Addigy Expands European Investment as Apple Device Adoption Soars Across the Region
Addigy announced a major expansion of its European investment, appointing former Jamf executive Michel van den Berg as Head of International Sales & Channels. The move comes as Apple devices capture a growing share of enterprise hardware across Europe, creating demand for enterprise‑grade mobile device management (MDM) solutions. Addigy is accelerating development of compliance‑focused and localized product capabilities to meet EU regulations. The hire leverages van den Berg’s two‑decade track record scaling technology firms in the region.

Sherweb Raises $125M to Expand Cloud Marketplace and MSP Services
Sherweb secured a $125 million minority investment from Investissement Québec to fund its next growth phase. The capital will expand its cloud marketplace and MSP enablement platform, building on the recent MicroWarehouse acquisition that gave it over 7,500 partners in North America...

JumpCloud Hires Shianne Sampson to Lead Global Growth Strategy
JumpCloud has appointed Shianne Sampson as chief revenue officer to steer global revenue growth and expand its enterprise footprint. Sampson brings over 20 years of SaaS leadership, most recently as CRO at Eventbrite, and prior roles at New Relic, Zenefits,...

Apple Business Launch Brings Maps Ads to Canada
Apple Business launches April 14 with device management and new Apple Maps ads for Canadian businesses. The post Apple Business Launch Brings Maps Ads to Canada appeared first on Retail Insider.

Fintech Startup Kiwi Appoints Sumeet Basrani as CBO
Fintech startup Kiwi has named payments veteran Sumeet Basrani as its new Chief Business Officer, bolstering the firm’s leadership as it pivots toward mass‑scale credit distribution on India’s UPI network. Basrani arrives with more than 15 years of experience at...

Grab Thailand Details High-Yield Tourist Playbook for Hospitality Sector
Grab Thailand warns that inbound tourism will rise 11% by 2026, creating a lucrative opportunity for restaurants and hotels. Platform data shows international visitors spend about 1.7 times more than locals and generate a 1.68‑times larger basket size with a...

Why Most Cisco Partners Leave Money on the Table at Renewal Time
Cisco partners often wait until an Enterprise Agreement (EA) is about to expire before reviewing usage, support status, and pricing, turning renewals into reactive negotiations. While 90% of Cisco EAs renew globally, many partners leave margin on the table because...

Prospecting Questions You Need to Ask Early: Part II
Prospecting success hinges on asking tough, early‑stage questions that surface intent. The article adds seven critical queries—covering past solutions, risk of inaction, timeline, historical processes, impact, personal and customer benefits—to differentiate qualified buyers from casual browsers. By probing these areas,...

Rubrik Reduces Procurement Friction for MSPs with PayGo Licensing
Rubrik unveiled a suite of MSP‑focused enhancements to its Security Cloud, including a consumption‑based PayGo licensing model with zero minimums, a tiered partner framework, and 24/7 ransomware response support. The PayGo option lets managed service providers bill customers based on...

Odyssey Debuts Industry-First Partnership Program Following Insights From Cycle Summit and ATWS
Odyssey, the New Zealand‑based tour‑management platform, announced a One Year Transition Program after gathering insights from Cycle Summit and the 2025 Adventure Travel World Summit. The 12‑month partnership moves system‑build and data migration into operators’ peak season, eliminating mid‑season disruption. By...
How SaaS SEO Strategies Are Driving Growth in Recruitment and HR Platforms
SaaS companies in recruitment and HR are turning to SEO as a sustainable growth engine, complementing paid acquisition with long‑term organic visibility. By aligning content with each stage of the buyer journey and targeting high‑intent, use‑case queries, firms can convert...

GrowthRise Mastermind Recap Mar 24, 2026
The GrowthRise Mastermind on March 24, 2026 tackled three pressing B2B marketing issues: attribution gaps, multi‑channel performance, and AI‑driven visibility. Speakers urged marketers to supplement click‑through data with view‑through conversions and to push all conversion events to ad platforms via...

It’s Time To Get Your Customers Sorted — No Wizardry Required
The article likens B2B post‑sale customer segmentation to Hogwarts’ Sorting Hat, urging firms to move beyond superficial metrics. It argues that relying on revenue or account size misreads needs, causing overserving and missed growth signals. Effective segmentation should uncover adoption...

