🎯Today's B2B Growth Pulse
Updated 3h agoWhat's happening: Value Must Be Clear to Buyers, Not Just to CEOs
Tech leaders often assume their product’s value is self‑evident, falling prey to false consensus bias. Overloading prospects with technical details instead of outcome‑focused messaging stalls deals and can misalign product roadmaps with market needs. Reframing messaging around buyer‑centric benefits restores momentum.
Also developing:
- •New GTM Skill Stack Highlights Gaps in B2B Leadership
- •Infobip Unveils AgentOS for AI‑Driven Customer Journeys
News•Jan 28, 2026
Bell Integration Expands AI Center of Excellence to Strengthen Enterprise AI Skills Development Across the UK
Bell Integration has expanded its AI Center of Excellence across the UK, adding a comprehensive Starburst Data & Analytics training suite to its portfolio. The new programs deliver hybrid, role‑specific AI and data engineering courses to enterprises in London, regional hubs and online. By aligning curricula with industry needs and UK AI strategy, the company aims to close the talent gap and accelerate responsible AI adoption. The initiative reinforces London’s status as Europe’s leading AI and data innovation hub.
By MarTech Series
Podcast•Jan 28, 2026•42 min
SaaStr 839: Why Most SaaS Companies Will Fail at AI (And How to Avoid It) with Intercom's CPO
In this episode, Intercom Chief Product Officer Paul Adams details how the company pivoted from a struggling SaaS business to an AI-first powerhouse, launching the Fin product that now resolves over a million customer issues weekly. He explains that successful...
By The Official SaaStr Podcast
News•Jan 28, 2026
New Report Finds Communication Teams Unprepared for AI, Despite High Urgency and Organizational Pressure
A Breuklander Communications study reveals communication teams view AI as urgent (7.4/10) and valuable (8.1/10) but lack confidence, scoring only 4.2/10 in self‑assessment. Internal confidence gaps of four to nine points within the same team are identified as the greatest...
By MarTech Series
News•Jan 28, 2026
Terillium Launches Oracle AI Strategy Workshop to Help Organizations Turn AI Vision Into Business Value
Terillium has introduced an Oracle AI Strategy Workshop designed to help enterprises uncover, prioritize, and operationalize artificial‑intelligence use cases within Oracle Fusion Cloud Applications. The hands‑on engagement delivers a detailed AI Assessment Readout, outlining business value propositions, efficiency gains, cost‑reduction...
By MarTech Series
News•Jan 28, 2026
Digital Element Announces NAT Detector — Industry’s New Standard for Accurate IP Geolocation and Risk Intelligence
Digital Element launched NAT Detector, a new feature in its NetAcuity IP intelligence platform that identifies Network Address Translation (NAT) and Carrier‑Grade NAT connections. The tool flags shared‑IP environments, helping advertisers, security teams, DRM providers, and fintech firms interpret IP...
By MarTech Series
News•Jan 28, 2026
UserTesting Unveils UserTesting for Figma, Embedding AI-Powered Customer Insights Directly Into Design Workflows
UserTesting announced a new Figma plugin that lets designers generate AI‑driven test plans and launch live user tests directly from their prototypes. The tool creates complete scripts—including tasks, instructions, and follow‑up questions—in under a minute and streams success metrics, behavioral...
By MarTech Series
News•Jan 28, 2026
PubMatic Expands Commercial Leadership Team to Accelerate Buy-Side and Publisher Growth
PubMatic announced a major expansion of its commercial leadership, appointing Joseph Dressler as SVP of Advertiser Solutions (Brands) and Bill McLaughlin as SVP of Advertiser Solutions (Agencies). The new team will accelerate adoption of PubMatic’s AI‑driven AgenticOS and Agentic Accelerator...
