SaaS Social Media and Updates

Inbound Leads Double Wins, Cut Costs, Boost Sales
SocialJan 27, 2026

Inbound Leads Double Wins, Cut Costs, Boost Sales

You didn't start a company and become a Founder so you could sit down all day and cold email and cold DM people. What if your ideal customers actually came to you as inbound leads? What if they consumed your content,...

By TK Kader
From User Guides to Agentic AI Onboarding
SocialJan 27, 2026

From User Guides to Agentic AI Onboarding

Over 500 registrations so far for tomorrow’s AI Onboarding webinar with Mickey Alon ! Every SaaS company these days is claiming they’re "AI-native," but very few actually are. Most are just taking old SaaS onboarding and bolting on a chatbot....

By Wes Bush
Customer Success Compensation Lacks True Variable Incentives
SocialJan 27, 2026

Customer Success Compensation Lacks True Variable Incentives

How are Customer Success team's incentivized? Despite WHERE we tend to put CS on the P&L, they are NOT paid like sales I surveyed 132 companies on their CS compensation structures. And the VAST majority of CSMs are on plans...

By CJ Gustafson
VC Deals Flat, Funding Doubles – Concentration Rises
SocialJan 27, 2026

VC Deals Flat, Funding Doubles – Concentration Rises

Per latest data from @cartainc, from 2023-2025: VC Deals Up Only 3%, But Dollars Up 130% From Q1 2023 to Q4 2025, the number of deals went from 802 to 823. Basically flat. But dollars deployed? $12.8B to $29.5B. That's 2.3x. VCs...

By Jason Lemkin
Introducing Infinite-Memory AI for Your Business
SocialJan 27, 2026

Introducing Infinite-Memory AI for Your Business

Claude and ChatGPT have very limited memories So I decide to build one with an infinite memory To remember everything about your business, goals, plans, etc. Try it and LMK what think -> https://t.co/KDuiuVY1GI https://t.co/4uuvWjUo8J

By Jason Lemkin
Skip SaaStr AI, Watch Rivals Leap Ahead
SocialJan 27, 2026

Skip SaaStr AI, Watch Rivals Leap Ahead

Your competitors are sending their whole leadership team to SaaStr AI 2026. You can skip it. But don't be surprised when their AI roadmap is 6 months ahead of yours by June. May 12-14. SF Bay. https://t.co/4U2DOAE1gc

By Jason Lemkin
Ask “What Made You Cancel?” To Uncover True Reasons
SocialJan 26, 2026

Ask “What Made You Cancel?” To Uncover True Reasons

My biggest takeaways from Jason Cohen : 1. “Too expensive” is never the real reason customers cancel. They already saw your pricing and decided to buy, so something else changed. When customers cite price, dig deeper—the actual reason might be...

By Lenny Rachitsky
GEO Anxiety Replaces FOMO as AI Search Disrupts Marketing
SocialJan 26, 2026

GEO Anxiety Replaces FOMO as AI Search Disrupts Marketing

GEO anxiety is the new FOMO. And it's everywhere. We just surveyed 50 mid-market B2B marketing leaders through Wynter platform. Everyone is scrambling to figure out AEO/GEO. Why? Because the old playbook is bleeding out. 46% of these leaders are actively pulling back...

By Peep Laja
Claude Adds MCP Apps, Enabling Box File Previews in Chat
SocialJan 26, 2026

Claude Adds MCP Apps, Enabling Box File Previews in Chat

Claude now supports MCP Apps, which means you can get interactive experiences in Claude responses. We're excited to partner with Anthropic to support Box file previews for nearly any file type directly in your Claude chat experience.

By Aaron Levie
Founders: Content Is Your Ultimate Business Landing Page
SocialJan 26, 2026

Founders: Content Is Your Ultimate Business Landing Page

Every founder should be creating content and that’s a hill I’ll die on. Your content is a landing page for literally everyone. - Investors - Agencies - Partners - People you want to hire They are all going to your profile to figure out what...

By Adam Robinson
AI Turns First Sales Hire Into Pure Discovery Role
SocialJan 26, 2026

AI Turns First Sales Hire Into Pure Discovery Role

Nailing the first sales hire has historically been one of the biggest hurdles in kicking off the scaling process. They’re a unique breed: half Account Executive, spending all week in conversations with prospective customers, and half Product Manager, distilling those...

By Mark Roberge
Launching a Billion‑Dollar SaaS: Episode One Begins
SocialJan 26, 2026

Launching a Billion‑Dollar SaaS: Episode One Begins

I’m building the next billion-dollar SaaS. (At least that’s the goal) I’m documenting the whole thing so you might be able replicate it. Welcome to episode 1.

