Today's Luxury Pulse
Luxury brands expand across Siam Piwat’s flagship malls
More than 40 luxury houses and concept stores have opened since 2023, adding over 14,000 sqm of premium retail space at Siam Paragon and IconSiam as Bangkok climbs to fourth place globally for new luxury openings.
Dressing From the English Countryside to the Formula One Circuit with George Russell
George Russell, the 2026 Mercedes‑AMG driver, says his style is a blend of British classicism and Monaco‑inspired refinement. He credits his partnership with IWC and a minimalist wardrobe for boosting confidence on and off the track. Russell’s go‑to timepiece is the IWC Ingenieur Perpetual Calendar, which he believes can shift an outfit’s tone instantly. The Brit’s fashion choices, from country boots to linen suits, mirror his dual homes and the high‑visibility role of a Formula One star.
The Luxury EV Dilemma: Ferrari Luce's Slippery Shape Is From a Pre-China Era
Ferrari’s new Luce electric sedan boasts the lowest drag coefficient of any Ferrari road car, yet its 122 kWh battery delivers only a 329‑mile range, translating to a relatively high 2.7 kWh per mile. The sleek, wind‑cheating shape was designed to appear...
Ferrari Gifts Pope Leo XIV with New Luce... Steering Wheel
Ferrari unveiled its first all‑electric supercar, the Luce, at a ceremony in Castel Gandolfo and presented the vehicle to Pope Leo XIV. The €520,000 ($567,000) model features a steering wheel designed by Apple’s Jony Ive, which was gifted to the Pontiff as a symbolic...
Century-Old Travel Brand Antler Just Created a Summer Capsule for All Your Modern-Day Jetsetting Needs
British heritage luggage maker Antler has unveiled a summer capsule aimed at U.S. travelers, featuring runway‑inspired prints and a price‑point that keeps most suitcases under $400. The collection introduces new pieces such as a full‑grain leather Raffia Tote ($215) and...
10 Pieces of Luxury Luggage Actually Worth the Splurge, According to Our Editors
Condé Nast Traveler’s editors have curated a list of ten luxury luggage pieces they deem worth the premium price, spanning carry‑ons, checked bags, and weekend totes. The selections highlight brands such as Tumi, Rimowa, Hartmann, Carl Friedrik, Briggs & Riley, Louis Vuitton and Cuyana, each praised...
Ferrari Unveils One‑Off HC25 Open‑Top Supercar at Austin Racing Days
Ferrari introduced the HC25, a unique open‑top supercar built for a single client, at the Ferrari Racing Days in Austin, Texas. Based on the F8 Spider’s V8 platform, the one‑off showcases the brand’s Special Projects capability and hints at future...
Flight Review: American Airlines Flagship Suite From Dallas to London
American Airlines’ Flagship Suite on the Dallas‑London route showcases the carrier’s premium business‑class offering with lie‑flat seats, direct aisle access, and upscale dining. The nonstop flight departs Dallas at 7 pm, delivering a seven‑hour block time for roughly $3,200 round‑trip. In‑cabin...
Audi Says It's 'Evaluating' A Rugged Off-Road SUV
Audi CEO Gernot Döllner told a round‑table that the automaker is actively evaluating a more rugged, off‑road‑ready SUV for the U.S. market. The idea builds on the Q6 e‑Tron Off‑Road concept, which adds over six inches of ride height and a...
Capri CEO Says Michael Kors Footwear Is the Company’s ‘Biggest Issue’
Capri Holdings CEO John Idol flagged Michael Kors footwear as the company’s biggest issue during the Q4 2026 earnings call, noting lagging sales and a need to shift toward casual styles. He said new sneaker and loafer designs are already improving performance...
The Best Women’s Gold Watches of 2026 for Every Occasion
WWD’s 2026 guide spotlights seven gold‑tone women’s watches, from affordable Fossil and Timex pieces to high‑end Michele models, highlighting design trends such as yellow gold, slimmer bracelets, and two‑tone accents. The roundup notes key features like Eco‑Drive solar power, diamond‑set...
The 2027 Land Rover Range Rover SV Ultra Is a $255,000 Range Rover Range Topper
Land Rover unveiled the 2027 Range Rover SV Ultra, a top‑tier luxury SUV priced at $255,250, more than twice a base model. It is powered by the BMW‑sourced 4.4‑liter twin‑turbo V8 delivering 606 hp and 553 lb‑ft of torque. The Ultra introduces...
