AEO Claims May Just Reflect Strong SEO Practices
Reading a few AI search case studies right now, and struggling with correlation vs. causation... Everything they list as an "AEO tactic" is actually something that's also just good for SEO. Fresh content Using Schema Front-loading important content Using ordered lists Adding FAQs to solution pages Is it possible that the URLs cited in the AI search response were chosen... not because they did anything special for AEO, but... because of their great SEO?
Verify Emails Instantly to Protect Sender Reputation
Sending cold emails to addresses that don't exist kills your deliverability. Seen people tank their sender reputation overnight because 15-20% of their list was dead addresses. Built a free tool that verifies any email in seconds. Checks the format, domain, and...

Reddit's Coupon Surge Still Lacks Valid, Fresh Codes
Another area where Reddit is surging: COUPONS -> Reddit: A Major Surge in Coupon Search Visibility in 2025 From the post: For the 59 query brands covered by both Reddit and CouponBirds: *Reddit provides valid coupon codes for 25% (15 brands). *CouponBirds provides valid...

Enterprise AI Demands Complex, Strategic Content
Moving Beyond "Simple" Content: The Reality of Enterprise AI by @Timothy_Hughes https://t.co/hIAlV4hbey @DLAIgnite #SocialSelling #DigitalSelling #Sales #SalesTips #SalesLeader #Marketing #Leadership #ArtificialInteligence #ArtificialIntelligence #Innovation #Technology #Tech #TechNews

Meta's AI Will Automate Entire Ad Campaigns
If your value lives in media buying mechanics, Meta is already building your replacement. Mark Zuckerberg has confirmed that Meta is testing a system where a brand will enter a product URL and a budget, and the platform will build an...
Rebuild From Zero: 30‑Minute AI Playbook Generates Leads
If I lost my 10,000,000 social media followers tomorrow, and had to rebuild from 0, here's my exact playbook. 30 minutes a night with AI. 90 days to real business leads. Most people would panic. Start posting random content and hope something sticks. I'd...
Popular AEO Tactic Risks Trouble when Overused
Yep seen this as a very popular AEO tactic for the last year. I think it falls into the grey area - one of those approaches that probably would have been fine on a small scale, but will likely lead to...
Meta Ad Success Now Hinges on Creative Quality, Not Targeting
The edge in Meta ads is no longer in targeting. It’s in the quality and diversity of the creative system you feed GEM. If you manage Meta ads or creative testing, this breakdown is worth your time. Full post: https://t.co/7wm7lxNad2
Paid Media Should Accelerate Clarity, Not Manufacture Trust
Paid media is a turbocharger. Which is great… unless you’re turbocharging confusion or trying to manufacture trust. If your paid strategy is: - “we have leftover budget” or - “the quarter is ending and the pipeline is soft” …that’s not...

Verification Flow Directly Affects Google Business Visibility
The Google Business Profiles verification flow can have a big impact on your business's visibility https://t.co/E9hhX7waHp @ClaudiaTomina explains https://t.co/HIfXAXVHx6
Google Clamps Down on Automated SEO Content Scaling
Lots of new viral threads on here discussing how Google cracks down on sites that scale content with automated tools / otherwise violate their policies. Welcome to the SEO industry 😆 I made this video in 2024 which might be...
Small Teams Can Automate Growth at Scale
I think a lot of people are still underestimating how much leverage a small team can have right now. We have been running on organic inbound growth for +1 year. Getting new customers 100% from SEO/AIO/referrals. I'm one engineer focusing...
Automation Gives You Freedom to Say No
Declining a $5K consulting gig because it doesn't fit your schedule. Ignoring partnership requests that don't excite you. Taking a month off without worrying about revenue. You can only do this when you have dialed in automated systems. → Email sequences that nurture and...
AI Writing Quirks Benefit Consumers More Than Marketers Realize
I think most of the AI writing quirks that marketers complain about are probablyyy better for the average consumer than marketers admit.
Skip Stressed‑desk Videos: Launch Monaco with Fresh Approach
We just launched Monaco. Here’s the exact playbook we used. I hope it's helpful to other founders and startups: 1. The launch video: most launch videos I see orient around some stressed out person at their desk or some philosophical approach...
Share AI Prompts Repeatedly to Go Viral on Twitter
The best way to go viral on Twitter right now: - Share AI Prompts to make jobs easier - Share more AI prompts to make more jobs easier
Start Every Post with TLDR and Question H2s
Hey marketers, want more wins with AI summaries and citations? Yeah, me too. Here are two simple actions we've seen work really well with clients over the last 90 days: 1. Include a TLDR summary to start EVERY blog article...

