Today's B2B Growth Pulse
RSA America teams with AWG to bring digital commerce to 1,100 independent grocers
RSA America announced a strategic partnership with food wholesaler Associated Wholesale Grocers (AWG) to deploy its integrated digital commerce and retail media platform across AWG’s network of more than 1,100 independent grocery members and 3,500 stores. The solution equips retailers with enterprise‑grade tools for loyalty programs, e‑commerce, mobile apps and AI‑driven shopper insights, aiming to boost digital sales for independent stores.
Also developing:
By the numbers: Oxford Quantum Circuits raises $330M Series C
LG Ad Solutions Introduces Agentiv, an AI-Powered Advertising Technology Platform
LG Ad Solutions, a global provider of Connected TV advertising technology, launched Agentiv, an artificial‑intelligence platform that powers its internal and external agents to automate and optimize campaign workflows. The platform builds a dedicated data infrastructure to integrate AI responsibly, enabling real‑time audience segmentation, performance analytics, and automated optimization across its CTV inventory. Agentiv is designed to boost operational efficiency, reduce manual effort, and improve return on ad spend for advertisers and publishers. The rollout reflects a broader industry shift toward AI‑driven ad tech solutions.
New Sales Optimization Service Bridges the Gap Between Marketing Activity and Actual Sales Results
Goldstein Group Communications introduced a Sales Process Optimization (SPO) service aimed at alleviating growing sales‑enablement challenges faced by B2B firms, such as longer, more complex sales cycles and an expanding number of decision‑makers. The offering bridges the gap between marketing...
Elastic Brings LLM Observability to Azure AI Foundry to Optimize AI Agents
Elastic announced an integration with Microsoft Azure AI Foundry that adds full‑stack observability for agentic AI applications and large language models. The new capability gives site‑reliability engineers and developers real‑time tracing, metrics, and log analytics to pinpoint performance bottlenecks and...
Canva Launches Creative Operating System
Canva announced its Creative Operating System, a unified platform that adds a supercharged Visual Suite (Video 2.0, Email Design, Forms, and Code‑in‑Sheets), a world‑first Design AI model, and new brand‑centric marketing tools such as Canva Grow and Brand System. The launch...
487: Quick Wins: How CMOs Build Momentum Fast
The episode explores how new CMOs can secure quick, visible wins in their first 90 days by listening, gathering data, and delivering early results that build trust and credibility. Laura MacGregor emphasizes intentional early moves, Julie Kaplan highlights pre‑day‑one interviews...
Chat‑based AI Prototyping Finally Matches Your Product’s Look
Huge congrats to @alloy_app for growing 10x in less than 30 days!! -> https://t.co/MGKugp77a2 Alloy is AI prototyping for PMs that actually looks like your product. 1⃣Capture your app in one click 2⃣Chat to build features in minutes 3⃣Share with team/customers. Already in...
Attention Compounds First; Revenue Follows Later
Attention is the only metric that compounds before revenue.
Affinity Takes on Adobe in the Best Way Possible - by Making All Its Software Free for Everyone
Affinity announced that its three professional‑grade apps—Designer, Photo, and Publisher—are now completely free for all users, bundled into a single suite. The change follows the company's 2024 acquisition by Canva and dispels earlier fears of a shift to subscription pricing....
20VC and SaaStr Return with Top Investors
We’re back!! 20VC x SaaStr with Harry Stebbings , Rory O'Driscoll and Jason! Bottom Line Up Front: Three seismic shifts hit venture this week. OpenAI completed the most significant corporate restructuring in tech history, clearing the path for a potential...
Chat‑Feed Sponsored Snaps Drive 2× Conversions
If there’s 1 thing I’ll always open, it’s a DM. When I see that message notification, I tap it immediately. Every time. For Snapchat for Business , that goes double. Lately, those messages have included the new Sponsored Snaps. And...
Why Hope Is a Leadership Strategy
On the Duct Tape Marketing Podcast, psychologist Dr. Julia Garcia presented her Five Habits of Hope framework, arguing that hope is a learnable set of habits—reframing adversity, processing emotions, building community, taking emotional risks, and practicing release—that leaders can teach...