Here's What The Ferrari Luce Sounds Like
Ferrari’s inaugural electric model, the Luce, replaces the brand’s iconic V12 roar with a generic, futuristic synthetic tone. The car’s artificial powertrain sound lacks simulated gear shifts and any homage to historic Ferrari engines. Shift paddles are limited to controlling...
Trax Watches Unveils Digital Marketplace for Rare Luxury Timepieces
Trax Watches has launched a new digital platform that lets collectors buy, sell and source rare luxury watches. The service focuses on five marquee brands and promises rigorous authentication, secure logistics and a personalized, human‑focused buying experience.
Wyndham Amex Offer Is Giving $100 Back on $500+ Stays at Luxury Destinations Worldwide
American Express has launched a new Amex Offer that refunds $100 as a statement credit when cardholders spend at least $500 on eligible Wyndham Hotels & Resorts luxury destinations worldwide. The promotion runs through October 27, 2026 and applies to...
Can Gucci Racing Put This F1 Team Back on Track?
Gucci announced a multi‑year, $150 million title partnership with the Alpine Formula One team, set to begin in 2027. The deal launches Gucci Racing, a new luxury‑sport experiential platform that will brand the team on‑ and off‑track. It marks the first time...
Silverstone Teams Up with Moët Hennessy
Moët Hennessy has signed a long‑term partnership with Silverstone, naming Moët & Chandon the official champagne of the British Grand Prix. Beginning in 2026, the brand will transform the Fusion Lounge’s VIP area into the Moët & Chandon Club, a bespoke hospitality...
The Scoop: Ferrari Tries to Message Electric Car as Market Value Plunges $5 Billion
Ferrari unveiled its first electric vehicle, the $640,000 Luce, a four‑door, five‑seat model designed by former Apple chief Jony Ive. The car’s futuristic styling provoked a wave of online memes that likened it to the budget Nissan Leaf. Within days, the...
Belmond Launches Luxury Paris‑to‑Amalfi Train, the World’s Most Glamorous Rail Journey
Belmond introduced the inaugural Villeggiatura by Train, a three‑day, 825‑mile luxury rail from Paris to the Amalfi Coast, carrying 94 guests and 48 staff aboard the Venice Simplon‑Orient‑Express. The journey blends 1920s elegance with curated experiences at Belmond’s Amalfi properties,...
Heatherwick Studio Launches Liquid‑Inspired Eyewear Line for Jins
Heatherwick Studio has unveiled its debut eyewear collection for Japanese retailer Jins, offering four asymmetric frames that mimic the movement of liquid. The line, crafted in resin and titanium, aims to deliver organic silhouettes that complement each wearer’s face, marking...
Chanel Unveils 2026 Métiers D’art Collection with Dreamlike New York Campaign
Chanel presented its 2026 Métiers d’art collection in a cinematic New York campaign directed by creative director Matthieu Blazy. Photographed by Craig McDean and filmed by Rahim Fortune, the campaign showcases a fluid, emotionally charged take on the maison’s artisanal...
Ferrari Unveils Luce, First Fully Electric Supercar Priced Near $640K
Ferrari introduced the Luce, its first fully electric production car, with a 1,035‑hp powertrain, 0‑100 km/h in 2.5 seconds and a starting price of roughly $640,000. The launch, led by designer collective LoveFrom, signals the Italian marque’s strategic shift toward electrification while...
BMW Alpina Shows Vision V8 Coupé Concept, Aiming at Ultra‑Luxury GT
BMW Alpina unveiled the Vision V8 coupé concept at the 2026 Concorso d’Eleganza Villa d’Este, marking the first design study created entirely under BMW Group ownership. The 5.2‑metre grand tourer is positioned between BMW’s flagship models and Rolls‑Royce, targeting buyers...
Four Seasons Opens First Joint Venture Resort at The Red Sea
Four Seasons Resort and Residences Red Sea at Shura Island has opened, marking the first joint‑venture‑developed hotel in Red Sea Global’s portfolio. The $680 million project is a 50‑50 partnership between Red Sea Global and Kingdom Holding Company, financed with $522 million...
242,000 Miles on a Ferrari 458 Italia? This Man Is Redefining Supercar Ownership
Japanese enthusiast Tetsuya Nagae’s 2011 Ferrari 458 Italia has now logged over 242,000 miles, a record for a naturally aspirated supercar. The car has been used as a daily driver, covering highways and city streets, thanks to a disciplined maintenance...
Ferrari Introduced the Jony Ive-Designed Luce, and Other News.
Ferrari unveiled the Luce, its first fully electric, five‑seat grand tourer, co‑designed with Jony Ive. The car delivers over 1,000 hp, a 330‑mile range and a $640,000 price tag, with deliveries slated for late 2026. In parallel, photographer Wolfgang Tillmans secured the €150,000...
