News•Feb 23, 2026
"B2B Is Human to Human": Why Anjali Gupta Is Replacing Machine-Talk with Storytelling
Anjali Gupta, founder of The Fractional CMO Company, says B2B marketing is reverting to brand‑centric, human‑to‑human storytelling amid a flood of AI tools. She warns that over‑reliance on superficial metrics like MQLs can distort true intent, while AI is reshaping dashboards, personalization, and content creation. Gupta highlights that Indian B2B firms are already humanising their messages, positioning them ahead of many B2C brands in technology adoption. Her advice to young marketers stresses embracing failure, understanding business impact, and developing a broad skill set.
By ET BrandEquity (Economic Times) — Marketing
News•Feb 23, 2026
ACV Auctions Inc (ACVA) Q4 2025 Earnings Call Transcript
ACV Auctions reported Q4 2025 revenue of $184 million, a 15% year‑over‑year increase, and adjusted EBITDA of $8 million, up 36% YoY, both at the high end of guidance. Unit sales hit 193,000 vehicles, with full‑year volume growing 12% and...
By Motley Fool – Earnings Transcripts
News•Feb 23, 2026
Paymentus Holdings Inc (PAY) Q4 2025 Earnings Call Transcript
Paycom Software delivered a robust fourth‑quarter and full‑year 2025 performance, posting $544 million in Q4 revenue—a 10% year‑over‑year increase—and $2.05 billion for the year, surpassing its own outlook. Adjusted EBITDA reached $236 million in the quarter with a 43.4% margin, and free cash...
By Motley Fool – Earnings Transcripts
News•Feb 22, 2026
AI B2B Lead Generation: 7 Strategies I Use to Book Meetings
The article outlines seven AI‑driven tactics that let B2B sales teams locate, qualify, and outreach to prospects faster than manual methods. It highlights AI tools that can parse 800M+ contacts, generate personalized email sequences, score intent signals, and automate reply...
By SalesHandy
News•Feb 22, 2026
Betterment Strengthens Client Offerings with Mortgage Partnership and Advisor Model Marketplace Expansion
Betterment announced a nationwide partnership with mortgage fintech Rate, giving eligible clients with at least $100,000 in assets a discount of up to 0.75% on 30‑year fixed mortgages and a $500 closing‑cost credit through December 2026. The platform also launched an...
By Crowdfund Insider
News•Feb 22, 2026
How iPayr’s Capacity-Limited Licensing Strategy Is Driving International Momentum Across Exchanges
iPayr International is pursuing a capacity-limited licensing model, granting access to its proprietary four-system automation suite only after applicant review. This scarcity-driven approach contrasts with the open-subscription SaaS model common among retail trading bots and is credited with accelerating the...
By TechBullion
News•Feb 21, 2026
The Economics Of Retention: How MoEngage Built A Defensible Moat In A Crowded Market
MoEngage has turned the high cost of user retention—estimated at five to twenty‑five times acquisition expense—into a core SaaS proposition. After raising $280 million in a Series F round, the company reported close to $100 million in ARR and achieved profitability in the...
By Inc42
News•Feb 20, 2026
TrustedCranes B2B Marketplace Targets U.S. for Used Mobile Cranes
TrustedCranes, a Germany‑based startup, has launched a concierge‑style B2B marketplace for used mobile cranes with capacities of 30 tons and above, targeting U.S. contractors, rental firms and industrial operators. The platform acts as a broker, handling buyer inquiries, background checks and...
By Digital Commerce 360
News•Feb 20, 2026
Lightpath’s Revenue Rises 35 Percent on Strong Hyperscaler, Enterprise Customer Wins
Lightpath, the wholesale arm of Optimum, posted $468 million in 2025 revenue, a 13% year‑over‑year increase driven by strong hyperscaler and enterprise demand. AI‑driven contract value jumped 40% to $362 million, while hyperscaler total contract value surged 240% to $252 million. The company’s...