Informational Quality Beats Production Value Every Time
Stop debating Quality vs Quantity. That's the wrong question. This is why your content isn't working; you're chasing the wrong kind of quality. Many brands still think high production value equals high impact. But that’s not what your customers care...
Grow Your Career Through Storytelling Newsletter
Welcome to the Storytelling in Business newsletter. I’ll share resources that’ll help your career and company grow through storytelling. Please subscribe to the Duarte, Inc. newsletter, and to get future LinkedIn issues, sign up by clicking the Subscribe button in...
Provus AI – an Agentic AI for Services Quoting
Provus Inc unveiled Provus AI, its first agentic AI platform built to automate and optimize the quoting process for services‑based engagements. The solution is designed to accelerate the revenue lifecycle by generating estimates, pricing, and proposals faster and more accurately....
Meta Announces Lead Gen Product Upgrades for ‘Q5’ (Yes, You Read that Right)
Meta announced a suite of lead‑generation product upgrades aimed at the post‑holiday “Q5” period, highlighting data that campaigns run in early January 2024 achieved 25% lower median CPM, 5.4% higher median conversion rates and 26% lower cost per qualified lead...
We’re No Longer the Answer to Challenges
“We aren’t the answer anymore.” “Why aren’t we showing up in ChatGPT?” “AI no longer loves us!” Sound dramatic? Give it a year. Just as marketers once panicked over losing their #1 Google spot, the next wave of anxiety will...
AI Will Close Major Deals Without Sales Executives by 2026
There is going to be a rude awakening for the sales profession in 2026. Everyone is going to be surprised how many fairly big deals close without a sales exec. This isn’t to say they will close without a human involved. ...
Verndale Expands Data & AI Leadership to Help Brands Turn Analytics Into Growth Engines
Verndale, the award‑winning digital experience agency, announced two senior data and AI hires to deepen its analytics capabilities and help brands translate data into growth engines. The new leaders bring extensive experience in enterprise data foundations, AI strategy, and advanced...
Nippon Gases Targets Greater Resilience and Increased Uptime with Multi-Site Control System Modernization Program
Nippon Gases has launched a five‑year, 18‑site control‑system modernization program in partnership with Rockwell Automation, replacing legacy Rockwell controllers with modern ControlLogix programmable logic controllers. The initiative is designed to boost asset utilization, lower the risk of equipment obsolescence, and...
OSG Announces New Direct Mail and Digital Adoption Solutions at Q4 Elevate Event
OSG unveiled two new offerings at its Q4 Elevate event: JourneyConnect Acquire™, a performance‑based direct‑mail platform that combines personalized print and digital assets for customer acquisition, and the JourneyConnect Digital Adoption Practice, which expands its portfolio to help clients drive...
MNTN Unveils QuickFrame AI: New AI Platform in Beta Allows Brands of Any Size to Create Studio-Quality Ads in Minutes
MNTN announced the beta launch of QuickFrame AI, an all‑in‑one generative‑AI video‑production platform that enables brands of any size to create studio‑quality ads in minutes. The tool automatically formats content for TV, Meta, TikTok, YouTube and Google Ads Manager, streamlining...
Forethought Launches Browser Agents: AI That Takes Action Anywhere a Human Can Click
Forethought unveiled Browser Agent, an AI layer that can click, type and navigate any web‑based interface, eliminating the need for APIs and allowing automation of the 76% of enterprise workflows that are currently locked in browsers. The launch is accompanied...
The Implications of China’s New Influencer Law for Marketing Accountability
China’s new influencer regulation took effect on 25 October, mandating that any creator who discusses regulated subjects—such as finance, law, medicine or education—must possess recognized professional qualifications before publishing online. The rule targets the credibility of digital content by tying expertise...
Triton Digital Launches AdBuilder AI to Power Self-Serve Audio Buying
Triton Digital unveiled AdBuilder AI, a white‑labeled, self‑serve platform that leverages generative AI to automate the creation of audio ads and the setup of programmatic campaigns for smaller advertisers. The tool promises partners faster turnaround—producing a compliant 30‑second spot in...
