Today's B2B Growth Pulse
RecVue adds Revenue Share app to Salesforce AgentExchange
RecVue launched its Revenue Share solution on the Salesforce AgentExchange marketplace. The app automates partner, channel and multi‑party revenue‑share calculations within Salesforce Revenue Cloud and Agentforce Sales, replacing spreadsheets and custom code while delivering audit‑ready traceability and contract‑specific compliance.
Also developing:
By the numbers: Ilant Health raises $15M Series A
BMLL Adds Nine Commercial and Engineering Hires Under Nordic Capital Backing
BMLL Technologies announced nine new hires across partnerships, sales, revenue operations, finance and engineering, deepening its commercial push after Nordic Capital bought the firm last October. The hires, including a head of corporate development and senior sales directors, aim to broaden venue coverage and accelerate the company's market‑data expansion.
Agiloft Launches Free‑tier Astra Contract‑AI Platform to Democratize Enterprise CLM
Agiloft introduced Astra, a contract‑AI platform that provides enterprise‑grade analytics with a free‑to‑start tier, aiming to cut the $2 trillion annual revenue leakage caused by poor contract management. Backed by KKR, FTV Capital and JMI Equity, the move targets the 22%...
ServiceNow Posts $3.67 B Q1 Subscription Revenue, 22% YoY Growth
ServiceNow announced first‑quarter 2026 subscription revenue of $3.671 billion, a 22% year‑over‑year increase that topped the high end of its guidance. The company also highlighted a surge in large contracts, a $12.64 billion cRPO balance and the early close of its Armis...
Tele2 AB Q1 Profit Surges 6.3bn SEK, Reinforces FY26 B2B Outlook
Swedish telecom operator Tele2 AB reported a first‑quarter net profit of 6.39 billion Swedish kronor (≈$575 million), up from 875 million kronor a year earlier. Revenue grew 2.5% organically to 7.25 billion kronor, and the company reiterated its fiscal‑2026 outlook, citing stronger enterprise contracts...
Practice Marketing Insider
In this 90‑second episode, Christy Plantinga of Place Digital debunks common, outdated marketing myths for therapy practices—like the need for a full website redesign or the belief that Google Ads always outperforms SEO. She highlights how AI and emerging mental‑health...
HAT Secures Exclusive Oceania Distribution for Tailscale
HAT Distribution has been appointed the exclusive distributor of Tailscale across Oceania, covering Australia, New Zealand and the Pacific Islands. The deal gives HAT the right to sell Tailscale’s identity‑based secure connectivity platform and provide technical enablement to regional partners and...
Sell Smarts, Not Software: Reframe to Close Deals
In 2012 I was a college dropout SDR making $36K a year with a kid on the way. I had no business being in tech sales. But I also had no backup plan, which turned out to be the only competitive advantage...
Zynt Secures $500K Pre‑Seed to Accelerate Signal‑Based B2B Sales Automation
Polish AI startup Zynt announced a $500,000 pre‑seed funding round led by 24Ventures and angel investors. The capital will fund development of its signal‑intelligence platform that tells sales teams when prospects are ready to buy, a shift from volume‑centric outreach...
Bessemer-Backed Tencarva Acquires WWaterTech, Expanding Municipal Reach in Texas and Oklahoma
Tencarva Machinery Company, a Bessemer Investors portfolio firm, announced the acquisition of WWaterTech Services, a Texas‑based representative for water and wastewater equipment. The deal, whose financial terms were not disclosed, adds roughly 60 OEM relationships and deepens Tencarva's municipal market...
Prometheus Group Acquires Tamarack to Add Procurement Services for Asset-Intensive Industries
Prometheus Group announced the acquisition of Tamarack, a procurement advisory firm serving mining, oil and gas, and construction sectors. The deal, terms undisclosed, adds a group‑purchasing model and data‑driven sourcing tools to Prometheus' enterprise asset management software, aiming to give...
Quest Diagnostics Q1 2026 Revenue Jumps 9% as CFO Sam Samad Highlights Cost Controls
Quest Diagnostics reported first‑quarter 2026 revenue of $2.89 billion, a 9.1% year‑over‑year increase, and adjusted diluted EPS of $2.50. CFO Sam Samad said the growth stemmed from strong organic demand, partnership contributions and a 3% cost‑saving program, prompting the company to...
