News•Feb 26, 2026
Pipeline Velocity: How to Measure and Improve It
Pipeline velocity measures how fast qualified opportunities turn into revenue, using the formula (Opportunities × Average Deal Size × Win Rate) ÷ Sales Cycle Length. The guide explains why traditional coverage ratios can mask slow‑moving pipelines and how velocity serves as a leading indicator for forecast accuracy. It also outlines nine tactics—from tightening ICP to consolidating data in a RevOps platform—to boost each lever of the formula. Executives can use segment‑level velocity diagnostics to pinpoint regional or motion‑specific issues before they erode quarterly results.
By Outreach
News•Feb 26, 2026
Saertex Expands Distribution Network in Turkey with Neva Composites
Saertex has partnered with Neva Composites to expand its Turkish distribution network, giving local customers direct access to high‑quality multiaxial glass, carbon and natural‑fiber fabrics. The move strengthens Saertex’s presence in marine, aerospace and automotive sectors across Turkey. In parallel,...
By CompositesWorld
News•Feb 26, 2026
Freestar Introduces pubOS, a Unified Publisher Operating System Built to Replace Fragmented Solutions and Navigate the AI Age
Freestar launched pubOS, a unified Publisher Operating System that replaces fragmented ad‑tech stacks with a single, integrated platform. The solution combines Freestar’s proprietary monetization tools—including a custom Prebid wrapper and AI‑driven yield engine—with a marketplace of identity, compliance, and analytics...
By MarTech Series
News•Feb 26, 2026
Sinch Expands Its Platform With Agentic Conversations for AI-Powered Customer Engagement
Sinch unveiled Agentic Conversations, a suite that lets enterprises deploy AI agents across messaging, voice and email channels at scale. The platform offers an open, secure infrastructure that integrates with existing enterprise systems and supports both Sinch‑built and third‑party agents....
By MarTech Series
News•Feb 26, 2026
Latino-Founded Applevel Reports $40M Valuation, Integrating WhatsApp Into GoHighLevel CRM and OpenAI
Latino‑founded startup Applevel announced a $40 million valuation after scaling its platform that syncs WhatsApp conversations into the GoHighLevel CRM and adds OpenAI‑driven response automation. The solution now serves over 4,500 active users in more than 36 countries and has recruited...
By MarTech Series
News•Feb 26, 2026
How Embedded BNPL Optimizes Cash Flow for SMBs: Inside the Intuit-Affirm Partnership
Intuit has teamed with Affirm to embed a Buy‑Now‑Pay‑Later (BNPL) option directly into QuickBooks invoices, letting small‑business owners split customer payments while receiving the full amount upfront. The move turns QuickBooks from a bookkeeping tool into an actionable financial operating...
By Tearsheet
News•Feb 26, 2026
OutSystems Launches Elevate Partner Program
OutSystems unveiled Elevate, a redesigned global partner program that replaces its previous one‑size‑fits‑all model with a performance‑driven “Earned Level” framework. The new system awards points across financial contribution, knowledge, customer satisfaction, and program track, with heightened weighting for agentic AI...
By AI-TechPark
News•Feb 26, 2026
Ribbon and AWS Transform Cloud Deployment for Service Providers and Enterprises
Ribbon Communications announced a strategic collaboration with Amazon Web Services to deliver a cloud‑native, secure voice communications suite on AWS Marketplace. The offering bundles Ribbon’s Session Border Controller, policy routing engine, and centralized management platform as containerized services optimized for...
By MarTech Series
News•Feb 26, 2026
Capxel Launches LLM-LD, the First Open Standard for Making Websites Readable by AI Agents
Capxel has launched LLM‑LD, the first open standard that makes website content directly readable by large language model agents. The specification defines a .well‑known/llm‑index.json file, AI Discovery Page format, and three conformance levels to guide brands in structuring data for...
