B2B Growth Social Media and Updates

2026 B2B Marketing Trends: AI, Strategy, Experience
SocialOct 30, 2025

2026 B2B Marketing Trends: AI, Strategy, Experience

9 Takeaways from the @CMIContent 2026 B2B Content and Marketing Trends Report : 🔸Marketing effectiveness 🔸Content strategy effectiveness 🔸AI-powered marketing tools 🔸Thought leadership 🔸Experiential marketing See them all 👉 https://t.co/u87YLYcHRn

By Lee Odden
Top B2B Link Building Services Ranked by ROI
SocialOct 30, 2025

Top B2B Link Building Services Ranked by ROI

Nine+ B2B Link Building Services Ranked by ROI: 2025 Buyer’s Guide & Checklist - B2B Marketing Blog | Webbiquity - https://t.co/cKgvdRjHks https://t.co/ZAS3dHS117

By Tom Pick
Showcase Your Wins to Prove Real Value
SocialOct 30, 2025

Showcase Your Wins to Prove Real Value

Sharing your wins isn’t bragging. It’s PROOF you can actually help. So stop hiding. Start winning in public. https://t.co/EsxSMjyZ1L

By Katelyn Bourgoin
Start with One Paying Customer, Not Venture Capital
SocialOct 30, 2025

Start with One Paying Customer, Not Venture Capital

You don't need venture capital or a perfect business plan. You need to find one person willing to pay you money to solve their problem, and then find nine more just like them.

By Justin Welsh
Seven Essential Steps for Successful CSR Initiatives
SocialOct 30, 2025

Seven Essential Steps for Successful CSR Initiatives

Seven Actions Enterprises Must Take to be Successful with CSR Initiatives https://t.co/8VwdWu3m5q via @bestcorpevents To fully realize the value of corporate social responsibility, research says these seven approaches are essential. #CSR #teambuilding #EmployeeEngagement https://t.co/CegdtdRIw1

By Tom Pick
Product Strategy: Disciplined Building Driven by Customer Context
SocialOct 30, 2025

Product Strategy: Disciplined Building Driven by Customer Context

Building because you can is easy. Building because you should takes discipline. That discipline is called product strategy and it runs on customer context.

By Hiten Shah
Turn Crises Into Trust: 18% Boost with Authentic Communication
SocialOct 30, 2025

Turn Crises Into Trust: 18% Boost with Authentic Communication

59% of Brands Face This Crisis, Are You Ready? Discover the rapid response system and Stakeholder Communication Matrix that helped turn a potential PR disaster into a trust-building opportunity. From recognizing issues instantly to tailoring messages for different audiences, this...

By Juntae DeLane
AI BDR Books Meetings, Replaces Need for Hires
SocialOct 29, 2025

AI BDR Books Meetings, Replaces Need for Hires

Our AI BDR booked 7 meetings on its own with our sales team last week. I mean you could argue a human could do a better job. Maybe. But the real thing is, you don't even have to hire than human...

By Jason Lemkin
Master These B2B Skills to Shine Amid AI
SocialOct 29, 2025

Master These B2B Skills to Shine Amid AI

When Everyone Has AI, How Does Anyone Stand Out? Here are the top B2B Marketing skills to differentiate yourself and your brand according to top voices from Salesforce, LinkedIn, UiPath, Workday, Ericsson, Bombora and more. 👉 https://t.co/Q5cv8ECkh0 https://t.co/h68mV6XwpL

By Lee Odden
All‑in‑One Contracts, Signatures,
SocialOct 29, 2025

All‑in‑One Contracts, Signatures,

Was browsing today and came across a @WhopIO app that would’ve saved me so many headaches: It allows you to create contracts, collect signatures and take payments all in one flow. No need to jump between tools or chase invoices. It’s perfect for...

By Kody Nordquist
Build Human Connection Now Before Content Turns Synthetic
SocialOct 29, 2025

Build Human Connection Now Before Content Turns Synthetic

I believe we have less than three years until our content is delivered synthetically through our devices. We have a short-term window that content creators can exploit now. The creators who focus now on building real human connection, through community, trust,...