By Lightwave
News•Feb 20, 2026
Square’s Quest for More Partners Looks to Add Merchant Appeal
Square, the POS arm of Block Inc., is set to expand its partner ecosystem beyond the roughly 1,000 collaborators it already supports. The move aims to bring more technology add‑ons, discounts and specialized services to merchants, accelerating Square’s merchant acquisition....
By Digital Transactions
News•Feb 20, 2026
Vancouver Dessert Brand Plans Expansion Through Franchising
Vancouver‑based dessert chain The Praguery, known for European‑style chimney cakes with ice cream, is moving from four locations to a franchise model after six years of organic growth. Founder Jaroslav Mestka has codified a repeatable operating system and finalized franchise...
By Retail Insider Canada
News•Feb 20, 2026
TQA Announces New Agentic-Focused Identity, Expanding Technology Partnerships With Microsoft and ServiceNow to Break the Enterprise AI Gridlock
TQA announced a rebrand and strategic shift toward Agentic AI, aiming to close the gap where 95% of AI projects stall before production. The company unveiled new technology practices with Microsoft—integrating Copilot, Power Platform, and Azure AI—and ServiceNow, focusing on...
By MarTech Series
News•Feb 20, 2026
Apple’s Enterprise Partners Evolve Their Channel Approach
Apple’s enterprise adoption is accelerating, with 96 % of U.S. CIOs expecting Mac fleet growth in the next two years. To meet the complex needs of corporate deployments, channel resellers are becoming essential intermediaries. Jamf’s new partnership with European distributor Prianto...
By Computerworld â IT Leadership
News•Feb 20, 2026
New Deal Europe to Host Annual Marketplace and Forum Next Month
New Deal Europe will host its 2026 Marketplace and Forum at Arsenal’s Emirates Stadium next month. The B2B event recorded a 20% year‑on‑year rise in attendance and attracted record numbers of UK and international buyers. The Marketplace showcases suppliers from...
By TTG Media
News•Feb 20, 2026
Funnel Processes the World’s First Rent Payment Inside ChatGPT
Funnel, the AI‑driven CRM for multifamily operators, completed the world’s first rent payment inside ChatGPT in partnership with BH Management, which oversees over 93,000 units. The transaction leveraged Funnel’s existing Resident Portal workflows, requiring no new software integrations. This proof‑of‑concept...
By MarTech Series
News•Feb 20, 2026
Compass Points Sperling To Affiliate Sales Director Role
Compass Media Networks has promoted Sydney Sperling to Director of Affiliate Sales, expanding her responsibilities for affiliate strategy and network growth. Sperling, a Trinity College graduate, joined the company in July 2023 and has helped broaden affiliate relationships for syndicated...
By Radio Ink
News•Feb 20, 2026
Lead Generation Statistics for 2026: Key Marketing Data
Lead generation remains a top priority for B2B marketers, yet 85% struggle to tie performance to revenue outcomes. Conversion challenges persist, with 79% of leads never converting without effective nurturing and inbound SEO leads achieving a 14.6% close rate versus...
By G2 Learn
News•Feb 20, 2026
Krikey AI Achieves SOC2 Compliance, Strengthening Security Assurance for Its Professional AI Animation Generator
Krikey AI announced it has earned SOC2 Type II certification and Amazon Web Services Nonprofit and Education competency badges, confirming its 3D animation generator meets rigorous security and operational standards. The certifications validate institutional‑grade data protection for enterprises, schools, and nonprofit...
By MarTech Series
News•Feb 20, 2026
Meet The People Launches MTP Intelligence, A Proprietary AI-Enabled Platform Unifying Creative, Media and Commerce
Meet The People (MTP) has launched MTP Intelligence, a proprietary AI‑enabled platform that consolidates creative, media, commerce and analytics into a single environment for its ten agency brands. Powered by its own data firm RADaR Analytics, the platform orchestrates end‑to‑end...
