Today's B2B Growth Pulse
RecVue launches Revenue Share app on Salesforce AgentExchange
RecVue introduced its Revenue Share solution on the Salesforce AgentExchange marketplace, enabling automated partner, channel and multi‑party revenue‑share calculations within Salesforce Revenue Cloud and Agentforce Sales. The tool replaces spreadsheets and custom code, offering audit‑ready traceability and contract‑specific compliance.
Also developing:
By the numbers: Planetary raises $17.44M Series A
Pulumi Introduces AI-Powered Automatic Remediation for Infrastructure Policy Violations
Pulumi unveiled AI‑driven automatic remediation for infrastructure policy violations through its Pulumi Neo offering, adding configurable guardrails and approval workflows that can automatically generate and apply IaC fixes. The capability targets the massive backlog of compliance breaches—often exceeding 100,000 per organization—by extending policy‑as‑code enforcement to existing resources across any cloud without requiring migration to Pulumi. Pre‑built frameworks for CIS, NIST, PCI DSS, HITRUST, ISO 27001 and SOC 2 are included, and the feature is rolled out across Team, Enterprise and Business Critical editions. Early adopters such as Spear AI report cutting their authority‑to‑operate timelines from 18 months to three months, while analysts cite the shift from detection to remediation at scale.
Using Evergreen Content to Its Full Potential: Strategies From Actual SEO Media, Inc.
Actual SEO Media, Inc. outlines how evergreen content remains a cornerstone of long‑term SEO despite AI‑driven SERP changes and frequent core algorithm updates. The piece highlights evergreen formats—how‑to guides, FAQs, and tutorials—as drivers of sustained organic traffic, long‑tail keyword capture,...
How to Establish Thought Leadership on YouTube
In this episode, host Michael Stelzner and guest Amy Landino explore how creators can build thought leadership on YouTube using the Four P's framework—Purpose, Positioning, Production, and Promotion. Landino shares practical tactics for turning expertise into long‑form video content that...
Impact Soccer, New Jersey Crush Transform Player Development With AI-Powered Video Analysis
Impact Soccer announced that its AI-driven video analysis platform, paired with the Xbot lightweight camera, helped New Jersey Crush FC cut annual video analysis costs by 56% while boosting player engagement and coaching efficiency. The club now uploads match footage...
Catsy Launches First AI-Powered PIM Software with Real-Time Content Generation
Catsy unveiled the first AI‑powered Product Information Management (PIM) platform that generates SEO‑optimized, conversion‑focused product descriptions in real time, leveraging computer‑vision extraction and multilingual localization across 95+ languages. The system claims 40‑70% lift in conversion rates and more than 200%...
Augmentir’s True Productivity™ Surpasses 5 Million AI-Optimized Time & Motion Studies
Augmentir announced that its True Productivity™ algorithm has completed over 5 million AI‑optimized time‑and‑motion studies since its 2019 launch, now supporting more than 30,000 processes across 70 countries and delivering 150,000 studies each month. The platform filters out up to 30% noisy...
Bluehost Strengthens Global Web-Hosting Platform with the Power of Oracle Cloud Infrastructure for SMBs
Bluehost Group announced that it has migrated nearly a million small‑business customers to Oracle Cloud Infrastructure (OCI), delivering 4‑5× faster median response times and enterprise‑grade scalability. The move, slated for full completion in 2026, promises up to 30% lower cost‑per‑customer,...
Mermaid: Automate Visualization of Workflows, Funnels, Systems and Journeys
The post introduces Mermaid, an open‑source text‑based diagramming tool that lets developers, marketers, and sales teams embed live visualizations directly in Markdown, code repositories, and knowledge bases. It highlights how Mermaid’s simple syntax and version‑controlled diagrams streamline workflow documentation—from CI/CD...
