Today's B2B Growth Pulse
RecVue launches Revenue Share app on Salesforce AgentExchange
RecVue introduced its Revenue Share solution on the Salesforce AgentExchange marketplace, enabling automated partner, channel and multi‑party revenue‑share calculations within Salesforce Revenue Cloud and Agentforce Sales. The tool replaces spreadsheets and custom code, offering audit‑ready traceability and contract‑specific compliance.
Also developing:
By the numbers: Planetary raises $17.44M Series A
Botify Launches AI Visibility to Eliminate Blind Spots for Brands
Botify unveiled AI Visibility, a beta solution within Botify Analytics that measures brands’ presence across AI search by tracking visibility on Google AI Mode, ChatGPT and Perplexity and using first‑party inputs from site crawls, Google Search Console, log files and visits. The tool generates realistic prompts, benchmarks mentions, citations and positions against competitors, performs sentiment analysis and surfaces high‑potential pages to drive prioritized action. By combining data, AI intelligence, automation and measurement in a single platform, Botify aims to eliminate blind spots in AI discoverability and convert visibility gaps into automated SEO and GEO fixes tied to business outcomes. The launch reinforces Botify’s positioning as a unified agentic AI platform for enterprises navigating the shift to AI‑driven search.
ClearBlue Launches CBAM Market Insights to Help Businesses Navigate New EU Carbon Border Regulations
ClearBlue launched CBAM Market Insights, a new analytics service aimed at helping exporters and EU importers navigate the EU’s Carbon Border Adjustment Mechanism by tracking market trends and forecasting compliance obligations. The offering leverages ClearBlue’s Data Insights to model emissions...
Remesh Launches Remy: AI Agent That Transforms Research with Grounded, Citation-Backed Insights
Remesh unveiled Remy, an AI research agent that produces rapid, defensible insights with verifiable data citations and multi-modal analysis, positioning itself as a research-specific alternative to generic large language models. The agent is embedded directly into Remesh’s conversational research platform,...
Nextiva Publishes the Definitive CX Guide for the Agentic AI Era
Nextiva released Winning the Customer Experience Race, a guide by Edwin Margulies aimed at CX and IT leaders navigating the “agentic AI” era, offering a decision rubric, cross-industry playbooks, and data practices to operationalize AI in customer experience. The playbook...
Liquid Agency Launches Ai Studio to Supercharge Brand Creativity at Scale
Liquid launched Liquid Ai Studio™, an AI‑augmented creative service that combines human oversight with advanced generative tools to produce high‑fidelity, brand‑consistent content at scale. The offering covers photography, illustration, motion, video, audio and copy, supports human‑in‑the‑loop governance, and is sold...
Zip Launches Powerful Suite of AI Agents to Help Companies Identify Overpayments and Negotiate Better Deals – Driving Cost Cutting...
Zip unveiled a new suite of AI procurement agents at its Zip Forward conference, led by a Price Negotiation Agent that analyzes internal purchase history and external benchmarks to identify overpayments and recommend contract negotiation tactics across IT, services, real...
Elastic Introduces Agent Builder to Accelerate AI Agent Development
Elastic launched Agent Builder, a new set of capabilities powered by Elasticsearch that lets developers create custom AI agents directly on company data using a conversational approach to context engineering. The tool integrates retrieval-augmented techniques within the Elastic stack, enabling...
The Impact Lab Launches to Help Brands Get More From Amazon Ads
Impact Lab has launched a service aimed at simplifying the complex Amazon advertising ecosystem by helping brands assemble and manage disparate ad-tech components, data pipelines and vendor relationships. The offering targets common pain points—siloed tools, fragmented vendors and difficulty measuring...
Agency Owners: Share Insights in 2025 Survey
AGENCY OWNERS! Help yourself & your fellow agencies out 🤗 Paddy Moogan is once again running the Digital Agency Owner Survey for 2025. Last year's results were incredibly compelling, and I know they helped a ton of folks compare their...
