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Today's Ecommerce Pulse

Target launches Circle Deal Days to challenge Amazon Prime Day

Target is launching its Target Circle Deal Days from June 23‑26, positioning the free‑to‑join program as a direct rival to Amazon Prime Day. New members who enroll between June 14‑22 receive a 15% discount on their first purchase, plus a free Starbucks coffee or Bullseye cookie on launch day, and a 50% discount on the first year of Target Circle 360.

Rhode Bolsters Global Distribution with Sephora Europe Rollout
NewsApr 30, 2026

Rhode Bolsters Global Distribution with Sephora Europe Rollout

Rhode, the Hailey Rhode Bieber‑led skincare brand, is rolling out its curated line across Sephora stores in more than 20 European countries starting September. The partnership leverages Sephora’s extensive retail footprint to bring Rhode’s skin‑focused products and Peptide lip line...

By FashionNetwork (Worldwide)
Wayfair Touts Market Share Gains in Retail’s Toughest Category
NewsApr 30, 2026

Wayfair Touts Market Share Gains in Retail’s Toughest Category

Wayfair reported a 7% rise in Q1 net revenue to $2.9 billion, driven largely by U.S. sales, while active customers grew to 21.4 million, up just over 1% year‑on‑year. Despite the sales boost, the retailer’s net loss barely improved, standing at $105 million,...

By Retail Dive – Apparel & Luxury
Amazon Joins Google‑Backed Universal Commerce Protocol, Shaping AI Shopping Standards
NewsApr 30, 2026

Amazon Joins Google‑Backed Universal Commerce Protocol, Shaping AI Shopping Standards

Amazon has joined the Universal Commerce Protocol (UCP) technical council, aligning with Google, Meta, Microsoft, Stripe and Salesforce. The move gives Amazon a voice in the emerging open standard that could streamline AI‑powered product discovery and checkout across retailers.

By Pulse
Processor‑Level AI Cuts Ecommerce Fraud, Outperforming Bolt‑On Tools
NewsApr 30, 2026

Processor‑Level AI Cuts Ecommerce Fraud, Outperforming Bolt‑On Tools

Juniper Research projects ecommerce fraud losses could reach $107 billion by 2029, but new processor‑level AI solutions are already delivering measurable cuts. North’s native AI integration has helped push the global order‑rejection rate down to 5%, a stark improvement over fragmented...

By Pulse
Walmart Q4 Earnings Show 24% E‑commerce Surge and Growth From High‑income Shoppers
NewsApr 30, 2026

Walmart Q4 Earnings Show 24% E‑commerce Surge and Growth From High‑income Shoppers

Walmart reported FY2025 revenue of $713.16 billion, a 5.1% rise, while global e‑commerce sales surged 24% to $150.4 billion. The boost came largely from shoppers earning over $100,000, signaling a shift in consumer spending patterns toward value‑focused, higher‑income buyers.

By Pulse
Stripe Rolls Out 288 AI‑centric Products, Expanding Wallets and Treasury Tools
NewsApr 30, 2026

Stripe Rolls Out 288 AI‑centric Products, Expanding Wallets and Treasury Tools

Stripe announced 288 new AI‑focused products and features at its annual Sessions conference, including a consumer wallet for agents and a real‑time streaming‑payments system. The rollout positions Stripe as the payments backbone for the next wave of AI‑driven commerce.

By Pulse
AI Clears Bottlenecks, but Hiring Costs Still Rise
SocialApr 30, 2026

AI Clears Bottlenecks, but Hiring Costs Still Rise

I've never used AI more but I've also never spent more $$ hiring (human) specialists to help execute on the projects that AI removed my bottlenecks on. In the last 90 days I've: -Hired a web designer to revamp my site -Hired a...

By Kaleigh Moore
More Sellers, Yet Amazon Revenue Shares Hit 2017 Lows
SocialApr 30, 2026

More Sellers, Yet Amazon Revenue Shares Hit 2017 Lows

It's Day 2 at Amazon. More owners than ever, 63%, are selling on AMZ. Yet AMZ market share of U.S. store revenue has declined to 2017-era levels. High fees. Brutal competition. Lack of customer ownership. More brands selling + lower revenue than...

By Andrew Youderian
Talking Headways Podcast: The Logistics of Package Delivery
BlogApr 30, 2026

Talking Headways Podcast: The Logistics of Package Delivery

In a recent Talking Headways episode, ASU professor Benjamin Fong dissected the logistics behind e‑commerce giants like Amazon, highlighting the complexities of last‑mile delivery and the growing reliance on third‑party delivery service providers (DSPs). He examined state‑level legislation such as...

