Today's B2B Growth Pulse
Epicor launches Partner Community to fuel B2B ERP growth
Epicor unveiled its Partner Community as a strategic, long‑term growth engine rather than a simple reseller network. The program spotlights partners that have grown from startups into multi‑million‑dollar enterprises and positions them as essential for selling, implementing, extending, and supporting Epicor's ERP solutions worldwide.
Also developing:
By the numbers: Badger Meter to acquire UK‑Based UDLive for $100M
Disney CEO Josh D’Amaro Confronts Early Setbacks as OpenAI Deal Collapses
Disney’s newly appointed chief executive, Josh D’Amaro, is grappling with two high‑profile setbacks in his first week: OpenAI abruptly terminated its Sora video‑AI tool, ending a $1 billion agreement with Disney, and a planned Fortnite collaboration with Epic Games has stalled with no details disclosed. The twin blows test D’Amaro’s ability to steer the entertainment giant through rapid‑changing tech partnerships.
Orange in Advanced Talks to Sell Globecast to Verdoso, Deal Targeted for 2026 Close
Orange SA has entered advanced talks with Verdoso to sell its Globecast media services business, with the transaction expected to close by the end of 2026. The move could reshape Orange’s B2B portfolio and free capital for core network investments,...

Fintech Startup Kiwi Appoints Sumeet Basrani as CBO
Fintech startup Kiwi has named payments veteran Sumeet Basrani as its new Chief Business Officer, bolstering the firm’s leadership as it pivots toward mass‑scale credit distribution on India’s UPI network. Basrani arrives with more than 15 years of experience at...

Grab Thailand Details High-Yield Tourist Playbook for Hospitality Sector
Grab Thailand warns that inbound tourism will rise 11% by 2026, creating a lucrative opportunity for restaurants and hotels. Platform data shows international visitors spend about 1.7 times more than locals and generate a 1.68‑times larger basket size with a...

Why Most Cisco Partners Leave Money on the Table at Renewal Time
Cisco partners often wait until an Enterprise Agreement (EA) is about to expire before reviewing usage, support status, and pricing, turning renewals into reactive negotiations. While 90% of Cisco EAs renew globally, many partners leave margin on the table because...

Prospecting Questions You Need to Ask Early: Part II
Prospecting success hinges on asking tough, early‑stage questions that surface intent. The article adds seven critical queries—covering past solutions, risk of inaction, timeline, historical processes, impact, personal and customer benefits—to differentiate qualified buyers from casual browsers. By probing these areas,...
AI Licensing Deal Targets 2,200 Publishers as Reuters and PA Set Divergent Red Lines
The News Media Alliance (NMA) has signed a licensing agreement with Bria AI to compensate roughly 2,200 small U.S. publishers for AI‑generated content use. At the same time, WAN‑IFRA released a four‑imperative roadmap for AI adoption, and Reuters and PA...
Arm Launches First In‑House AGI CPU, Targets $15 B Revenue in Five Years
Arm Holdings introduced the AGI CPU, its first production silicon, designed for agentic AI workloads. The company projects $15 billion in annual revenue within five years, with Meta Platforms as the lead partner and a rack‑scale design delivering more than twice...
Avison Young Taps CGI for AI‑Powered Managed Services in Global CRE Push
Avison Young announced an expanded partnership with CGI to deliver AI‑enabled managed services across its digital real‑estate platform. The deal taps CGI’s $12 billion‑USD fiscal 2025 revenue and 94,000 consultants, aiming to boost operational resilience and client value in the commercial‑real‑estate...
OpenAI Pulls ChatGPT Shopping Tool After Weak User Response
OpenAI announced it is removing the ChatGPT shopping feature after the tool failed to meet internal expectations. The company gave no usage numbers, saying the decision aligns with a broader refocus on enterprise applications and safety safeguards.
Braze Posts 28% YoY Revenue Rise, ARR Tops $800M as Enterprise Demand Surges
Braze announced Q4 2026 revenue of $205 million, a 28% year‑over‑year increase, while annual recurring revenue (ARR) surpassed $800 million. The results were driven by accelerated organic growth, a surge in large‑customer contracts, and the early launch of its AI‑powered products.
Concentrix Shares Plunge 23% as Q1 Profit Slumps Amid Revenue Rise
Concentrix Corp. saw its Nasdaq‑listed shares tumble more than 23% after reporting first‑quarter net income of $21.58 million, a 69% drop from a year earlier, even as revenue rose 5.4% to $2.5 billion. The earnings miss sparked a sharp sell‑off and raised...