Cannondale Parts Ways with UK Distributor
Cannondale has terminated its UK distribution agreement with Saddleback, opting for a direct‑to‑dealer model under Pon.Bike UK. Starting 16 April, retailers will access Cannondale products through Pon.Bike’s B2B platform, with the Pon.Bike sales team handling backorders and future inventory. The partnership,...
Score Big During FIFA World Cup 2026: How Hotels Can Maximise Revenue with Mobile Ordering
Hotels in North America are gearing up for the FIFA World Cup 2026, expecting a surge in demand that could lift average daily rates by 20‑45% in key markets. IRIS is promoting mobile ordering and digital guest directories as tools to...

Telcos Pick Satellite Sides in Mobile Broadband Space Race
Mobile network operators are rapidly aligning with low‑Earth‑orbit satellite providers to launch direct‑to‑device broadband services. The majority are partnering with SpaceX’s Starlink Mobile or AST SpaceMobile, with Starlink already serving 10 million monthly active users and targeting 25 million by year‑end, while...

Vonage and ServiceNow Expand Their Partnership
Vonage, now part of Ericsson, launched a native integration of its Contact Center with ServiceNow Voice, embedding enterprise‑grade voice and AI directly into ServiceNow Customer Service Management and IT Service Management workflows. The integration enables real‑time transcription, automatic incident categorization,...

XO Health to Expand Its Alternative Health Plan Nationwide
XO Health, a startup that provides an alternative health plan, announced a nationwide rollout targeting self‑insured employers and plan administrators. The company will extend its episode‑based pricing model, which bundles all services for a specific medical episode into a single,...

Exclusive: HG Insights Expands Revenue Growth Intelligence Platform with Agentic Capabilities
HG Insights unveiled its Revenue Growth Intelligence Platform, a unified AI‑driven system that consolidates technographic, buyer‑intent, spend and contact data into a single analytical fabric. The launch includes an early‑access Agent Builder, enabling enterprises to craft custom autonomous AI agents...

Appcharge Reaches $1 Billion in Annualized DTC Transaction Volume | Exclusive
Appcharge announced that its customers’ direct‑to‑consumer (DTC) transaction volume has reached $1 billion as of March 23, 2026, up from $500 million in July 2025. The Tel‑Aviv‑based firm raised a $58 million Series B round in August 2025 to expand its web‑store and revenue‑pipeline tools for game developers....

Hanwha Ocean Enters Greek Naval Market Through Partnership with ONEX
South Korea’s Hanwha Ocean has signed a strategic teaming agreement with Greece’s ONEX Shipyards & Technologies, the nation’s largest shipbuilding and defense firm. The deal makes the two companies exclusive partners on submarine and other naval projects for the Hellenic...

Trust Is the New Currency in B2B Buying: SurveyMonkey, Reddit
A joint SurveyMonkey‑Reddit study finds B2B buyers now prioritize peer validation over vendor marketing, with 73% trusting recommendations from colleagues. Decision‑makers are largely self‑directed, with 83% conducting research before speaking to sales and 65% completing it within a week. High‑stakes...

Pulsar Appoints Enzo Brizzi to Grow Enterprise Connectivity in Africa
Pulsar International has named Enzo Brizzi as Director of Enterprise Market Expansion & Partnerships to spearhead the company’s growth in Africa. Brizzi, a veteran with more than 25 years in satellite and telecom, will drive strategic alliances and scalable operating...

Connecting the Global Travel Industry: YeePay Builds a Bridge Between China and International Aviation Markets
At ITB Berlin’s 60th anniversary, YeePay introduced a one‑stop Global Corporate Account solution that streamlines cross‑border payments for airlines and travel agencies. The platform leverages over two decades of Chinese aviation expertise, linking all Chinese carriers and nearly 10,000 OTAs...

Strategic Tie-Up Aims to Increase Agent Revenues
The Guild of Property Professionals has teamed up with HomeLet and Let Alliance to launch Guild Lettings+, a new service aimed at helping agents increase revenue per tenancy. The offering bundles tenant referencing, rent‑guarantee cover and compliance tools as the...

