Today's B2B Growth Pulse
RecVue launches Revenue Share app on Salesforce AgentExchange
RecVue introduced its Revenue Share solution on the Salesforce AgentExchange marketplace, enabling automated partner, channel and multi‑party revenue‑share calculations within Salesforce Revenue Cloud and Agentforce Sales. The tool replaces spreadsheets and custom code, offering audit‑ready traceability and contract‑specific compliance.
Also developing:
By the numbers: Planetary raises $17.44M Series A
Otto Opens to Polish Sellers
German e‑commerce platform Otto announced a pilot program to admit Polish sellers to its marketplace starting next month. The €99.90 (~$109) monthly fee applies regardless of catalogue size, and participants must use a Polish entity, join the OSS tax scheme, and provide German‑language customer service. This follows Otto’s earlier Dutch rollout and is part of a broader plan to open the platform to Austria, France, Spain and Denmark by 2026. The move aims to broaden product assortment and challenge dominant players like Amazon and Allegro in the competitive Polish market.
RevOps Roundup: Week 20, 2026
The RevOps Roundup for week 20, 2026 aggregates fresh insights across blogs, podcasts, and webinars. Highlights include a guide on outgrowing 1:1 SDR‑to‑AE routing, an AI sales‑coaching playbook, and a deep dive into HubSpot’s AI forecasting. Podcast episodes explore the...
Control Your Demo: Prep Click Paths, Prevent Failures
“I’m sorry - our demo environment is a little wonky.” Great way to zap momentum in a call. Every org has buggy / outdated demo spaces. Blaming it on the environment is lazy. 𝗛𝗼𝘄 𝘁𝗼 𝗮𝘃𝗼𝗶𝗱 𝟵𝟱% 𝗼𝗳 𝗶𝘀𝘀𝘂𝗲𝘀: -Write out the exact click path...
Surgically Clean Air Hires Flooring Veteran Samantha Lisi as Chief Revenue Officer
Surgically Clean Air announced the appointment of Samantha Lisi as chief revenue officer. Lisi brings two decades of senior sales leadership from Karndean Designflooring, Matter Surfaces and Armstrong Flooring, positioning the clean‑air firm for accelerated growth across North America.
Poet Technologies Lands $50M Lumilens Deal, Raises $400M, Stock Jumps 45%
Poet Technologies announced a $50 million initial order from Lumilens and a $400 million equity‑warrant raise, propelling its stock up 45.8% in a week. The moves spotlight the volatile hype around photonics as a new infrastructure layer for enterprise AI.
Publicis Groupe to Acquire LiveRamp for $2.2 Bn, Boosting AI‑driven Data Co‑creation
Publicis Groupe announced a $2.2 bn all‑cash acquisition of LiveRamp, a data‑collaboration platform, to accelerate its AI‑driven marketing services. The deal, valued at $2.167 bn enterprise value with a 29.8% premium, is expected to lift Publicis’ 2027‑28 net‑revenue and EPS growth targets.
Health Tech Must Prove Value over Existing Solutions
Dear Health Tech startups: your product is the LAST resort for a health system to solve a problem. That’s why they won’t buy. Here’s what I mean… For years my investors would say to me: “@SeamlessMD has been so successful at reducing...
BT Business and Accenture Launch Multi‑year AI‑Ops Partnership in the UK
BT Business announced a multi‑year partnership with Accenture to roll out AI‑Ops and AI‑driven journey mapping across its UK enterprise and public‑sector client base. The collaboration builds on BT’s existing ServiceNow tie‑up and aims to cut fault‑resolution times while bolstering...
5 Things Successful MSPs Are Doing Differently
Managed Service Providers are confronting a price‑sensitive market, yet top performers are thriving by shifting from instinct to data‑driven operations, selective client targeting, and treating sales and marketing as growth engines. They leverage automation and AI to support 400‑500 endpoints...