By Streetsblog USA
Stripe Expands Agentic Commerce Suite to Google’s AI Mode and Gemini App Among 288 Product Announcements
BlogApr 30, 2026

Stripe Expands Agentic Commerce Suite to Google’s AI Mode and Gemini App Among 288 Product Announcements

Stripe announced 288 new products and features at its Stripe Sessions conference, highlighted by a partnership that brings its Agentic Commerce Suite into Google’s AI Mode and the Gemini app. The move enables merchants such as Quince, Fanatics and JD Sports...

By Shopifreaks
All‑in‑One Tool Cuts Product Development From Weeks to Days
SocialApr 30, 2026

All‑in‑One Tool Cuts Product Development From Weeks to Days

Cursor for code. Lovable for apps. @Genpire_ai for products you can actually hold. One workflow handles the whole cycle, from idea to design to tech pack to manufacturer match. A DTC founder using it said they cut their development time from...

By Chase Dimond
AI Transforms E‑commerce Into a Single, Disruptive Category
SocialApr 30, 2026

AI Transforms E‑commerce Into a Single, Disruptive Category

E-commerce hits 23% of global retail this year. 25% by 2030. AI just became the storefront, salesperson, and checkout in one. The brands treating this as a channel update are about to get disrupted by the ones treating it as a new...

By Yves Mulkers
AI Earned The Right To Guide Shopping Decisions, But Not To Buy
NewsApr 30, 2026

AI Earned The Right To Guide Shopping Decisions, But Not To Buy

Artificial intelligence is now trusted to steer shoppers through research and selection, but consumers still balk at letting machines complete the final purchase. Euromonitor data shows AI will shape roughly $780 billion of global e‑commerce sales by 2029, yet only $39 billion...

By Forbes (Retail)
Experian Announces Agent Trust to Power Trusted AI Driven Commerce
NewsApr 30, 2026

Experian Announces Agent Trust to Power Trusted AI Driven Commerce

Experian unveiled Agent Trust, a framework that creates a verifiable link between consumers and AI agents through a new “Know Your Agent” (KYA) verification model. The system issues real‑time trust tokens that bind a user’s identity, device and autonomous agent,...

By SalesTech Star
Commerce Introduces New Product Innovations Across Storefronts, B2B, Payments and AI
NewsApr 30, 2026

Commerce Introduces New Product Innovations Across Storefronts, B2B, Payments and AI

Commerce, the parent of BigCommerce, Feedonomics and Makeswift, unveiled a suite of product innovations at Commerce Live 2026. The updates span core platform performance, multilingual support, faster checkout, new B2B automation tools, native hosting for Catalyst, and expanded payment integrations....

By ChannelX (formerly Tamebay)
Commerce Data, Explained: What It Is, Why It Matters, and What Makes It Useful
NewsApr 30, 2026

Commerce Data, Explained: What It Is, Why It Matters, and What Makes It Useful

Criteo explains that true commerce data goes beyond simple transaction logs to include upstream shopper signals such as searches, product views, comparisons, and cart activity. By linking these signals to specific SKUs and normalizing product attributes, Criteo turns raw data...

By Criteo
Is Craigslist's Model Failing Compared to Modern Marketplaces?
SocialApr 30, 2026

Is Craigslist's Model Failing Compared to Modern Marketplaces?

Do we regard the Craiglist experimental business model to be failed at this point? Is there anything you go there for rather than FB marketplace or some other dedicated platform?

By Adam Ozimek
Google: “AI Threatens to Make Brands Invisible, but Physical Stores Are a Major Advantage”
NewsApr 30, 2026

Google: “AI Threatens to Make Brands Invisible, but Physical Stores Are a Major Advantage”

Google’s Omnichannel Index 2026 warns that AI can render brands invisible unless they adopt a true omnichannel strategy. The report, co‑authored with IMPACT Commerce, says organizations that view omnichannel as a commercial strategy—not just an infrastructure upgrade—are pulling ahead. Retailers that lag...

By Retail Detail (EU)
Amazon Says Its AI Shopping Assistant Is Gaining Traction, with Rufus Users up 115%
NewsApr 30, 2026

Amazon Says Its AI Shopping Assistant Is Gaining Traction, with Rufus Users up 115%

Amazon reported that its AI‑powered shopping assistant Rufus saw monthly active users jump 115% year‑over‑year, with engagement climbing 400%. The chatbot, launched in early 2024, now handles tasks like recurring purchases and price‑triggered auto‑buy. Rufus helped generate roughly $12 billion in...

