Jeff Bezos said, "Your margin is my opportunity." Does this apply in software & AI? Yes—but not on price. 🧵
Excellent advice from @arampell. One of the toughest and most important turns for a startup is to have a point of view around how your technology SHOULD be used.
At SaaStr AI 2026, no vanity metrics Founders are sharing real numbers: What AI features actually convert. What pricing actually works. What GTM motions actually scale. May 12-14. SF Bay Bring your Granola. Or even a notebook. https://t.co/BCPo2TiqOt
Behind almost every bad customer experience with a big company or government is tech systems that aren't connected to each other. This is one of the biggest opportunities for AI agents to improve CX.
Pulse is being covered on the front page of Pulse right now. How meta. 👀 Our beta launched today. Up to 50 registered users so far. Grab a free beta account and follow some topics, publishers, creators, companies, and investors --> and...
Tomorrow, I'll release my latest tech fundraising report in my weekly newsletter. I categorized the software offered from my 4Q25 data points. I'll slowly work through my dataset to categorize the parent category and sub-category of software of 10K+ raises. I spent...
Support teams have always found it incredibly hard to keep docs/help centres up to date with policy & product changes, but it's more important now than ever before. Docs are load-bearing infrastructure in the AI era. Hence one of my favourite features...

VAT will kill your international margins if you don't price for it upfront. Here's the mistake I see all the time: Brand launches in the EU. Pricing stays the same as in the US. Orders start coming in, and revenue looks good...
I spent about 36 hours with Claude Code over the weekend (was snowed in here in Dallas). Here are *all* the projects that went to Production: 1) I own the domain https://t.co/wXlXkIrr5p. I've always wanted to do something with it. So...
You didn't start a company and become a Founder so you could sit down all day and cold email and cold DM people. What if your ideal customers actually came to you as inbound leads? What if they consumed your content,...
Over 500 registrations so far for tomorrow’s AI Onboarding webinar with Mickey Alon ! Every SaaS company these days is claiming they’re "AI-native," but very few actually are. Most are just taking old SaaS onboarding and bolting on a chatbot. Tomorrow, we are...
How are Customer Success team's incentivized? Despite WHERE we tend to put CS on the P&L, they are NOT paid like sales I surveyed 132 companies on their CS compensation structures. And the VAST majority of CSMs are on plans where 20%...

Per latest data from @cartainc, from 2023-2025: VC Deals Up Only 3%, But Dollars Up 130% From Q1 2023 to Q4 2025, the number of deals went from 802 to 823. Basically flat. But dollars deployed? $12.8B to $29.5B. That's 2.3x. VCs...

Claude and ChatGPT have very limited memories So I decide to build one with an infinite memory To remember everything about your business, goals, plans, etc. Try it and LMK what think -> https://t.co/KDuiuVY1GI https://t.co/4uuvWjUo8J
Your competitors are sending their whole leadership team to SaaStr AI 2026. You can skip it. But don't be surprised when their AI roadmap is 6 months ahead of yours by June. May 12-14. SF Bay. https://t.co/4U2DOAE1gc
My biggest takeaways from Jason Cohen : 1. “Too expensive” is never the real reason customers cancel. They already saw your pricing and decided to buy, so something else changed. When customers cite price, dig deeper—the actual reason might be changing...
GEO anxiety is the new FOMO. And it's everywhere. We just surveyed 50 mid-market B2B marketing leaders through Wynter platform. Everyone is scrambling to figure out AEO/GEO. Why? Because the old playbook is bleeding out. 46% of these leaders are actively pulling back...
Claude now supports MCP Apps, which means you can get interactive experiences in Claude responses. We're excited to partner with Anthropic to support Box file previews for nearly any file type directly in your Claude chat experience.
Every founder should be creating content and that’s a hill I’ll die on. Your content is a landing page for literally everyone. - Investors - Agencies - Partners - People you want to hire They are all going to your profile to figure out what...
Nailing the first sales hire has historically been one of the biggest hurdles in kicking off the scaling process. They’re a unique breed: half Account Executive, spending all week in conversations with prospective customers, and half Product Manager, distilling those insights...
I’m building the next billion-dollar SaaS. (At least that’s the goal) I’m documenting the whole thing so you might be able replicate it. Welcome to episode 1.
As @jasonlk said a few days ago, it won’t be long until most of us have at least one agent working for us almost 24/7. More and more, I give an agent (usually coding or research) a task before jumping on...
Most B2B SaaS companies are sitting on a goldmine. (they just don't know it). Here's what I see: A customer gets their first win. They're excited. They tell their team "this works." That's a wow moment, but nobody captures it. Marketing keeps spending $50K/month on...

