Social•Jan 24, 2026
Data Advantage: Reach Right Consumers, Right Time, Right Channels
Data advantage is not about dashboards. It is about connecting with the right consumers at the right time across the right channels. We unpack how with Preston Carroll and Eddie Tu of @FM_Direct. Watch the full episode: https://t.co/ZqirpHta6S https://t.co/aHsytjhuZ4
By Jim Marous
Social•Jan 24, 2026
Comprehensive Guide to Generative AI and SEO Strategies
🚨 Must read: A Fantastic Guide to Generative AI by @gfiorelli1 at the Advanced Web Ranking blog, going through: * The Model: Architecture and Mechanics of LLMs * The Agent: Reasoning, Planning, and Action * The Library: Neural Search and Retrieval Architectures * The...
By Aleyda Solis
Social•Jan 24, 2026
Move Social Proof Above the Fold, Earn Millions
Gymshark made $2.1M from ONE homepage change: moving social proof above the fold. Meanwhile you're debating font sizes. That's the gap.
By Kamil Sattar
Social•Jan 23, 2026
Use Copywriting Frameworks to Write 10× Faster
The Holy Grail of Copywriting Frameworks: Never write from scratch again ❌ Use one of these frameworks below to “assemble” your copy. Writing is 10x easier when you do this. — If you found this helpful, please leave a comment and let me know....
By Chase Dimond
Social•Jan 23, 2026
Invest in Expert Guides to Boost AI SEO Authority
💰 Ecommerce: Stop overlooking informational content investment, especially now with AI platforms. This is content that should be used not only for a comprehensive “learn” or “inspirational” section, with tips written by real experts and based on experience. This is particularly...
By Aleyda Solis
Social•Jan 23, 2026
One Button, Hours Saved: Automate Repetitive Writing Tasks
I just saved hours per week with ONE hour and ONE button press inside Claude. Follow this: 1) I went to a recent thread where I completed a task that I have to do often (ex: write newsletter headlines, edit a client...
By Allie Miller
Social•Jan 23, 2026
Cute Videos with Affiliate Links Are Likely AI-Generated
If you see a really cute (like too cute to be true) video on here, followed by the top comment being an affiliate link to buy some product… it’s probably AI.
By Lily Ray
Social•Jan 23, 2026
Automation Flows Boost Email Revenue 30% in 2025
Automations drove 30% of email revenue in 2025. From 2% of sends. But most of the brands we audit still treat flows like a set-it-and-forget-it checkbox. On Feb 3rd, @yojimmykim and I are walking through how we actually structure retention. 8 flows. Real segmentation. A 90-day...
By Chase Dimond
Social•Jan 23, 2026
AI Agents Erase Traditional Brand Loyalty Forever
AI Agents Are Killing Brand Loyalty — And Reshaping How We Shop AI driven personalisation and recommendations are changing consumer habits — the article argues we may be witnessing the end of traditional brand loyalty. Read more 👉 https://lnkd.in/eKJxW8du #AI #Retail #ConsumerBehaviour #BernardMarr
By Bernard Marr
Social•Jan 23, 2026
Use AI for Summaries, Not Autopilot Guides
🤖 Let’s talk about good AI content use cases: Although AI-generated content is used in many scenarios, in some cases it doesn’t make sense and can do more harm than good (eg. writing guides on autopilot, without real human experience...
By Aleyda Solis
Social•Jan 23, 2026
Why Banking Marketing Data Fails—And How to Fix It
[New Episode] Why Marketing Data Fails in Banking and How to Fix It. With Preston Carroll and Eddie Tu of @FM_Direct. Watch the latest episode: https://t.co/ZqirpHta6S https://t.co/IusElPW1cE
By Jim Marous
Social•Jan 23, 2026
Strong Offer, Cheap Acquisition: Fix Offer Before Scaling
Most "marketing problems" are offer problems in disguise. If the offer is weak: - Every channel is expensive. - Every funnel is leaky. - Every ad looks spammy. Fix the offer first. → One outcome. → One timeline. → One simple price. → One clear CTA. Then remove friction &...