By MarTech Series
News•Feb 20, 2026
KNOREX Launches Agentic AI-Ready Ads API to Power Cross-Channel Advertising Automation
KNOREX announced the launch of its agentic AI‑ready Ads API, a unified infrastructure layer designed to automate cross‑channel advertising workflows. The API, compatible with Amazon Ads MCP and the open Advertising Common Protocol, enables AI agents to manage campaigns on...
By MarTech Series
News•Feb 19, 2026
SalientMG, Hivekind AI Team Up to Drive Pipeline for Startups
SalientMG announced a strategic partnership with Hivekind AI to combine its B2B go‑to‑market (GTM) advisory services with Hivekind’s pre‑pipeline decision engine. The joint offering promises startups a unified system that aligns ideal customer profile (ICP) definition, account prioritization, and buyer‑group...
By Demand Gen Report
News•Feb 19, 2026
Best Intent Data Providers for B2B Teams in 2026
In 2026 the leading B2B intent data strategy has shifted from monolithic platforms to a modular stack that combines first‑party web signals with specialized third‑party providers. HubSpot’s real‑time visitor intelligence paired with Clay’s data‑orchestration forms the core, while G2, Common...
By RevPartners (RevOps)
News•Feb 19, 2026
Deloitte: Digitally Mature B2B Suppliers Post Faster Sales Growth
Deloitte’s latest study of 530 U.S. B2B buyers and 530 suppliers shows that digitally mature sellers outpace peers, delivering 6.1% average revenue growth versus 2.9% for low‑maturity firms. High‑maturity suppliers exceed annual sales targets by more than twice the margin...
By Digital Commerce 360
News•Feb 19, 2026
Cold Email Statistics You Need to Know in 2026
Cold email continues to deliver the highest ROI among outbound channels, but success hinges on meeting 2026 benchmarks. Average reply rates sit between 3% and 5%, while top performers achieve 10% or higher. Personalization can lift replies by up to...
By SalesHandy
News•Feb 19, 2026
Watch NetLine’s Josh Baez The Hidden Moments of the Buying Journey Webinar on Demand Now
NetLine’s senior demand manager Josh Baez hosted a webinar titled “The Hidden Moments of the Buying Journey,” revealing why traditional linear funnels are obsolete. He explained how privacy regulations have crippled identifier‑based tracking, forcing marketers to shift toward proactive, programmatic...
By Demand Gen Report
News•Feb 19, 2026
Why Some Companies Grow Rapidly While Others Stall
A global survey of over 500 senior revenue leaders shows that while 72 % of companies grew year‑over‑year, only 29 % achieved rapid, double‑digit growth. Smaller firms outperformed larger ones, but the key differentiator is functional alignment across marketing, sales, product and...
By Harvard Business Review
News•Feb 19, 2026
ProEnergy Supply, OpenSolar Partner on Distributor Inventory Platform
ProEnergy Supply (PES) has launched an AI‑driven transactional gateway that integrates directly with OpenSolar’s new Shop platform, allowing solar designers to purchase equipment in real time. The solution connects live inventory to distributors’ ERP systems, reaching over 28,000 active solar...
By Solar Power World
News•Feb 19, 2026
Aurasell Launches AI-Native OS for GTM Workflows
Aurasell announced the launch of the world’s first AI‑native Go‑To‑Market Operating System (GTM OS) that layers intelligent, automated workflows onto any existing CRM such as Salesforce or HubSpot. The platform promises to double productivity and deliver measurable impact within two...
By Demand Gen Report
News•Feb 19, 2026
ZoomInfo vs UpLead: 2026 Data Comparison
ZoomInfo and UpLead are the two leading B2B data platforms, each catering to different buyer priorities. ZoomInfo boasts the largest U.S. contact database, intent signals, and deep workflow integrations, but its pricing is custom, contract‑based, and credit‑heavy. UpLead offers real‑time...
By Cognism Blog
News•Feb 19, 2026
How to Build a Repeatable Sales Process That Works
Many organizations invest heavily in building repeatable sales processes, yet adoption often stalls as teams revert to old habits. Research shows that 95% of high‑performing teams stick to a defined process, but only when it is simple, customer‑focused, and seamlessly...