SEO Traffic Drop Mirrors ChatGPT Citation Decline
Another well-known SEO publisher with Google traffic/visibility tanking fast, and exacerbated by the ~Jan 21 volatility Total citations in ChatGPT follows the same trend line (@ahrefs & @sistrix data) https://t.co/ekgcGumPWz
Choosing Between a $2,100 Burst or $2,100 Spread
Would you rather spend $700 / day for 3 days or $100 / day for 21 to test a new campaign (creative)?
Great Discover Insights, but Google Removed Publisher Center
Really great information in here that aligns closely with the findings we see in our Discover clients' performance Except Google took away Publisher Center last year 😢 Nice work @metehan777
Unexpected SEO/AEO Insight for Argentina Revealed
Preparing for my upcoming talk about SEO/AEO in Argentina and just found this gem 😅 https://t.co/oL1qa35aiV

Wix Bookings Now Bookable Directly From Google Search
New Wix partnership with Google -> Google Search, Maps, and AI mode can book services through Wix websites "Wix’s new partnership with Google will allow businesses using Wix Bookings to have their services, pricing, and real-time availability shown in Google Search,...
Entrepreneurs Trade Netflix for Nighttime Retargeting
Everyone at 9pm: Watching Netflix. Ecom founders at 9pm: Setting up a new retargeting campaign for a winning ad. Different mindset. Different life.
Stop Delaying AI: Start Small, Involve Legal, Gain Time
I continue to hear from companies and marketing teams that are reticent to lean in holistically on the AI opportunity. So here I've parsed the most common push-backs as well as how I respond to each. 1️⃣ “We don’t have...
AdSense for AI: Koala Labs Unlocks New Monetization Channels
There is no consumer AI wave without new monetization channels for consumer AI businesses. @koahlabs is AdSense for AI. In 13 months, they've processed 170M queries and 35M native ad impressions. @nicoleahjohnson led the seed last year and we've now invested again...
Tariffs Spike Costs, Crashing DTC ROAS
Your ad account looks fine: - ROAS is holding - CPMs are manageable - Conversions are flowing But your spreadsheet is screaming. As of February 2026, the average US tariff rate sits at 17% on all imports. For DTC brands...

Personalized Landing Pages Drive Conversions, Flint Automates Them
Your targeting is personalized. Your copy is personalized. But your landing page is not. That’s why you’re not closing the deals you want. If this is you, you need @tryflint. It’s a platform built for marketers to create tailored pages for...
AI SEO Success Demands Classic Change Management Playbook
The AI SEO transformation requires a decades-old proven playbook: Organizational change management. https://t.co/S1mGzgdyUf via @Kevin_Indig, @sejournal
Live Shopping Boom Awaits India: Seize Early Opportunities
On a previous #TeawithGaryVee I was asked how someone could take advantage of the opportunity presented by live shopping on platforms like WhatNot, since India is "not in yet" If you have a question for me, drop it here https://t.co/QjOodl7fTy so...
Big SEO Tool Traffic Spikes Rarely Last.
General rule of thumb: if there is a popular SEO/GEO tool out there that promises a big surge in traffic, it 99% won't last forever and will probably crash within a few months.

Grab Attention: Proven Thumbnails That Drive Clicks
Thumbnails that made us stop 👀 Tiger chaos, a “cheating?” reveal, and pure Red Bull adrenaline. Get our free YT Thumbnails Hack Pack with 100 more top thumbnails: https://t.co/H5zQZBPsBe https://t.co/fNTUlQxN3l

February Discover Update Extends Past Expected Timeline
We are now almost three weeks into the February Discover core update. Google said it could take up to two weeks to rollout. We are beyond that now. It's a tougher one to track since Discover data is personalized and...
Turn Spreadsheets Into AI Assistants for Instant Productivity
I keep hearing marketers say they don't know where to start with AI. Not an excuse. Start with the spreadsheet you're staring at right now. Last week, someone on my team had a ton of webinar leads that needed personalized...