By MarTech Series
News•Jan 28, 2026
MetaRouter Strengthens Executive Leadership Team to Accelerate Global Growth in AI-Ready Marketing and Commerce Infrastructure
MetaRouter announced three senior executive hires—Ana Laura Zain as chief marketing officer, Jason Bagg as chief financial officer, and Jon Flugstad as chief business officer—to strengthen its leadership as it scales a privacy‑first, AI‑ready data orchestration platform. The appointments bring...
By MarTech Series
News•Jan 28, 2026
TikTok Partners with Fluency to Grow Its New Automotive Ads Category
TikTok has teamed with Fluency to embed its new automotive ad category into Fluency’s Digital Advertising Operating System. The integration lets agencies and brands launch, manage, and optimize TikTok automotive ads—such as Product Cards and Multi‑link Carousels—directly from a single...
By MarTech Series
News•Jan 28, 2026
Qlik Joins Snowflake & Industry Leaders to Support Data and AI Interoperability Across the Ecosystem Through the Open Semantic Interchange
Qlik announced its participation in the Open Semantic Interchange (OSI), an open‑source effort led by Snowflake to create a vendor‑neutral specification for semantic metadata. OSI aims to harmonize data definitions across business intelligence, data engineering, and AI tools, reducing metric...
By MarTech Series
News•Jan 28, 2026
Calabrio’s “Voice of the Agent” Report Finds the Modern Contact Center Balancing Empathy and AI in a Time of Transition
Calabrio’s 2025 "Voice of the Agent" report, based on over 500 contact‑center professionals in Europe and North America, shows the industry is shifting toward a blend of human empathy and AI‑driven tools. Agents report higher pride and purpose, with 75%...
By MarTech Series
News•Jan 28, 2026
GASPARD PREMIER Charts Measured Growth as Niche Fragrance Maker Leans on Small-Batch Model
GASPARD PREMIER, a Montreal‑based niche fragrance and skincare label, has sustained growth by producing ultra‑small batches of natural, botanical‑based products. Founder Raphaël Gaspard keeps production, bottling and distribution under one roof, resulting in frequent sell‑outs, including two December launches. The...
By Retail Insider Canada
News•Jan 28, 2026
Inside Amazon’s Big Bet on Harris Farm
Amazon Australia has partnered with premium grocer Harris Farm Markets to bring fresh produce, meat and berries to its platform, marking the first time fresh food is available on Amazon.com.au. The rollout starts in more than 80 Sydney inner‑city suburbs,...
By Inside Retail Australia
News•Jan 28, 2026
Harris Technology Takes ‘Another Leap Forward’ in Sales Growth
Harris Technology reported $4.4 million in sales for the October‑December quarter, a 16% increase over the previous period. Refurbished technology drove the growth, with each month surpassing $500,000 in sales for the first time. Gross margin improved to 37.2% and operating...
By Inside Retail Australia
News•Jan 28, 2026
What Jaimee Vilela Learnt Building a $3m Haircare Business
Jaimee Vilela grew Cooki from $179,000 to $3 million in revenue by keeping the business capital‑light and founder‑led. She limited growth channels to Meta advertising for acquisition and email for retention, avoiding agencies, investors and extra staff. A strategic rebrand from...
By Inside Retail Australia
Social•Jan 28, 2026
Founders Reveal Real AI Metrics, Pricing, GTM Strategies
At SaaStr AI 2026, no vanity metrics Founders are sharing real numbers: What AI features actually convert. What pricing actually works. What GTM motions actually scale. May 12-14. SF Bay Bring your Granola. Or even a notebook. https://t.co/BCPo2TiqOt
By Jason Lemkin
News•Jan 27, 2026
ShopTalk Luxe: How Luxury Leaders Are Redefining Growth in Volatile Markets
At ShopTalk Luxe in Abu Dhabi, Chalhoub Group CEO Michael Chalhoub detailed how the 14,000‑employee luxury retailer navigated sudden missile threats in Qatar and Bahrain, placing employee safety above all else. He highlighted the firm’s historic resilience, having rebuilt after...
