B2B Growth News - Page 10

News•Jan 29, 2026

EDO Launches ‘EDO Always-On’, Delivering Automated, Scaled Outcomes Measurement for Convergent TV

EDO announced the launch of Always‑On, a cross‑platform measurement solution that streams automated outcomes data into media partners' analytics platforms. NBCUniversal and Paramount Global are the first to integrate the service, feeding real‑time performance insights for linear and streaming inventory. The offering leverages Vertical AI to provide predictive mid‑funnel metrics such as search and site visits, eliminating the latency and cost of traditional attribution. Always‑On aims to scale outcomes measurement across all brands and categories in the convergent TV ecosystem.

B2B Growth News and Headlines

B2B Growth Pulse

EDO Launches ‘EDO Always-On’, Delivering Automated, Scaled Outcomes Measurement for Convergent TV

Contio Launches to Transform Every Meeting Into a Decisive Moment That Accomplishes Great Things

The State of Browsing in 2026: Why Digital Burnout Is Now a Marketing Problem… and Opportunity

Adcom Transforms Communication Training with Its AI-Enabled Communication Labs

On Appoints Frank Sluis as Chief Financial Officer

OpenX Elevates Key Leaders Across Strategy, Marketplace Quality, and Product to Build the Industry’s Most Intelligent SSP

StackAdapt Achieves EU–U.S. Data Privacy Framework Certification

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B2B Growth Pulse

EDO Launches ‘EDO Always-On’, Delivering Automated, Scaled Outcomes Measurement for Convergent TV

Contio Launches to Transform Every Meeting Into a Decisive Moment That Accomplishes Great Things

The State of Browsing in 2026: Why Digital Burnout Is Now a Marketing Problem… and Opportunity

Adcom Transforms Communication Training with Its AI-Enabled Communication Labs

On Appoints Frank Sluis as Chief Financial Officer

OpenX Elevates Key Leaders Across Strategy, Marketplace Quality, and Product to Build the Industry’s Most Intelligent SSP

StackAdapt Achieves EU–U.S. Data Privacy Framework Certification

Strong Revenue Performance Sends IBM Stock Soaring After-Hours

Toolstation Launches New Small Format Store Concept

Food Waste Cuts that Protect Margins Witha Shelf-Life Strategy

Acoustic Launches Native Integrations with Leading Commerce Platforms

Dmr Advertising Chooses Pentaleap to Modernize Its Retail Media and Accelerate Growth

Drupal Reinvents Open Source Content Management with Launch of Drupal Cms 2.0 — New Visual Builder, AI and Templates Redefine...

MNTN’s Latest Innovation, QuickFrame AI, Scales Rapidly With New AI Video Features Including Consistent Characters, Products, and Locations Across Campaigns

Incubeta Launches New Agentic AI Products to Help Brands Understand What Truly Drives Marketing Performance

Purple Launches ‘Engage’: The All-in-One CRM and Email Platform to Help Venues Turn Visitors Into Regulars

Kddi Selects the Digital Vending Machine® From Bango to Power Content Offering for Povo2.0 Pre-Paid Subscribers

Sokin Secures $100 Million Debt Facility

Fasturtle Rebrands as FT Media, Marking 25 Years of Growth and the Launch of a New Era in Marketing and...

NAYEE Launches CountriesDB, a Developer-First Global Country Data Platform with Widgets and API

AMIQ EDA Gives AI Agents Access to Essential Design and Verification Data

Best IT Managed Services for Large Enterprises

Endee.io Open Sources Its High-Performance Vector Database for Scalable AI

Top Web Design Trends for Dallas Businesses in 2026: Blacksmith Agency Report

Building Pipeline Through High-Quality Conversations: Why Accoil Sponsors SaaStock

Bell Integration Expands AI Center of Excellence to Strengthen Enterprise AI Skills Development Across the UK

New Report Finds Communication Teams Unprepared for AI, Despite High Urgency and Organizational Pressure