Free AI Calculator Scores 600K Startup Valuations, Predicts Funding Odds
Woo-hoo!! Just crossed 600,000 start-up valuations on new, FREE SaaStr AI valuation calculator here -> https://t.co/jvgsU2zIKA The 2.0 version not only tells you what you’re worth, but now also tells you the odds you’ll get funded! Try it! -> https://t.co/jvgsU2zIKA https://t.co/T2LLQpqSkK
Ep. 197: How to Create a B2B Message That Can’t Be Ignored
In this episode, Michael Liebowitz explains that effective B2B messaging must speak to the brain’s emotional "critter" center by clearly stating the main outcome a client receives and the company’s core beliefs, rather than just listing features. He warns marketers...
Don't Let Mediocre Partners Drag Your Success
The biggest mistake of all you will make, that we all make, is working with the mediocre -> A mediocre co-founder -> More than 1 mediocre VP on the team -> Mediocre partners The energy it sucks up trying to get the mediocre to...
How B2B SEO Is Evolving in 2025: Trends and Expert Recommendations
In this post, Douglas Karr outlines how B2B SEO is shifting in 2025 toward AI‑driven content understanding, deeper search‑intent targeting, and richer media formats such as voice search and video. He stresses that keyword stuffing is obsolete; instead, businesses must...
Top Healthcare Data Platform Development Companies in 2025
The post outlines the critical role of unified healthcare data platforms and profiles seven top development firms—Edenlab, Health Catalyst, Innovaccer, CitiusTech, Merative, Datavant, and Sophia Genetics—detailing their specialties from large‑scale cloud architectures to genomics‑focused analytics. It emphasizes how these partners...
Big Funds Skip Follow‑on when Upside Seems Limited
I remember a few years ago, a SaaStr Fund portfolio company was struggling to get a Series A round done They found a lead to put in $8m, but wanted the insiders to put in the other $2m. I wasn't a very...
How to Write an Acceptance Agreement
The post explains that an acceptance agreement is a crucial, often‑overlooked contract addendum that defines how technical marketing deliverables are evaluated, approved, and transferred between a client and vendor. It outlines essential components such as IP ownership, deliverable criteria, payment...
Choosing the Right Term for AI-Driven SEO
AEO vs. GEO vs. AI SEO Optimizing content for AI-driven platforms has become incredibly complicated. There is currently no consensus on what to call what used to be "SEO." This article explains three main terms marketers use, all of which are...
Storytelling and Speaking Outshine AI Hype for Clients
If you are building a business, know that with every passing day... With every AI update & mini-hype cycle and every business charlatan posting their hacks and organization being forced to share the most watered-down ideas that blend in with the...
GrowthRise Mastermind Recap Oct 21, 2025
The GrowthRise Mastermind call for B2B marketing leaders covered practical tactics for integrating cold outreach with HubSpot, leveraging AI agents to scale outreach, and improving lead quality from Meta and LinkedIn ads. Key takeaways include storing cold leads as non‑marketing...
Suno AI Hits $150M ARR, Fuels Rapid AI Creativity Boom
Suno AI just crossed ~$150M ARR and is now planning to raise at a $2B valuation. AI is scaling creativity faster than anyone expected. Here’s how 👇
AI Floods Ideas; Human Editors Shape the Future
An AI can draft fifty options before lunch. The skill is knowing which one moves the needle. In creative fields, that means taste. In business, it means prioritization. In science, it means designing the right question before running the experiment. AI pushes volume to infinity....
Bulk Email Restrictions From Google, Yahoo and Microsoft: What You Need to Know
Google and Yahoo began enforcing bulk‑email rules on Feb. 1 2024, and Microsoft followed in April 2025, targeting senders that dispatch 5,000+ messages per day to their domains. The mandates require full SPF, DKIM and DMARC authentication, a reported spam rate below 0.10 %...
College Students Are the First AI‑Native Workforce
College students are the world’s first AI-native workforce. They just haven’t entered payroll yet. Surveys already show over 90% of college students have used generative AI for coursework. Prompts are the start of collaboration. They’ve stopped outsourcing tasks. They’re co-authoring ideas. Every assignment...
