Today's B2B Growth Pulse
Epicor launches Partner Community to fuel B2B ERP growth
Epicor unveiled its Partner Community as a strategic, long‑term growth engine rather than a simple reseller network. The program spotlights partners that have grown from startups into multi‑million‑dollar enterprises and positions them as essential for selling, implementing, extending, and supporting Epicor's ERP solutions worldwide.
Also developing:
By the numbers: Badger Meter to acquire UK‑Based UDLive for $100M
Deck Commerce Powers Eddie Bauer’s Digital Expansion with O5 Group
Deck Commerce has been chosen by O5 Group to power Eddie Bauer's next‑phase direct‑to‑consumer expansion across North America. The modern order‑orchestration platform now links Shopify storefronts, Amazon, and other marketplaces with a network of U.S. and Canadian fulfillment partners. A new Shopify‑based Eddie Bauer site was launched in just over two months, giving O5 Group a scalable digital foundation ahead of peak demand. The partnership positions both firms to handle substantially higher daily order volumes as O5 Group scales its 26‑brand portfolio.
Warm Introductions Outrank All Other Prospecting Methods
On my Mount Rushmore of top prospecting techniques, nothing beats #1. Warm introduction from someone in your network. Imagine if your old colleague or close friend introduced you to someone. You'd feel pretty damn compelled to at least respond. And I'd be more...
Westcon-Comstor Expands Cybersecurity and Networking Portfolio with Infoblox in Southern Africa
Westcon‑Comstor announced a distribution partnership with Infoblox to broaden its cybersecurity and networking portfolio across Southern Africa. The deal gives channel partners access to Infoblox’s unified platform that integrates DNS, DHCP, IP address management and security for hybrid and multi‑cloud...
GAC Philippines Rolls Out ONE GAC 2.0 Strategy to Consolidate Brand and Expand Market Share
GAC International Philippines announced the ONE GAC 2.0 strategy, merging its GAC MOTOR, AION and HYPTEC lines under a single brand, completing a brand‑renewal rollout in just over a month and convening 30 core dealers at a February conference to...
Palantir Deploys Vergence AI on Polymarket to Combat Fraud in Prediction Markets
Palantir Technologies has entered a joint venture with Polymarket to embed its Vergence AI engine into the prediction‑market platform’s sports‑betting and event‑driven ecosystem. The partnership aims to detect and prevent fraud in real time, offering regulators and users greater confidence...
Nebius Raises $2.5B, Secures $27B Meta Deal, Faces Kansas Tax‑Break Fight
Nebius Group, the Yandex spin‑off, closed a $2.5 billion capital raise and announced a $27 billion AI compute agreement with Meta, valuing the startup at roughly $30 billion. The deal fuels a massive data‑center build‑out, but a legal battle over $6 billion of tax...
Nvidia CEO Jensen Huang Says Growth Is ‘Inevitable’ as AI Chip Demand Soars
Nvidia chief executive Jensen Huang told Lex Fridman that the company’s growth is "extremely likely and in my mind, inevitable," underscoring a surge in AI‑chip sales. The statement comes after a 73% YoY jump to $68.1 billion in quarterly revenue and...
How Going Digital Helped Hawaiian Bros Increase Catering Revenue
Hawaiian Bros Island Grill turned post‑pandemic catering demand into a double‑digit revenue boost by adopting Lunchbox Technologies' digital ordering platform. The flat‑fee solution replaced commission‑based models, allowing the fast‑casual chain to scale group orders through its own channels. A redesigned,...
Human‑Centric ABM Wins Trust Over AI‑Only Content
Account-based marketing needs to become more human. At a time when AI makes content creation easier, leaning into relationship building is the way to differentiate and cut through the noise. That's because today, opportunities aren’t won through content and campaigns...
Reddit Surpasses Google in B2B Search Rankings
Eye-popping research from @TheCoolestCool on Reddit's unexpected domination of Google's B2B results: https://foundationinc.co/lab/reddit-b2b-saas Just look at these numbers 🧐🤯
Uber Discontinues Shuttle in Delhi NCR, Shifts Focus to B2B Employee Transport Services
Uber announced the discontinuation of its Shuttle bus service in Delhi NCR, effective March 27, marking the exit of its bus‑based commute offering from India’s last remaining market. The move follows similar shutdowns in Mumbai and Hyderabad, which were attributed...