Rubrik Reduces Procurement Friction for MSPs with PayGo Licensing
Rubrik unveiled a suite of MSP‑focused enhancements to its Security Cloud, including a consumption‑based PayGo licensing model with zero minimums, a tiered partner framework, and 24/7 ransomware response support. The PayGo option lets managed service providers bill customers based on...

Odyssey Debuts Industry-First Partnership Program Following Insights From Cycle Summit and ATWS
Odyssey, the New Zealand‑based tour‑management platform, announced a One Year Transition Program after gathering insights from Cycle Summit and the 2025 Adventure Travel World Summit. The 12‑month partnership moves system‑build and data migration into operators’ peak season, eliminating mid‑season disruption. By...
How SaaS SEO Strategies Are Driving Growth in Recruitment and HR Platforms
SaaS companies in recruitment and HR are turning to SEO as a sustainable growth engine, complementing paid acquisition with long‑term organic visibility. By aligning content with each stage of the buyer journey and targeting high‑intent, use‑case queries, firms can convert...

GrowthRise Mastermind Recap Mar 24, 2026
The GrowthRise Mastermind on March 24, 2026 tackled three pressing B2B marketing issues: attribution gaps, multi‑channel performance, and AI‑driven visibility. Speakers urged marketers to supplement click‑through data with view‑through conversions and to push all conversion events to ad platforms via...

It’s Time To Get Your Customers Sorted — No Wizardry Required
The article likens B2B post‑sale customer segmentation to Hogwarts’ Sorting Hat, urging firms to move beyond superficial metrics. It argues that relying on revenue or account size misreads needs, causing overserving and missed growth signals. Effective segmentation should uncover adoption...

Cannondale Parts Ways with UK Distributor
Cannondale has terminated its UK distribution agreement with Saddleback, opting for a direct‑to‑dealer model under Pon.Bike UK. Starting 16 April, retailers will access Cannondale products through Pon.Bike’s B2B platform, with the Pon.Bike sales team handling backorders and future inventory. The partnership,...

Advisor Time Value Drives Rising Client Acquisition Costs
In our last report on Advisor Marketing, we found that the median client acquisition cost (CAC) for advisory firms was $3,800 when including both "hard dollar" expenditures on marketing and the "soft dollar" value of advisors' time. https://t.co/BTglcsTaaR Acquisition costs...

The 2026 Agency Playbook: What Clients Will Expect From Outbound Partners
By 2026 outbound agencies will be judged on structure, predictability, and direct revenue impact rather than message volume or clever templates. AI‑generated outreach and automation have commoditized execution, forcing firms to shift from selling tactics to providing growth infrastructure. Clients...
Score Big During FIFA World Cup 2026: How Hotels Can Maximise Revenue with Mobile Ordering
Hotels in North America are gearing up for the FIFA World Cup 2026, expecting a surge in demand that could lift average daily rates by 20‑45% in key markets. IRIS is promoting mobile ordering and digital guest directories as tools to...
Littlebird Secures $11M to Launch AI-Powered Screen-Recall Tool for Marketers
Littlebird closed an $11 million funding round to bring its AI‑assisted screen‑recall platform to market. The tool reads on‑screen activity, converts it to searchable text and integrates with email and calendar apps, promising marketers faster content creation and better attribution.
Ping An Healthcare Posts 366% Profit Jump, Revenue Up 13.7% in 2025
Ping An Healthcare and Technology Co. Ltd announced a full‑year net profit of RMB379.5 million, a 366% increase from the prior year, while revenue climbed 13.7% to RMB5.468 billion. The results highlight accelerating adoption of its telemedicine and digital health platform across...

Is Content ‘Working’ if It’s Not Delivering Obvious Leads?
A fintech firm’s LinkedIn newsletter of 3,000 readers faces internal debate: sales wants immediate leads, while marketing values trust building. The article argues the newsletter’s purpose is to address specific reader anxieties, not to broadcast generic fintech topics. By honing...