By Inside Retail Australia
Social•Jan 27, 2026
Own Your Goals, Master Basics Before Experimenting
Dear marketers: "We own goal ourselves all the time" "Nail table stakes first, then experiment" Matt Amundson on... The Transaction .
By Craig Rosenberg
News•Jan 27, 2026
Toro Steel Buildings Backed by over 85,000 Successful Builds
Toro Steel Buildings, with over 40 years in business, has supplied more than 85,000 prefabricated steel structures across North America. Its kits are fully engineered to meet local snow, wind, seismic and hurricane codes, ensuring reliable performance in diverse climates....
By Retail Insider Canada
News•Jan 27, 2026
Reliability at Sea: Why Vancouver’s Shipping Giants Invest in Strategic Maintenance
Vancouver’s shipping operators are treating vessel upkeep as a strategic business function rather than a routine expense. By leveraging engine analytics, repair logs and local dry‑dock access, companies like Ignition Marine align maintenance windows with commercial calendars, turning reliability into...
By Retail Insider Canada
Blog•Jan 27, 2026
A Tactical Guide to B2B Ecommerce Growth: Tools, Workflows & Metrics
The episode outlines a tactical framework for scaling B2B eCommerce by focusing on five foundational pillars: clean, centralized product data; a human‑centric buyer experience; aligned sales and marketing; blended assisted‑self‑serve options; and seamless omnichannel back‑office sync. It walks listeners through...
By eCommerce Fastlane
Social•Jan 27, 2026
Keep SKO Momentum Alive with Guides and Accountability
You put so much time, money and effort into your sales kick-off. How long after everyone goes home does it take for the after-glow to wear off? And more important than after-glow, is everyone staying accountable to what they were asked...
By Matt Heinz
Social•Jan 27, 2026
Unlock Real Productivity: Master Copilot Within Microsoft 365
Many enterprises tell me: “Our go-to chatbot is Copilot.” And then… they barely use it. Here’s the gap I see over and over again 👇 Marketers and sales professionals have Copilot—but don’t know how to use it effectively inside the Microsoft ecosystem. A few real...
By Pam Didner
News•Jan 27, 2026
UPS Exits Volume Race, Bets on Healthcare, Cross-Border and B2B
UPS announced the completion of its strategic reduction of low‑margin Amazon package volume, cutting it by more than 50% as part of a multi‑year margin‑focused plan. The carrier is redirecting growth toward higher‑margin segments such as healthcare, small‑and‑medium‑business, automotive and...
By PYMNTS
Social•Jan 27, 2026
AI Should Teach Reasoning, Not Just Provide Answers
I joined Marc Baselga and Ben Erez on the Supra Insider podcast to talk about something I’ve been thinking a lot about: Why AI needs to help us understand how people think, not just give answers. And how SuperMe is helping...
By Casey Winters
Social•Jan 27, 2026
Internal Battles, Not Market, Drain Founders—Lead with Gratitude
In the end It’s not the competition It’s not the lost customers It’s not the market changes It’s not the venture funding You can get past all that It’s the internal battles that wear you down The drama inside, not outside The ultimate unforced errors Go tell your...
By Jason Lemkin
News•Jan 27, 2026
Revolut Business Launches Subscriptions to Unify Revenue Operations
Revolut Business has launched Subscriptions in the UK, an in‑app solution that lets merchants create, automate and manage recurring payment plans without additional billing software fees. The feature consolidates billing, payments and customer data, offering instant reconciliation, API access, free‑trial...
By Fintech Global
Blog•Jan 27, 2026
Please Stop Selling Like It’s 2021
The post argues that B2B sales tactics from 2021 are obsolete in 2026. Buyers now expect AI‑driven solutions that install themselves, cost less, and eliminate migration friction. Demonstrations and lengthy calls no longer persuade when customers can “vibe‑code” their own...
By SaaStr
News•Jan 27, 2026
Velera to Provide Card Processing Services to Ohio-Based Kemba Credit Union
Ohio-based Kemba Credit Union, with 14 branches in Ohio, Indiana and Kentucky, has selected Velera to provide debit and credit card processing services beginning in August. Velera, a credit union service organization serving more than 4,000 financial institutions across North...