Above Digital Shifts Focus to Outcomes-Driven Performance Marketing in 2026
Dubai‑based Above Digital is pivoting from ecommerce to an outcomes‑driven performance‑marketing model that emphasizes revenue‑focused campaigns for service‑based firms, B2B brands, the aesthetics sector and events. The agency is de‑prioritising vanity metrics, instead tracking lead‑to‑sale conversion and actual revenue impact,...
How to Scale Consignment Management Beyond 100+ Consignors
Caroline Desmond explains that retail POS systems, designed for single‑owner inventory, break down when a store exceeds 100 consignors. As intake volumes rise, staff spend more time on manual ownership assignments, payout calculations, and answering basic seller queries. The article...
How to Use Buying Signals for Contextual B2B Prospecting and Outreach
The article outlines a contextual outreach framework that replaces manual, multi‑tab prospecting with automated buying‑signal detection. By combining HubSpot, Clay, Trigify, and PhantomBuster, sales teams can surface real‑time intent data—tech‑stack changes, website visits, and social engagement—in seconds. This enriched context...
CMA Technology Picks Rivada to Drive Secure Connectivity
CMA Technology has partnered with Rivada Space Networks to resell its Outernet, a 600‑satellite low‑Earth‑orbit mesh that provides secure, low‑latency connectivity. Rivada reports over $19 billion in global business tied to the network, which routes data entirely in space via laser...
Braze Q4 2026 Revenue Jumps 28% YoY, ARR Tops $800M
Braze posted Q4 2026 revenue of $205 million, up 28% year over year, while annual recurring revenue crossed the $800 million mark. The results were driven by accelerating organic growth, a surge in large‑customer wins, and the rollout of AI‑powered products.
Free Gifts Can Distract From Core Product Development
Is it bad to send free stuff to companies just to get business? No, but it becomes a problem when you spend more time sending free donuts and doormats than you know… making a product… This tactic is already well...
OpenAI Pulls the Plug on Sora, Ending $1 B Disney Deal and Shifting to Enterprise AI
OpenAI has abruptly terminated its AI video‑generation product Sora, ending a $1 billion partnership with Disney. The move surprised staff, redirects resources toward general AI capabilities, and raises uncertainty for developers and startups that were building on the platform.
Hanwha Power Formed as Hanwha Power Systems Merges with PSM
Hanwha Power Systems and U.S.-based PSM have combined under the new brand Hanwha Power, creating a global compressor and gas turbine business aimed at power generation, data centers and low‑carbon projects. The merger expands Hanwha's go‑to‑market reach and opens cross‑sell...
Assisted Prospecting with Clay in HubSpot (Part 2) | Webinar
The March 25, 2026 webinar walks viewers through an all‑bound prospecting system built on HubSpot and Clay. It shows how sales teams translate real‑time signals into daily outreach lists, prepare in minutes, and execute multi‑channel campaigns across email, calls, LinkedIn, and video....
OnBuy Accelerates European Rollout With Launch Into 8 New Markets
OnBuy, the UK‑based cashback marketplace, has launched in eight additional European countries, taking its footprint to 21 markets. The rollout follows a 152% quarterly sales surge and a 300% rise in site visits across its first 12 markets. Beta testing...
AI Ops Must Evolve As Revenue Grows
The AI playbook that works at $100K will actually slow you down at $1M. And what works at $1M will break at $10M. At $100K, you should be using Claude Cowork as a co-pilot. At $500K, you need to graduate to...
ERP Partner Ecosystems Shift From Distribution to Value Creation Models
ERP partner ecosystems are evolving from traditional distribution channels into strategic, value‑creation networks. Mid‑market vendors now prioritize partners who deliver domain expertise, advisory services, and deep integration rather than merely selling licenses. Cloud‑native architectures and open APIs enable seamless embedding...
Arm Launches AGI CPU, Targets $15B Annual Revenue From AI Data Centers
Arm unveiled its first in‑house processor, the Arm AGI CPU, built for agentic AI data‑center workloads. The company projects the chip business to generate $15 billion a year within five years, with Meta as co‑developer and shares jumping over 16% on...
Humana, CommonSpirit Seal 3‑Year Nationwide Deal Restoring Medicare Advantage Access in 24 States
Humana and CommonSpirit Health have finalized a three‑year, nationwide contract that keeps CommonSpirit’s hospitals and outpatient sites in‑network for Humana’s Medicare Advantage members across 24 states. The agreement restores coverage lost in Colorado and Texas, stabilizing access for millions of...
