The internet will convince you to keep scaling. More ads, offers, tools, everything. But what your next growth spurt comes from doing less, better? • Tighter ops. • Fewer tools. • Simpler flows. • Clearer offers. The cleanest businesses scale best, and they’re almost never the loudest ones in the room.
Great content isn’t enough anymore. Average content from someone with authority will outperform amazing content from someone unknown almost every time. Humans trust authority and Google’s AI reflects that. It surfaces people who look credible because that reduces risk for...

The economy may feel like crap, but marketing is typically a leading indicator of where things are going. When companies are more confident, they increase their budgets. Which is exactly what’s happening in 2026. https://t.co/2ZZxcnmJ22
Smart marketers don't just target specific markets They target specific *moments*—the moment that makes buyers say “I need this now” Find your target moments, win
When you’re not sure if your current content plan is working… Put some S.A.U.C.E. on it. https://t.co/5bXMu54dxn
"This is the most exciting time in our lives to build software" with @lennysan "I can't even code and I've built 12 apps on @Replit that have been used almost 1,000,000 times. And we run an eight figure business with 2...

When Every Marketer Has AI, How Does Any Brand Stand Out? Here are the Top B2B Marketing Skills to Differentiate https://t.co/Q5cv8ECkh0 https://t.co/JFn65z5bc4
Planning your Sales Kickoff? Here’s a quick way to measure its actual impact: take a baseline assessment now, then again 30-60 days after your event. Take the Sales and Marketing Alignment Assessment: https://lnkd.in/eBydtVJG This 10-minute diagnostic will show you where...
Part of why you're paying an agency is for the insight they have from other brands. The value provided there is where the premium typically comes in. You're not just paying for good service. You're paying for a high qualified HR flow of...
In 2025, a lot of teams treated AI like a feature multiplier. Bolt it on, ship a demo, call it progress. The hard work of designing systems that learn, degrade gracefully, and hold up under real usage was quietly discounted....
If sales can’t reuse your marketing verbatim, alignment is broken.
What I built during this ‘down week’ using AI as a non-technical founder (ordered by leverage): • Founder AI brain — compresses my external and internal content (thinking, writing, and decisions) into a reusable system so strategy and drafts never start...
HOW TO ATTRACT MORE FULFILLING CLIENTS At the end of my client calls, I like to ask two questions: How are you feeling? Do you sense any objections in your head and your heart right now? The first question is...
Last week POLITICO asked which party benefits from Americans' fear of AI. This morning The New York Times led with a story about the growing backlash. Everyone, apparently, hates AI now. Good. Here's why: When the masses reject something out...
As markets become more competitive and AI-generated content floods every channel, one truth is becoming impossible for companies to ignore: leaders who stay invisible will lose ground to those who show up publicly. Visibility builds trust faster than any campaign;...
PSA - Flex ads with your top performing static and videos + Max value optimization are absolutely ripping right now. Take your top 5 static and video each week/month. Throw em into a flex ad and let it rip 🚀 Seeing it...
Most people think great content is enough to win on social. In 2026, that’s only half the equation. Algorithms don’t “feel” creativity — they understand structure. They skim your videos the same way humans skim a webpage. Headlines. Clear sections....

Email marketing isn't dead. Sure, people don't talk much about it these days. And there isn't a ton of innovation happening with email. But based on this data, companies must be generating a nice ROI to maintain and increase their email marketing budget....
The biggest lever you have to improve your business as a whole is your offer. What value are you providing potential customers to get you their time, dollars, experience. Improve your offer and the rest of your funnel will fundamentally change.
What if you hit your income goal this year? And still feel empty... That's how I felt on Jan. 1st, 2022. Still stressed. Still exhausted. Still missing my life. So I decided to redefine luxury: - Good sleep. - Time...
Most first-time founders believe the hardest part is the situation they’re in. A missed deadline. An investor who passed. A launch that didn’t move numbers. A hire that didn’t work out. In the early days, progress gets interrupted in small, unglamorous ways...
I keep seeing people try to predict their way out of uncertainty. That instinct is understandable. It’s also misplaced. What landed for me here is the shift away from prediction theater toward agency, intuition, and learning through action. When speed is...

Nothing like epic investor updates on 1/1/26. First up is @owner: 👩🍳 One of the best companies I've ever invested in is @owner — AI for restaurants. A great example of AI Vertical B2B. They dramatically accelerated in 2025: • Growing almost...
Start forecasting your growth based on inputs. • Emails sent • Ad tests deployed • Creatives produced • Campaigns launched • Spend velocity by channel Those are the dials you control. You can’t force results, but you can shape what leads to them.
The pace of AI progress is easy to underestimate. Models are now outperforming experts across a wide range of knowledge tasks from analysis to application. What’s striking is how quickly this happened. Just a few years ago, this wasn’t even in the...
Serial entrepeneur is good Even better is putting in the 15-20 years it likely takes to build something iconic that lasts
Happy 2026! Today is a great day to harness what behavioral scientists call The Fresh Start Effect. “The fresh start effect works because it aligns with human psychology. This is about working with, rather than against, our basic tendencies. We...