Smart Incentives Outperform Discounts; Hyper-Personalization Still Wins
This week’s SaasRise Enterprise Mastermind Call Recap - Oct 21, 2025 We covered five big themes on this week’s call...from planning Q4 incentives to AI-powered coding workflows. Here’s what went down 👇 🎁 Holiday Sales Process Planning: Founders shared how...
How to Thrive in the New Era of Marketing
In this episode, Refine Labs CEO Megan Bowen outlines the shifting B2B buying journey—from analog to AI‑driven research—and how marketers must realign go‑to‑market engines around a data‑validated Ideal Customer Profile, a strategic narrative, and the "Brand, Demand, Expand" growth model....
AI Agents Turn CRM Into Passive Data Warehouse
AI is a pretty big threat to CRM. Not the need for CRM, but to its value proposition. I didn’t totally get it until we deployed 11+ AI Agents. But what they do is push your CRM to the background....
AI‑Powered CBM Delivers 27 Full‑Funnel Playbooks
ABM this. ABM that. I've always preferred to use the acronym CBM (contact-based marketing) because it's all about the human. CBM is a system built to listen, adapt, and act on a multitude of different plays and signals. Luckily the...
Google’s Privacy Sandbox: What You Needed to Know, Before Its Demise
Google has abandoned plans to deprecate third‑party cookies in Chrome and instead will continue developing its Privacy Sandbox alternatives while offering users an opt‑in choice, a move that has sown widespread industry confusion and regulatory scrutiny. An IAB study found...
Leverage Human Touch to Outperform AI-Driven Competition
See you tomorrow? My new keynote is about how to use the human touch to out-perform your competition in the age of AI and automation. It might be my best work, ever. Live on Zoom. Tomorrow! Human.Kind: How to Keep...
Managing Up Now Means Coaching Your Boss
You know that feeling when Hollywood announces another sequel nobody asked for? Did we really need a Happy Gilmore 2? Now that we’ve survived Freakier Friday, should we brace ourselves for Freakiest Friday? Well lately with my consulting clients I've...
Marketing on LinkedIn: What You Need to Know
A practical guide to marketing on LinkedIn outlines the platform’s scale, tools and tactics for B2B marketers, noting an updated Company Intelligence API and new Accelerate campaign features with generative‑AI content capabilities. Key metrics cited include more than 830 million...
AI Is Reshaping GTM Team Structures
Breaking my own rules and leading with a plug, James Kaikis is my guy and he has launched GTMshift . As part of his launch, he has produced some incredible video content. James knows the GTM is in the middle...
AI Development Demands Hypothesis‑First, Fast Iterative Launches
Every AI feature is a hypothesis, not a promise. That’s the biggest shift from SaaS to AI. In SaaS, you built toward predictability. You learned first, then launched because outcomes were deterministic. If you designed it right, it worked the same...
From Zero to 20 AI Agents in 10 Months: The SaaStr Playbook for Actually Deploying AI Agents That Work
SaaStr scaled from zero to 20 AI agents in 10 months by prioritizing aggressive training over vendor hunting—committing 30 days of daily tuning up front and an hour a day ongoing—to drive real revenue outcomes. The company ingested 20 million...
CMOs Quantify Brand Impact with Awareness, SEO, Sentiment Metrics
Brand conversations, especially in earlier-stage B2B organizations, get stuck when we treat “brand” as a fuzzy idea instead of a measurable driver of pipeline. We covered brand and demand, working together, in last week's CMO Coffee Talk sessions. And we...
When Rules Turn Into Walls, Innovation Stalls
When Rules Become Walls Every product starts with an idea that works so well it turns into a rule. The longer that rule holds, the harder it becomes to question. For Crazy Egg, the rule was simple: keep analytics honest and easy...