YouTube Names SiriusXM Media Exclusive U.S. Audio Ad Representative, Unlocking 255 Million Listeners
YouTube has appointed SiriusXM Media as the exclusive sales representative for its U.S. audio advertising inventory. The deal, effective fall 2026, lets brands buy guaranteed audio impressions that reach up to 255 million monthly listeners, nearly 90% of Americans aged 13...
BALLAS Raises $15.5M Series B to Expand Japan's Construction‑material Platform
BALLAS announced a ¥2.4 billion ($15.5 million) Series B round led by SMSM Edge and Z Venture Capital. The funding will accelerate its BALLAS SCM marketplace, AI‑driven LINKS product, and partnerships with major construction and finance firms.
Eurofins Q1 Organic Revenue Rises 2.6% to €1.79 Bn, Boosted by Corporate Lab‑Testing Services
Eurofins announced first‑quarter organic revenue growth of 2.6%, reaching €1.79 bn ($1.93 bn). The increase stems from broader laboratory testing contracts with corporate customers, even as the company faced weather‑related headwinds in North America and Northern Europe.
NIQ Partners with Stirista
NIQ, a consumer intelligence firm, has partnered with Stirista, an identity‑driven marketing platform, to build new audience solutions and media‑planning tools for advertisers. The collaboration will combine NIQ's omnichannel shopper insights with Stirista's privacy‑safe data on mobile usage, professional status,...
You Spent Thousands Getting the Lead. Why Aren’t You Getting the Sale?
Businesses pour money into lead generation but often ignore what happens after a prospect shows interest, creating a "Final Mile Problem." The article shows that responding within 60 seconds can boost conversion rates by up to 391%, yet most firms...
OpenAI Teams With Accenture and TCS to Speed Global Codex AI Rollout
OpenAI announced a partnership with consulting powerhouses Accenture and Tata Consultancy Services to fast‑track the global rollout of its Codex AI coding platform. The collaboration embeds OpenAI experts in client firms and leverages the consultants' integration capabilities, aiming to move...
Quest Analytics Appoints Mike Cavan as Chief Commercial Officer to Drive Revenue Growth
Quest Analytics announced the appointment of Mike Cavan as Chief Commercial Officer, tasking him with overseeing sales and marketing and aligning go‑to‑market strategy with customer outcomes. Cavan brings more than three decades of healthcare technology experience, including senior SaaS roles...
Employment Hero Launches AI‑powered HeroForce in New Zealand to Cut $12 Bn SME Compliance Costs
Employment Hero rolled out its AI‑driven HeroForce platform in New Zealand, promising to automate payroll, HR and compliance for small‑to‑medium enterprises and address an estimated $12 billion in duplicate administration costs. The launch marks the first large‑scale co‑employment model in the country,...
Emirates NBD and Dubai South Ink MoU to Boost SME Banking Services
Emirates NBD and Dubai South signed a Memorandum of Understanding on April 22, 2026 to streamline corporate account opening and deliver tailored banking solutions for small and medium‑size enterprises in the free‑zone. The partnership is positioned to accelerate Dubai’s goal...
Lawyered Secures $2.5M Pre‑Series A to Build Legal Infrastructure for India's Mobility Sector
Lawyered, a legal‑tech startup founded by Himanshu Gupta, closed a $2.5 million pre‑Series A round co‑led by Rainmatter and Turbostart. The funding will fuel AI‑led product upgrades, technology scaling, and user acquisition across India's mobility ecosystem, which already includes over 2 million vehicles.
Veeva Systems Beats Q4 Forecast, Posts $836M Revenue, Highlights Life‑Science SaaS Momentum
Veeva Systems reported Q4 FY2026 revenue of $836 million, topping guidance and pushing full‑year revenue to $3.195 billion. The results were driven by R&D Cloud adoption and expanding Vault CRM, while the company forecast 13% subscription‑revenue growth for FY2027.
Weatherford International Q1 Profit Jumps 42% on New Oilfield Service Contracts
Weatherford International reported a first‑quarter profit of $108 million, or $1.49 per share, up 42% from the same period a year ago. The earnings lift came despite a 3.4% revenue dip, as the oil‑field services firm secured new multi‑year contracts and...
Six Techniques for Acquiring New Clients
The article outlines six practical techniques CPA firms can use to continuously acquire new clients and offset inevitable churn. It stresses that a marketing program must never pause, because prospects may be ready to switch accounting providers at any time....