Clari + Salesloft, 1mind Partner to Advance Revenue Orchestration
Clari + Salesloft announced a strategic partnership with AI firm 1mind, embedding 1mind’s digital teammates into its Predictive Revenue System. The agreement also marks the gradual sunset of the Drift conversational marketing tool, with existing clients being referred to 1mind...
Rivian Locks $1.25 B Uber Robotaxi Deal, Secures Thousands of R2 Orders
Rivian has secured a multi‑year partnership with Uber that could bring as much as $1.25 billion in cash and a commitment to buy up to 50,000 R2‑based robotaxis through 2031. The deal gives Rivian a guaranteed deployment pipeline while Uber expands...
Build with AI, or Watch Jobs Disappear
Amazon just cut 16,000 jobs. And for the first time, my founder friends are actually worried. Not "AI is interesting" worried. Actually worried. About their own roles. But here's what separates the people who are scared from the people who aren't: The top...
SONAR and Prodensus Partner to Help Freight Brokers Win More Business, Before the Competition Even Responds
Prodensus and SONAR have announced a strategic integration that embeds SONAR’s real‑time spot rates, contract rates and lane scores directly into Prodensus’s AI‑driven freight RFP platform. The combined solution cuts the typical RFP response window from hours to under five...
AI Agent Auto-Optimizes Upsell Outreach via Data Experiments
We created a PQL agent that looks through Mixpanel and Stripe engagement metrics on trialing signups then cross references it with industry/company news and our other agents to figure out the best angle to attack to upsell/cross-sell engaged users. Then it...
Innovation Proves the Product Works
Dymeka Harrison, a commercialization veteran, argues that breakthrough products alone don’t guarantee lasting companies; adoption hinges on disciplined commercial execution. She cites the 70‑90% startup failure rate as largely driven by underdeveloped commercial foundations. Harrison outlines a holistic commercial system—segmentation,...
Comcast Advertising Launches Outcomes+, a Next Gen Targeting and Attribution Solution Across Traditional and Streaming TV
Comcast Advertising unveiled Outcomes+, an AI‑driven targeting and attribution platform that spans its linear TV, streaming and addressable inventory. The solution leverages deterministic data from over 30 million households—more than 100 million authenticated viewers—and integrates new partnerships with Mastercard, Clarivoy, DISQO, Fandango,...
Leading Ecommerce Agencies Generate $170k in Revenue per SMB Client by Getting More From Their Audiences
A new Omnisend report of 717 agencies shows the top 10% generate an average $170,000 in annual revenue per SMB ecommerce client, equating to $16.70 per subscriber. The outperformance stems from a blend of SMS marketing, systematic A/B testing, and...
PostcardMania Adds Insurance X-Date Mailers for Insurance Agents to Its Roster of Automated Direct Mail Solutions
PostcardMania, a $100‑plus million marketing‑tech firm, launched Insurance X‑Date Mailers, an automated direct‑mail solution that sends personalized postcards to homeowners just before their home‑insurance policies expire. The service leverages daily proprietary data to target prospects by property type, value, year built,...
Bottom-Up Forecasting: What It Is and How to Use It
Bottom‑up forecasting builds revenue projections from granular inputs—rep headcount, quota attainment, deal size, and pipeline conversion—while top‑down starts with market‑level figures such as TAM and estimated share. Companies often combine both methods: a top‑down target sets strategic direction, and a...
Axon Ads – How to Diversify Beyond Meta and Find New Customers
In this episode, Anthony and guests Molly Pittman and agency CEO Pep Hoeven explore Axon (AppLovin) ads as a strategic alternative to Meta for diversifying paid traffic. They explain how Axon’s gaming‑based ad network reaches 150 million U.S. daily users—skewing toward...
Krvvy and Ugees Partner to Expand Product Ecosystems and Drive D2C Growth
Krvvy, a women’s innerwear and shapewear brand, and Ugees, an intimate‑wear wash brand, announced a strategic partnership to broaden their product ecosystems and drive direct‑to‑consumer growth. The collaboration will enable cross‑selling and post‑purchase care, aiming to improve retention and lower...