By Simon Høiberg
Social•Jan 23, 2026
Start with One Paying Customer, Not a $100K Dream
Forget $100K. Can you get ONE person to pay you $50? That's basically the only question that matters when you're starting out. Don't worry about funnels. Or which tool to pick. Or which platform. Just go find one person who you can help and will pay...
By Justin Welsh
Social•Jan 23, 2026
Build Business for Money, Purpose, and Joy Simultaneously
You don't have to choose. Make money OR help people. Grow the business OR enjoy your life. Build something meaningful OR have fun. That's the trade-off everyone accepts. And I think it's ridiculous I've watched people build businesses that crush them. They make great money but dread...
By Justin Welsh
Social•Jan 22, 2026
Hallway Chats, Not Panels: Spryng Matches Marketers
I've attended 89 marketing conferences over the years. Almost all of them had the same problem. The best conversations happened in the hallway. At the bar. Never during the actual sessions. So I built Spryng differently. We hand-match attendees before the event. Similar...
By Peep Laja
Social•Jan 22, 2026
7 Essential Marketing Metrics You Should Actually Track
Most marketers track a lot of metrics. Very few know which ones actually matter. Here are 7 worth paying attention to, plus how to improve each one: (bookmark this) https://t.co/fPpNrpzoB1
By Chase Dimond
Social•Jan 22, 2026
Consistent, Realistic AI Video Ads Transform Ecommerce
How To Create Viral AI Video Ads In 2026 (this feels illegal) Watch Here 👉 https://t.co/W58gL5fDW9 In this video, I break down how to create freakishly realistic AI video ads using Kling 2.6 Motion. This is a game-changer for ecommerce because it...
By Kamil Sattar
Social•Jan 22, 2026
Scale Expertise with Tools, Not Years of Training
Stop trying to train your team into experts. Build tools that make them experts faster. One of the ListKit cofounders, Christian , is an absolute cold email genius. Took him 4+ years to get there. That expertise is incredibly valuable. Too...
By Lincoln Murphy
Social•Jan 22, 2026
B2B Success Requires Humanity Over Pure Logic
For years, B2B marketing has leaned heavily on the comfort of logic to win the day. And I get it. When the stakes are high, logic feels safe. The assumption is simple: present enough facts, stats, and proof points, and...
By Linda Boff
Social•Jan 22, 2026
Comprehensive AI Marketing Tools Directory with Ratings
The best directory of AI marketing tools anywhere continues to expand. Tools recently added include GWI Spark, Kyutai SST, FLORA , Rime , SocialBee , SketchPro.ai , SharedChat, StepFun , Signal AI , Fish Audio , Photoroom , Repurpose.io ,...
By Tom Pick
Social•Jan 22, 2026
SearchAPI Sued for Stealing SerpApi's Proprietary Tech
🚨 The lawsuit nobody saw coming: SearchAPI vs. SearchAPI (!) SerpApi filed suit against Zilvinas Kucinskas and his company, SearchApi, for systematically stealing SerpApi’s proprietary technology and using its trade secrets to build a product that directly copies and competes with...
By Aleyda Solis
Social•Jan 22, 2026
Never Starting Is the only True Failure
The only true form of failure: Never starting. I see this in 99% of "wantrepreneurs." Talk, talk, talk. No action. Sitting around waiting for the perfect idea, perfect timing, and perfect everything. I get it. I did the same thing for a year before I finally took...
By Justin Welsh
Social•Jan 22, 2026
Unique Creative Concepts Outperform Volume‑Driven Iterations
Biggest shift we've seen from an creative perspective over the last 6 months is a shift from volume --> unique concept identity. Previous volume would carry 90% of accounts into positive growth performance. But something changed in August / September and slowly...
By Kody Nordquist
Social•Jan 21, 2026
Polarized Reactions: 60% Hate, 40% Love AI Singer
What 2026 will be like. Just got this DM: “Hi Robert, we're working with a major artist (billons of streams, household-name collaborators) on something that feels like it's crossed a new line. We've created a social robot with her voice. Early users...