Pope Leo Checks Out the New Ferrari Luce EV; Takes It for a Drive
Ferrari unveiled the Luce, its first fully electric vehicle and the brand’s inaugural five‑seat model. Powered by four in‑house electric motors, the Luce produces a combined 1,050 hp and accelerates from 0‑62 mph in 2.5 seconds. The launch drew a wave of online...
Bella Hadid Ignites Summer Dress Wave in Saint‑Tropez, Prompting Instagram Copycats
On May 24, Bella Hadid was photographed in Saint‑Tropez wearing a Massimo Dutti flowing V‑neck midi dress, a leather croissant bag and thong sandals. The outfit quickly became a template for copycat looks across Instagram, signaling the rise of a...
Seiko Draws upon Japanese Craftsmanship and Its Signature Blue for New 145th Anniversary Presage Models
Seiko is marking its 145th anniversary in 2026 with two new Presage Classic limited editions that showcase Japanese craftsmanship and the brand’s signature “Seiko Blue.” The HCC007 model features an Arita porcelain dial with a cobalt‑blue glaze, while the HCC004...
Can Luxury Brands Afford to Stay Silent About Leather’s Exclusion From Deforestation Law?
Kering announced a 30% cut in leather use by 2028 and aims for 40% next‑generation materials by 2035, signalling a major shift for the luxury sector. The European Commission is proposing to exclude leather from its anti‑deforestation regulation (EUDR), a...
These Are the Best New Hotel Spas in the World for 2026, From Montana to Rwanda
The 2026 edition of Condé Nast Traveler’s Hot List spotlights a wave of innovative hotel spas that blend luxury hospitality with cutting‑edge wellness science. From One&Only’s altitude‑recovery program in Montana to the molecular‑hydrogen “Ammortal Chamber” at Four Seasons’ Sanctuary in Florida,...
Gubi and Bonacina Relaunch 1960s Rattan Icons in Luxury Home Market
Danish design house Gubi has partnered with Italian rattan specialist Bonacina 1889 to reissue Tito Agnoli’s 1964 ‘P3’ lounge chair and ‘P3S’ chaise longue. The collection, priced between $1,250 and $1,620, blends mid‑century modernism with contemporary luxury, underscoring a growing...
Westin Opens First All‑Inclusive Resort in Mexico, Targeting Upscale Travelers in Playa Vallarta
Westin debuted its first all‑inclusive property in Mexico, the Westin Playa Vallarta, after a multi‑million‑dollar renovation of more than 280 rooms. The resort blends biophilic design, chef‑led dining and a wellness ethos, positioning Marriott’s Westin brand against established all‑inclusive operators...
1 Hotel Austin Anchors Tallest Tower in Texas
1 Hotel Austin, the latest venture of the mission‑driven luxury brand founded by Barry Sternlicht, will open in August 2026 as the anchor of the 74‑story Waterline tower, the tallest building in Texas. The mixed‑use development, designed by KPF with...
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Why This Seemingly Humble Rolex Sold for Half a Million
A Rolex Datejust reference 16220, modified by legendary watchmaker Sir George Daniels, sold for $520,000 at FutureGrail’s May auction, far exceeding its $100,000‑$200,000 estimate. Daniels installed his own co‑axial escapement—a friction‑reducing mechanism that later defined Omega’s Master Chronometer calibers—into the...
The Raging Return of Nike’s Fieriest Jordan Sneaker
Nike announced the comeback of its 2013 "Toro Bravo" Air Jordan 4, slated for a May 30, 2026 release. The sneaker retains the original all‑red nubuck upper, Jumpman‑branded heel, mesh netting and Air‑cushioned sole. It will be sold exclusively through...
Ponant’s Sam Chamberlain Wants Travelers To Explore the World Differently
Sam Chamberlain, Ponant’s CEO for the Americas, is steering the French cruise line’s push into the U.S. market by emphasizing curiosity‑driven, small‑ship expeditions to remote destinations such as the North Pole. The fleet of 13 vessels, most under 200 guests,...
Redefining Caribbean Luxury: How Destinations Can Attract the Global One Percent - By Charley Baouamina
Charley Baouamina argues that Caribbean destinations must redesign their luxury offering to attract ultra‑high‑net‑worth travelers, whose preferences now center on private‑jet access, privacy, and bespoke experiences. He highlights the region’s natural advantage of secluded islands and exclusive enclaves, but stresses...