I’ve had so many conversations with founders who tell me they almost sold during ZIRP, then decided to wait because they were sure the market would only get better. They expected multiples to keep rising, capital to stay cheap, and buyers...
"The top leaders in AI+B2B are hiring tons of sales execs. Tons. But it's not enough to offset the shrinking hiring of mature tech companies. Jobs won't be growing in sales overall. But the silver lining? The Human SDR that owns the...
5 questions to ask when your product stops growing Jason Cohen is a four-time founder (including two unicorns, one being WP Engine ), and one of the most prolific and beloved sharers of product and startup wisdom (at asmartbear.com ). In...
Many entrepreneurs think they’re independent simply by starting their own business, but if you have a complex cap table, a bank loan that’s always on your mind, or silent (or loud) partners who see things different ways, there’s a very...
As you may know, I decided to build a knowledge aggregation system. Having seen a steady stream of similar projects on my T̶w̶i̶t̶t̶e̶r̶ X timeline, I wanted to build something like a “second brain” that would sync all of our...
I've been creating SaaS metrics from scratch for years. The hardest part? Getting the right data and accurate data. I've productized my process into a new app that is launching soon. But it's not just another app. It includes training on...
The way you use website visitor data changes at each revenue stage: $0-1M ARR: Just monitor your traffic $1-5M ARR: LinkedIn and email outreach $5M+ ARR: Lead scoring and workflows I’ve seen early-stage founders trying to build complex workflows when they don’t need to...
Contrarian take: Several simpler-than-ever-before, stupidly minimalist apps designed for an incredibly well-defined ICP will experience insane product-market fit in 2026. These apps will be met with total lack of understanding by the “vibe-coding” community, who in disbelief say: “That’s stupid, I...

Per @a16z, the gap in ARR/employee has widened dramatically in the Age of AI $700k per FTE vs. $200k per FTE You're either pulling away here, or falling way, way behind https://t.co/6CD2h5yM6X
Last year at SaaStr AI Annual, over $500M in funding conversations started in the hallways This year at SaaStr AI 2026, the deals will be even bigger Founders + investors + 3 days May 12-14. SF Bay Be in the room https://t.co/QB6XhsPio4
All of our clients use a data room. A data room is a secure, online document repository to host important resources related to selling a business/raising capital. The primary reason for utilizing data rooms is to stay organized and make the diligence...
It was a privilege to join Mélanie Joly , Ruth Porat , Khaldoon Khalifa Al Mubarak, Thomas Buberl , and Francine Lacqua at the World Economic Forum to discuss new sources of growth. As I said at the panel, AI is...
If you've got initial Product Market Fit and you've got revenues flowing. BUT. You got most of these deals through sweetheart intros. THEN. It's time to spin up Marketing so you get more pipeline. Here are the 3 key ways to generate more...
One of the best reasons to talk to customers regularly is to hear their feature requests for features you already have. Yes, YOU know it exists. YOU know where it is. YOU know your product has it. YOU know how to...
👨🦳Non-AI startups: - Lots CSMs (vs FDEs) - AI agent is slow / not truly great, not #1 focus of company - Not gaining market share - Customers don’t want to pay 2x-10x more for AI Agent (honest truth: not great) - Still very large...
This week in enterprise software: Top 10 #SaaS #Cloud multiples as of today's market close
There’s a tough topic that it’s time to be honest about in 2026: PE is no longer coming to the rescue. It was a great run. From 2012-2023 or so, almost any B2B or SaaS company that hit $20M ARR, with...
YC’s best advice is “default alive” - have enough cash to survive without the next raise. Great advice… nobody f*cking does it. Paul Graham (the founder of YC) once said he’d raise $500K, get ramen profitable, and probably never raise...
I thought we were in the "knowledge" business but I'm learning we're in the "people" business. The number one value prop of joining a professional community like Exit Five is connecting with people in your industry. To have a sounding board, a...
Is there hidden danger lurking in your perfectly formatted Software P&L? Inspired by a comment from my previous P&L post, let's address what could still go wrong with your great-looking P&L. - What about revenue co-mingling that isn't caught by your...
Here's every tool RB2B used to get to $6M ARR: Tolt (affiliate) Salesforce (CRM) Webflow (website) GSuite (everything) Slack (daily comms) Riverside (LI videos) Zoom (weekly show) ChatGPT (biz coach) Ramp (corporate cards) Wynter (messaging help) Calendly (calendar mgmt) Notion (LinkedIn planning) YouTube (video repository) Intercom (activation/support) Justworks (US employee PEO) LinkedIn (edutainment/marketing) Clay (filtering/routing PLG signups) Deel...
Most "marketing problems" are offer problems in disguise. If the offer is weak: - Every channel is expensive. - Every funnel is leaky. - Every ad looks spammy. Fix the offer first. → One outcome. → One timeline. → One simple price. → One clear CTA. Then remove friction &...
"Why did we go all-in on AI Agents?" with @kylecnorton CRO @kylecnorton "I just got tired of paying folks six-figures, letting them work from home with plenty of agency ... and still quitting. The AI Agents aren't perfect. But they...
How do you price AI features in B2B? Per seat? Per outcome? Usage-based? Founders are still figuring this out in real-time. At SaaStr AI 2026, we're bringing together the ones who've cracked it. May 12-14. SF Bay https://t.co/4l6Rm5He3B
📊 https://t.co/D1x4RaX5t7 Market Pulse - Thu, Jan 22 The https://t.co/D1x4RaX5t7 Index delivered a strong performance on January 22, 2026, with an average gain of 3.47% as 23 out of 25 stocks advanced. GitLab led the rally with a remarkable 12.82% surge,...
🎤 Talk recap: How VCs & Teams Can Leverage AI and Automation I shared how AI can be used not in theory, not as hype — but as everyday leverage ⚙️ 📑 Slides from my talk at AI Skills’2026 Virtual Conf are...
A tough truth: getting more efficient, getting profitable, might have been necessary the past few years for many. But it also got you … nowhere. The markets still reward growth far more than efficiency. You do need both now when you IPO,...