By The Brooks Group
News•Feb 19, 2026
‘Low Hanging Fruit’: Why Regional Audio Is Australia’s Biggest Opportunity For Brand Growth
Commercial Radio & Audio’s CEO Lizzie Young urged advertisers to tap Australia’s regional audio market, citing research that shows a 33% lift in campaign effectiveness. The analysis of the Advertising Council Australia database reveals that regional listeners—9.9 million people, 37% of...
By B&T (Australia)
News•Feb 19, 2026
#OnTheRadar: Rapt Restructures in Wake of Account Loss
Rapt Group ended its three‑year partnership with Signal Hill Products, losing roughly R60 million of its R200 million turnover and prompting a restructuring that trims 19 roles across media, strategy, creative and activations. CEO Garreth van Vuuren is moving into an operational, margin‑focused...
By MarkLives (South Africa)
News•Feb 19, 2026
#TheMarkAwards 2026: New Partnering for Growth Award
The Mark Awards 2026 has launched a standalone Partnering for Growth Award to spotlight client‑agency collaborations that generate sustained business growth. Independent Agency Search & Selection (IAS) will sponsor the award, with CEO Johanna McDowell emphasizing its alignment with IAS’s focus on...
By MarkLives (South Africa)
News•Feb 19, 2026
N-Able Inc (NABL) Q4 2025 Earnings Call Transcript
N‑Able reported Q4 2025 revenue of $130 million, a 12% year‑over‑year increase, and ended the year with $540 million in annual recurring revenue, up 12% on a reported basis. Non‑GAAP adjusted EBITDA held steady at a 30% margin, while dollar‑based net revenue retention...
By Motley Fool – Earnings Transcripts
News•Feb 19, 2026
Harmonic Inc (HLIT) Q4 2025 Earnings Call Transcript
Harmonic Inc. reported Q3 2025 revenue of $142.4 million, led by $90.5 million in broadband and $51.9 million in video, with video SaaS reaching a record $16.1 million. Non‑GAAP EPS was $0.12 and free cash flow hit $21 million, while backlog stood at $495 million, 63% slated...
By Motley Fool – Earnings Transcripts
News•Feb 18, 2026
TreviPay Leverages AI to Help Businesses Anticipate Buyer Behavior
TreviPay unveiled its AI‑powered Growth Center, a module inside the client portal that flags early signs of buyer dormancy and suggests targeted incentives. In a pilot with a U.S. retailer, the system identified 60 previously inactive buyers who generated $103,946...
By Finovate
News•Feb 18, 2026
Loman AI Expands POS Partnerships with SpotOn
Loman AI announced a new partnership with SpotOn, extending its voice‑AI phone answering service to another leading restaurant point‑of‑sale platform. The integration lets the AI pull real‑time menu, reservation and inventory data directly from the POS, enabling more natural, accurate...
By Food On Demand
News•Feb 18, 2026
What Should I Talk To My Manager About?
Most B2B sales managers assume they are coaching, yet reps feel unsupported, creating a communication gap. The article proposes a structured cadence of distinct coaching calls—development, strategy, pipeline, deal, win/loss, and account planning—to give managers a clear framework. Each call...
By Membrain Blog
News•Feb 18, 2026
New Ecommerce Tools: February 18, 2026
This week’s ecommerce rollout spans AI‑driven marketing, new payment options, and expanded livestream shopping. Mailchimp unveiled predictive analytics, ChatGPT‑powered content tools, and an omnichannel dashboard, while Klarna entered Google Pay in the UK and Amazon launched Pay by Bank for...
By Practical Ecommerce
News•Feb 18, 2026
Westcon-Comstor and UiPath Forge Closer Ties in EU Growth Drive
Westcon‑Comstor has signed a pan‑European distribution agreement to become UiPath’s strategic distributor, creating a unified route‑to‑market for AI‑powered automation services. The partnership equips channel partners with professional services, presales expertise, and a flexible Flex financing solution to speed deal closures....