By Robert Scoble
Social•Jan 21, 2026
Define Your ICP—Even Roughly—To Simplify Success
Block or unfollow me, but I will keep repeating it—defining your ideal customer profile (ICP), even in vague terms will make your life so much easier. I just wrote an article on how to create your ICP 👇
By TK Kader
Social•Jan 21, 2026
Copywriting Works When You Tap Human Emotions
Effective copywriting isn’t about clever words. It’s about understanding human emotion. Once you know what drives people, you can write copy that actually moves them to act. Clayton Makepeace broke this down into 16 dominant emotions. Bookmark this and use it as a reference....
By Chase Dimond
Social•Jan 21, 2026
SEO Visibility Spikes for Entertainment Title Pages
Interesting trend: There was recently an uptick in SEO visibility among these similar page types (@sistrix): - IMDB movie titles - Spotify track pages - Netflix movie titles - Spotify artist pages - Rotten Tomatoes movie pages - Goodreads book titles https://t.co/lyQjJf6ds1
By Lily Ray
Social•Jan 21, 2026
Boost AI Search Visibility Using SME-Driven Article Updates
Improve AI Search Visibility by Updating Your Articles with These SME Questions https://t.co/3eiulkRccS via @LinkedIn
By A. Lee Judge
Social•Jan 21, 2026
LLMs Pull Google’s Dynamically Rewritten Meta Descriptions
If ChatGPT (and other LLMs) are retrieving snippets from Google's search results, they aren't retrieving exact meta descriptions; they are retrieving whatever Google dynamically re-wrote the meta description to based on the query. 2020 study from @ahrefs: https://t.co/q8OMGtt50k
By Lily Ray
Social•Jan 21, 2026
Simplify, Focus, and Clarify: The Real Marketing Breakthrough
Every marketer wants a breakthrough. Here’s what they usually need instead: • To tighten the copy • To sharpen the CTA • To simplify the funnel • To remove the distractions • To say what they really mean You need to stop overcomplicating what should be obvious.
By Kody Nordquist
Social•Jan 21, 2026
Essential Steps for 2026 Generative Engine Optimization
I took my time spent hours bantering with Claude to help me shape my playbook on Generative Engine Optimization for 2026. This is what I got: 1) Find if your customers are there 2) Make better prompts to track 3) Audit how much of...
By Wil Reynolds
Social•Jan 20, 2026
Direct Traffic Doubled Since Q3 2024, Confirming Rand Fishkin
Was doing a basic analysis of direct traffic as a % of all my traffic, holy smokes. its over 2x'ed since Q3 2024. That @randfish guy was on to something. https://t.co/p12mK9lV8b
By Wil Reynolds
Social•Jan 20, 2026
Track Training vs Web Answers Post‑Gemini 3 Cutoff
When you estimate the impact of your GEO work, you must determine what % of your tracked prompts are answered by training data vs web search. Why? Because Gemini 3 launched on Nov 2025, it's training cut off was Jan 2025. So...
By Wil Reynolds
Social•Jan 20, 2026
Health Sites Tumble as AI Overviews Erode Rankings
Really wild to see authoritative health publishers who have dominated in SEO for many years get hit so hard by this last core update, across various media networks Wondering if there is some cycle where content is now being answered by...
By Lily Ray
Social•Jan 20, 2026
Personal Brand Issues Are Just Messaging and Offer Gaps
Most "personal brand" problems are messaging or offer problems in disguise Sell something people want Explain it so they know why they should want it Creating unignorable content becomes much easier
By Katelyn Bourgoin
Social•Jan 20, 2026
Free Tool Detects Keyword Cannibalization Instantly
A new, free and easy to use keyword cannibalization analyzer is here: CanniWizard by @jbobbink 🙌🔥 You use need to: * Connect your Google Search Console properties * It will automatically find cannibalization problems where multiple pages compete for the...
By Aleyda Solis
Social•Jan 20, 2026
Key AI-Driven E‑Commerce Signals Marketers Prioritize Now
Here's what e-commerce signals marketers think will impact if AI showcases your product over the competitors. These signals will adjust over time as commerce through AI becomes more popular... but here's what 100 marketers think is important today. https://t.co/DzjF8lqF19
By Neil Patel
Social•Jan 20, 2026
Transparency Over AI: Preserve Trust and Brand Integrity
At some point you or someone on your team will overuse AI and undo years of trust building that you may never get back. I'm not only talking about hallucinations. Be careful of sending obvious AI built documents to savvy people who...