Zuper Launches the First AI-Powered Smart Glasses Built for the Skilled Trades
Zuper announced Zuper Glass, the first AI‑powered smart glasses built for skilled‑trade field workers such as roofers, HVAC, electrical and plumbing technicians. The rugged, voice‑activated device integrates with Zuper’s AI operating system and mobile app to capture photos, video, notes...
What Comes After ‘Data-Driven Marketing?’
At Zeta Global’s annual Zeta Live! event, chief data officer Neej Gore argued that the era of “data‑driven” marketing is becoming obsolete, as advances in AI and predictive analytics shift the focus to “answers‑driven” approaches. He emphasized that contextual intelligence,...
Two Decades Online: The Evolution of Digital Behavior and the AI Decade to Come
The post traces the transformation of North American digital behavior from 2005 to 2025, showing how near‑universal connectivity, mobile‑first usage, and mature social‑media ecosystems have shifted marketing from optional online touchpoints to foundational strategies. It highlights key trends such as...
5 Marketing Maturity Levels: From Siloed to Autonomous by Semrush Enterprise
Semrush Enterprise’s November 5 2025 briefing maps marketing maturity across five levels—Siloed, Connected, Integrated, Predictive, and Autonomous—each defined by deeper cross‑pillar integration and automation. The piece illustrates the costs of siloed operations with a Lidl TikTok case, then shows how integrated workflows...
DoubleVerify Introduces DV AI Verification™ Offering to Identify and Manage Agent Interactions and Avoid AI Slop
DoubleVerify announced DV AI Verification™, a new suite of products that lets advertisers detect and manage interactions with both declared and undeclared AI agents and steer clear of low‑quality AI‑generated content. The platform already processes roughly 2 billion AI‑related interactions each...
Snowflake Intelligence Brings Agentic AI to the Enterprise
Snowflake announced that its Snowflake Intelligence platform is now generally available to its 12,000‑plus customers, offering an enterprise‑wide AI agent that answers natural‑language queries across structured, unstructured and third‑party data. In the first three months, more than 1,000 customers deployed...
Why Southeast Asia’s Advertising Growth Demands Better Measurement
Advertising in Southeast Asia is booming as OTT and CTV adoption rises, with Singapore projected to have 4.5 million OTT users by 2029 and penetration climbing to 72.8%. Viewers increasingly consume ad‑supported content across multiple screens—77% on mobile and 64% on...
New Global Survey Reveals Oracle Database Customers Are Evolving Their Database Strategies Citing High Costs, Support Challenges and Need for...
Rimini Street released results of its 2025 Database Strategies and Support Survey of over 200 Oracle Database managers, finding that 63% of Oracle customers consider support costs too high and 87% are dissatisfied with response speed and expertise. As a...
SaaStr 828: The AI Revolution in B2B: Insights From SaaStr CEO Jason Lemkin and SaaStr Chief AI Officer Amelia Lerutte,...
In this episode, SaaStr CEO Jason Lemkin, Chief AI Officer Amelia LeRutte, and Qualified founder‑CEO Kraig Swensrud dissect how AI is reshaping B2B go‑to‑market strategies, from building effective AI agents to the pressure of staying ahead of adoption curves. They...
Dust Tackles Enterprise AI’s Last‑Mile Knowledge Gap
🎉 Thrilled to welcome @dusthq as a top Super Gold sponsor at SaaStr AI LDN Dec 1-2! Dust is solving one of the hardest problems in enterprise AI—making your company’s scattered knowledge actually useful. Their platform helps teams deploy AI agents...
Unauthorized Access Shows Need for Data Permission Controls
A small startup @promptwatch logged into my account today without permission and shared a screenshot of it. They were trying to show the app worked properly. But don’t do this yourself. It’s a violation of trust and more. Be...
Top Healthcare Analytics Companies Transforming Data Into Insight
The post outlines seven leading healthcare analytics firms—Kodjin, Health Catalyst, Innovaccer, CitiusTech, Merative, Datavant, and Sophia Genetics—highlighting each company’s unique data integration, analytics, and AI capabilities for providers, payers, and life‑sciences. It emphasizes how these platforms transform fragmented clinical, operational,...