By MarTech Series
News•Feb 26, 2026
Agencies Using Open, AI-Driven Media Buying Are Outperforming the Market – AI Digital’s Open Garden Framework Animation Shows Exactly Why
AI Digital unveiled an animated explainer of its Open Garden Framework, highlighting how AI‑driven, open‑ecosystem media buying outperforms closed‑platform approaches. The data shows advertisers achieve 2.9‑times higher performance, 26% greater ROI, and make decisions 73% faster when leveraging predictive analytics...
By MarTech Series
News•Feb 26, 2026
Nestlé’s AI Push Brings New Marketing Tools Into Daily Workflows
Nestlé is embedding artificial intelligence across its marketing and sales functions by upgrading to SAP S/4HANA Cloud Private Edition, a platform now serving over 50,000 users in 112 countries. The rollout introduces SAP’s AI copilot, enabling automated insights and routine‑task...
By Marketing Tech News
News•Feb 26, 2026
Gushwork Bets on AI Search for Customer Leads — and Early Results Are Emerging
Gushwork, an India‑founded startup, closed a $9 million seed round that values it at $33 million post‑money. The company’s AI‑driven platform creates search‑optimized content, builds backlinks, and tracks leads to help businesses appear in AI‑powered search results such as ChatGPT and Gemini....
By TechCrunch AI
News•Feb 26, 2026
GigaCloud Technology Inc (GCT) Q4 2025 Earnings Call Transcript
GigaCloud Technology reported record Q3 2025 revenue of $333 million, a 10% year‑over‑year increase, and a quarterly EPS of $0.99. Growth was powered by a 70% surge in European revenue, bringing the region to $100 million, while product revenue rose 16% YoY...
By Motley Fool – Earnings Transcripts
News•Feb 25, 2026
Partnerships Spell Potential Trend for 3PD Platforms and Temporary Housing Marketplaces
In early 2026, leading third‑party delivery platforms are teaming up with temporary‑housing marketplaces. Airbnb launched an Instacart pilot that lets guests pre‑stock pantries and rewards hosts with cash and free Instacart+ membership, while Landing partnered with Gopuff to give guests...
By Food On Demand
News•Feb 25, 2026
Valuedynamx Appoints Eileen Peacock, SVP, General Manager, Valuedynamx U.S. to Lead on Market Expansion
Valuedynamx, a Collinson Company specializing in purchase‑reward solutions, has appointed Eileen Peacock as SVP and General Manager of its U.S. operations. Peacock brings over three decades of experience across financial services, travel, retail and loyalty to steer business development and...
By Business Wire — Executive Appointments
News•Feb 25, 2026
Agentive Appoints Former Google Cloud Leader David Keene as Co-Founder and Chief Revenue Officer
Agentive announced that former Google Cloud executive David Keene will serve as co‑founder and chief revenue officer. Keene brings more than three decades of leadership at Google Cloud, Salesforce, Oracle, SAP and recent CMO roles at Wipro Europe and Speechmatics....
By SalesTech Star
News•Feb 25, 2026
SoftwareOne to Launch Globally as an Authorized Google Cloud Distributor
SoftwareOne announced it is now one of the first global authorized Google Cloud distributors, extending its cloud portfolio across ten initial markets. The rollout includes Australia, Austria, Denmark, France, Finland, Germany, India, Norway, Sweden and the United States, with more...
By SalesTech Star
News•Feb 25, 2026
Analytic Partners Identifies ‘5 Forces Shaping Marketing Budget Decisions in 2026’
Analytic Partners released a preview of its 2026 State of Commercial Decisioning Survey, based on 455 senior executives at $1 billion‑plus advertisers. The study finds commercial analytics, especially marketing mix modeling, now serves as the primary source of truth for budget,...
By MarTech Series
News•Feb 25, 2026
Adswerve Appoints Tom Zawacki as Chief Executive Officer
Adswerve, a data‑focused consultancy at the AdTech‑MarTech crossroads, announced Tom Zawacki as its new chief executive officer. Zawacki arrives with more than three decades of experience in data, artificial intelligence and marketing technology, most recently serving as Chief Growth Officer...