By Modern Retail
ZigZag Partners Trade Duty Refund for EU Duty Drawback Service
NewsApr 30, 2026

ZigZag Partners Trade Duty Refund for EU Duty Drawback Service

ZigZag has partnered with Trade Duty Refund to launch an integrated EU duty drawback service for UK retailers selling into the EU. The solution blends ZigZag’s returns platform with Trade Duty Refund’s digital claims engine, automating evidence capture and customs...

By ChannelX (formerly Tamebay)
Sports Illustrated Swimsuit Taps LTK for Social Commerce Push
NewsApr 30, 2026

Sports Illustrated Swimsuit Taps LTK for Social Commerce Push

Sports Illustrated Swimsuit has partnered with LTK to launch its first creator‑driven social commerce channel. An official LTK profile will let fans discover and purchase items featured in editorial content, talent spotlights, and live runway coverage. LTK will also enable...

By Net Influencer
JSW One Buys Pidilite Ventures-Backed Proptech Startup BuildNext
NewsApr 30, 2026

JSW One Buys Pidilite Ventures-Backed Proptech Startup BuildNext

JSW One Platforms, the B2B ecommerce arm of the JSW Group, announced the acquisition of proptech startup BuildNext through a share‑swap with Pidilite Ventures. The transaction, valued at a mutually agreed price, also brings an additional ₹22 Cr (≈$2.6 M) investment from...

By Inc42
Scale, Security, and Trust - the Three Winning Factors for Visa in an Age of Agentic Commerce, According to CEO...
NewsApr 30, 2026

Scale, Security, and Trust - the Three Winning Factors for Visa in an Age of Agentic Commerce, According to CEO...

Visa CEO Ryan McInerney says AI‑driven agentic commerce will accelerate digitization, create micro‑transactions and lift B2B payments. He argues Visa’s massive network, proven security and deep consumer trust uniquely position the company to capture that growth. New tools such as Intelligent...

By Diginomica
Competitive Pricing Starts with Data
NewsApr 30, 2026

Competitive Pricing Starts with Data

Competitive pricing is becoming a strategic imperative as shoppers grow more price‑sensitive. A Retail Systems Research survey of 97 global brick‑and‑mortar executives found 53% list rising consumer price sensitivity among their top fears. Online shoppers can instantly compare offers on...

By Practical Ecommerce
Walmart Teams with Wing to Roll Out Drone Deliveries in Miami and Other U.S. Cities
NewsApr 30, 2026

Walmart Teams with Wing to Roll Out Drone Deliveries in Miami and Other U.S. Cities

Walmart announced a partnership with Alphabet’s Wing to launch consumer drone deliveries in Miami and several other U.S. markets. The service, already operating in Atlanta, Charlotte, Dallas‑Fort Worth and Houston, will expand to South Florida by 2027, offering sub‑hour deliveries...

By Pulse
Ecommpay Report Reveals Three ‘Uncomfortable Truths’ About E-Commerce Fraud
NewsApr 30, 2026

Ecommpay Report Reveals Three ‘Uncomfortable Truths’ About E-Commerce Fraud

Global payments platform Ecommpay released the first part of its report “Beyond the Black Box: Why human‑centric fraud demands ecosystem‑wide transformation.” The study, based on interviews with fraud, compliance and regulatory experts, identifies three uncomfortable truths: current fraud prevention creates...

By The Fintech Times
Adapt Your Shopping Campaigns to Modern Search with AI Max.
NewsApr 30, 2026

Adapt Your Shopping Campaigns to Modern Search with AI Max.

Google unveiled AI Max for Shopping, an AI‑driven upgrade to existing Shopping campaigns that adds conversational ad copy, Final URL Expansion, and automatic format selection. The new tools pull data from Merchant Center feeds—such as fabric softness and fit—to match...

By Google Analytics Blog
SA Women Entrepreneurs Selected for Amazon Incubator
NewsApr 30, 2026

SA Women Entrepreneurs Selected for Amazon Incubator

Amazon South Africa and the female accelerator WomHub have launched the first Amazon Sustainable Sellers Incubator, selecting 35 women‑led manufacturing businesses across the country. The nine‑month program, beginning next month, combines circular‑economy training, digital‑skills development, and e‑commerce enablement on Amazon’s...

By ITWeb (South Africa) – Public Sector
Shopping Around – You versus the Grocery Store
BlogApr 30, 2026

Shopping Around – You versus the Grocery Store

Modern grocery shopping has become a high‑tech, high‑confusion experience. Shoppers juggle regular, sale, member, and digital‑coupon prices while navigating mismatched aisle signage and fine‑print restrictions. Digital coupons often fail without store Wi‑Fi, and self‑checkout systems still require manual audits. The...