What to Do Now that Unique Isn’t Unique Anymore
Veteran creative Reid Holmes argues that the century‑old unique selling proposition no longer cuts through saturated markets and distracted consumers, and that brands must instead create unexpected, emotionally resonant solutions to earn attention. He illustrates the shift with examples: Ford...
When Ideas Become Rules, Questioning Becomes Hard
Every product starts with an idea that works so well it turns into a rule. The longer that rule holds, the harder it becomes to question. For Crazy Egg, the rule was simple: keep analytics honest and easy to grasp....
Focus on Customers, Churn, and Leadership to Grow
Best things to do when .. you don't know what to do: 1/ More time w/existing customers. Zoom w/5 week, meet 5/mo IRL 2/ Hire 1 great VP 3/ Drive down churn. You grow faster even w/o more leads 4/ Join more sales calls....
Marketers Say Their Trust in Measurement Is Stalled
New research from TransUnion and eMarketer shows marketers’ confidence in measurement has stalled despite growing data complexity: 62% report some confidence, 54% saw no year‑over‑year change and 14% said confidence declined. Internal skepticism is widespread—60% say stakeholders question metrics at...
Live Streaming Drives Massive Revenue and Audience Loyalty
People should be live streaming more. My podcast cohost @neilpatel makes around $500k per webinar. Some thoughts: - The creators who hold the most power tend to be the live streamers. @MrBeast observed at a football game that during introductions, celebrities...
Embrace Imperfection: Awkwardness Is a Brand Superpower
I'm (still) not a fan of those perfect Insta-worthy photos 🤮 never really was what I am impressed with: - when my daughter messes up her piano notes but then still continues playing - when someone gets on stage in...
How to Turn Internal Docs Into Content that Converts
Marketers can unlock a steady source of high-performing content by repurposing internal documents—sales decks, onboarding materials, support FAQs and team chats—into customer-facing assets that answer real buyer questions. The piece outlines a six-step process (audit, simplify jargon, add context, reframe...
Noisy Prospecting Hurts Relationships, Buyers Feel Overwhelmed
Sales prospecting is getting noisier, and buyers are fed up. Gartner’s June 2025 Sales Survey found that buyers feel overwhelmed and frustrated by outreach and that bad prospecting is actively damaging relationships . Why? Because teams are now sending more...
S7E9 - The B2B SaaS Nightmare? Growing Without Recurring Revenue with Ricardo Ghekiere
In this episode, Ricardo Ghekiere of BetterPic explains how his AI headshot company generated $4 million using a pure one‑time‑payment model, leveraging smart pricing, affiliate SEO, and low‑cost AI infrastructure instead of traditional MRR. He details tactics such as aggressive price...
Launching Professional Image Generation Agent – Stay Tuned
Happy Diwali! Note: I'm working on a new image generation agent built for professionals/businesses. Still early, but stay tuned.
AI Voice Boosts Ecommerce Revenue, Solving Phone Conversion Gap
Proud @saastrfund is joining the round for @Consio_AI and the team building the AI voice layer for ecommerce!! Here's why we invested: 1⃣The Obvious Problem: Phone Converts Better Every ecommerce brand knows phone calls convert 3-5x better than web. But staffing a phone...
What Factors Are Driving B2B Marketing’s AI Adoption?
Forrester’s survey of over 1,000 B2B marketing leaders finds AI adoption has moved well beyond exploration, with many organizations actively experimenting or deploying AI across marketing use cases. Top decile “leading adopters” distinguish themselves by close CMO–CIO partnerships, stronger data‑driven...
AI-Driven VC Matchmaking for Fundable Startups Only
We’re launching something different at SaaStr AI. VC Matchmaking that actually works. Because most founders are pitching the wrong VCs. Or pitching before they’re ready. Join the waitlist → https://t.co/x5NqYcTMbt Here’s how it works: 1️⃣: You upload your pitch Real revenue. Real metrics. Real traction....