By MarTech Series
News•Feb 25, 2026
TapClicks Introduces SmartStory: Turning Campaign Data Into Stakeholder-Ready Presentations in Minutes
TapClicks launched SmartStory, an AI‑driven platform that converts live marketing data into polished PowerPoint and PDF decks within minutes. Built on TapClicks' enterprise‑grade data management layer, the solution pulls from thousands of MarTech and AdTech connectors to create unified, insight‑rich...
By MarTech Series
News•Feb 25, 2026
ITVibes Shows How AI Turns Websites Into Lead Engines
ITVibes, a Houston digital‑marketing agency, is showing local service firms how AI‑backed website optimization can convert static sites into active lead generators. By analyzing real‑time user behavior, the agency identifies friction points, content gaps, and intent mismatches that hinder conversions....
By MarTech Series
News•Feb 25, 2026
EnforceAuth Free Version Gives Enterprises AI-Native Auth for AI Agents, Machine Identities & Non-Human Workloads
EnforceAuth announced a free tier of its AI Security Fabric, giving enterprises a vendor‑neutral platform to govern AI agents, automated workflows, and machine identities. The solution shifts from traditional access control to decision‑centric authorization, evaluating each action with full context...
By MarTech Series
News•Feb 25, 2026
RocketReach Expands Signal Driven AI Prospecting Through Strategic Partnership with Autobound
RocketReach announced a strategic partnership with Autobound to embed the latter’s Signal Engine into its platform. The integration adds more than 400 real‑time company and contact signals—including job changes, SEC filings, and product launches—to RocketReach’s existing contact database. This signal‑driven...
By MarTech Series
News•Feb 24, 2026
Northwood Space Names Zak Kirstein as Chief Revenue Officer
Northwood Space has appointed Zak Kirstein as chief revenue officer, promoting the executive who has been with the company for just over two years. Kirstein previously led the head of growth function and was instrumental in securing a $100 million Series B...
By Via Satellite
News•Feb 24, 2026
The Mistakes That Make Founders Invisible
Founders often blame outbound for low reply rates, but the real issue is a flawed mental model that treats outreach as a volume problem. The article argues that outbound should be a learning system where hypotheses about the ideal customer...
By Predictable Revenue
News•Feb 24, 2026
How Revenue Optimization Drives B2B Growth: Strategies, Cycle, and Checklist for 2026
Revenue optimization is a data‑driven framework that fixes friction in the B2B sales journey, allowing firms to grow profit without increasing lead volume. The guide outlines a four‑stage cycle—track, identify, test, measure—and shows how disciplined RevOps can boost win rates...
By RevPartners (RevOps)
News•Feb 24, 2026
Sony Pictures Networks India Names Shruti Aneja as Lead – Agency Partnerships & Key Network Initiatives
Sony Pictures Networks India appointed Shruti Aneja as Lead – Agency Partnerships to deepen agency collaboration and drive ad‑revenue growth across its channel suite. Aneja, with 12 years at SPNI, will steer integrated sales and brand‑integration initiatives. Meanwhile, Raj Cooling Systems launched...
By IndianTelevision.com
News•Feb 24, 2026
How Wealth Management Partnerships Can Benefit CPA Practices
CPA firms face a talent crunch and rising technology costs, prompting many to reconsider traditional growth routes. In 2024, financial‑services acquirers accounted for 32.9% of accounting sector deals, up from 18.9% in 2023, highlighting a shift toward wealth‑management partnerships. Such...
By Accounting Today
News•Feb 24, 2026
Building Preference Is The Key To Winning B2B Buyers
B2B buying networks have become increasingly chaotic, with Forrester reporting that 73% of purchases involve three or more departments and an average of 13 internal and nine external participants. The research shows 68% of buyers start the process with a...
