Social•Jan 14, 2026
Begin with a Single, High‑impact, Easy‑to‑deploy AI Agent
"My CEO says we need to do AI, but my CFO won't give my budget. What do you we do?" with @kylecnorton "The answer: start with one AI Agent that solves a high ranking problem ... that is easy to deploy." https://t.co/ebTNUJ7CXq
By Jason Lemkin
Social•Jan 14, 2026
Unified Exec, Sales, Marketing Drives Scalable Brand Trust
Authentic branding, trust and influence - Forrester are talking about it, Edelman are reporting on it. At a time when AI is diluting trust, brands are searching a way to strengthen it. In my experience, when sales, marketing and executives...
By Sarah Goodall
Social•Jan 14, 2026
Crafting Persuasive Business Cases for Enterprise AI Investments
Building a Compelling #Business Case for Enterprise #Tech Purchases by @antgrasso #ArtificialIntelligence #MachineLearning #ML #Technology https://t.co/XrEbwTQBTW
By Ronald van Loon
Social•Jan 14, 2026
Claude Code Accelerates Business Development with Game‑Like AI
Claude Code for real business growth: • Accelerated Development: How I built systems in a few days that previously required an entire development team. A Google engineer mentioned Claude Code built something in an hour that took her team a year. •...
By Eric Siu
Social•Jan 14, 2026
AI Generates Full GTM Plans, Redefining Marketing Jobs
If Claude Code can draft an ENTIRE GTM plan for you that's basically 95% there, what happens to most marketing roles? In here, we have podcast/YT ad scripts. We have event definitions for analytics. We have full funnel e-mail sequences. We have outbound e-mail...
By Eric Siu
Social•Jan 14, 2026
AI Can Now Draft Complete GTM Plans Instantly
Claude Code literally drafted us an entire GTM plan for ClickFlow. I mean, just look at this one-shotted onboarding e-mail copy. Legit. How does this not just happen across the board for every role? The world is going to look very different...
By Eric Siu
Social•Jan 13, 2026
AI Fluency Code Red: Master Claude Code in Six Months
Claude Code is a seminal moment. So much so that we're requiring the @singlegrain team to be proficient with it within the next 6 months. E-mail I sent today: Hi all, I didn’t get to fully land my message during the all-hands...
By Eric Siu
Social•Jan 13, 2026
Original Content Drives AI Prompt Influence, Not Vendor Replication
HOW do vendors influence AI prompt results? #sponsored Gary Nugent , CEO of Informa TechTarget says THIS is the top question customers are asking. Full convo here: https://bit.ly/44hmmEc As buyers turn to AI, visibility and influence comes down to original...
By Katie Martell
Social•Jan 13, 2026
Timing Beats Tactics: Offer Success Depends on When
Most marketers copy tactics, few study timing. • A good offer at the wrong time: crickets. • A weak offer at the perfect time: record sales. It’s not just what you say, it’s when you say it. Timing is leverage.
By Kody Nordquist
Social•Jan 13, 2026
Prioritize Share of Voice Over Short‑Term ROI
Companies are very quick to ask if marketing is getting enough return from its budget, but rarely ask if that budget is doing enough to maintain a presence in the market. When marketing is judged on the short-term efficiency of...
By Liam Moroney
Social•Jan 13, 2026
Testing Daily Signals to Boost Operator Decision Speed
For 11 years, I’ve sent a weekly newsletter. Five hundred seventy-two issues built around links people consistently tell me they actually read. That cadence works. I’m keeping it. But frequency isn’t the same thing as usefulness. A lot of operator...
By Hiten Shah
Social•Jan 13, 2026
Prioritize the Right Platform, Don’t Spread Yourself Thin
Important Reminder for All Marketers: 👇 Yesterday I was chatting with a client (boat retailer) that told me they wanted to focus more on their LinkedIn efforts. My response: Why would you put your energy on a B2B platform when...
By Marcus Sheridan
Social•Jan 13, 2026
Deep Product Knowledge Outweighs CEO Polish
For a long while, you probably aren't a great CEO But you know the customers The software The feature gaps The roadmap The competition How to sell it How to market it How to build it So maybe as flawed as you are You are still the best CEO
By Jason Lemkin
Social•Jan 13, 2026
Formatting Numbers for Fluency Boosts Recall
Does something look off about this phone number? Or does something seem really right? Usually we see the last 7 digits break into a group of 3, followed by a group of 4. But here, they break into a group...
By Nancy Harhut
Social•Jan 13, 2026
Customer Research Sells; Product Research Builds
I'm noticing confusion in b2b around customer research - we think we're doing customer research ( ✅ ) but in reality it's usually just product research 🙈 (to improve the product) Product research asks: "How do we improve our features?"...
By Anna Furmanov
Social•Jan 13, 2026
Make Your Customer the Hero, Not Your Pitch
You should never try to make yourself, your company, or your product look too good in your presentations. This is a classic mistake. Because you are not the hero. Your company is not the hero. Your product is not the...
By Nancy Duarte
Social•Jan 13, 2026
Build Business Pipelines Like Making Genuine Friendships
The process of building pipeline and winning new business is very similar to making a new friend. You typically don't just cold call someone in your neighborhood and ask if they want to get beers. But, if you're motivated, you...