Domaine Worldwide Launches Domaine Editions, Bringing Continuous Innovation to Enterprise Shopify Brands
Domaine Worldwide, the global leader in Shopify design and development, announced the launch of Domaine Editions, a bi‑annual release program run by its internal R&D unit, Domaine Labs. The initiative is synchronized with Shopify Editions and delivers pre‑built storefront modules,...
Key Takeaways Summarized in One Line
TL; DR The internet isn’t dead—it’s haunted. Bots now make up the majority of traffic, inflating metrics and warping decisions. Don’t chase phantom spikes. Shift from vanity metrics to human signals (qualified replies, dwell time, real pipeline). Build “proof-of-work” content:...
Pipedrive Strengthens Security and Privacy Commitments With Renewed ISO Certifications
Pipedrive, the sales‑CRM platform for small businesses, announced that it has renewed its ISO certifications, including ISO 27001 for information security and ISO 27018 for cloud privacy, after passing third‑party audits conducted by Vanta. The company also met the criteria outlined in...
Graham Miranda Launches Integrated Digital Services Platform Combining eSIM, Hosting, and SEO Solutions
Graham Miranda launched an integrated digital platform on Sept. 12, 2025 that bundles global eSIM connectivity, cloud‑hosting and SEO services into a single offering for businesses, remote teams and digital nomads. The eSIM provides instant data coverage in more than 180 countries,...
Averi Launches AI Marketing Workspace to End the Chaos of Modern Marketing
Serial entrepreneur Zack Holland’s startup Averi has unveiled its AI Marketing Workspace, a unified platform that consolidates campaign planning, creative production, media buying and performance analytics into a single AI‑driven interface. The solution promises to eliminate the “tool sprawl” that...
Nimbus Media Reaches Milestone of 50 Website Launches for Texas Small Businesses
Nimbus Media, a Houston‑based web design agency, announced it has launched 50 high‑performance websites for small businesses across Texas, marking a key growth milestone. The sites are built with an integrated approach that blends aesthetic design, fast load times, robust...
Aisepedia Introduces First-Ever Product Marketing Environment – AI-Powered, Built for B2B
Aisepedia unveiled the first AI‑native Product Marketing Environment, a unified platform that lets B2B product marketers manage research, segmentation, positioning, messaging and enablement in one system. The solution combines domain‑trained AI agents, a Product‑Need‑Fit™ algorithm and direct integrations with GTM...
Persistent Launches Experience Transformation Studio to Scale AI-Powered Innovation and Immersive Client Experiences
Persistent Systems announced the opening of its Experience Transformation (XT) Studio in Pune, a purpose‑built space that blends design thinking, UX consulting and AI‑first engineering to help enterprises create immersive, AI‑powered user experiences and accelerate product lifecycles. The studio offers...
True Thought Leadership Sparks Healthy Disagreement
🔴 "If you can't disagree with it, it's not thought leadership" AI is famous for writing. Give it a prompt and it responds with a detailed article …and it's completely impersonal, undifferentiated and boring. It’s no surprise. AI is really...
MarTech and ProductTech Aren't
MarTech and ProductTech are not the same thing, not even close. Had to explain this to a founder today who was insisting that event driven analytics is all you need. Guess what? They have never tried to do any marketing.
Proven ROI Launches Seamless ServiceTitan and HubSpot Integration to Drive Growth and ROI
Proven ROI, a HubSpot Gold Partner, unveiled a ServiceTitan–HubSpot integration that unifies operational, marketing, and sales data for plumbing, HVAC, electrical, roofing and other field‑service firms. The bidirectional API provides real‑time job and customer sync, automated follow‑ups, revenue attribution and AI‑ready...