Dynamic Email Flows Boost Catalog Revenue by 102x ROI
The bigger the catalog, the worse the email problem gets… …all because the flows can't keep up. 1000s of SKUs cycling in and out every week. New arrivals Sellouts Price changes The flows get built properly - good structure, solid...
Burcon NutraScience Eyes Capacity Expansion as Ingredient Demand Outpaces Q1 Output
Burcon NutraScience, a Vancouver‑based plant‑protein ingredient developer, is evaluating capacity expansion after daily production surged 40% above its Q1 2026 average and its customer base grew to more than 20 active buyers across beverage, nutrition and plant‑based food categories. The...
Proof Is The Product: How Trials And POCs Have Become A Real Go‑To‑Market Motion
B2B buyers now demand concrete proof that AI‑enabled solutions deliver measurable outcomes, turning proofs of concept and free trials into mandatory evaluation steps. Buying committees have grown to an average of thirteen stakeholders, making traditional messaging insufficient. Trials must be...
IPipeline Partnerships Expand Its Annuities Reach Among Advisors
iPipeline announced two technology integrations to broaden digital distribution of annuities and life insurance. The IX Express platform, built with FIDx, delivers a ready‑to‑use annuity workflow for small‑ and mid‑size broker‑dealers, cutting implementation time to weeks. Luma Financial Technologies launched...
Higher Spend Doesn't Guarantee Greater Share of Voice
Just because you're spending more money on a set of target accounts doesn't mean they see you more than your competitors. There's a good chance that your extra investment is being matched by the same level of extra investment from...
Just 4.3% of Brands Reach Early Buyer Questions
"Only 4.3% of companies maintain a healthy discovery funnel where their brands appear in early-stage buyer questions." Wow.
Channel Superstar Colleen Kapase Joins OpenAI To Lead ‘Epic’ Go-To-Market Model With Partners
OpenAI has appointed former Google Cloud and Snowflake channel leader Colleen Kapase as Vice President of Strategic Global Partners and Ecosystems. Kapase will spearhead an "epic" go‑to‑market engine that unites sales, marketing, operations and partner programs around OpenAI’s enterprise AI...
Measure to Earn Your Seat at the Strategy Table
RT @VisionEdgeMktg 🎪 Measurement earns you the strategy table. Prove your value: https://t.co/gCKI02kKvL #Strategy #Value #Measurement
Three Questions Leaders Ask to Solve Growth Challenges
3 Questions Leaders Can Ask To Identify Solutions For Growth Problems - https://t.co/5SRry0MFlm - https://t.co/Vucmh7iPcq
Michelin Chef Adrien Cachot Teams with Sushi Shop for $36 Limited-Edition Sushi Line
French Michelin-starred chef Adrien Cachot has launched a limited-edition sushi and mochi collection with international chain Sushi Shop, priced between $3.75 and $36 and available in stores from April 23. The partnership blends Cachot’s avant‑garde restaurant ethos with a mass‑market...
TopDawg’s Guide Accelerates Amazon and Walmart Dropshipping for U.S. Sellers
TopDawg released a detailed guide showing how sellers can use its platform to dropship on Amazon and Walmart without holding inventory. By linking 500,000+ products from 3,000+ U.S. suppliers, the solution promises 2‑5‑day domestic shipping, real‑time inventory sync and compliance...
Naver, TCS Sign MOU to Boost AI, Cloud and Mapping Services in India
South Korean internet giant Naver and India's largest IT services firm Tata Consultancy Services (TCS) have signed a memorandum of understanding to jointly develop AI, cloud and business‑to‑consumer services in India. The deal, announced at the India‑Korea Business Forum, also...
Lenovo Appoints Sumir Bhatia as First APAC Chief Commercial Officer to Drive AI‑focused Growth
Lenovo has installed Sumir Bhatia as its inaugural Chief Commercial Officer for the Asia Pacific region. Bhatia will consolidate enterprise sales, solution sales, channel and alliance teams under a single commercial organization, reporting to Amar Babu, President of APAC. The...
HCLTech's FY26 Guidance Miss Triggers IT Stock Slide, Raising B2B Services Outlook Concerns
HCL Technologies' FY26 outlook disappointed investors, sending Indian IT shares lower and stoking worries over future B2B services revenue. The company posted a 12% revenue rise to Rs 33,981 cr ($4.1 bn) and a FY26 total contract value of $9.3 bn, but its guidance...
