The two‑tier model gives partners clear pathways to profitability as enterprises rush to replace legacy network access control with...
AI-Generated Handoffs Replace 30‑Minute Calls with Contextual Insights
If your handoffs rely on a 30-minute "let me get you up to speed" call or typing up a word Doc - you're wasting time. And more importantly - still missing the full story. Gong's AI Briefs flip this completely. Choose an...
Target Natural Pricing Thresholds to Secure Early Sales
Founders: In early sales, look for natural pricing thresholds: - Under $100/mo for individual card swipes - Under $5k for team manager discretionary budget - Under $15k for department head approval Make it easy to say yes within existing constraints.
Aline Integrates Prospect‑Centered Selling Into New CRM Platform for Senior Living
Aline announced the full integration of its Prospect‑Centered Selling® (PCS) methodology into the newly built Aline CRM platform. The move lets senior‑living operators keep proven sales behaviors while shifting to a more flexible, AI‑enhanced system. Executives say the rollout preserves...
Prioritize Valuable Content, Then Sprinkle in Upsells
Do you email your customers only to upsell them? Or do you email with info they can really use? And then sometimes intersperse upsells? https://t.co/kQhWRDlul6
Put Buyers First: Intent, Questions, Timing Boost Sales
If your sales process isn’t built around the buyer, you’re making it harder than it needs to be. In this episode with Frank Kitchen, we break down how buyer intent, better questions, and timing lead to better results. https://t.co/5L4kgRvE7G
Bitdefender Appoints Veteran Frank Koelmel as CRO to Boost Global Business Sales
Bitdefender announced that Frank Koelmel, a three‑decade cybersecurity veteran, will serve as chief revenue officer for its Business Solutions Group. Koelmel will steer global go‑to‑market strategy, align sales, marketing and customer success, and expand the company’s partner ecosystem as AI‑driven threats...
Turn Claims Into Proof: Show 3x Leads Results
Founders: Know your proof points cold. 'We're better' is a claim. 'We deliver 3x more qualified leads' is an argument. 'Here are 5 customers seeing 3x more leads' is proof.
Finding the Sweet Spot: Human Intuition Meets AI
The Sweet Spot: Where Human Intuition Meets AI Muscle by @Timothy_Hughes https://t.co/yaFHby9lpF @DLAIgnite #SocialSelling #DigitalSelling #Sales #SalesTips #SalesLeader #Salesforce #Marketing #Leadership #MarketingStrategy #MarketingSuccess #ArtificialIntelligence https://t.co/bXbGmQ3HhX
VIP Software Hires Chris Kennedy to Scale rateIQ Insurance Intelligence Platform
VIP Software announced the hiring of Chris Kennedy as Senior Vice President of Revenue Operations to drive the next phase of expansion for its rateIQ™ platform. The move targets scalable execution as the insurance intelligence layer gains traction across carriers...
First 5 Minutes Win Sales: Use Upfront Contracts
The first 5 minutes of a sales call matter more than anything else that happens after. Most reps skip the upfront contract entirely: setting the agenda, the objective, and the specific decision you want the buyer to reach by the end.
Four-Step Cold Email Formula Most Ignore
I've sent over 100,000 cold emails throughout my career. The formula that actually books meetings comes down to 4 steps. Almost nobody follows all 4.
Selling Too Soon: How to Build Trust Before the Sale
In a Sales Hunter podcast episode, Frank Kitchen emphasizes shifting from a seller‑centric process to a buyer‑centric journey. He argues that understanding buyer intent, not just interest, is essential for qualifying leads and timing outreach. Kitchen recommends differentiating through value‑driven...
Persistence Wins: How the Bus Deal Closed
Closing the Bus Deal: A Masterclass in Persistence by @Timothy_Hughes https://t.co/35eooKOvFX @DLAIgnite #SocialSelling #DigitalSelling #Sales #SalesTips #SalesLeader #Salesforce #Leadership #Marketing #MarketingStrategy #MarketingSuccess #SalesEnablement https://t.co/EqvwNyLTOb
Capture AI First‑Mover Edge by Owning Outcomes
Owning the Outcome: Securing a First-Mover Advantage with AI by @Timothy_Hughes https://t.co/rgSzfVXvra @DLAIgnite #SocialSelling #DigitalSelling #Sales #SalesTips #SalesLeader #ArtificialIntelligence #Technology #Innovation #Tech #TechNews #Marketing #Strategy https://t.co/TvxU5xpP1l
Optivian Makes Ollie AI Sales Co‑Worker Accessible via Any AI Agent Through MCP
Optivian announced that its AI sales co‑worker Ollie is now reachable from any external AI assistant via the Model Context Protocol (MCP). The move lets sales reps and leaders pull deal context and forecasts directly inside Claude, ChatGPT, Cursor, Copilot...