By Adam Robinson
AI Assistants Boost Output, Spark New Micro‑anxiety
SocialJan 26, 2026

AI Assistants Boost Output, Spark New Micro‑anxiety

As @jasonlk said a few days ago, it won’t be long until most of us have at least one agent working for us almost 24/7. More and more, I give an agent (usually coding or research) a task before jumping on...

By Christoph Janz
Turn Customer Wow Moments Into Your Best Sales Tool
SocialJan 26, 2026

Turn Customer Wow Moments Into Your Best Sales Tool

Most B2B SaaS companies are sitting on a goldmine. (they just don't know it). Here's what I see: A customer gets their first win. They're excited. They tell their team "this works." That's a wow moment, but nobody captures it....

By devbasu
Lower‑Middle Market M&A Thrives;
SocialJan 26, 2026

Lower‑Middle Market M&A Thrives;

I’ve had so many conversations with founders who tell me they almost sold during ZIRP, then decided to wait because they were sure the market would only get better. They expected multiples to keep rising, capital to stay cheap, and buyers...

By Andrew Gazdecki
Human SDRs Mastering AI Can Earn $250K
SocialJan 26, 2026

Human SDRs Mastering AI Can Earn $250K

"The top leaders in AI+B2B are hiring tons of sales execs. Tons. But it's not enough to offset the shrinking hiring of mature tech companies. Jobs won't be growing in sales overall. But the silver lining? The Human SDR that owns the...

By Jason Lemkin
Ask These 5 Questions to Fix Stalled Growth
SocialJan 25, 2026

Ask These 5 Questions to Fix Stalled Growth

5 questions to ask when your product stops growing Jason Cohen is a four-time founder (including two unicorns, one being WP Engine ), and one of the most prolific and beloved sharers of product and startup wisdom (at asmartbear.com )....

By Lenny Rachitsky
Entrepreneurs Often Run Jobs, Not Independent Businesses
SocialJan 25, 2026

Entrepreneurs Often Run Jobs, Not Independent Businesses

Many entrepreneurs think they’re independent simply by starting their own business, but if you have a complex cap table, a bank loan that’s always on your mind, or silent (or loud) partners who see things different ways, there’s a very...

By Jason Fried
Built a DIY AI Knowledge Base in 13 Days
SocialJan 25, 2026

Built a DIY AI Knowledge Base in 13 Days

As you may know, I decided to build a knowledge aggregation system. Having seen a steady stream of similar projects on my T̶w̶i̶t̶t̶e̶r̶ X timeline, I wanted to build something like a “second brain” that would sync all of our...

By Christoph Janz
Launch Your SaaS Metrics Mastery with Our New App
SocialJan 25, 2026

Launch Your SaaS Metrics Mastery with Our New App

I've been creating SaaS metrics from scratch for years. The hardest part? Getting the right data and accurate data. I've productized my process into a new app that is launching soon. But it's not just another app. It includes training...

By Ben Murray
Scale Visitor Tracking: Simple Monitoring Until $5M ARR
SocialJan 24, 2026

Scale Visitor Tracking: Simple Monitoring Until $5M ARR

The way you use website visitor data changes at each revenue stage: $0-1M ARR: Just monitor your traffic $1-5M ARR: LinkedIn and email outreach $5M+ ARR: Lead scoring and workflows I’ve seen early-stage founders trying to build complex workflows when they don’t need to...

By Adam Robinson
Minimalist SaaS with Precise ICP Wins
SocialJan 24, 2026

Minimalist SaaS with Precise ICP Wins

Contrarian take: Several simpler-than-ever-before, stupidly minimalist apps designed for an incredibly well-defined ICP will experience insane product-market fit in 2026. These apps will be met with total lack of understanding by the “vibe-coding” community, who in disbelief say: “That’s stupid,...

By Adam Robinson
AI Era Triples ARR per Employee, Winners Pull Ahead
SocialJan 24, 2026

AI Era Triples ARR per Employee, Winners Pull Ahead

Per @a16z, the gap in ARR/employee has widened dramatically in the Age of AI $700k per FTE vs. $200k per FTE You're either pulling away here, or falling way, way behind https://t.co/6CD2h5yM6X

By Jason Lemkin
SaaStr AI 2026: Expect Even Bigger Funding Deals
SocialJan 24, 2026

SaaStr AI 2026: Expect Even Bigger Funding Deals

Last year at SaaStr AI Annual, over $500M in funding conversations started in the hallways This year at SaaStr AI 2026, the deals will be even bigger Founders + investors + 3 days May 12-14. SF Bay Be in the room https://t.co/QB6XhsPio4

By Jason Lemkin
Data Room Activity Reveals Buyer Seriousness for Better Negotiations
SocialJan 23, 2026

Data Room Activity Reveals Buyer Seriousness for Better Negotiations

All of our clients use a data room. A data room is a secure, online document repository to host important resources related to selling a business/raising capital. The primary reason for utilizing data rooms is to stay organized and make...