Invest in Higher CAC on Meta to Unlock Scale
PSA: Pay the highest CaC possible on Meta. The higher the CaC you can afford you to pay the more scale you'll achieve. Growth comes from a majority of things happening OUTSIDE of the ad account.
Benchmark Your Pitch Deck Against 4,000 Startups
Wondering how you stack up? Try the new https://t.co/iXj7ZJdxfx VC Pitch Deck Analyzer -> https://t.co/S5UFYzoN7a We’ll share how you stack up against 4,000+ other start-ups. And we’ll provide you honest and confidential feedback on how to do better. https://t.co/YtZxaYnamq
Ship Often; Each Release Sharpens Your Judgment
The more often you ship, the stronger your judgment gets. Every release is a rep. You learn how your instincts hold up against reality. You get feedback while it still matters. Teams that wait to ship are really waiting to learn.
AI Boosts Marketing Efficiency with New SparkToro Feature
"You need to use AI to make your marketing tasks more efficient." - everyone's boss right now I've been notably skeptical of AI, but begrudgingly admit... sometimes it's helpful. So, we built a "Take Action" SparkToro feature. If you're up to...
Too Many Options, No Strategy = Slow Startup Death
The startups that die slowest are the ones with the most options and no real strategy.
Built 7 Apps in 100 Days, Saved $200K Annually
.@Replit asked me to do a deep dive on "How I Built 7 Production Apps in 100 Days (And Saved $200K/Year)" It's true. A thread 🧵 https://t.co/i319llfN72
Human Nature Stays Constant; Master Attention to Future‑proof Business
Algorithms change fast. Human nature doesn’t. Wanna future-proof your business? Learn the science of attention and persuasion so you can build an audience of future buyers.
AEO/GEO Tactics Confirm SEO Evolution Is Real
A review of AEO/GEO visibility tactics settles the controversy of whether an evolution of SEO is underway. https://t.co/LgJsy8WiFc via @martinibuster, @sejournal
Create a Safe Environment so Talent Thrives without You
If you lead high performers, ask yourself one question this week: Would they still thrive here if I disappeared? If not, build the environment that makes their best work inevitable and then step back. Loyalty can’t be demanded. It’s a mirror of how...
Build, Market, Iterate: Path to Full‑time Solo Success
Everyone wants to know the secret to going full-time on your own. Here it is: Save some money, build something people want, talk about it daily, get a few customers, learn what they like and don't like, fix it, get more customers.
Avoid Hidden Pitfalls That Leak B2B Revenue
Hidden Pitfalls That Drain B2B Revenue [NEW POST] - B2B Marketing Blog | Webbiquity - https://t.co/jVKfPixfWI https://t.co/RClfzKA6DN
Show, Don't Just Teach: Authority Beats Expertise
Stop creating content just to look smart and get claps. “Expert content” educates. “Authority content” converts. You wanna build a profitable personal brands? Stop teaching everything you know and start *showing* that you know it. https://t.co/VhjaGM7wiM
Deploying 20+ AI Agents: Playbook, Lessons, Brutal Truths
A deep dive into the playbook, lessons learned, and brutal truths about deploying 20+ AI agents into production — that actually work. During Dreamforce Jason (CEO) and Amelia (Chief AI Officer) at SaaStr dropped by Qualified’s office for a deep...
Describe Changes in English, Get Instant Mock-Ups
⌛️Tired of telling your designer what changes you want ... and waiting? 😠 Or your dev team never quite understanding what you want the site to really look like? Just vibe it. Tell @alloy_app what changes you want made to your...
Differentiating B2B Brands in an AI‑Saturated Landscape
When every marketer has AI in their toolbox, how will any B2B brand stand out? Get the answer from this post co-created with 14 top marketing pros from the B2B marketing community https://t.co/Q5cv8ECkh0 via @toprank b2b marketing blog https://t.co/D3YmObQEpt