Rebuild Around AI, Not Bolt-On, to Quadruple Growth
They destroyed their own product. Then 4x'd revenue. Intercom was stuck at $100M. Basic chat widget. CEO on a 3-year sabbatical. Growth flat. Going nowhere. Then the CEO came back, called a code red, and made the hardest decision in the company's...

Telcos Pick Satellite Sides in Mobile Broadband Space Race
Mobile network operators are rapidly aligning with low‑Earth‑orbit satellite providers to launch direct‑to‑device broadband services. The majority are partnering with SpaceX’s Starlink Mobile or AST SpaceMobile, with Starlink already serving 10 million monthly active users and targeting 25 million by year‑end, while...

Free 5‑day Migration Eliminates Email Chaos
Your email platform isn't working… but the only reason you haven’t made the switch is because migration causes a week full of chaos. It's not about the cost, but the time, the broken flows, the re-importing contacts, the week you don't...
Pair Outbound with SEO for Sustainable Growth
8 hours of outbound a day. Cold DMs. Cold emails. Reddit. LinkedIn. Repeat. I've seen this blueprint. I've watched it burn founders out. Miss one week and your pipeline goes to zero. I've worked with 30+ SaaS companies. The ones that stall out built everything...

Vonage and ServiceNow Expand Their Partnership
Vonage, now part of Ericsson, launched a native integration of its Contact Center with ServiceNow Voice, embedding enterprise‑grade voice and AI directly into ServiceNow Customer Service Management and IT Service Management workflows. The integration enables real‑time transcription, automatic incident categorization,...

XO Health to Expand Its Alternative Health Plan Nationwide
XO Health, a startup that provides an alternative health plan, announced a nationwide rollout targeting self‑insured employers and plan administrators. The company will extend its episode‑based pricing model, which bundles all services for a specific medical episode into a single,...
AI Infrastructure Demand Surges as Nvidia Shares Edge Higher and Chip Makers Signal Breakthroughs
Nvidia's shares nudged up 0.2% amid growing optimism about AI infrastructure demand, while Tower Semiconductor unveiled a 400 Gbps silicon‑photonic chip and Vertiv saw its AI‑infrastructure stock rally. Analysts, including Wedbush, flag 2026 as the inflection year for enterprise AI spending.

Exclusive: HG Insights Expands Revenue Growth Intelligence Platform with Agentic Capabilities
HG Insights unveiled its Revenue Growth Intelligence Platform, a unified AI‑driven system that consolidates technographic, buyer‑intent, spend and contact data into a single analytical fabric. The launch includes an early‑access Agent Builder, enabling enterprises to craft custom autonomous AI agents...
Add a P.S. to Boost C‑Level Email Replies
The average C-Level exec gets 121 emails a day You get ~6 seconds …worth reading or automated? Step #3 in my "Opps framework" makes it scream human: O - Observation P - Problem P - P.S. S...
Chasing Profitable B2B Volume: Strategies and Insights
A new blog post is posted - The Race for Profitable B2B Volume - https://t.co/zT7eTxoXZP Also, a friendly reminder that our weekly newsletter goes out tomorrow morning. 🙂

Appcharge Reaches $1 Billion in Annualized DTC Transaction Volume | Exclusive
Appcharge announced that its customers’ direct‑to‑consumer (DTC) transaction volume has reached $1 billion as of March 23, 2026, up from $500 million in July 2025. The Tel‑Aviv‑based firm raised a $58 million Series B round in August 2025 to expand its web‑store and revenue‑pipeline tools for game developers....

Hanwha Ocean Enters Greek Naval Market Through Partnership with ONEX
South Korea’s Hanwha Ocean has signed a strategic teaming agreement with Greece’s ONEX Shipyards & Technologies, the nation’s largest shipbuilding and defense firm. The deal makes the two companies exclusive partners on submarine and other naval projects for the Hellenic...