By Joe Pulizzi
AI Search Redefines Visibility, Yet SEO Remains Crucial
SocialOct 29, 2025

AI Search Redefines Visibility, Yet SEO Remains Crucial

In Graphic Detail: How AI search is changing brand visibility https://t.co/xlA9ErHTNf via @Digiday And why #SEO still matters. A lot. https://t.co/ljiL30FA1F

By Tom Pick
Revenue per Employee: 2025’s Top AI SaaS Metric
SocialOct 29, 2025

Revenue per Employee: 2025’s Top AI SaaS Metric

Revenue per employee is the most valuable AI SaaS metric in 2025. This chart shows it. Here’s what it means👇

By Ryan Allis
Audit Your Local SEO to Boost Authority and Conversions
SocialOct 29, 2025

Audit Your Local SEO to Boost Authority and Conversions

A step-by-step guide to auditing your local SEO presence with strategies to improve authority, visibility, and conversions across Google, AI Mode, and map results. https://t.co/sReiGQ15VV via @JRiddall (from the gShift days!), @sejournal

By Tom Pick
Event Design Turns Brand Story Into Immersive Experience
SocialOct 29, 2025

Event Design Turns Brand Story Into Immersive Experience

Brief to Buzz: How Event Design Translates Brand Story into Immersive Experience [NEW POST] - B2B Marketing Blog | Webbiquity - https://t.co/eKUvfXDGg8 https://t.co/j8n1S4Inif

By Tom Pick
Corporate Volunteering Soars: 10 Tips for Effective Training
SocialOct 29, 2025

Corporate Volunteering Soars: 10 Tips for Effective Training

Corporate volunteerism is on the rise. Here's why an employee volunteer training program is vital today, along with 10 expert tips for creating an effective process. https://t.co/b8dQJ7YOtZ via @bestcorpevents #CSR #volunteering #purpose https://t.co/ot84HiqUhP

By Tom Pick
Don’t Waste Your B2B Budget—Avoid These Mistakes
SocialOct 29, 2025

Don’t Waste Your B2B Budget—Avoid These Mistakes

Can you relate? You're in a "use it or lose it" B2B marketing budget situation. What to do? Let's start with what NOT to do (+ some good humor) https://t.co/YVvrLFwvK4 There are also 6 great options for short/long term impact...

By Lee Odden
HappyFox Cuts Tickets 50% and Boosts Support 10x
SocialOct 29, 2025

HappyFox Cuts Tickets 50% and Boosts Support 10x

Thrilled to welcome @HappyFoxApp as a Super Gold Sponsor at SaaStr AI Summit AND SaaStr AI London! 🚀 HappyFox is transforming support with AI-powered solutions that actually work—cutting ticket volumes by 50%, boosting agent productivity 10x, and bringing AI assistance directly...

By Jason Lemkin
Document Customer Pain Points: Your Blueprint for Success
SocialOct 29, 2025

Document Customer Pain Points: Your Blueprint for Success

When the customer tells you what hurts, write it down. That’s your roadmap.

By Hiten Shah
Identify the Must‑Have Feature for Modern SEO Tools
SocialOct 29, 2025

Identify the Must‑Have Feature for Modern SEO Tools

What's one feature that would be a 'must-have' in a modern-day SEO product?

By Eric Siu
Deleting, Simplifying, Automating: The Real Power of Musk's Algorithm
SocialOct 29, 2025

Deleting, Simplifying, Automating: The Real Power of Musk's Algorithm

The @elonmusk algorithm sounds good on paper, but… Question, delete, simplify, speed up, automate. I was skeptical. That is, until I ran the exercise with my leadership team. It’s incredibly therapeutic to call out stuff we do and take out a chainsaw to delete.

By Eric Siu
True Progress Feels Like Doubt, Not Applause
SocialOct 29, 2025

True Progress Feels Like Doubt, Not Applause

Progress is easy to fake. You stay busy. You launch things. You talk about traction. Everyone claps because motion looks like momentum. The team feels alive. The investors nod. But the market is silent. Real progress feels different. It feels like doubt....

By Hiten Shah
Ship First, Storytelling Improves with Each Iteration
SocialOct 29, 2025

Ship First, Storytelling Improves with Each Iteration

So many on X say founders need to be “great storytellers.” Hogwash. And it leads to founders selling bulls**t. Look, you gotta tell the story. But no matter what, if you are successful, you’ll get good at the story by...