Stop Selling What You Think Your Customers Need and Start Doing This Instead
The article argues that salespeople should abandon feature‑first pitches and start with discovery. By asking probing questions and listening to the buyer’s frustrations and aspirations, sellers can surface the true "want" that drives purchase decisions. The author, who has generated...
Otra’s Linda Hammond on the Eyewear Brand’s Bloomingdale’s Launch
Linda Hammond, co‑founder of Quay, relaunched in eyewear with Otra in 2022 after selling Quay in 2017. In the last year the brand posted a 742% year‑over‑year sales surge and secured a high‑profile partnership with Bloomingdale’s, rolling out in the...
Sales Process Design & Engineering
The post warns that even well‑designed B2B sales processes can fail when the transition between stages is weak. It illustrates this with a case study where a sales rep’s poor “next‑step” pitch led to a 50% no‑show rate, which was...
AI Agents Drive 269% Surge in B2B Traffic, Triggering Agent‑Based Marketing Shift
AI agents are rapidly becoming the first point of contact in enterprise buying, pushing AI‑driven website traffic up 269% year‑on‑year in March 2026. Bain & Company reports that 80% of consumers now rely on AI‑generated results for at least 40%...
Dell Teams with Nutanix on PowerEdge XC Plus to Boost Enterprise Infrastructure
Dell Technologies unveiled the PowerEdge XC Plus hyperconverged server in partnership with Nutanix, expanding its private‑cloud portfolio. The move signals Dell’s shift toward a broader “big‑tent” strategy that emphasizes flexibility, resiliency and AI‑ready compute for B2B customers.
Okta Integrates Amazon Bedrock AgentCore to Boost Enterprise AI Agent Controls
Okta announced today that its identity‑management platform now supports Amazon Bedrock's AgentCore, giving enterprise customers a unified way to govern generative‑AI agents. The move expands Okta’s AI‑focused roadmap and positions the company as a control layer for AI‑driven workflows in...
Monaco Secures $50M Series B Led by Benchmark, Boosting AI Sales Automation
Monaco, an AI‑powered sales automation platform, announced a $50 million Series B financing led by Benchmark. The round lifts the company’s total capital to $85 million after a $25 million Series A in February 2026, signaling strong investor confidence in AI‑driven B2B go‑to‑market...
Nationwide Retirement Solutions Reshuffles Sales Leadership to Boost Growth
Nationwide Retirement Solutions announced a senior‑level sales reorganization, naming longtime executives Diane Dunlap, Karen Anderson and Jeff Archer to new vice‑president roles. The changes are designed to deepen plan‑sponsor relationships, expand the public‑sector footprint and accelerate revenue growth across government...
NanoXplore Q3 Revenue Rises 6% as Operational Efficiencies Take Hold
NanoXplore posted third‑quarter fiscal 2026 revenue of CAD 32.3 million (about $24 million), up 6% year‑over‑year, while adjusted gross margin climbed to 22.9%. The company credited new Club Car shipments, Chevron Phillips Chemical contracts and the start‑up of its dry‑graphene process as drivers...
GigaCloud Posts 32% YoY Revenue Rise as European B2B Marketplace Expands
GigaCloud Technology announced first‑quarter 2025 revenue of $660 million, a 32% year‑over‑year increase, propelled by an 86% jump in European sales and rapid expansion of its gigab2b.com marketplace. The debt‑free firm highlighted a $1.7 billion gross merchandise value and a growing network...
Heron Bay Capital Adds $52.8M Stake in Vontier, Boosting Bet on Industrial Tech
Heron Bay Capital Management acquired an additional 1,370,006 Vontier shares for an estimated $52.76 million, lifting its position to 7.13% of the fund’s reported 13F assets. The move underscores the investor’s confidence in Vontier’s industrial‑technology portfolio amid a 23.9% share‑price decline.
MSDW Podcast: Navigating CSP Changes, with Stratos Cloud Alliance
MSDW’s latest podcast, sponsored by Stratos Cloud Alliance, examines the shifting Microsoft Cloud Solution Provider (CSP) landscape and its impact on growth‑focused partners. Hosts discuss how recent CSP reforms pressure Direct partners and why many are considering indirect models to...