Gen Z Drives AI Adoption; B2B Buying Goes Generative
Gen Z leads surge in daily AI use, as #B2B buying enters the generative era https://t.co/Wg9NREcc3z
Patience and Consistency Outperform Instant-Result Myths
Most Businesses take years to get off the ground. Don’t buy the myth of instant wins. Patience and consistency are the real growth hacks. https://t.co/VJWBSGZIzg
DXC Technology and Fraunhofer IPA Accelerate Industrial AI with Fully Managed AI Bin Picking Solutions Using redSling
DXC Technology, Fraunhofer IPA and redSling have launched a fully managed AI Bin Picking service that combines Fraunhofer’s AI‑driven robot‑tending solution with redSling’s platform‑less no‑code web‑services and 3‑D visualisation. The cloud‑based offering lets manufacturers run virtual feasibility studies, optimise robot‑cell...
Authentic Expert Content Beats AI Visibility Hacks
Agreed. You don't need a "hack" for AI visibility. You need authentic, expert, branded content.
Founders Must Navigate AI IPO, $10B A16z, Series B Risks
We're back!! @HarryStebbings @rodriscoll + me! 1/ Three seismic shifts hit venture this week that every founder needs to understand: 1⃣OpenAI's $500B restructuring clears path to $2T IPO 2⃣A16z raises $10B (but it's more matchable than you think) 3⃣66% of Series B investments...
FlutterFlow Expands Dreamflow with Mobile Preview to Help Individuals and Teams Instantly See and Test Their Apps as They Build
FlutterFlow unveiled Mobile Preview, a new capability within its Dreamflow agent‑first app creation platform, that lets developers test changes instantly on real devices. The tool provides live visibility for individuals and teams to refine gestures, animations and layouts without leaving...
AI Features Boost Searches, Not Replace Them
Google reports that AI features are adding searches rather than replacing them, pointing to more AI-led sessions and steady traffic flowing to sites. https://t.co/dZrj6V51Ez via @MattGSouthern, @sejournal
2026 B2B Marketing Trends: AI, Strategy, Experience
9 Takeaways from the @CMIContent 2026 B2B Content and Marketing Trends Report : 🔸Marketing effectiveness 🔸Content strategy effectiveness 🔸AI-powered marketing tools 🔸Thought leadership 🔸Experiential marketing See them all 👉 https://t.co/u87YLYcHRn
Spider Strategies Redefines Strategy Management: Spider Impact 5.8 Adds Conversational AI and No-Code Apps
Spider Strategies unveiled Spider Impact 5.8, introducing Impact Assistant – an enterprise‑grade, on‑prem conversational AI that answers natural‑language queries and generates visualizations while keeping data fully private and FedRAMP‑authorized. The release also adds a no‑code Apps platform that lets users build branded,...
Top B2B Link Building Services Ranked by ROI
Nine+ B2B Link Building Services Ranked by ROI: 2025 Buyer’s Guide & Checklist - B2B Marketing Blog | Webbiquity - https://t.co/cKgvdRjHks https://t.co/ZAS3dHS117
Showcase Your Wins to Prove Real Value
Sharing your wins isn’t bragging. It’s PROOF you can actually help. So stop hiding. Start winning in public. https://t.co/EsxSMjyZ1L
Iconist Launches Closed-Loop Agentic Engine to Turn AI Pilots Into P&L Results
Iconist unveiled its Closed‑Loop Agentic Engine, a workflow‑native platform that installs AI agents with built‑in feasibility gates, human‑in‑the‑loop monitoring, observability and market‑pulse reporting to turn pilots into measurable P&L results within 90 days for mid‑market firms. The engine orchestrates four...
Start with One Paying Customer, Not Venture Capital
You don't need venture capital or a perfect business plan. You need to find one person willing to pay you money to solve their problem, and then find nine more just like them.
Seven Essential Steps for Successful CSR Initiatives
Seven Actions Enterprises Must Take to be Successful with CSR Initiatives https://t.co/8VwdWu3m5q via @bestcorpevents To fully realize the value of corporate social responsibility, research says these seven approaches are essential. #CSR #teambuilding #EmployeeEngagement https://t.co/CegdtdRIw1
The Ethical Faultline of AI in Advertising
Artificial intelligence is reshaping advertising by automating content creation, distribution and targeting, but its reliance on historical data embeds and amplifies human biases, leading to discriminatory creatives, audience segmentation and pricing. Recent studies, including a Bloomberg analysis of Stable Diffusion...