KnowBe4 Selects Flywire as Global Payments Partner to Transform International Invoice-to-Cash Operations
KnowBe4 has signed a three‑year agreement with Flywire to serve as its exclusive global payments partner, replacing legacy providers for accounts receivable and cross‑border invoicing. The Flywire platform will automate KnowBe4’s end‑to‑end invoice‑to‑cash lifecycle, targeting a 95% reduction in manual...
Why B2B Google Ads Fail (Even When You Do Everything Right)
Google Ads can drive high‑ticket B2B leads, but most campaigns flounder because they rely on B2C‑centric tactics. B2B markets feature tiny addressable audiences, complex offerings, and sales cycles that stretch months, making high‑volume keywords and prolonged A/B tests ineffective. The...
Post-Acquisition, Insentra Turbocharges Turnium’s Global Partner Services Play
Turnium Technology Group (TTGI) has completed its acquisition of Canadian TaaS provider Insentra, expanding its global partner services platform to over 150 specialists across North America, Europe and APAC. The combined entity now serves more than 280 channel partners and...
Peer Software Strengthens Global Partner Program to Unify Fragmented File Environments for the AI Era
Peer Software unveiled an enhanced Partner Program designed to help resellers and technology allies sell unified file‑service solutions across edge, data‑center and cloud environments. The revamp adds larger revenue incentives, expanded training, vertical‑specific tracks for government, finance and media, and...
Bhutan to Host First International Travel Mart in 2026, Spotlighting Gelephu Mindfulness City
Bhutan will hold its first International Travel Mart from June 11‑13, 2026, in Thimphu, featuring the newly announced Gelephu Mindfulness City. Organized by the Department of Tourism and industry partners, the event aims to attract high‑value, eco‑conscious travelers and position...
How to Align Sales, Marketing for Better ROI: The DGR Interview with Outcomes Rocket’s Saul Marquez
Outcomes Rocket’s Saul Marquez explains that aligning sales and marketing around shared KPIs and a single GTM owner can dramatically improve pipeline velocity and win rates. The firm’s State of Account‑Based Marketing report shows only 37% of B2B firms view...
The Evolution of Sales Enablement in the Age of AI - Yega Kumarappan - Paperflite
In this episode, Mike Maynard talks with Yeager Kumaraparan, co‑founder of Paperflite, about the evolution of sales enablement from simple content distribution to AI‑driven, agent‑based platforms that guide reps through the entire deal lifecycle. Kumaraparan explains how Paperflite’s suite—covering prospect...
Taboola Partners with Cricbuzz
Taboola announced a three‑year exclusive partnership with cricket‑focused platform Cricbuzz, becoming its sole content recommendation provider. The deal will embed Taboola’s AI‑driven engine into Cricbuzz to serve personalized articles, videos and ads. Cricbuzz, which attracts roughly 567 million page views each...
Vynce Digital Launches U.S. Operations, Bringing Enterprise‑Grade Marketing to Growth‑Stage Brands
Vynce Digital Pvt Ltd announced its official entry into the United States, establishing a New York office to deliver enterprise‑grade digital‑marketing services to growth‑stage American brands. Founder Faris Farooq says the move tackles a market gap where sophisticated marketing intelligence...
Realm Secures €3.8M Seed to Deploy AI Agents in Enterprise Sales, Plans Triple‑Headcount
Realm, the Helsinki AI‑sales startup, closed a €3.8 million ($4.5 million) seed round led by Frontline Ventures with participation from HubSpot Ventures, Slack co‑founder Cal Henderson and Deel co‑founder Alex Bouaziz. The funding will fund a three‑fold headcount increase and a push...
Creative XPS Warns Traffic Alone Won’t Sustain B2B Growth, Pushes Integrated Demand Systems
Creative XPS cautioned that simply increasing website traffic will not deliver lasting B2B growth. The Los Angeles‑based firm urged companies to stitch together marketing, sales and data platforms into a single demand‑generation engine, arguing that integrated systems drive measurable, scalable...
ClearBank Partners With Tazapay to Expand Real-Time Payments
ClearBank announced a partnership with Singapore‑based cross‑border payments platform Tazapay, giving the fintech access to the UK and European real‑time payment rails. The deal marks ClearBank’s first Singapore client and its fifth Asia‑headquartered non‑resident customer this year, underscoring rising demand...