By Matt Heinz
Social•Jan 13, 2026
First 1:1 Project Delivers Best Sales Call Ever
My client pitched using his new ownable idea for the first time. Best sales call he’s EVER had. (And he runs a $1M+ agency) This is the first 1:1 client project work I’ve done in 7 years. And I’ve gotta say, after...
By Katelyn Bourgoin
Social•Jan 13, 2026
Old PR Tactics Are Dead, Credibility Is Alive
Good Thor. I am tired of the "PR is dead" rhetoric. It's never been more important than it has in the past five years. We keep hearing: ❌ “PR is dead.” ❌ “PR is news releases.” ❌ “PR is media...
By Gini Dietrich
Social•Jan 13, 2026
Publish Faster, Overthinking Kills LinkedIn Growth
I overthought my first 100 posts. Edited them to death. Spent hours on each one. Waited for the "perfect" moment to publish. Most of them flopped anyway. Then I started posting faster. Rougher drafts. Less editing. Just hit publish and...
By Justin Welsh
Social•Jan 13, 2026
Implement RevCO: Systematically Connect Content to Revenue
Most companies create content, but fail to communicate its value. That's because they are running tactics rather than building a system. Businesses need a way to clearly connect and communicate how they link Content to Revenue. To make it simple,...
By A. Lee Judge
Social•Jan 13, 2026
AI Outperforms Average Sales Reps, Not Elite Teams
"AI can't beat the best sales teams," like CRO @owner + @kylecnorton. "No way." "But can it beat the sales folks that less hot startups hire? The 'mid pack' sales folks? The ones that never really learn the product? Yes....
By Jason Lemkin
Social•Jan 13, 2026
Luck Favors Those Who Keep Building, Not Waiting
I get called lucky a lot. And honestly? I have been lucky. I had savings when I quit my job. I wrote on LinkedIn before it was popular. And a wife who supported me while I figured it out. But...
By Justin Welsh
Social•Jan 13, 2026
Most B2B AI Features Fail; Winners Do Differently
Hot take: 90% of "AI features" shipping in B2B right now are terrible. The companies winning are doing something completely different. Come to SaaStr AI 2026 May 12-14 and learn what actually works from founders with the receipts. https://t.co/Ff7DKVt1H2
By Jason Lemkin
Social•Jan 12, 2026
Zero‑Click Era Ends Google Discover’s Traffic Reign
The last bastion of traffic-referring platforms was Google Discover. In 2025, it too cut ~20% of referalls to websites thanks to AI summaries, lack of product investment, and users' preferences for in-app consumption. The era of web traffic is nearly gone, replaced...
By Rand Fishkin
Social•Jan 12, 2026
Thinking in Public Drives Alignment, Not Just Polished Performance
Building in public became a performance once everything was edited. Thinking in public is what building in public looked like before polish took over. Building in public used to create shared context. Now it often creates admiration. Thinking in public...
By Hiten Shah
Social•Jan 12, 2026
Psychology Beats Tactics: Top Hard Sales Skills
The 3 Hardest Skills to Teach in Sales (From 2,000+ Hours of Coaching) 👇 After two decades in the trenches and thousands of hours coaching sales professionals, I’ve realized that the "mechanics" of sales are (with the right coaching) easy....
By Marcus Sheridan
Social•Jan 12, 2026
Post‑crisis “Diligence” Masks Underlying Process Gaps
I keep seeing the same thing after teams realize something important too late. The impact shows up in how work gets done. Extra checks get added before meetings. People start keeping private notes. Someone is asked to manually watch competitors....
By Hiten Shah
Social•Jan 12, 2026
Founders’ Retention Payments Can Outshine VC Liquidation Preferences
Yes, VCs often have a “liquidation preference” But there is also a “founder preference”. It’s called retention payments, which can often be eight figures on top of any return from common. And are often structured in a way to...
By Jason Lemkin
Social•Jan 12, 2026
AI Accelerates Competition: Stay Ahead or Become Irrelevant
Old rules: Around Year 5, the Competition Catches You in Whatever Made You Special Around Year 10, you have an Existential Threat. The tech world has changed so much, what you started with is sort of irrelevant. Today, with AI, often happens...
By Jason Lemkin
Social•Jan 12, 2026
Innovators Need a Different Marketing Playbook Than the Masses
There's a lot to be learned about new product marketing through how people discover new music. Everyone knows people, and maybe you are one, who likes to find bands others aren't listening to yet, to be at the edge of...
By Liam Moroney
Social•Jan 12, 2026
Five Hook Formulas That Capture Audiences Instantly
Most presenters lose their audience before the first slide even appears. After studying hundreds of presentation openings, here are five that consistently work: 1. Start with a “Did you know…” Shock them with a fascinating fact or unexpected insight. Curiosity...
By Nancy Duarte
Social•Jan 12, 2026
10 Proven AI Uses to Boost Your Business
It's been an incredible challenge to keep myself from splitting my focus yet again. I've been asked over and over to teach how I use AI in my business. But that would have me shift focus from Sales, Marketing, and...