The 90-Day Marketing Plan for CPAs
CPA firms often start the year with marketing bursts that fade as client work peaks, leading to erratic pipelines and over‑reliance on referrals. A disciplined 90‑day marketing plan breaks the process into three phases—Foundation, Visibility, and Conversion—providing a clear roadmap...

What Is Conceptual Selling? A Guide for Revenue Leaders
Conceptual selling is a B2B sales methodology that tackles deal stalls caused by misaligned buyer concepts across multi‑stakeholder committees. It requires reps to surface each stakeholder’s mental model of success before presenting solutions, using a five‑step framework that embeds hypothesis...

How CSPs Can Win More Microsoft Licensing Business - Without Becoming Licensing Experts
Microsoft has eliminated back‑end reseller subsidies, forcing CSPs to absorb licensing advisory costs and charge $10,000‑$25,000 for Enterprise Agreement management. The shift to a pure CSP model commoditizes transactions but leaves complex licensing rules untouched, squeezing partner margins. Successful CSPs...

Otto.de Opens up to Dutch Sellers
Otto.de has opened its marketplace to Dutch sellers that meet Dutch legal and VAT requirements, charging a flat €99.90 (≈ $109) monthly fee. Accepted retailers must handle German‑language customer service and can ship returns to designated EU warehouses. The move expands...

New B2B Marketplaces Target Construction, Equipment and Data Center Sourcing
During Q1 2026, a wave of B2B marketplaces entered the U.S. targeting construction materials, equipment rental, and data‑center infrastructure. Platforms such as MatBook, DOZR, Kwipped and Start Campus Marketplace aim to replace phone‑calls and spreadsheets with real‑time pricing, inventory visibility, and...

RevOps Roundup: Week 12, 2026
The RevOps Roundup for week 12 spotlights three core blog posts: CaliberMind’s seven‑pillar data‑hygiene framework for reliable B2B attribution, RevPartners’ total‑cost‑of‑ownership comparison showing HubSpot’s lower long‑term spend versus Salesforce, NetSuite and Marketo, and Operatus’s myth‑busting guide that Salesforce Agentforce can...

Astronomer EMEA Momentum Building with 122% ARR Growth
Astronomer announced a 122% year‑over‑year ARR increase in its EMEA business, driven by an 80% rise in customers and a new London headquarters. The region now accounts for nearly 20% of the company’s total revenue, underscoring rapid adoption of its...

GoWit & Futura DDB Form Exclusive Retail Media Partnership in the Adriatic
GoWit and Futura DDB have announced an exclusive retail‑media partnership covering Slovenia, Croatia, Serbia, Bosnia and Macedonia. The deal combines GoWit’s AI‑first omnichannel commerce platform with Futura DDB’s regional creative and market expertise, delivering a unified dashboard for multi‑market campaign...

Mumbai Indians Signs Utkarsh Small Finance Bank as Banking Partner for IPL 2026
Mumbai Indians has named Utkarsh Small Finance Bank its official banking partner for IPL 2026. The partnership will feature integrated marketing campaigns throughout the tournament, leveraging the team’s massive fan base. Utkarsh aims to boost brand visibility and deepen customer connections...

Liqvd Asia Bags Four New Mandates
Indian agency Liqvd Asia announced four new client mandates—Origami, Kasturi Foods, Sama.live and Woodland—adding roughly ₹35 crore (about $4.2 million) to its future business pipeline. The engagements cover integrated marketing communications, creative and media services, brand narrative building, and digital storytelling across...

Koovers Reports Rs 36 Cr Loss on Rs 198 Cr Revenue in FY25
Koovers, the Bengaluru‑based B2B automotive spare‑parts marketplace, posted FY25 revenue of Rs 198 crore, a 2.5‑fold increase over the prior year. However, expenses surged 145% to Rs 235 crore, pushing the net loss to Rs 36 crore, more than double FY24’s deficit. Material costs, which represent...

Coralogix and Skyflow Redefine Privacy-Safe Observability for the AI Era
Coralogix and Skyflow announced a strategic partnership that introduces privacy‑safe observability for AI‑driven operations. The solution replaces sensitive customer data in logs with consistent, privacy‑preserving tokens, maintaining searchability, correlation, and AI analysis while keeping the raw data governed and isolated....