By Michael Lyon
AI Fuels Growth, Yet Responsibility Must Lead
SocialJan 23, 2026

AI Fuels Growth, Yet Responsibility Must Lead

It was a privilege to join Mélanie Joly , Ruth Porat , Khaldoon Khalifa Al Mubarak, Thomas Buberl , and Francine Lacqua at the World Economic Forum to discuss new sources of growth. As I said at the panel, AI...

By Marc Benioff
Scale Beyond Intro Deals with Targeted Marketing Tactics
SocialJan 23, 2026

Scale Beyond Intro Deals with Targeted Marketing Tactics

If you've got initial Product Market Fit and you've got revenues flowing. BUT. You got most of these deals through sweetheart intros. THEN. It's time to spin up Marketing so you get more pipeline. Here are the 3 key ways...

By TK Kader
Customers Ask for Features You Already Offer
SocialJan 23, 2026

Customers Ask for Features You Already Offer

One of the best reasons to talk to customers regularly is to hear their feature requests for features you already have. Yes, YOU know it exists. YOU know where it is. YOU know your product has it. YOU know how to...

By Jason Fried
AI Startups Outperform Non‑AI: Higher ARR, Faster Growth
SocialJan 23, 2026

AI Startups Outperform Non‑AI: Higher ARR, Faster Growth

👨‍🦳Non-AI startups: - Lots CSMs (vs FDEs) - AI agent is slow / not truly great, not #1 focus of company - Not gaining market share - Customers don’t want to pay 2x-10x more for AI Agent (honest truth: not great) - Still very large...

By Jason Lemkin
Top 10 SaaS Cloud Multiples at Week’s Close
SocialJan 23, 2026

Top 10 SaaS Cloud Multiples at Week’s Close

This week in enterprise software: Top 10 #SaaS #Cloud multiples as of today's market close

By Jamin Ball
PE Shifts Away From Vanilla SaaS, Seeks AI Growth
SocialJan 23, 2026

PE Shifts Away From Vanilla SaaS, Seeks AI Growth

There’s a tough topic that it’s time to be honest about in 2026: PE is no longer coming to the rescue. It was a great run. From 2012-2023 or so, almost any B2B or SaaS company that hit $20M ARR,...

By Jason Lemkin
Founders Overraise, Ignoring YC’s “Default Alive” Wisdom
SocialJan 23, 2026

Founders Overraise, Ignoring YC’s “Default Alive” Wisdom

YC’s best advice is “default alive” - have enough cash to survive without the next raise. Great advice… nobody f*cking does it. Paul Graham (the founder of YC) once said he’d raise $500K, get ramen profitable, and probably never raise...

By Adam Robinson
People, Not Knowledge: Why B2B Execs Need Real Community
SocialJan 23, 2026

People, Not Knowledge: Why B2B Execs Need Real Community

I thought we were in the "knowledge" business but I'm learning we're in the "people" business. The number one value prop of joining a professional community like Exit Five is connecting with people in your industry. To have a sounding...

By Dave Gerhardt
Spot Hidden Risks in Your SaaS P&L
SocialJan 23, 2026

Spot Hidden Risks in Your SaaS P&L

Is there hidden danger lurking in your perfectly formatted Software P&L? Inspired by a comment from my previous P&L post, let's address what could still go wrong with your great-looking P&L. - What about revenue co-mingling that isn't caught by...

By Ben Murray
Our $6M ARR Stack: 20 Tools & Expert Consultants
SocialJan 23, 2026

Our $6M ARR Stack: 20 Tools & Expert Consultants

Here's every tool RB2B used to get to $6M ARR: Tolt (affiliate) Salesforce (CRM) Webflow (website) GSuite (everything) Slack (daily comms) Riverside (LI videos) Zoom (weekly show) ChatGPT (biz coach) Ramp (corporate cards) Wynter (messaging help) Calendly (calendar mgmt) Notion...

By Adam Robinson
Strong Offer, Cheap Acquisition: Fix Offer Before Scaling
SocialJan 23, 2026

Strong Offer, Cheap Acquisition: Fix Offer Before Scaling

Most "marketing problems" are offer problems in disguise. If the offer is weak: - Every channel is expensive. - Every funnel is leaky. - Every ad looks spammy. Fix the offer first. → One outcome. → One timeline. → One...

By Simon Høiberg
AI Agents: Cost‑Effective Workers Who Never Quit
SocialJan 23, 2026

AI Agents: Cost‑Effective Workers Who Never Quit

"Why did we go all-in on AI Agents?" with @kylecnorton CRO @kylecnorton "I just got tired of paying folks six-figures, letting them work from home with plenty of agency ... and still quitting. The AI Agents aren't perfect. But they...

