Today's B2B Growth Pulse
RecVue launches Revenue Share app on Salesforce AgentExchange
RecVue introduced its Revenue Share solution on the Salesforce AgentExchange marketplace, enabling automated partner, channel and multi‑party revenue‑share calculations within Salesforce Revenue Cloud and Agentforce Sales. The tool replaces spreadsheets and custom code, offering audit‑ready traceability and contract‑specific compliance.
Also developing:
By the numbers: Planetary raises $17.44M Series A
Vonage and ServiceNow Expand Their Partnership
Vonage, now part of Ericsson, launched a native integration of its Contact Center with ServiceNow Voice, embedding enterprise‑grade voice and AI directly into ServiceNow Customer Service Management and IT Service Management workflows. The integration enables real‑time transcription, automatic incident categorization, and instant workflow updates, reducing manual effort for agents. By embedding structured voice data into ServiceNow records, the solution enhances generative AI tools like Now Assist. The partnership aims to boost agent productivity and deliver more seamless, personalized customer experiences.
Pair Outbound with SEO for Sustainable Growth
8 hours of outbound a day. Cold DMs. Cold emails. Reddit. LinkedIn. Repeat. I've seen this blueprint. I've watched it burn founders out. Miss one week and your pipeline goes to zero. I've worked with 30+ SaaS companies. The ones that stall out built everything...
XO Health to Expand Its Alternative Health Plan Nationwide
XO Health, a startup that provides an alternative health plan, announced a nationwide rollout targeting self‑insured employers and plan administrators. The company will extend its episode‑based pricing model, which bundles all services for a specific medical episode into a single,...
AI Infrastructure Demand Surges as Nvidia Shares Edge Higher and Chip Makers Signal Breakthroughs
Nvidia's shares nudged up 0.2% amid growing optimism about AI infrastructure demand, while Tower Semiconductor unveiled a 400 Gbps silicon‑photonic chip and Vertiv saw its AI‑infrastructure stock rally. Analysts, including Wedbush, flag 2026 as the inflection year for enterprise AI spending.
Exclusive: HG Insights Expands Revenue Growth Intelligence Platform with Agentic Capabilities
HG Insights unveiled its Revenue Growth Intelligence Platform, a unified AI‑driven system that consolidates technographic, buyer‑intent, spend and contact data into a single analytical fabric. The launch includes an early‑access Agent Builder, enabling enterprises to craft custom autonomous AI agents...
Add a P.S. to Boost C‑Level Email Replies
The average C-Level exec gets 121 emails a day You get ~6 seconds …worth reading or automated? Step #3 in my "Opps framework" makes it scream human: O - Observation P - Problem P - P.S. S...
Appcharge Reaches $1 Billion in Annualized DTC Transaction Volume | Exclusive
Appcharge announced that its customers’ direct‑to‑consumer (DTC) transaction volume has reached $1 billion as of March 23, 2026, up from $500 million in July 2025. The Tel‑Aviv‑based firm raised a $58 million Series B round in August 2025 to expand its web‑store and revenue‑pipeline tools for game developers....
Hanwha Ocean Enters Greek Naval Market Through Partnership with ONEX
South Korea’s Hanwha Ocean has signed a strategic teaming agreement with Greece’s ONEX Shipyards & Technologies, the nation’s largest shipbuilding and defense firm. The deal makes the two companies exclusive partners on submarine and other naval projects for the Hellenic...
Trust Is the New Currency in B2B Buying: SurveyMonkey, Reddit
A joint SurveyMonkey‑Reddit study finds B2B buyers now prioritize peer validation over vendor marketing, with 73% trusting recommendations from colleagues. Decision‑makers are largely self‑directed, with 83% conducting research before speaking to sales and 65% completing it within a week. High‑stakes...
Zambuki SEO Opens Tampa Office to Target Florida Home‑Improvement Market
Zambuki SEO announced the opening of a new Tampa office focused on home‑improvement businesses across Florida. The firm will provide SEO, website design and Google Maps optimization, with monthly fees ranging from $1,000 to $5,000. The move leverages 15 years...
Vocantas and HR1Systems Team Up to Boost UKG Ready Ecosystem
Vocantas and HR1Systems have formed a strategic partnership aimed at strengthening the UKG Ready platform for mid‑market organizations. The collaboration promises integrated scheduling, compliance, and communication tools, positioning both firms for deeper B2B market penetration.