By Forrester (B2B Marketing)
News•Feb 24, 2026
IKEA to Open a Decathlon in Its Croydon Store
Swedish furniture giant IKEA is piloting a partnership with French sports retailer Decathlon by opening a standalone Decathlon shop inside its Croydon store this spring. The 1,188‑square‑metre unit will feature a dedicated entrance and more than 5,000 items across hiking,...
By The Retail Bulletin (UK)
News•Feb 24, 2026
Chef and Entrepreneur Launch Canadian Chocolate Maker to Challenge Foreign Suppliers
Toronto chef Brandon Olsen and entrepreneur Michael Held are launching As We Do Chocolate, a premium Canadian‑made chocolate manufacturer aimed at the B2B market. The venture seeks to fill a gap left by U.S. and European conglomerates by offering high‑quality,...
By Retail Insider Canada
News•Feb 24, 2026
Saudia Signs Five-Year Partnership with Six Flags Qiddiya City
Saudi Arabian airline Saudia has inked a five‑year strategic partnership with Six Flags and Aquarabia Qiddiya City, becoming the exclusive Official Premier Partner in the airline category. The deal will see Saudia create travel packages to the new theme park,...
By Blooloop — Theme Parks
News•Feb 24, 2026
ArisGlobal Launches XDI
ArisGlobal unveiled XDI, a Data Intelligence Cortex that federates fragmented life‑science data without centralizing it. The platform delivers continuous, explainable, decision‑grade intelligence across domains such as pharmacovigilance, benefit‑risk, and regulatory operations. XDI promises up to 80% reduction in compliance effort...
By MarTech Series
News•Feb 24, 2026
Scalo Partners With Databricks to Speed up Data & AI Innovation for Enterprises
Scalo announced an expanded partnership with Databricks, joining its Consulting and Service Integration Partner Program to bolster its Data & AI practice. The collaboration enables enterprise clients to centralize data on a lakehouse foundation, streamline data flows, and deploy AI...
By MarTech Series
News•Feb 24, 2026
Infobip and ESA Boost Asteroid Impact Alerts with Instant Voice Calls
Infobip has teamed up with the European Space Agency to deliver asteroid impact alerts through its Voice API, replacing email notifications with instant phone calls. The integration enables ESA’s Meerkat Asteroid Guard to issue real‑time alerts 24/7, cutting response times...
By MarTech Series
News•Feb 24, 2026
Partnerships Key to Unlocking Value in Payments Space: KPMG International
KPMG International’s new report warns that banks and retailers must forge strategic partnerships to keep pace with rapid payment‑technology change. Survey data from 500 banks and 500 retailers shows 54 % of retailers consider payment modernization essential, yet only 45 % say...
By Retail Insider Canada
News•Feb 24, 2026
Bright Mountain and NeuIQ Announce Strategic Partnership to Advance AI-Driven Consumer Decision Intelligence
Bright Mountain’s Big Village unit has entered a strategic partnership with AI services firm NeuIQ to embed continuous, AI‑driven decision intelligence into its marketing platform. The collaboration modernizes data pipelines, adds reusable analytics assets, and delivers real‑time consumer insights to...
By MarTech Series
News•Feb 24, 2026
Freightos Revenues up Nearly 25% in 2025
Freightos reported $29.5 million revenue for 2025, a 24 % increase over 2024, driven by higher carrier participation and transaction volume. Adjusted EBITDA narrowed to a $11.2 million loss, improving from $12.6 million the prior year, while cash reserves remain sufficient to fund growth....
By Air Cargo News
News•Feb 24, 2026
ECER.com Redefines the Future of Mobile B2B Commerce
ECER.com is transforming international B2B trade by turning smartphones into full‑service sourcing hubs. The platform adds instant mobile alerts, multilingual AI chat and live video, letting buyers respond to inquiries any time, as demonstrated by a Guangzhou firm that closed...
By MarTech Series
News•Feb 24, 2026
MarTech Interview With Ethan Gustav, Group President, North America @ Infobip
Ethan Gustav, Infobit’s Group President for North America, says AI has moved from a support‑only tool to a core marketing engine, with AI agents expected to handle up to 95% of customer interactions. He highlights the rise of domain‑specific language...