Costco Posts 13% Sales Jump, Underscoring B2B Wholesale Resilience
Costco reported $23.92 billion in net sales for April, a 13% year‑over‑year increase, while comparable sales rose 7.4% in the latest quarter. The results highlight how the retailer’s membership‑driven wholesale model can sustain growth even as consumer confidence wanes and inflation...
Prioritize Wins: Add “Unfortunately Nope” To Your Pipeline
The best thing I ever did for my pipeline was add an "Unfortunately Nope" category. Not every account deserves your energy. The hardest skill in enterprise sales isn't opening deals. It's having the discipline to deprioritize the ones that aren't going anywhere so...
Growth Catalyst Group Hires Maia Benson as CCO to Steer AI‑powered Sales Expansion
Growth Catalyst Group of Companies announced the appointment of Maia Benson as chief commercial officer. Benson, who helped build Shopify's fulfillment network into a multi‑billion‑dollar operation, will lead GCG's go‑to‑market and AI‑driven growth strategy across its supply‑chain portfolio.
Salesforce Commits $300 Million to Anthropic Tokens, Rolls Out Agentic AI Across Sales Workflows
Salesforce announced a $300 million spend on Anthropic tokens for 2026 and began deploying agentic AI across its core sales, service and marketing workflows. The move ties the CRM giant’s AI strategy to Anthropic’s Claude models and expands AI‑driven coding inside...
TCS Targets 130 AI Clients, Launches 1 GW ‘Human+AI’ Data Center to Lead Global AI Services
Tata Consultancy Services announced that 130 of its top 139 customers have signed on for AI services, while it begins construction of a 1‑gigawatt, high‑density AI data centre in India. The moves underpin a $2.3 bn annual AI services revenue stream...
SAP Launches Unified Business AI Platform with Six Major Cloud Partners to Boost Sales Forecasting
SAP introduced a unified Business AI Platform at its Sapphire 2026 event, integrating AI services from six leading cloud partners and deploying more than 50 domain‑specific assistants. The platform targets sales and revenue operations with tools for forecasting, pricing and...
CAMICO Appoints Adam Bennett as VP of Sales to Drive Commercial Expansion
CAMICO announced that Adam Bennett will join the company as Vice President of Sales, tasked with leading its commercial expansion. The appointment signals a strategic push to sharpen go‑to‑market execution and hit new revenue targets. Details of Bennett’s compensation and...
Cohesity and HPE Deepen Alliance to Boost Cyber‑resilience and Hybrid‑cloud Data Protection
Cohesity announced an expanded seven‑year strategic alliance with HPE, adding new resell agreements for HPE Zerto, Cohesity NetBackup and deeper integration with HPE Morpheus. The move aims to give enterprises AI‑powered cyber‑resilience and streamlined hybrid‑cloud data protection, with solutions slated...
MANTECH Promotes Sarah Carter to Chief Growth Officer to Drive Defense Revenue
MANTECH International announced the promotion of Sarah Carter to Senior Vice President and Chief Growth Officer, reporting to CEO Matt Tait. Carter will lead growth initiatives across intelligence, homeland security, defense and space, leveraging more than three decades of government‑sector...
Monday.com Lifts 2026 Revenue Outlook After Securing Major AI Enterprise Contracts
Monday.com announced a 2026 revenue forecast of $1.466‑$1.474 billion, up 19‑20%, after adding large AI‑focused enterprise customers. The company also reported a $553 million share repurchase and strong cash position, underscoring confidence in its AI Work Platform.
OpenAI Mulls Lawsuit Over Apple’s ChatGPT Integration, Threatening B2B AI Partnerships
OpenAI is evaluating legal action against Apple after the 2024 iPhone rollout of ChatGPT failed to meet revenue and usability expectations. The move could reshape how AI providers negotiate platform deals and impact B2B growth strategies across the tech sector.