WUKA Scales Tesco Presence to Boost Accessibility of Reusable Period Products
WUKA, a UK sustainable period‑care brand, has expanded its partnership with Tesco, boosting its in‑store presence from under 300 locations to more than 1,800 nationwide. The rollout reaches over 1,300 Tesco Express stores, marking the first large‑scale introduction of reusable...

Executive Memo | Navigating the Unravelling of Multibrand Retail
The fashion wholesale ecosystem is undergoing a structural reset as a cascade of bankruptcies—Matches, Ssense, and Saks Global—exposes the fragility of the multibrand retail model. Historically, wholesale offered emerging labels credibility and established brands geographic reach without the cost of...
Spacera Goes Live on Azure Marketplace
Collaboration start‑up Spacera has launched its Apollo meeting‑room operations platform on the Microsoft Azure Marketplace and joined the Microsoft ISV program. The listing offers three tiers—free Photon, Mission Control at $35 per room per month, and HyperCare Managed at $80—allowing...
Hybrid IT Is Drumming up Opportunities for Aussie MSPs: Westcon-Comstor
Australian managed service providers (MSPs) are seeing strong revenue opportunities in hybrid IT, especially in security, threat management, cloud migration and ongoing cloud management. Westcon‑Comstor’s survey shows 22% of partners cite security as the top revenue driver, with 20% focusing...
Why the R&D Review Nailed It on the Tricky Question of Finding Customers
The Strategic Examination of Research and Development (SERD) report highlights Australia’s chronic difficulty in finding early customers for deep‑tech and climate‑energy firms. Most local corporates and governments are risk‑averse, preferring to import innovations rather than purchase home‑grown solutions. SERD proposes...
How Customer Experience Promises Threaten Manufacturer Growth
Manufacturers are losing large accounts not because of product flaws but due to a gap between the customer‑experience promise and the ability to deliver it consistently across sites. Inconsistent handoffs, siloed operations, and unclear terminology erode trust, leading to attrition...

Twitter’s Twentieth: It’s Complicated
Forrester research shows social media is now the second most meaningful source of information for B2B buyers, trailing only generative AI search tools. The article marks Twitter’s 20‑year anniversary, highlighting how its real‑time publishing created “now moments” that transformed brand...

Embridge Consulting Named Exclusive UK Public Sector Reseller for Unit4 in Five-Year Agreement
Embridge Consulting has been appointed the exclusive UK public‑sector reseller for Unit4 under a five‑year agreement. The deal pairs Unit4’s AI‑enabled, people‑centric ERP platform with Embridge’s Business Transformation as a Service (BTaaS) delivery model to accelerate finance and HR modernization...

Cutting Through the M&A Hype: Priorities for Channel Leaders in 2026
The cybersecurity sector’s consolidation wave—highlighted by Google’s $32 billion acquisition of Wiz, Palo Alto Networks’ $25 billion purchase of CyberArk, and CrowdStrike’s dual buys of Seraphic Security and SGNL—has created a noisy environment for channel partners. While the deals signal market strength,...

How Smart GovCons Increase Win Probability Before the Draft RFP Drops
Government contractors are shifting from post‑RFP hustle to disciplined pre‑RFP marketing, embedding capture, business development, and proposal teams months before a draft solicitation appears. By monitoring agency signals such as RFIs, industry days, and policy trends, firms craft win themes...
What Are the Best AI SMS Platforms for Mortgage Lenders?
Mortgage borrowers choose lenders who respond fastest; SMS offers rapid, non‑intrusive follow‑up. AI‑driven SMS platforms can instantly reply, qualify, and route leads, reducing manual effort and compliance risk. The guide highlights Meera as the top purpose‑built solution, while Twilio, Salesforce,...
Recycle Coach Partners with Bartec Municipal Technologies
Toronto‑based Recycle Coach announced its UK expansion by partnering with Bartec Municipal Technologies, a software provider serving roughly one‑third of British councils. Bartec will act as the distribution channel, integrating Recycle Coach’s resident‑facing engagement platform with Bartec’s operational waste‑management suite....

The Anatomy of a Well-Designed Rebate Program
Rebate programs are a cornerstone of B2B pricing, with 78% of companies employing them, yet only 9% can clearly measure ROI. A well‑designed program hinges on four pillars—eligibility, tiered rewards, performance metrics, and governance. Clear eligibility rules focus incentives on...