By Jason Lemkin
Algorithm Update Cripples ROAS Despite 50+ Ads
SocialOct 29, 2025

Algorithm Update Cripples ROAS Despite 50+ Ads

The algorithm update changed ad retrieval, and I've watched brands launch 50+ ads per campaign while their ROAS plummets. Like + Comment “META” and I’ll DM you the campaign structure that leverages Andromeda. (must be following so I can DM you)...

By Kody Nordquist
Transform B2B Marketing with Storytelling and Video
SocialOct 28, 2025

Transform B2B Marketing with Storytelling and Video

Learn how to break free of boring B2B marketing through storytelling and video during this interview with Heike Young: https://t.co/zc3gApQmMn

By Lee Odden
Retail Buyers Ghost Sales Teams: Five Key Reasons
SocialOct 28, 2025

Retail Buyers Ghost Sales Teams: Five Key Reasons

Five Reasons Retail Buyers Are Ghosting Your Sales Team - B2B Marketing Blog | Webbiquity - https://t.co/No3cPjx6Gh

By Tom Pick
B2B Buying Cycle Spans 2.5
SocialOct 28, 2025

B2B Buying Cycle Spans 2.5

Inside the #B2B Buying Cycle: 2.5 Years of U.S. Search Behavior, Mapped https://t.co/RTvOVmCJw8

By Marissa Pick
Introducing the Future Name for AI-Powered Software
SocialOct 28, 2025

Introducing the Future Name for AI-Powered Software

Writing about where AI-powered software is going and I’ve come up with a new name for what we’re all going to end up building. Essay coming later today.

By Hiten Shah
Real‑time Voice Will Dominate AI’s Next Interface Layer
SocialOct 28, 2025

Real‑time Voice Will Dominate AI’s Next Interface Layer

Whoever nails real-time voice stands to win the interface layer to AI. Not screens. Not chat bubbles. One of the startups doing great work in this area is @Cartesia (disclosure: I'm an indie investor in the company). Their Sonic-3 low latency models are...

By Dharmesh Shah
AI Multiplies Impact; Quality Data Determines Success
SocialOct 28, 2025

AI Multiplies Impact; Quality Data Determines Success

AI is a multiplier, not a miracle. Your data makes or breaks it.

By Hiten Shah
AI Tools Shift From Research to Infrastructure when Delivering Value
SocialOct 28, 2025

AI Tools Shift From Research to Infrastructure when Delivering Value

If an AI tool creates motion without movement, it’s research. When it compresses a release cycle, trims spend, or expands revenue, it becomes infrastructure.

By Hiten Shah
B2B Brands Must Break Free From Social Media Blandness
SocialOct 28, 2025

B2B Brands Must Break Free From Social Media Blandness

#B2B brands on avoiding social media’s ‘sea of blandness’ https://t.co/gBIgUn2XoD

By Marissa Pick
Humans Win Big Deals, AI Dominates Routine Outreach
SocialOct 28, 2025

Humans Win Big Deals, AI Dominates Routine Outreach

On SaaStr’s own little sales team, “outbound” from humans has still crushed “outbound” developed by our AI SDRs But the nuance is >whichSDR< we’ve ever had But the best AEs have still brought in deals the AI SDRs never would have, and...

By Jason Lemkin
Beyond Likes: Shares Drive Real Brand Influence
SocialOct 28, 2025

Beyond Likes: Shares Drive Real Brand Influence

Not all engagement is created equal. A “like” is polite. A comment starts a conversation. A share with perspective? That’s influence in action. In her latest article, @GageGrammer explores why engagement is more than metrics—it’s the story your audience tells about your brand. From...

By Tamara McCleary
Additive Content Rises as Evergreen Topics Decline
SocialOct 28, 2025

Additive Content Rises as Evergreen Topics Decline

Evergreen topics drop in value while additive content gains. https://t.co/eFIJadRsK1 via @Kevin_Indig, @sejournal

By Tom Pick
Start at $1M ARR, Let Customers Map Growth
SocialOct 28, 2025

Start at $1M ARR, Let Customers Map Growth

If you aren’t sure how to get to $100m ARR, just get to $1m ARR Then just ask your customers They will basically tell you

By Jason Lemkin
Target Listicle Placements to Win on AEO
SocialOct 28, 2025

Target Listicle Placements to Win on AEO

Want to win on AEO? Focus on listicle placements. Create your own and get featured in others. Use tools like Ahrefs Brand Radar to find & contact listicle editors. 🎥 Search "Leveling Up with Eric Siu" on YouTube for more contents like this....