By Wil Reynolds
Social•Jan 20, 2026
AI Transforms Brand Visibility: Stay Relevant in Search
What AI means for Brands : How to stay visible, relevant and chosen 👇 My presentation from BOUSSIAS Perform Conference in Athens, going through: * How AI is really impacting search as a discovery channel * The implications to our...
By Aleyda Solis
Social•Jan 20, 2026
Success Comes From Choosing the Right Game, Not Harder Work
"Outwork everyone" is a lie told by people who don't. I believed it for years. Work harder. Think harder. Grind harder. Outperform everyone. That was the formula. And it worked, technically. I got the titles. The bigger salary. A lot more respect. But I was...
By Justin Welsh
Social•Jan 20, 2026
Launching My Substack: SEO & AI Search Outlook 2026
I finally did something I've been wanting to do for a long time: I launched a Substack 🥳 In my first piece, I shared a reflection about the SEO & AI search industry in 2025, what I think matters, and...
By Lily Ray
Social•Jan 20, 2026
Prioritize Clicks, Let Landing Pages Handle the Sale
Your number 1 job when running ads, sending emails, posting on social is to drive a click. It’s not to sell your product or service. It’s simply get them to click. Let your landing page sell your product… To many...
By Kody Nordquist
Social•Jan 19, 2026
Use 3 of 7 Persuasion Principles for High-Converting Emails
Every high-converting email I've written uses at least 3 of these. These 7 Principles of Persuasion are how humans actually make decisions. Understand them, and your marketing will feel helpful instead of pushy. Save this. You'll reference it more than you think. https://t.co/Tfv3nlT8IK
By Chase Dimond
Social•Jan 19, 2026
Six Proven Copywriting Formulas for Better Ads
Marketers, Here’s a table with 6 copywriting formulas for writing effective ads: Bookmark this 🔖 https://t.co/peT25TnbwV
By Chase Dimond
Social•Jan 19, 2026
Simplify Decisions: Fewer Clicks Accelerate Growth
Marketing rule no one wants to hear: The easier you make it to say “yes,” the faster you grow. That means: • Fewer clicks • Fewer barriers • Fewer decisions Customers want clarity. If they have to think too hard,...
By Kody Nordquist
Social•Jan 19, 2026
Most Marketing Mistakes Are Minor and Forgettable
99% of marketing mistakes aren't the end of the world. Typos, dead links, late delivery, missed opps, format problems - they'll momentarily feel massive, when in reality, they're already forgotten. Relax.
By Jack Appleby
Social•Jan 18, 2026
Earned Engagement Drives Inbox Dominance and Revenue
Master This One Email Truth The more you prioritize genuine engagement (clicks, replies, consistent opens), the more AI systems reward you with prime inbox placement, even as competitors get filtered out. The sooner you realize emails aren’t sent, they’re earned,...
By Neil Patel
Social•Jan 17, 2026
Legacy Records Must Evolve Into Ecosystem‑Driven Platforms
"Why can or can't legacy systems of record just add AI?" Great reflections by Jamin Ball in his latest "Clouded Judgment" newsletter (link in comments). I'll just add that this is one of the best arguments for those legacy systems...
By Scott Brinker
Social•Jan 17, 2026
Structured, Clear Content Outranks Messy AI‑skimmed Pages
Most marketers assume AI “finds the best content” wrong. AI skims just like humans do, and if your content is messy, unstructured, or hard to parse, it gets skipped. Clean headings, clear sections, fast summaries. That’s what gets cited. If...
By Neil Patel
Social•Jan 17, 2026
Google Launches AI-Driven Platform for Shopping Agents
Google bolsters bet on #AI-powered commerce with new platform for shopping agents by Jennifer Elias @CNBC Learn more: https://t.co/1C6sB9oc2F #GenerativeAI #LLM #ArtificialIntelligence #MachineLearning https://t.co/mUHAItPkrY
By Ronald van Loon