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The Social Outfit CEO on Building Commercial Success Through an Ethical Model

The Social Outfit, a Sydney‑based fashion brand that blends charity, retail and manufacturing, employs refugee and migrant women while operating its own workroom and stores. CEO Amy Low is adding commercial systems—cash handling, sourcing, inventory controls—to a model that has thrived for a decade without them. The vertically integrated operation uses donated dead‑stock fabrics, can produce missing sizes in weeks, and has paid more than $2 million in wages to over 125 participants since 2014. Low sees the approach as a way to address Australia’s fashion skill shortages while proving ethical enterprises can scale profitably.