By MarTech Series
News•Feb 24, 2026
Mktg.Tech Launches Independent Ranking and Evaluation Platform for Marketing Technology
Mktg.Tech has unveiled an independent platform that ranks and evaluates marketing technology tools, agencies, and AI solutions using a documented, data‑driven scoring system. The methodology assesses functionality, integration capability, operational impact, and category‑specific performance, delivering transparent comparative insights rather than...
By MarTech Series
News•Feb 24, 2026
Plaza Premium Group, IAS Hospitality Expand Lounge Access Across Indonesia and Globally
Plaza Premium Group and IAS Hospitality have forged a partnership that links 26 IAS‑operated lounges in Indonesia with Plaza Premium’s global network of over 100 lounges. The agreement grants Plaza Premium’s airline and corporate clients access to Indonesian terminals where...
By TTG Asia
News•Feb 24, 2026
Cotton On Accelerates India Growth with Apparel Group Partnership
Cotton On Group has signed a licensing partnership with Apparel Group to accelerate its expansion in India. The agreement outlines a phased omnichannel rollout that will launch brick‑and‑mortar stores, a dedicated e‑commerce site, and presence on key digital marketplaces. Apparel...
By Inside Retail Asia
News•Feb 24, 2026
Inside Koala Eco’s Disciplined Push Into the US Natural Channel
Koala Eco, an Australian natural‑care brand, has moved beyond its US entry phase to a disciplined scaling strategy focused on profitable growth. Co‑founders Paul Davidson and Jessica Bragdon prioritize performance per door, deepening presence in premium natural retailers like Sprouts...
By Inside Retail Australia
News•Feb 24, 2026
Global Industrial Co (GIC) Q4 2025 Earnings Call Transcript
Global Industrial reported Q2 2025 revenue of $358.9 million, up 3.2% year‑over‑year, and posted a record gross margin of 37.1%, a 190‑basis‑point improvement. Operating income reached $33.5 million, lifting operating margin to 9.3% as strategic accounts drove growth while smaller...
By Motley Fool – Earnings Transcripts
News•Feb 23, 2026
Spotlight Series: Jacaruso Enterprises
Jacaruso Enterprises, featured in Hotel Business’s Spotlight Series, is redefining hotel sales operations through AI‑enabled solutions. VP of Bold Moves, April Eskelson, explained how the company’s Lead Shark platform equips hotel partners with real‑time business intelligence. She highlighted AI tools...
By Hotel Business
News•Feb 23, 2026
HSMAI DC Webinar to Focus on Sales Prospecting Strategies, Tactics
The Washington, D.C. chapter of the Hospitality Sales and Marketing Association International (HSMAI) is hosting a free, one‑hour webinar on February 25 to sharpen hospitality sales prospecting strategies for 2026. The session features Bob Anderson of Star Performance Inc., who will...
By Hotel News Resource
News•Feb 23, 2026
Three Realities About B2B Buying Networks
Forrester’s 2025 Buyers’ Journey Survey shows B2B purchases are increasingly chaotic, with 73 % involving three or more departments and an average of 13 internal and nine external participants. Buyers now turn to peers, industry communities, and generative AI tools long...
By Forrester (B2B Marketing)
News•Feb 23, 2026
14 Ways Great Radio Salespeople Get More Referrals
The article outlines fourteen proven tactics that radio salespeople use to generate client referrals, ranging from delivering measurable ROI to maintaining transparent pricing. It emphasizes that proactive communication, data‑driven optimization, and deep client knowledge turn satisfied advertisers into vocal advocates....
By Radio Ink
News•Feb 23, 2026
RevOps Roundup: Week 8, 2026
The RevOps Roundup for week 8, 2026 curates a suite of practical resources—from a guide on tracking outbound traffic in lead pipelines to AI workflow best practices and variance analysis techniques. It also highlights podcasts where CROs discuss scaling from $2 M to...
By RevenueOperations.com