Transcend Welcomes Dianne Decena as Vice President of Partnerships
Transcend, a compliance layer for customer data, announced Dianne Decena as its new Vice President of Partnerships. Decena brings 20 years of experience scaling partner programs at SaaS firms such as ThoughtSpot and Medallia. Her hire comes as Gartner forecasts...
Independent Agencies Gain Advanced Agentic Media Buying Through New PubMatic and Untapped Growth Collective Partnership
PubMatic and Untapped Growth have partnered to embed independent agencies’ proprietary buyer agents into PubMatic’s AgenticOS platform. The integration gives agencies instant access to billions of premium CTV, mobile and video impressions, over 250 data partners, and GPU‑accelerated infrastructure. Early...
VideoAmp and O-N-X Integration to Bring Data-Driven Buying to Local Broadcast TV
VideoAmp announced an integration with O‑N‑X, embedding its nationwide audience‑measurement dataset into the automated transaction platform for local broadcast TV. The partnership enables predictive delivery intelligence and more stable guaranteed‑impression transactions across all 210 U.S. markets. O‑N‑X, already licensed in...
Allied Global Marketing Appoints Adam Cunningham as CEO, Elevates Kelly Estrella to COO
Allied Global Marketing announced that Adam Cunningham will take over as chief executive officer while Kelly Estrella has been promoted to chief operating officer. The reshuffle is aimed at sharpening the firm’s go‑to‑market execution and growth planning, though financial terms...
Transparent Negotiations Won’t Survive Last‑Minute Discount Demands
Procurement entered at the the 5 yard line of my largest Enterprise deal ever last year. We ran discovery on their procurement process. Learned what mattered most: -Short-term contract vs. longer-term agreement? -Total price vs. price per seat? -Cash flow for billing? We were transparent about...
Addigy Expands European Investment as Apple Device Adoption Soars Across the Region
Addigy announced a major expansion of its European investment, appointing former Jamf executive Michel van den Berg as Head of International Sales & Channels. The move comes as Apple devices capture a growing share of enterprise hardware across Europe, creating...
Sherweb Raises $125M to Expand Cloud Marketplace and MSP Services
Sherweb secured a $125 million minority investment from Investissement Québec to fund its next growth phase. The capital will expand its cloud marketplace and MSP enablement platform, building on the recent MicroWarehouse acquisition that gave it over 7,500 partners in North America...
JumpCloud Hires Shianne Sampson to Lead Global Growth Strategy
JumpCloud has appointed Shianne Sampson as chief revenue officer to steer global revenue growth and expand its enterprise footprint. Sampson brings over 20 years of SaaS leadership, most recently as CRO at Eventbrite, and prior roles at New Relic, Zenefits,...
Willy Chavarria Teams with Zara for $530‑Range VATÍSIMO Collection
Willy Chavarria and Zara announced a partnership on March 23 to release the VATÍSIMO collection, a ready‑to‑wear line priced between $25 and $530. The line, which blends Chavarria’s Mexican‑American heritage with Zara’s fast‑fashion reach, hits stores and Zara.com on March 26, signaling...
Disney CEO Josh D’Amaro Confronts Early Setbacks as OpenAI Deal Collapses
Disney’s newly appointed chief executive, Josh D’Amaro, is grappling with two high‑profile setbacks in his first week: OpenAI abruptly terminated its Sora video‑AI tool, ending a $1 billion agreement with Disney, and a planned Fortnite collaboration with Epic Games has stalled...
Orange in Advanced Talks to Sell Globecast to Verdoso, Deal Targeted for 2026 Close
Orange SA has entered advanced talks with Verdoso to sell its Globecast media services business, with the transaction expected to close by the end of 2026. The move could reshape Orange’s B2B portfolio and free capital for core network investments,...
Fintech Startup Kiwi Appoints Sumeet Basrani as CBO
Fintech startup Kiwi has named payments veteran Sumeet Basrani as its new Chief Business Officer, bolstering the firm’s leadership as it pivots toward mass‑scale credit distribution on India’s UPI network. Basrani arrives with more than 15 years of experience at...
Grab Thailand Details High-Yield Tourist Playbook for Hospitality Sector
Grab Thailand warns that inbound tourism will rise 11% by 2026, creating a lucrative opportunity for restaurants and hotels. Platform data shows international visitors spend about 1.7 times more than locals and generate a 1.68‑times larger basket size with a...