By Humbledollar
Stripe, Google Partner on Agentic Commerce
NewsApr 30, 2026

Stripe, Google Partner on Agentic Commerce

Stripe announced that its Link digital wallet will be usable by Google Gemini’s AI agents, letting the bots complete purchases on behalf of users. The integration expands Stripe’s agentic commerce network, which already includes Meta, Microsoft Copilot and OpenAI’s ChatGPT....

By Payments Dive
France: 75% of Imported Products Did Not Meet EU Rules
NewsApr 30, 2026

France: 75% of Imported Products Did Not Meet EU Rules

The French consumer‑protection authority (DGCCRF) tested more than 600 products bought from seven foreign online marketplaces in 2025 and found that 75% failed to meet EU product rules, with 46% deemed dangerous. All electrical appliances examined were non‑compliant, and many...

By Ecommerce News Europe
EXEC: Crocs See DTC Strength Offset Steep Wholesale Declines in Q1 Beat
NewsApr 30, 2026

EXEC: Crocs See DTC Strength Offset Steep Wholesale Declines in Q1 Beat

Crocs Inc. reported Q1 2026 revenue of $921 million, a 1.7% decline but well above the 8% drop analysts expected. Wholesale volumes fell sharply—18.9% for the Crocs brand and 24.7% for HeyDude in North America—while direct‑to‑consumer sales surged, especially a 31.2%...

By SGB Media
Oil, Powell and Some Interesting E-Com Trends in 2026
BlogApr 30, 2026

Oil, Powell and Some Interesting E-Com Trends in 2026

The 2026 outlook highlights three intertwined forces shaping the economy: volatile oil prices, Federal Reserve policy under Chair Jerome Powell, and evolving e‑commerce dynamics. Crude oil has settled near $80 a barrel as geopolitical tensions keep supply tight, prompting cautious...

By BowTied Bull
IndiaMART Q4: Net Profit Plunges 72% YoY To ₹50 Cr
NewsApr 30, 2026

IndiaMART Q4: Net Profit Plunges 72% YoY To ₹50 Cr

IndiaMART InterMESH reported a sharp decline in Q4 FY26 net profit, down 72% YoY to ₹50.2 Cr (≈$6 M). Operating revenue grew modestly 14% YoY to ₹404.3 Cr (≈$48.7 M), driven by a 10% rise in its ecommerce platform and an 83% jump in...

By Inc42
Carvana Sets Record with 187,393 Vehicles Sold in Q1, Analysts Upgrade Ahead of Earnings
NewsApr 30, 2026

Carvana Sets Record with 187,393 Vehicles Sold in Q1, Analysts Upgrade Ahead of Earnings

Carvana reported a record 187,393 vehicles sold in Q1 2026, a 40% year‑over‑year increase, and $6.43 billion in revenue. Morgan Stanley upgraded the stock, citing the retailer’s growth and new dealership acquisitions, while warning of macro headwinds.

By Pulse
Supply Chain Focus Remains for Retailers as Global Instability Persists
NewsApr 30, 2026

Supply Chain Focus Remains for Retailers as Global Instability Persists

Retail executives surveyed at the World Retail Congress say supply‑chain capabilities will be among the top three spending priorities in 2026, with 56% earmarking higher budgets. Customer experience, personalization and AI investments also rank high, while only about one‑in‑six executives...

By Just Style
Asian Online Giants Eye Europe Growth
NewsApr 30, 2026

Asian Online Giants Eye Europe Growth

Asian fast‑fashion platforms Shein and Temu are redirecting growth efforts toward Europe, recruiting local brands, designers and sellers to sidestep tariffs and raise product quality. Shein has launched a localized UK marketplace, now hosting over 2,500 British sellers and promising...

By Just Style
Walmart Deploys In‑Store Beauty Advisors, Targeting 400 Stores by Year‑End
NewsApr 30, 2026

Walmart Deploys In‑Store Beauty Advisors, Targeting 400 Stores by Year‑End

Walmart is rolling out trained beauty advisors in more than 400 of its 4,600 U.S. stores by the end of 2026, expanding a pilot that began in 22 locations in Arkansas and Texas. The move aims to add a human‑touch...