Orient Express Corinthian Sets Sail as the World’s Largest Luxury Sailing Yacht
Orient Express christened its 720‑ft Corinthian in Saint‑Nazaire, unveiling the world’s largest sailing yacht. The vessel will host up to 110 guests across 54 ultra‑luxury suites and can cruise at 12 knots using 4,500 sq m of sails, marking a bold expansion...
Ferrari Unveils Its Luce EV, and Its Reception Has Been a Disaster
Ferrari unveiled the Luce, its first all‑electric model, at a weekend event, but the reveal sparked a wave of negative feedback from fans, former executives, and the broader automotive community. Designed by Sir Jony Ive’s LoveFrom studio, the sleek‑looking car...
This Jesko Attack Is the First Koenigsegg Ever Delivered New to Utah
Utah has received its first brand‑new Koenigsegg, a Jesko Attack bearing chassis #7371. The hypercar arrives in a striking “Nordic Light” metallic blue finish, accented with exposed carbon slipstream stripe, rear intakes and wing mirrors. A custom wrap replaces factory...
Emirates A380 First Class Luxury for 109k Points
Emirates first class never ever disappoints, especially when it’s on the Airbus A380. A few epic highlights: 🥂 Free-flowing Dom Perignon 🧴 Bulgari amenity kit 🥄 Signature caviar + Arabic mezze 🛏️ Supremely comfy bed 🚿 Onboard shower (yes, really) ✨ The starry ceiling...
Ferrari Unveils Luce, Its First Fully Electric Car
Ferrari unveiled Luce, its first fully electric car, priced around €550,000. The five‑seat, four‑motor, four‑wheel‑drive sedan can approach 200 mph and offers roughly 530 km of range. Shares dropped 6% as investors questioned demand, while the design was created with Jony Ive’s...
This $173,000 Chinese Luxury Car Is Loaded With 40 Speakers and a 40-Inch Screen — It’s Half the Price of...
Chinese automaker Maextro unveiled the S800, an 18‑foot luxury sedan priced at $173,000—about half the cost of a Mercedes‑Maybach. The car packs 40 speakers, a 40‑inch infotainment screen, gesture‑controlled doors and self‑parking, and is assembled by more than 1,000 robots...
Montage Ras El Hekma Planned for Egypt’s Northern Coast
Montage Hotels & Resorts announced its first Egyptian property, Montage Ras El Hekma, featuring 96 branded villas, 200 guest rooms and a suite of luxury amenities. The resort anchors the $35 billion Ras El Hekma masterplan, the first of 17 precincts slated for development on...
Iranian War Slashes Luxury Watch Sales at Geneva Fair, 10% Export Drop
The Iran war has trimmed Swiss watch exports to the Middle East by roughly 10%, prompting Dubai showrooms to run at half capacity and lowering orders at the Geneva Watches & Wonders fair. Industry leaders warn of a “perfect storm”...
Ferrari Launches the Luce, Its First Fully Electric Supercar with 1,036 Bhp
Ferrari unveiled the Luce, its first all‑electric production model, at Rome’s Vela di Calatrava. The quad‑motor grand tourer packs a 122 kWh battery, 1,036 bhp and a five‑seat layout, signalling a major shift for the luxury automaker. The launch pits tradition against...
They Came to America: French Designers Driving Luxury in the U.S.
For over a century French designers have shaped America’s luxury market, from early 1910s accessories to iconic runway moments. The Comité Colbert, representing 96 maisons, marked the U.S. 250th anniversary by highlighting milestones such as Dior’s 1947 “New Look,” YSL’s 1965...
Preferred Hotels Unveils Summer Openings in Europe and Africa
Preferred Hotels & Resorts announced seven new independent luxury openings across Europe and Africa between May and September 2026. The portfolio spans Spain, Malta, Iceland, Tanzania, and South Africa, featuring properties in its L.V.X., Legend, and Lifestyle collections. Highlights include...
ROYALMOUNT Expands Luxury Race Week Experience in Montreal
Royalmount, developed by Carbonleo, launched the second Concours Royalmount, a free 10‑day luxury automotive and lifestyle program from May 14‑24, 2026, coinciding with the Formula 1 Grand Prix in Montreal. The event showcased rare supercars, Formula 1 simulators, and high‑end retail, extending the race‑week atmosphere...
BMW M Hybrid V8 Lands in Gran Turismo 7 in the Latest Update
Gran Turismo 7’s latest free update adds five new cars, headlined by the BMW M Hybrid V8. The game features the original prototype rather than the 2026‑spec model, preserving its raw character. The roster also includes the Porsche 963, Peugeot 9X8, Ferrari 499P and...