By Eric Siu
B2B Commerce Goes Consumer: Marketers Must Adapt
SocialOct 28, 2025

B2B Commerce Goes Consumer: Marketers Must Adapt

The Consumerization of B2B Commerce: What Marketers Need to Know - B2B Marketing Blog | Webbiquity - https://t.co/wIRyz7GgSA

By Tom Pick
Founders Hire Likable VPs, Ignore Product Expertise
SocialOct 28, 2025

Founders Hire Likable VPs, Ignore Product Expertise

The #1 mistake I see founders hiring their first VP of Sales? Hiring someone they like. That talks the talk. But that never understands the product. https://t.co/xqO0h14EFc

By Jason Lemkin
Launching AlertMouse: Superior Real‑Time Web Mention Tracking
SocialOct 28, 2025

Launching AlertMouse: Superior Real‑Time Web Mention Tracking

I've got a new job. Not leaving my old ones, but... alongside my friends @adamdoppelt & Nathan Kriege, we're launching https://alertmouse.com today -- just think "what if Google Alerts was really good at tracking web mentions, instead of completely useless?" We built...

By Rand Fishkin
Series B Deals Rarely Deliver 10x Returns—Pick Wisely
SocialOct 28, 2025

Series B Deals Rarely Deliver 10x Returns—Pick Wisely

The latest data from @cartainc is brutal. Of 547 Series B deals in 2018: - Figma did 100x ... but - 39% are worth 1x or less - Only 34% are worth 2x or more after 7 years But - 11.7% do achieve...

By Jason Lemkin
Use AI as Strategy Engine, Cut CAC 67%
SocialOct 28, 2025

Use AI as Strategy Engine, Cut CAC 67%

Most marketers are using AI wrong. They're treating it like a content generator when it's actually a strategic intelligence engine. Here's how I cut a client's CAC by 67% 👇 1/3 #juntaedelane #digitaldelane #AIMarketing https://t.co/EpqjcpKqOZ

By Juntae DeLane
Software Is Shifting From Commands to Intent-Driven Collaboration
SocialOct 27, 2025

Software Is Shifting From Commands to Intent-Driven Collaboration

“Sora for Apps” For twenty years, software optimized what we clicked. Now it’s learning what we meant. We’re moving from tools that wait for instruction to systems that understand intent. The shift runs deeper than product design. It rewires the feedback loop...

By Hiten Shah
From Salesforce to Creative Freedom: Heike Young’s B2B Evolution
SocialOct 27, 2025

From Salesforce to Creative Freedom: Heike Young’s B2B Evolution

What happens when one of LinkedIn's most engaging B2B creators takes us behind the scenes of her journey from Salesforce and Microsoft to charting her own creative path? In this episode of the #BeyondB2B Marketing podcast, I sat down with...

By Lee Odden
Debunking Myths: Research-Backed Secrets of High-Performing Teams
SocialOct 27, 2025

Debunking Myths: Research-Backed Secrets of High-Performing Teams

Secrets of High-Performing Teams: Insights from Harvard Business Review https://t.co/AQeNmCtG2T via @bestcorpevents #Leadership often focuses on myths about high performance. This post exposes some of those myths and provides research-based guidance. #EQ #futureofwork https://t.co/U3ZsASMymI

By Tom Pick
B2B Must Offer Instant Value, Not Delayed Features
SocialOct 27, 2025

B2B Must Offer Instant Value, Not Delayed Features

Today your B2B product has to deliver immediate "WTF" value now. Not "interesting." Not "I'll think about it." Holy Cr*p, Almost Instant Value. The old playbook of annual releases, 12-month enterprise rollouts, and quarterly webinars? Dead. 🧵Here's what's replacing it...

By Jason Lemkin
Great Product Doesn’t Guarantee Business
SocialOct 27, 2025

Great Product Doesn’t Guarantee Business

The biggest myth in tech is that great product automatically builds a great business.

By Hiten Shah