Pulsar Appoints Enzo Brizzi to Grow Enterprise Connectivity in Africa
Pulsar International has named Enzo Brizzi as Director of Enterprise Market Expansion & Partnerships to spearhead the company’s growth in Africa. Brizzi, a veteran with more than 25 years in satellite and telecom, will drive strategic alliances and scalable operating...
Connecting the Global Travel Industry: YeePay Builds a Bridge Between China and International Aviation Markets
At ITB Berlin’s 60th anniversary, YeePay introduced a one‑stop Global Corporate Account solution that streamlines cross‑border payments for airlines and travel agencies. The platform leverages over two decades of Chinese aviation expertise, linking all Chinese carriers and nearly 10,000 OTAs...
Strategic Tie-Up Aims to Increase Agent Revenues
The Guild of Property Professionals has teamed up with HomeLet and Let Alliance to launch Guild Lettings+, a new service aimed at helping agents increase revenue per tenancy. The offering bundles tenant referencing, rent‑guarantee cover and compliance tools as the...
Founder-Led Prospecting
The post outlines a founder‑led prospecting framework that treats sales outreach as a series of rapid experiments. Using Whitetruffle’s two‑week email test, the author shows higher open and reply rates when targeting VPs of Engineering versus recruiters. The piece stresses...
The 90-Day Marketing Plan for CPAs
CPA firms often start the year with marketing bursts that fade as client work peaks, leading to erratic pipelines and over‑reliance on referrals. A disciplined 90‑day marketing plan breaks the process into three phases—Foundation, Visibility, and Conversion—providing a clear roadmap...
Capital One Shares Jump 3.5% After Unveiling AI‑Driven Enterprise Data Security Suite
Capital One Financial Corp. saw its shares rise 3.5% to $187.82 after announcing a new AI‑driven data‑security suite for corporate clients at the RSAC 2026 conference. The Databolt enhancements aim to protect unstructured data such as PDFs and emails, adding...
AI Makes Scalable ABM Possible Without Six-Figure Contracts
Below is THE BEST breakdown of running ABM in 2026 I've seen. No $100k/yr 6Sense contract required. With AI + new tech, every company can now run ABM at scale. Here's how it works 👇 Traditionally, ABM was reserved for...
What Is Conceptual Selling? A Guide for Revenue Leaders
Conceptual selling is a B2B sales methodology that tackles deal stalls caused by misaligned buyer concepts across multi‑stakeholder committees. It requires reps to surface each stakeholder’s mental model of success before presenting solutions, using a five‑step framework that embeds hypothesis...
How CSPs Can Win More Microsoft Licensing Business - Without Becoming Licensing Experts
Microsoft has eliminated back‑end reseller subsidies, forcing CSPs to absorb licensing advisory costs and charge $10,000‑$25,000 for Enterprise Agreement management. The shift to a pure CSP model commoditizes transactions but leaves complex licensing rules untouched, squeezing partner margins. Successful CSPs...
SaaS Success Now Demands Rethinking Core Purpose
No one knows the future of SaaS, if we're being honest. But one thing I'm confident about - most of the playbooks folks relied on aren't enough anymore: * Hire a new CRO * What to look for in a sales rep * Accelerate...
Reddit: Untapped B2B Gold While Competitors Fear It
ost B2B marketers hear Reddit and think chaos. Trolls. Downvotes. Angry communities. That fear is exactly why there is almost zero quality B2B brand presence there... Your competitors are scared of it. That is the whole point. We Analyzed 8,566 Keywords Across 14 SaaS...
Otto.de Opens up to Dutch Sellers
Otto.de has opened its marketplace to Dutch sellers that meet Dutch legal and VAT requirements, charging a flat €99.90 (≈ $109) monthly fee. Accepted retailers must handle German‑language customer service and can ship returns to designated EU warehouses. The move expands...
Samsung Secures HBM4 Supply Deal with AMD, Targeting AI Accelerator Market
Samsung Electronics has agreed to provide sixth‑generation high‑bandwidth memory (HBM4) to AMD for its upcoming flagship AI accelerator. The partnership gives Samsung a foothold in AMD's fast‑growing data‑center AI business and could alter the competitive dynamics of the AI hardware...