By ITPro
News•Feb 18, 2026
Enverus Launches Marketplace for Buying and Selling Minerals, Backed by Industry-Leading Data and Analytics
Enverus unveiled the Minerals Marketplace, a secure, fee‑free platform that directly connects buyers and sellers of mineral and non‑operated interests. Leveraging Enverus data on over 250,000 owners and about 85% of U.S. royalty revenue, the service offers real‑time cash‑flow and...
By MarTech Series
News•Feb 18, 2026
Drata Opens San Francisco Headquarters
Drata, the leading agentic trust management platform, announced the opening of its new San Francisco headquarters, marking a strategic commitment to the tech hub after a five‑year anniversary. The company reported 190% year‑over‑year enterprise customer growth, 60% revenue growth, and...
By AI-TechPark
News•Feb 18, 2026
Krisp AI Note Taker Raises the Bar for Meetings by Expanding Its AI Meeting Suite With Accent Conversion
Krisp AI Note Taker expands its meeting suite by adding real-time accent conversion alongside its established noise cancellation. The voice‑AI platform now offers AI‑generated transcripts, summaries and action items while normalizing diverse accents, improving clarity for participants. To date, the...
By MarTech Series
News•Feb 18, 2026
New Clutch and Conductor Data Reveals 87% of Content Marketers Increasing Budgets in 2026 as SEO Expands Into AI Search
Clutch and Conductor’s 2026 State of Content Report shows content marketers are boosting investment as SEO expands into AI search. Eighty‑seven percent plan to increase budgets next year, and one‑quarter now write primarily for large language models. The survey of...
By MarTech Series
News•Feb 18, 2026
TopQuadrant Launches Enterprise Context Platform to Build Trusted AI
TopQuadrant unveiled TQ Data Foundation, an enterprise context platform designed to close the AI "context gap" that keeps many large firms in pilot mode. The solution layers knowledge‑graph technology over existing data assets, delivering unified models, reference terms, metadata, and...
By MarTech Series
News•Feb 18, 2026
Spokenote Launches the First Video Platform Built to Scale Authentic Interaction
Spokenote unveiled the first video platform that combines automation speed with authentic, human‑focused interaction. The solution lets marketers generate personalized short‑form videos at infinite scale without manual editing or AI‑generated impersonations. Using modular components, each video adapts to viewer data,...
By MarTech Series
News•Feb 18, 2026
Bolt Data Announces Bolt Data Connect, Developed on the Servicenow AI Platform to Unify Equipment Data and Operational Workflows Across...
Bolt Data unveiled Bolt Data Connect, a solution built on the ServiceNow AI Platform that streams live IoT data from industrial equipment into enterprise workflows. The offering automates field service actions, predicts maintenance needs, and provides real‑time visibility across asset...
By MarTech Series
News•Feb 18, 2026
Sumner Explains Benefits of Microsoft’s Pegasus Program for i-Genie.ai
i-Genie.ai has been accepted into Microsoft’s invite‑only Pegasus Program, unlocking Azure AI credits, dedicated success managers, and marketplace listing. The partnership grants co‑selling rights, early access to Microsoft product updates, and high‑visibility promotion at events like NRF and MWC. Leveraging...
By ERP Today
News•Feb 18, 2026
Rethinking Value in B2B Services: Why Real Results Don’t Happen Overnight
The article argues that B2B service providers and clients often chase instant, headline‑grabbing metrics, but genuine value emerges from structured processes, strategic alignment, and continuous execution. Real transformation is measured by capability building, system clarity, and sustained outcomes rather than...
By e27
News•Feb 18, 2026
Camtek Ltd (CAMT) Q4 2025 Earnings Call Transcript
Camtek reported record Q4 2024 revenue of $117.3 million, a 32% year‑over‑year increase, and full‑year revenue of $429 million, up 36%. Operating income rose 42% in the quarter to $36.3 million and 56% for the year, pushing operating margin to 30.9%. The company...
By Motley Fool – Earnings Transcripts