By Pulse
Users Want Zomato Web App for Desktop Ordering
SocialApr 30, 2026

Users Want Zomato Web App for Desktop Ordering

I wish Zomata had a web app. Let me order food from my desk on a big screen without needing to pick up my phone and stare into a tiny screen @zomato @albinder

By Aamir Siddiqui
Fujifilm Debuts Instax Spot Photo Booth, Print Station
NewsApr 30, 2026

Fujifilm Debuts Instax Spot Photo Booth, Print Station

Fujifilm North America launched the instax Spot, a combined photobooth and wireless print station for high‑traffic venues. Available in tabletop and freestanding models, it offers AR effects, QR‑code smartphone printing, and supports both instax mini and Square film. The device is marketed...

By Retail Customer Experience
How Leading Retailers Are Re-Thinking the Role of the Shopping Cart
NewsApr 30, 2026

How Leading Retailers Are Re-Thinking the Role of the Shopping Cart

Retailers are redefining the shopping cart as a strategic, data‑driven platform rather than merely a checkout tool. AI‑enabled carts equipped with cameras, scales and connectivity are being rolled out beyond pilots to full‑store deployments, allowing real‑time personalization, navigation and in‑store...

By Retail Customer Experience
Report Finds UK Fashion Spend Growth Slows, Shoppers More Selective
NewsApr 30, 2026

Report Finds UK Fashion Spend Growth Slows, Shoppers More Selective

Cardlytics’ State of Spend report, based on anonymised data from over 23 million UK bank accounts, shows online fast‑fashion spending rose 9% in 2025, propelled by an 8% rise in transaction count, while average basket size fell 3%. High‑street fashion growth...

By Just Style
Udora Secures $10 Million as It Prepares Saudi Market Entry
NewsApr 30, 2026

Udora Secures $10 Million as It Prepares Saudi Market Entry

UAE‑based gifting platform Udora has closed a $10 million private funding round to accelerate its regional rollout, including a planned entry into Saudi Arabia in the third quarter of 2026. The marketplace, which links shoppers with local florists, confectioners and artisans...

By Wamda
Taager Moves Into China to Fix Sourcing Bottlenecks for MENA Sellers
NewsApr 30, 2026

Taager Moves Into China to Fix Sourcing Bottlenecks for MENA Sellers

Taager, the Cairo‑based social e‑commerce platform, has opened its first supply office in China, shifting from a pure software layer to a vertically integrated supply‑chain model. The new hub lets the company directly inspect goods, negotiate with factories, and accelerate...

By Wamda
Travel Checkout Has Become the New Departure Gate
NewsApr 30, 2026

Travel Checkout Has Become the New Departure Gate

Travel companies are moving the checkout experience to the center of the booking flow by embedding digital wallets and other finance tools. A PYMNTS Intelligence and Marqeta survey of 30 U.S. firms shows 93% now offer at least one embedded...

By PYMNTS
5 State Tax Mistakes E-Commerce Brands Only Notice After The Bill Arrives
BlogApr 30, 2026

5 State Tax Mistakes E-Commerce Brands Only Notice After The Bill Arrives

E‑commerce brands are increasingly tripping over state sales‑tax obligations after the fact, largely because they misinterpret the 2018 Wayfair economic‑nexus rules and overlook inventory‑driven physical nexus from Amazon fulfillment. Over‑registration or under‑registration stems from fragmented, untagged sales data that makes...

By eCommerce Fastlane
Revolut Opens First Physical Store In Barcelona
NewsApr 30, 2026

Revolut Opens First Physical Store In Barcelona

Revolut announced the opening of its first physical storefront in Barcelona, located on the prestigious Passeig de Gràcia. The 1,200‑square‑foot space offers cash withdrawals, crypto kiosks, and on‑site financial advisors, blending digital banking with a tangible customer experience. The launch...

By PaySpace Magazine
INTERVIEW: Designing Retail Media for Scale and Relevance: Helene Trad on Kingfisher’s Approach
NewsApr 30, 2026

INTERVIEW: Designing Retail Media for Scale and Relevance: Helene Trad on Kingfisher’s Approach

Helene Trad, head of retail media at Kingfisher, explained at Retail MediaX Europe how the group is building a modular, customer‑centric retail media platform that serves both trade‑focused Screwfix and inspiration‑driven B&Q. The strategy blends a unified measurement backbone with...

By InternetRetailing
John Smedley Unveils Revamped Website and Receives Second Royal Warrant
NewsApr 30, 2026

John Smedley Unveils Revamped Website and Receives Second Royal Warrant

John Smedley, the 200‑year‑old British knitwear label, launched a newly redesigned website built on the Centra e‑commerce platform and created with London agency Limesharp. The site showcases interactive fabric shade filters, fit explainers and richer model photography to streamline the...

By TheIndustry.fashion