Trust Is the New Currency in B2B Buying: SurveyMonkey, Reddit
A joint SurveyMonkey‑Reddit study finds B2B buyers now prioritize peer validation over vendor marketing, with 73% trusting recommendations from colleagues. Decision‑makers are largely self‑directed, with 83% conducting research before speaking to sales and 65% completing it within a week. High‑stakes...
Zambuki SEO Opens Tampa Office to Target Florida Home‑Improvement Market
Zambuki SEO announced the opening of a new Tampa office focused on home‑improvement businesses across Florida. The firm will provide SEO, website design and Google Maps optimization, with monthly fees ranging from $1,000 to $5,000. The move leverages 15 years...
Vocantas and HR1Systems Team Up to Boost UKG Ready Ecosystem
Vocantas and HR1Systems have formed a strategic partnership aimed at strengthening the UKG Ready platform for mid‑market organizations. The collaboration promises integrated scheduling, compliance, and communication tools, positioning both firms for deeper B2B market penetration.

Pulsar Appoints Enzo Brizzi to Grow Enterprise Connectivity in Africa
Pulsar International has named Enzo Brizzi as Director of Enterprise Market Expansion & Partnerships to spearhead the company’s growth in Africa. Brizzi, a veteran with more than 25 years in satellite and telecom, will drive strategic alliances and scalable operating...

Connecting the Global Travel Industry: YeePay Builds a Bridge Between China and International Aviation Markets
At ITB Berlin’s 60th anniversary, YeePay introduced a one‑stop Global Corporate Account solution that streamlines cross‑border payments for airlines and travel agencies. The platform leverages over two decades of Chinese aviation expertise, linking all Chinese carriers and nearly 10,000 OTAs...

Strategic Tie-Up Aims to Increase Agent Revenues
The Guild of Property Professionals has teamed up with HomeLet and Let Alliance to launch Guild Lettings+, a new service aimed at helping agents increase revenue per tenancy. The offering bundles tenant referencing, rent‑guarantee cover and compliance tools as the...

Founder-Led Prospecting
The post outlines a founder‑led prospecting framework that treats sales outreach as a series of rapid experiments. Using Whitetruffle’s two‑week email test, the author shows higher open and reply rates when targeting VPs of Engineering versus recruiters. The piece stresses...

The 90-Day Marketing Plan for CPAs
CPA firms often start the year with marketing bursts that fade as client work peaks, leading to erratic pipelines and over‑reliance on referrals. A disciplined 90‑day marketing plan breaks the process into three phases—Foundation, Visibility, and Conversion—providing a clear roadmap...
Capital One Shares Jump 3.5% After Unveiling AI‑Driven Enterprise Data Security Suite
Capital One Financial Corp. saw its shares rise 3.5% to $187.82 after announcing a new AI‑driven data‑security suite for corporate clients at the RSAC 2026 conference. The Databolt enhancements aim to protect unstructured data such as PDFs and emails, adding...
AI Makes Scalable ABM Possible Without Six-Figure Contracts
Below is THE BEST breakdown of running ABM in 2026 I've seen. No $100k/yr 6Sense contract required. With AI + new tech, every company can now run ABM at scale. Here's how it works 👇 Traditionally, ABM was reserved for...

What Is Conceptual Selling? A Guide for Revenue Leaders
Conceptual selling is a B2B sales methodology that tackles deal stalls caused by misaligned buyer concepts across multi‑stakeholder committees. It requires reps to surface each stakeholder’s mental model of success before presenting solutions, using a five‑step framework that embeds hypothesis...

How CSPs Can Win More Microsoft Licensing Business - Without Becoming Licensing Experts
Microsoft has eliminated back‑end reseller subsidies, forcing CSPs to absorb licensing advisory costs and charge $10,000‑$25,000 for Enterprise Agreement management. The shift to a pure CSP model commoditizes transactions but leaves complex licensing rules untouched, squeezing partner margins. Successful CSPs...
SaaS Success Now Demands Rethinking Core Purpose
No one knows the future of SaaS, if we're being honest. But one thing I'm confident about - most of the playbooks folks relied on aren't enough anymore: * Hire a new CRO * What to look for in a sales rep * Accelerate...
Focus on Customer Problems, Not Awards, on Social Media
Most B2B brands treat social media like a press release channel. Announcements. Awards. New hires... Nobody cares about your award. They care about their problem. Write for the problem. Every single time.