By Jason Lemkin
Cracking B2B AI Pricing: Experts Share Proven Models
SocialJan 23, 2026

Cracking B2B AI Pricing: Experts Share Proven Models

How do you price AI features in B2B? Per seat? Per outcome? Usage-based? Founders are still figuring this out in real-time. At SaaStr AI 2026, we're bringing together the ones who've cracked it. May 12-14. SF Bay https://t.co/4l6Rm5He3B

By Jason Lemkin
GitLab Spurs 12.8% Rally, SaaS Index Up 3.
SocialJan 23, 2026

GitLab Spurs 12.8% Rally, SaaS Index Up 3.

📊 https://t.co/D1x4RaX5t7 Market Pulse - Thu, Jan 22 The https://t.co/D1x4RaX5t7 Index delivered a strong performance on January 22, 2026, with an average gain of 3.47% as 23 out of 25 stocks advanced. GitLab led the rally with a remarkable 12.82% surge,...

By Jason Lemkin
Everyone Can Build AI Tools to Reclaim Time
SocialJan 22, 2026

Everyone Can Build AI Tools to Reclaim Time

🎤 Talk recap: How VCs & Teams Can Leverage AI and Automation I shared how AI can be used not in theory, not as hype — but as everyday leverage ⚙️ 📑 Slides from my talk at AI Skills’2026 Virtual...

By Benjamin Joffe
Growth Trumps Efficiency in AI Era IPOs
SocialJan 22, 2026

Growth Trumps Efficiency in AI Era IPOs

A tough truth: getting more efficient, getting profitable, might have been necessary the past few years for many. But it also got you … nowhere. The markets still reward growth far more than efficiency. You do need both now when...

By Jason Lemkin
Try Pulse: AI‑Curated Tech News Beta Launch
SocialJan 22, 2026

Try Pulse: AI‑Curated Tech News Beta Launch

Keeping track of AI and SaaS news and deals can be challenging. That's why we developed Pulse, our AI-curated technology news platform. We are seeking beta feedback this week before we launch widely. Please create a free account and share...

By Ryan Allis
Hallway Chats, Not Panels: Spryng Matches Marketers
SocialJan 22, 2026

Hallway Chats, Not Panels: Spryng Matches Marketers

I've attended 89 marketing conferences over the years. Almost all of them had the same problem. The best conversations happened in the hallway. At the bar. Never during the actual sessions. So I built Spryng differently. We hand-match attendees before the event. Similar...

By Peep Laja
UCP Proxy Connects Any E‑commerce System to Shopping Agents
SocialJan 22, 2026

UCP Proxy Connects Any E‑commerce System to Shopping Agents

We build UCP Proxy to take any ecommerce system and expose it via UCP to shopping agents. Make commerce better for everyone.

By Tobi Lutke
Leadership Risk: Balancing Fast Innovation with Slow Adoption
SocialJan 22, 2026

Leadership Risk: Balancing Fast Innovation with Slow Adoption

Why does innovation move fast while adoption crawls? Because transformation forces leaders to redirect capital, talent, and attention away from what still works toward what is not yet proven. That tension defines the messy middle. This conversation with Tina Vatanka...

By Geoffrey Moore
Honest Board Management Beats Optimistic Theater
SocialJan 22, 2026

Honest Board Management Beats Optimistic Theater

Here are a few take-aways from the early days of scaling at Okta with their co-founder, Frederic Kerrest . 1. Managing the board: Demonstrated control over the business versus optimistic theater Early in my career, I thought my job with...

By Mark Roberge
Adoption Speed, Not Code, Is New Development Bottleneck
SocialJan 22, 2026

Adoption Speed, Not Code, Is New Development Bottleneck

Here’s what often gets missed when people think about AI coding. The code may now be free, but the learnings of what to build (and what to build *next*) and how to build it are bottlenecked by the same set...

By Aaron Levie
AI-Native B2B Apps Are Redefining the Software Landscape
SocialJan 22, 2026

AI-Native B2B Apps Are Redefining the Software Landscape

Will B2B software survive the AI era? The last platform shift, on-prem to cloud, created a wave of new category winners. Salesforce, Workday, NetSuite, HubSpot, and GitHub were all native-cloud companies. But the signals are different this time. Foundational models...

By Mark Roberge
Scale Expertise with Tools, Not Years of Training
SocialJan 22, 2026

Scale Expertise with Tools, Not Years of Training

Stop trying to train your team into experts. Build tools that make them experts faster. One of the ListKit cofounders, Christian , is an absolute cold email genius. Took him 4+ years to get there. That expertise is incredibly valuable....

By Lincoln Murphy