New B2B Marketplaces Target Construction, Equipment and Data Center Sourcing
During Q1 2026, a wave of B2B marketplaces entered the U.S. targeting construction materials, equipment rental, and data‑center infrastructure. Platforms such as MatBook, DOZR, Kwipped and Start Campus Marketplace aim to replace phone‑calls and spreadsheets with real‑time pricing, inventory visibility, and...
RevOps Roundup: Week 12, 2026
The RevOps Roundup for week 12 spotlights three core blog posts: CaliberMind’s seven‑pillar data‑hygiene framework for reliable B2B attribution, RevPartners’ total‑cost‑of‑ownership comparison showing HubSpot’s lower long‑term spend versus Salesforce, NetSuite and Marketo, and Operatus’s myth‑busting guide that Salesforce Agentforce can...
Human Connection Still Beats AI-Driven Cold Calling
Is cold calling dead? With the rise of AI agents across go-to-market, we’re seeing an interesting countertrend. Buyers are craving proof of humanity. They want to know the voice on the other end actually understands their world, not just an...
Meta Ad Sequencing Isn't Broken—Just a Learning Curve
I've talked to so many operators about Meta's ad sequencing… They’ve all had the same experience: → Excited by the announcement → Confused by the setup → Gave up thinking it was broken It’s not actually broken. There's a quick learning curve to...
Astronomer EMEA Momentum Building with 122% ARR Growth
Astronomer announced a 122% year‑over‑year ARR increase in its EMEA business, driven by an 80% rise in customers and a new London headquarters. The region now accounts for nearly 20% of the company’s total revenue, underscoring rapid adoption of its...
Build the Future First, Enable Rapid User Value
Christian (Chris) Bach (CEO @ Netlify )'s framework for becoming the obvious choice in your category: Start with a strong worldview about where the market is going. Then reverse engineer what needs to exist for that future to happen. Then...
Clients Only Want Results, Not Your Social Proof
I built my entire ghostwriting agency, 300+ clients, millions of dollars in revenue, with ZERO testimonials. This is something beginners have a very hard time wrapping their heads around. • Clients do not care about social proof. • Clients do not care if...
GoWit & Futura DDB Form Exclusive Retail Media Partnership in the Adriatic
GoWit and Futura DDB have announced an exclusive retail‑media partnership covering Slovenia, Croatia, Serbia, Bosnia and Macedonia. The deal combines GoWit’s AI‑first omnichannel commerce platform with Futura DDB’s regional creative and market expertise, delivering a unified dashboard for multi‑market campaign...
Focus on Customer Problems, Not Awards, on Social Media
Most B2B brands treat social media like a press release channel. Announcements. Awards. New hires... Nobody cares about your award. They care about their problem. Write for the problem. Every single time.
Saturate High‑intent Searches Before Scaling Ad Spend
Her team spent $200/week on ads and learned nothing. Now at 8-figure ARR, Sarah Ahmad says the mistake was not saturating high-intent searches first. You can't optimize what you haven't tested properly. https://t.co/uR81Qj6ubp
Mumbai Indians Signs Utkarsh Small Finance Bank as Banking Partner for IPL 2026
Mumbai Indians has named Utkarsh Small Finance Bank its official banking partner for IPL 2026. The partnership will feature integrated marketing campaigns throughout the tournament, leveraging the team’s massive fan base. Utkarsh aims to boost brand visibility and deepen customer connections...
Scale Personalized B2B Engagement for Better Sales
Personalized B2B Customer Engagement at Scale by @Timothy_Hughes https://t.co/89z2OuNeZD @DLAIgnite #SocialSelling #DigitalSelling #Sales #SalesTips #SalesLeader #Salesforce #SalesEnablement #RevOps #Leadership #Marketing #MarketingStrategy https://t.co/JRvqC2d3hg
Liqvd Asia Bags Four New Mandates
Indian agency Liqvd Asia announced four new client mandates—Origami, Kasturi Foods, Sama.live and Woodland—adding roughly ₹35 crore (about $4.2 million) to its future business pipeline. The engagements cover integrated marketing communications, creative and media services, brand narrative building, and digital storytelling across...