It’s officially 2026. Do I need to keep shouting this message and waving this sign around? Or are you finally convinced that building your personal brand will help build your business? (Please say you get it. My arms are getting tired.) https://t.co/XWnLFjtb6G

UX and CRO aren't a sexy topic. Most companies underinvest in these areas, even though they deliver massive ROI. With ad costs continually rising, companies are spending more on CRO in 2026. They have no choice... you have no choice. https://t.co/nz7KCfDB86
Our AI SDR booked a $100k+ deal on New Year's Eve It's truly becoming a different world And it's only just begun in GTM
Here's something almost nobody tells you when you deploy your first AI agent: you're not eliminating management overhead. You're trading one type of work for another. It's different work. But it requires about as much time for oversight, review, and...
My 2025 Wrapped: - Sold my first agency - Bought my mom an apartment - Officially launched Nord Media (April) - Moved to Austin - Trimmed service offering from 8 —> 2 - Hit multi 7 figure run rate by September - Grew newsletter to 120,000 Subscribers -...
As I reflect on this past year, one theme keeps coming up in my work, my conversations, and my personal life: Momentum with intention Not hustle for the sake of motion. But intentional with a specific outcome in mind. At...
"2026 will be a year of MASSIVE IPOs in back half of the year: SpaceX first, Cavna, Databricks, and Anthropic. And that's just a start." with @HarryStebbings @rodriscoll + me https://t.co/DiFPYJGaET

Poker teaches you how to think. Business teaches you how to compound. Poker is a great vehicle for learning the ups and downs of business. However, it's a tough game to completely rely on if you want to have outsized returns in...
The most important thing a founder can give a team is confidence that learning is valued more than being right. That single belief changes how people act when no one is guiding them.
Function Health is crushing it. So Quest Diagnostics is estimated to do $11B in revenue in 2025, and if you use @function for blood draws, you go there. Today I was asking one of the phlebotomists how many of his patients are...

Navan IPO’d in October and hit $800m ARR growing 29%. And it still is trading at 5x ARR. If you aren’t truly AI Native, the world doesn’t love you today in B2B. Even with those numbers....
Successful SEO requires a balance of strategy and tactical implementation with consistency. A framework with a cadence for what is important helps prioritize focus. https://t.co/uHHy022gQa via @coreydmorris, @sejournal
Here's an approach to messaging I hear from lots of people in the business of selling their expertise: “It's X-made-simple” “We're your one-stop-shop” “We offer Premium Y” “We empower your Z at scale” These are well-intentioned enough. We want to...
AI use should go beyond content creation or automating fake outreach. It needs to tie to real business activity to demonstrate ROI. A few months ago, I listed out most of the ways that I use AI in real business...
Don't pick a cofounder that - has something better to do - wants to see how it goes - has a clear backup plan - sees it as risky - argues over who should be CEO - doesn't 100% believe You'll see
I agree, and I give this advice to my team regularly: Focus first on solving the customer problem and creating value *first* (don't fret the inference cost -- yet). By the time you have something deployed at scale where inference starts to...
Five, $100K/year income streams you can build in 2026: - 215 subscription customers at $39/mo - 40 students/quarter at $625 each - 10 sales/day at $27 each - 10 hrs/week at $195/hr - 2 sales/day at $135 All difficult, but all doable.
New research shows the 10 jobs most at risk of being replaced by #AI—and 10 jobs that are safe https://t.co/6HOfgsfHXm via @FastCompany
Google just quietly changed how brands find buyers who are ready to convert. Demand Gen is built for the moment before someone searches. It reaches people who are already in consideration mode, even if they’ve never heard of your brand...

With both B2B and B2C, marketing budgets are on the rise. It could be a sign that things are starting to turn around economically, because marketing tends to be the first thing cut in a bad market and also the first...
If your brand is plateauing, it’s probably because of complexity. You’ve got: • 3 offers • 19 tools • 7 campaigns • A team that’s unclear what success even looks like Growth slows down when the machine gets bloated. Cut what’s not moving the needle. Simplify your...
Most brands have a repeat purchase trigger problem. Fix it like this: • What SKU leads to the fastest second order? • Which customers reorder without a discount? • What’s the natural product path from entry to upgrade? Retention is about momentum. Find the trigger, build...
Want your Meta performance to do better? Give meta what it’s looking for.z Launch more UNIQUE ads at scale. Test bid strategies: - Lowest Cost - Max Value - Bid Caps Etc… They all go after different audience segments and all have beneficial use cases. Test them all and...