By PYMNTS
Social•Jan 27, 2026
Inbound Leads Double Wins, Cut Costs, Boost Sales
You didn't start a company and become a Founder so you could sit down all day and cold email and cold DM people. What if your ideal customers actually came to you as inbound leads? What if they consumed your content,...
By TK Kader
News•Jan 27, 2026
HeyMarvin Launches Industry’s First Agentic AI Search for Customer Research
HeyMarvin unveiled Agentic Ask AI, the first enterprise‑level, multi‑agent search platform for customer research. The system deploys specialized discovery, analysis, validation, citation, and synthesis agents that autonomously break down queries, cross‑check evidence, and surface insight‑backed answers from millions of data...
By MarTech Series
News•Jan 27, 2026
Plotly Challenges Legacy BI Tools with the New AI-Powered Plotly Studio
Plotly unveiled Plotly Studio, an AI‑native analytics platform that merges traditional BI with Python development. The tool can connect to any Python‑accessible data source, including Snowflake, Databricks and BigQuery, and generate interactive, production‑grade dashboards in under a minute. AI agents...
By MarTech Series
News•Jan 27, 2026
The B2B Experience Test: How Many Systems Does It Take to Serve One Customer?
The article highlights that typical B2B enterprises rely on six to ten disparate systems to support a single customer journey, leading to fragmented experiences and slow commercial change. It argues that true unified commerce is not about consolidating all functions...
By TechBullion
News•Jan 27, 2026
GRIN Opens Instant, Self-Serve Access to Its Creator Marketing Platform
GRIN, a leading creator management platform, introduced instant, self‑serve access with month‑to‑month pricing, eliminating demos, contracts, and long‑term commitments. The new offering includes a 30‑day free trial and credit‑card billing, allowing brands of any size to launch and scale creator...
By MarTech Series
News•Jan 27, 2026
Afiniti Introduces Outcome Orchestration, Defining a New Standard for Enterprise AI
Afiniti announced Outcome Orchestration, a new enterprise‑AI category designed to unify and steer contact‑center data, intelligence, and decision‑making toward measurable business outcomes. The solution sits alongside existing tools, acting as an overarching intelligence layer rather than replacing infrastructure. Built on...
By MarTech Series
News•Jan 27, 2026
Sigma Launches New Process Effectiveness Solution with Snowflake to Power AI-Driven Energy Operations
Sigma Computing has teamed with Snowflake to launch an end‑to‑end data platform for the energy sector, targeting the Overall Process Effectiveness paradox. The joint solution unifies IT, OT and IoT data, allowing oil, gas, power and utility firms to align...
By MarTech Series
News•Jan 27, 2026
Agri Spray Drones and WinField United Announce Co-Marketing Agreement to Advance Drone-Based Crop Application Across U.S. Agriculture
Agri Spray Drones and WinField United have signed a co‑marketing agreement to promote drone‑based crop application across the United States. The deal makes each company a preferred vendor in the other’s network, linking ASD’s spray‑drone systems with WinField’s adjuvant portfolio....
By RoboticsTomorrow
News•Jan 27, 2026
TELUS and RingCentral Expand Business Connect With AI-Powered Features for Canadian Businesses
TELUS and RingCentral are expanding their partnership to embed RingCentral’s AI suite into TELUS Business Connect, a cloud‑based communications platform for Canadian businesses. The integration adds AI Assistant, AI Receptionist, AI Insights, AI Chat, and AI Contact Centre capabilities, automating...
By MarTech Series
News•Jan 27, 2026
MGID and Marfeel Mark One Year of Partnership, Enhancing Real-Time Monitoring of Editorial Performance for Publishers
MGID celebrates the one‑year anniversary of its partnership with Marfeel, embedding Marfeel’s advanced analytics into the MGID+ suite. The integration delivers real‑time and historical content performance data, revenue analytics, and audience insights across all publisher sites. By combining content metrics...