Koovers Reports Rs 36 Cr Loss on Rs 198 Cr Revenue in FY25
Koovers, the Bengaluru‑based B2B automotive spare‑parts marketplace, posted FY25 revenue of Rs 198 crore, a 2.5‑fold increase over the prior year. However, expenses surged 145% to Rs 235 crore, pushing the net loss to Rs 36 crore, more than double FY24’s deficit. Material costs, which represent...
Coralogix and Skyflow Redefine Privacy-Safe Observability for the AI Era
Coralogix and Skyflow announced a strategic partnership that introduces privacy‑safe observability for AI‑driven operations. The solution replaces sensitive customer data in logs with consistent, privacy‑preserving tokens, maintaining searchability, correlation, and AI analysis while keeping the raw data governed and isolated....
WUKA Scales Tesco Presence to Boost Accessibility of Reusable Period Products
WUKA, a UK sustainable period‑care brand, has expanded its partnership with Tesco, boosting its in‑store presence from under 300 locations to more than 1,800 nationwide. The rollout reaches over 1,300 Tesco Express stores, marking the first large‑scale introduction of reusable...
Executive Memo | Navigating the Unravelling of Multibrand Retail
The fashion wholesale ecosystem is undergoing a structural reset as a cascade of bankruptcies—Matches, Ssense, and Saks Global—exposes the fragility of the multibrand retail model. Historically, wholesale offered emerging labels credibility and established brands geographic reach without the cost of...
Spacera Goes Live on Azure Marketplace
Collaboration start‑up Spacera has launched its Apollo meeting‑room operations platform on the Microsoft Azure Marketplace and joined the Microsoft ISV program. The listing offers three tiers—free Photon, Mission Control at $35 per room per month, and HyperCare Managed at $80—allowing...
Samsung Chairman Lee Jae‑yong to Meet President Xi on China Investment Expansion
Samsung Electronics Chairman Lee Jae‑yong is scheduled to meet Chinese President Xi Jinping to discuss expanding the South Korean giant's investment footprint in China. The talks come amid shifting B2B market dynamics and supply‑chain realignments, though specific financial terms were...
Hybrid IT Is Drumming up Opportunities for Aussie MSPs: Westcon-Comstor
Australian managed service providers (MSPs) are seeing strong revenue opportunities in hybrid IT, especially in security, threat management, cloud migration and ongoing cloud management. Westcon‑Comstor’s survey shows 22% of partners cite security as the top revenue driver, with 20% focusing...
Nvidia Projects $1 Trillion in GPU Orders by 2027, Spurring B2B AI Demand
Nvidia announced at its GTC 2026 conference that it expects more than $1 trillion in GPU and networking revenue from data‑center customers through 2027, a $500 billion jump from its prior outlook. The guidance lifts the AI hardware market into a new...
Why the R&D Review Nailed It on the Tricky Question of Finding Customers
The Strategic Examination of Research and Development (SERD) report highlights Australia’s chronic difficulty in finding early customers for deep‑tech and climate‑energy firms. Most local corporates and governments are risk‑averse, preferring to import innovations rather than purchase home‑grown solutions. SERD proposes...
SaaS Marketing Fails When Foundations Are Ignored
If anyone understands how broken marketing is inside SaaS companies— it’s me. I’ve seen the same scenario over and over. I’m brought in. Day 1: “We need campaigns.” “We need pipeline.” “We need results in 90 days.” Then you look...
Video‑warmed Leads 1.6× More Likely to Convert
🎥 #B2B “video‑warmed members are 1.6X more likely to open a lead-gen form within a 30‑day nurture window. That’s buyability in action —marketing that builds momentum toward revenue, not just awareness.” #Newfronts LinkedIn for Marketing
Beyond Meat Moves to Freezer Aisles at Walmart and Costco, Prompting B2B Strategy Debate
Beyond Meat announced that its products will now be stocked in the freezer sections of Walmart and Costco, a shift that signals a strategic pivot in its B2B distribution model. The move raises questions about shelf‑space allocation, inventory turnover and...
Organic Growth Beats Paid Ads for Sustainable Startup Success
There's a vast marketing industrial complex of agencies/consultants/advisors/whatever that promotes tech startups spending billions of dollars of unaccountable marketing budget. They're triggered by my anti-paid stance but here's the reality: - paid marketing is much, much worse than organic on every metric...