Shopify Adds ChatGPT to Merchant Ad Network
Well, that's interesting -> Shopify Shows Ads on Behalf of Its Merchants in ChatGPT "Shopify has started arranging for ads to promote its merchants to run in ChatGPT, the company told merchants, in an expansion of Shopify’s existing ad network. The...

Google Ads Support Demands Full Account Access
Google Ads support form requires you to give Google Ads reps access and rights to make changes to your ad accounts https://t.co/PKHMlOigWF via @beXtremeArpan https://t.co/GBCs6b1rAg

Microsoft Ads Test Multi‑Image Shopping Carousel
Microsoft Advertising is testing shopping ads with individual product image carousel/sliders https://www.seroundtable.com/microsoft-advertising-muti-image-shopping-carousel-40953.html #microsoftadvertising #bing #bingshopping

Google Experiments With Date‑Less Articles in Discover
Google is testing removing dates from articles in the Google Discover feed https://t.co/TB90cdSZ4z via @AndellDam confirmed by Google's @rajanpatel https://t.co/khavzoWVeu
Simplify Landing Page Copy to Double Conversions
Here's something that feels deeply wrong but the data is undeniable. When you write landing page copy at a professional reading level—the kind that sounds polished and sophisticated—it converts at 5.3%. When you simplify that same copy to a 5th-7th grade reading...

AI‑Powered Descriptions Boost Ecommerce Traffic 368% YoY
Ecommerce SEO: here's how we increased merchant listing traffic for my client by 368% YoY. For this client, the uplift YoY compared to 2024 was so significant that it made 2025 a challenge to outperform... but we managed to do it...

From Clicks to Impactful Visibility: SEO’s 2026 Evolution
#SEOFOMO x Berlín SEO & Content Club: SEO, AI Search and the New Playing Field in 2026 - An excellent recap by @mjcachon going through what was discussed last week at the event: * The Real Shift: From Clicks to...

New Brand Boosts Profitability, Prepares March Scale
First month on with a new brand - already improving profitability overall and looking to scale moving into March. New Offer + New account Strategy. Next week we launch first round of UGC we curated and first large batch of ad creative....

Big $400M Firm Forgets Favicon, Obvious SEO Slip
$400M software company. No favicon in the SERPs. Took me 3 seconds to find the problem. 🤣🤦♂️ https://t.co/KAHXJpjGXY

SEO Agency's AI Hype Hides Paid Self‑promotion Tactics
Another SEO agency that claims to be a great partner to lead clients into the AI search era This one not only uses self-promoting listicles, but clearly pays to be listed on everyone else's "best of" listicles too I'd be a bit...

Google’s AI Detection Triggers Ongoing Traffic Drops
Wow, the Jan 21 unconfirmed update was a bloodbath, and impacted sites are still dropping to this day This is another one in the marketing space; lots of AI-assisted content, self-promotional listicles, who/what/when content, etc. I think Google is getting better at...
AI-Driven Playbook: Build $100M Ecommerce From Scratch
How to build a $100M+ company with AI in ecommerce: Step 1: AI scrapes social media for viral content in a niche It's watching what's trending, what's getting engagement, what people are talking about. Step 2: AI creates organic content around that niche Start...
Master These 5 Essentials to Boost Clothing Sales
If you’re going to sell clothing, you need to understand these 5 things. This is why your content flops and your sales stay stuck.
Simplify GTM: One Goal, One Audience, One Offer
If your GTM feels stuck, run this experiment. It will take you 30 days: 1. Pick ONE growth goal. Pipeline, activation, or expansion. Not all three. 2. Pick ONE audience. Not "SMB + mid-market + enterprise." One. 3. Pick ONE...

Meta Prioritizes Broad Targeting Over Tight Layering
Meta just made detailed targeting "mostly a suggestion." Graph API v25 dropped this month bringing an inevitable conclusion to a direction they have been signaling for a long time. Your audience selections? They're now inputs, not constraints. If you're still building campaigns around tight...

Virality Doesn't Equal Follower Growth on X
If you're chasing virality on X, it does nothing for your followers. Here are analytics from two days, side by side. One with 30k views, and one with over a million. The 30k day saw a lot more followers. The viral post?...
In‑house Shifts Often Raise Costs, Lower Revenue—Keep Agency Insights
One of our brands we've been working with long-term moved to an internal person last month but they kept us on view access of the account(s). Since they took over? CPA is up 48% ncCPA is up 109% Spend is up 32% Revenue is down...