By MarTech Series
News•Jan 27, 2026
AirOps Launches Page360, the First Unified Content Performance Layer for the AI Search Era
AirOps unveiled Page360, a unified data layer that brings together SEO metrics, web analytics, and AI search signals into a single real‑time dashboard. The platform lets marketers see how content performs across Google Search, AI assistants like ChatGPT, and engagement...
By MarTech Series
News•Jan 27, 2026
Lloyds Banking Group Pledges £2 Billion in Trade Finance to Assist UK Exporters
Lloyds Banking Group announced a £2 billion trade‑finance programme aimed at UK small‑ and medium‑sized enterprises and mid‑size corporates seeking to export. The funding sits within a broader £35 billion 2026 financing push and dovetails with the government’s £11 billion exporter support package....
By Crowdfund Insider
News•Jan 27, 2026
How Ecommerce Succeeds in Africa
African ecommerce faces unique logistics hurdles, from informal addresses to poor infrastructure, inflating delivery costs and eroding consumer trust. Cash‑on‑delivery remains dominant as shoppers demand inspection before payment, increasing operational risk for merchants. Local innovators counter these challenges by deploying...
By Practical Ecommerce
Social•Jan 27, 2026
Delusional Audacity Beats Realism in Entrepreneurial Success
You need delusion. You need audacity. Sanity is actually a liability. Every entrepreneur I know was told they were being unrealistic. "That won't work." "You don't have the experience." "Why would anyone pay you for that?" The "realistic" people said all of this. And the realistic people are...
By Justin Welsh
Social•Jan 27, 2026
A Few Hours Build Offers; An Afternoon Builds Ecosystems
If you have 2 to 3 hours, you can create an offer. If you have one afternoon, you can create an ecosystem.
By Rachel Pedersen
News•Jan 27, 2026
Inside Bank of America’s Plan to Own the Small Business Relationship
Despite a tough macro environment and recent White House policy shifts, U.S. small‑business applications are still climbing, according to Census data. Bank of America reports that 75 % of SMBs are feeling supply‑chain strain and foreign‑exchange volatility. To counteract these pressures,...
By Tearsheet
News•Jan 27, 2026
METRO Sees Sales Growth but Net Earnings Decline in Q1 2026 Financial Results
Metro Inc. reported first‑quarter fiscal 2026 sales of $5.285 billion, up 3.3% year‑over‑year, while net earnings dropped 12.8% to $226.3 million. Adjusted earnings showed modest improvement, with EPS rising 5.5% to $1.16. The decline was driven by a temporary shutdown of its...
By Retail Insider Canada
News•Jan 27, 2026
Virgin Wines Reports Strong Christmas Trading
Virgin Wines UK posted a 5% year‑on‑year revenue increase during the Christmas period, driven by a 40% surge in new customers. In the six months to 2 January, total revenue rose 2% to £34.7 million, with commercial partnerships and corporate gifting outperforming...
By The Retail Bulletin
Social•Jan 27, 2026
AI Agents Need Daily Training for First Two Months
"That new AI agent? You have to train it and work with it and improve it Every Single Day. At least for the first 30-60 days after deployment. And even after that, maybe every other day" with @kylecnorton CRO...
By Jason Lemkin
News•Jan 27, 2026
Barclays Axpands Demo Directory for Startups
Barclays has launched the second phase of its Demo Directory, a digital platform that matches UK‑based startups with corporate investors and partners. The expansion widens eligibility to a broader range of sectors and adds new tools for pitch preparation, due‑diligence,...
By Finextra
News•Jan 27, 2026
Revolut Business Moves Into Revenue Operations with Recurring Billing Tool
Revolut Business has launched a native recurring billing tool that lets merchants automate subscription payments without paying for separate billing software. The feature is built into the existing Revolut Business platform, so users incur no additional subscription fees. It integrates...
By Finextra