By A. Lee Judge
Social•Jan 12, 2026
Diversify with Small Bets, Avoid Single‑focus Risk
The best business advice I ever ignored: "Focus on one thing." Turns out having a few small bets was way less risky than putting all of my eggs into one basket.
By Justin Welsh
Social•Jan 12, 2026
Get Found, Get Clients: Practical Growth Tactics for 2026
If you’re thinking about how to get more visible and bring in more consistent clients as we move into 2026, this will be a valuable conversation to join. Tomorrow (Tuesday 13th January), I’m speaking at a free online event with...
By Lilach Bullock
Social•Jan 12, 2026
Your AI Strategy Deadline: SaaStr AI
If you're a VP of Sales, CRO, CMO, or Head of Product at a B2B company and you haven't figured out your AI strategy yet... May 12-14 is your deadline. SaaStr AI 2026. SF Bay. Come with questions. Leave with...
By Jason Lemkin
Social•Jan 11, 2026
One‑Time Billionaire Tax Is Just First Step
My take on California’s “One-Time” Billionaire Tax. It’s much worse than it looks. 📉 Will it pass? Yes, likely. It only needs 50%+1 voter approval. SEIU + CTA have done this before—Prop 55 won 63% in 2016. ⚖️ Will it...
By Jason Lemkin
Social•Jan 11, 2026
AI Agents Outperform Mediocre Hires, Replacing Mid‑Pack Workers
"If I had 2 more great humans, I'd hire them tomorrow. If they were truly great. But a Pretty Good AI agent is better than ... hiring a human that isn't great. We don't need placeholder hires anymore. AI Agents...
By Jason Lemkin
Social•Jan 11, 2026
Give Real Reasons, Not Fake Scarcity, to Motivate
You need a better reason for someone to act rather than a “better” CTA. • Scarcity is fake. • Urgency is overused. Be clear, specific, and honest. People aren’t dumb, they’re just overloaded with garbage. Stand out by not insulting...
By Kody Nordquist
Social•Jan 11, 2026
Hire Salespeople Who Are Motivated by Money
Never hire anyone in sales that doesn't care about money You'll see
By Jason Lemkin
Social•Jan 11, 2026
Companies Prioritize Efficiency Over Growth, AI Leads Shift
Hiring slowdowns aren’t isolated right now. Many companies are holding headcount flat, protecting capital, and waiting for more clarity before expanding teams. Attrition is also unusually low, which tells you something about uncertainty in the market. 👉 Efficiency, not expansion, is the current...
By Eric Siu
Social•Jan 11, 2026
Framing Your Words Determines Whether Customers Buy
Sometimes it’s not what you say, but how you say it. Or, as a brain scientist would would say, how you frame it. The words you choose can make the difference between someone liking your product or not. Someone agreeing...
By Nancy Harhut
Social•Jan 11, 2026
Build a Side Hustle Before Quitting Your Job
I don't think you should quit your job tomorrow. Honestly, that's bad advice most of the time. What I do think is that you should stop giving all of your best energy to a company that would cut you loose...
By Justin Welsh
Social•Jan 10, 2026
Sell the Transformation, Not Just Product Features
If you want people to buy, don’t just show what your product does. Show what they become because of it. People want transformation more than features. Sell the identity shift, the status, and the story. That’s what actually converts.
By Kody Nordquist
Social•Jan 10, 2026
AI Amplifies Your Thinking, Not Just Answers
The creative advantage of AI isn’t the tool, it’s the thinking behind it. People who get the most out of AI don’t treat it like an answer machine. They use it to question assumptions, explore alternatives, and reflect on their...
By Carla Johnson
Social•Jan 10, 2026
Scalable Review Pipeline Finds Only 1.8% Pain Signals
In just ONE HOUR I did this, with only my voice… this what GTM Engineering looks like in the future… 100% in Claude Code and with Apify ! What We Did: Review Enrichment & Classification Pipeline We built a scalable...
By Jordan Crawford
Social•Jan 10, 2026
Startups Only Need a Strategist for Few Hours
The one hire I don't need, and none of my portfolio cos need, is a "Strategist" I know at certain stage in many folks' career, that's what they want to do Advise on strategy more than do work themselves No criticism But most startups...
By Jason Lemkin
Social•Jan 10, 2026
Consistency Starts It, Details Accelerate Growth
I've been writing online for 6 years. And I still learn stuff that surprises me. Little things that seem obvious in hindsight. Like, why some posts take off, and others don't. Or why small tweaks change everything. The strategy is...
By Justin Welsh
Social•Jan 10, 2026
Ask Customers Directly: The Simplest Insight Source
Easiest way to find what your customers want? Ask them... So many times companies over analyze this and ignore what's right in front of them. Send surveys, give a great CX and ask why someone purchased your service/product.
By Kody Nordquist
Social•Jan 9, 2026
Assume Layoff, Master AI, Become Indispensable
Here’s my brutal advice for 2026 but it’s given with love and to help: Assume You Get Laid Off This Year. Just assume it. Why? - Assume you aren’t AI fluent enough - Assume an AI agent replaces you -...
By Jason Lemkin