Independent Consultants Speak Truth Vendors Won’t
Many sales reps lose deals by telling customers what they need to hear instead of what they want to hear. Independent consultants can reveal harsh truths that vendors won't, because their financial interests aren't tied to specific software. #SalesTips #BusinessStrategy...
Why Dirty CRM Data in Dynamics 365 Is Costing You More Than You Think
Dirty data in Microsoft Dynamics 365 CRM is harming decision quality more than storage costs. Duplicate leads, contacts, and accounts create fragmented views, skew AI‑driven lead scores, and break territory assignments. The resulting loss of user trust leads to lower adoption...
DemandDrive Becomes Official Clay Studio Partner, Boosting Sales‑Engagement Integrations
DemandDrive announced it has joined Clay’s Solutions Partner Program as an official Clay Studio Partner, pairing its outsourced sales expertise with Clay’s AI‑driven data platform. The move comes as Clay, recently valued at $5 billion and past the $100 million ARR mark,...
AI Lead-Gen Site Earns $1K Daily, No Dropshipping
Forget Dropshipping. This “Boring” AI Website Prints $1,000/Day (Feels Illegal) WATCH HERE 👉 https://t.co/2CH7VDOJv6 In this video, I break down how this AI website model works using a real example, a Dallas AC repair lead-generation site built with AI. I show...
GrowthRise Mastermind Recap May 5, 2026
GrowthRise’s May 5 mastermind highlighted how biotech compliance vendors can overcome trust barriers by shifting from cold‑email demos to sustained visibility through LinkedIn thought‑leadership, community engagement, and retargeting ads. The session also covered AI‑driven go‑to‑market automation, stressing guardrails, human oversight, and...
Discovery Calls Should Empower Buyers, Not Extract Data
The biggest lie in sales training right now: "The point of discovery is to gather information for your demo." That mindset turns your discovery call into a selfish interrogation. You're extracting from the buyer to benefit yourself. The best discovery calls leave the...
Own the Conversation, Not Price, to Win Deals
They gave it away for FREE… and still lost. It wasn’t the product. It was the conversation. We shifted from price → outcomes. Recovered $8M. $87M → $1B in 4 years. If you’re defending price, you’ve already lost. Own the conversation. Win the deal. https://t.co/5UtOhNgSia
Forrester Urges B2B Leaders to Overhaul GTM Strategy for AI Era
Forrester released a new research report at its B2B Summit North America, urging B2B sales, marketing, and product leaders to replace legacy go‑to‑market (GTM) practices with an AI‑centric, collaborative framework. The firm warns that traditional mass emailing, MQL obsession, and...
Simple Language Sells; Complexity Drives Customers Away
The dumber you sound, the more you sell. The “smart” reps are the ones overcomplicating it. Because simple beats complicated every time. If they do not understand you, they will not buy. Be honest, do you make it too complicated? https://t.co/1qnQk6gqH6
Hidden Fees Destroy Trust, Prioritize Partnership Pricing
Hidden costs and punitive #fees are trust killers. Algorithm-driven revenue might help Q4, but it erodes long-term #loyalty. Here's how to price for partnership > What the fees customers hate reveal about your pricing strategy @MarTechIsMktg https://t.co/DN9n1Tqk8r #cx #marketing https://t.co/2RMTYCQ15Q
Contractor Commerce and Ferguson Team Up to Turn Contractor Websites Into AI‑Discoverable Sales Hubs
Contractor Commerce and Ferguson have formed a strategic alliance that equips contractors with self‑service e‑commerce tools and AI‑optimized search, turning website traffic into booked jobs and recurring revenue. The partnership aims to modernize B2B procurement for the $340 billion residential construction...
Influ2 Launches Contact-Level GTM Orchestration
Influ2 unveiled a contact‑level go‑to‑market orchestration platform on May 6, enabling B2B revenue teams to trigger personalized actions for individual buyers rather than relying on account‑wide averages. The new suite includes signal‑to‑topic matching, cross‑platform context sync, omni‑channel orchestration, and automatic Salesforce...
From $100K to $1.64M: 20 Sales Secrets
My first few years in sales I never made more than $100,000. I thought "features, advantages, and benefits" were all I needed to know. 10 years later? I made $1.64 million in a year. 20 ways I learned to double your...