Top Marketing AI Stories You Missed Today
ICYMI Top #Marketing #AI News Stories today: https://t.co/umDaosMDvy Top stories from @axios @marketingdive @Gartner_inc @McKinsey @sengineland @_moneymarketing @Digiday and more. https://t.co/R3wzvqg9gy
Four Gen AI Pitfalls B2B CMOs Must Avoid
Forrester: Four Gen AI Mistakes #B2B CMOs Make and How to Overcome Them https://t.co/4iix36SG34
Ignoring Data Leaks May Become Acceptable in 2025
If you posted a customer's data online, is it better to apologize or ignore it? @promptwatch did the latter with my data But maybe that's the right approach in 2025 https://t.co/6wZeI3hVNN
Gen AI Anxiety: A Silent Workplace Crisis
The silent crisis of Gen AI anxiety in the workplace via @SmartBrief https://t.co/hbcCa4rGee
Print Demands Focus, Boosting Recall Over Email
Print vs Digital: The Future of Selling Smarter - B2B Marketing Blog | Webbiquity - https://t.co/KsTCvlYXqv Direct mail and printed campaigns often achieve stronger recall and engagement than email. There’s a simple reason for that: print demands focus. https://t.co/tN413d22sw
Focus on Owning a Spreadable Idea, Not Virality
You don’t need to go viral — you need to own an idea worth spreading. Something that makes your ideal buyers lean in (and your competitors jealous). Want me to help you find it? https://t.co/GdCxH6qyVY
Explore SaaStr's New AI Tools in Live Demo
SaaStr AI Live: A Hands-On Guide to SaaStr's New AI Tools https://t.co/ZTGASBhFQa
Hybrid Model Bridges Gap Between Office and Remote
How to Resolve the Return-to-the-Office Dilemma https://t.co/RyQnWWiJOa via @bestcorpevents Managers want employees back in the office. Workers want the flexibility to work remotely. Here's the best path forward. #WFH #RTO #employeeengagement #teambuilding https://t.co/vZWBXAl0PM
Soft Skills Are Key to Business Success
The Importance of Soft Skills for Business Success - https://t.co/8nq6mOgw4l - https://t.co/dsa8ovIlLM by Brett Surbey
Decode Google AI Mode Rankings and Optimize Your Pages
How to better understand the reasons why Google AI Mode ranks certain pages and what to do about it. https://t.co/LCEKg8j4cP via @martinibuster, @sejournal
Culture Thrives on Clarity, Leadership, Not Perks
Company culture isn’t built on perks. It’s built on clarity, leadership, and systems that let great people thrive. Rob Levin of @WorkBetterNow lays it out in The New Talent Playbook. It's a must-read for building a high-performing team. Grab your copy: https://t.co/wfspM00k7v
OpenAI to Launch Hyper‑targeted AI Ads Using Chat Data
ChatGPT is getting ready to roll out ads with insane targeting power, pulling from all those conversations you’ve had, even the ones you deleted. OpenAI plans to monetize 800M users by 2026 with hyper-personalized AI ads Smart marketers know: go big early,...
Profit by Building the Infrastructure Behind Every Boom
There's money to be made with whatever today's "big thing" is. There's often just as much money for those that figure out how to support the big thing. The gold boom of 1849, for example. A few people struck it...
AI Sales Agents Do the Work Humans Won’t
$495 is a tough price point to hire a human sales rep for But an AI agent? 🤖They don't mind. They don't mind -- at all. If nothing else, put AI agents + AI SDRs and AEs on the deals...
Key Global Marketing Trends Defining B2B in 2025
Global Trends Shaping Marketing in 2025 - B2B Marketing Blog | Webbiquity - https://t.co/2Co75BnyS9
Get Real Fundability Scores by Uploading Your Deck
How fundable are you -- really? How well are you doing -- really? Just upload your deck here to SaaStr AI VC -> https://t.co/S5UFYzofhC And don't guess anymore https://t.co/80nrRXLnXb