AirJoule Secures Exclusive GCC Deal to Deploy Water‑Generation Tech Across Six Emerging Markets
AirJoule Technologies announced an exclusive distribution partnership with TenX Investment covering Saudi Arabia, UAE, Qatar, Oman, Kuwait and Bahrain. The deal positions the company to address water scarcity in the Gulf, leveraging its Core DH system that delivers up to...
Heathrow Teams with Salesforce to Deploy AI Customer‑Service Agent Hallie
Heathrow Airport announced a deepened partnership with Salesforce to expand Hallie, its AI‑driven customer‑service agent that debuted on WhatsApp in March 2025. The rollout targets the airport’s 85 million annual travelers and aims to slash call‑center volume, highlighting a new B2B...
Ask Who’d Feel Left Out to Surface Key Stakeholders
The most underrated question in a sales cycle: "Who would feel left out if they weren’t apart of this evaluation?" Not "is there anyone else I should talk to?" That makes it sounds like it’s all about you. Best way to do...
Personalize Outreach Using Demand Signifiers in Spreadsheets
Founders: Want better outreach emails? Structure your prospect spreadsheet with demand signifiers. Track Glassdoor ratings, tech stack, hiring volume, etc. Then use these in personalized mail merges. '{Star_Rating} on Glassdoor? We can help with that.'
POET and Lumilens Seal $50M Deal to Replace Copper Wiring in AI Data Centers
POET Technologies and Lumilens have signed a $50 million supply and joint‑development agreement to replace copper interconnects with wafer‑level photonic modules in AI data centers. The deal, which could expand to more than $500 million over five years, aims to alleviate the...
Heron Bay Capital Adds $52.8 M of Vontier Shares, Boosting Stake to 7.1% of Portfolio
Heron Bay Capital Management purchased an additional 1,370,006 Vontier shares for roughly $52.8 million, lifting its ownership to 7.13% of the fund’s reported 13F assets. The move underscores the firm’s belief in Vontier’s B2B growth prospects despite a 23.9% share‑price decline...
Supermicro Names Matthew Thauberger CRO to Accelerate AI Infrastructure Sales
Supermicro announced Matthew Thauberger as its new chief revenue officer, tasking him with scaling global AI infrastructure sales. The move follows the retirement of senior sales leader Don Clegg and underscores the company's bet on rising AI hardware demand.
Starbucks Cuts 300 Corporate Jobs, Launches $400M Restructuring to Boost B2B Margins
Starbucks Corp. is eliminating 300 corporate positions in the United States and shutting regional support offices as part of its "Back to Starbucks" turnaround. The move triggers $400 million in restructuring costs and signals a shift in the company's B2B sales...
Iron Dome Acquisition I Prices $150 M IPO at $10 per Share, Targeting B2B Defense Buyers
Iron Dome Acquisition I Corp. announced a $150 million IPO of 15 million units at $10 each, with proceeds earmarked for a search for a business‑combination target in the B2B defense market. The offering includes Class A shares and redeemable warrants and will...
Instacart Teams with Ace Hardware for Same‑Day Delivery Across the U.S.
Instacart announced a partnership with Ace Hardware that brings the hardware retailer’s full inventory to the Instacart Marketplace, promising same‑day delivery in as fast as one hour, no price markups and a limited‑time $15 discount on orders over $50. The...
Exyn Technologies Raises $19.4 Million in IPO, Pricing at $7.75 per Share
Exyn Technologies announced the pricing of its initial public offering on May 15, selling 2.5 million units at $7.75 each for gross proceeds of about $19.4 million. The capital will back growth initiatives for its autonomous robotics solutions aimed at enterprise customers,...
Typeform Drives a New Era of Customer Engagement with Growth Flow, Where Every Form Response Triggers Action
Typeform unveiled Growth Flow, an AI‑powered platform that transforms every form response into an automated customer‑lifecycle workflow. The solution captures richer data—up to 3.5 × more than traditional forms—enriches leads instantly, and routes actions across tools like Slack, Klaviyo and Zapier....
Clay Sculpt San Francisco 2026
Clay’s Sculpt conference will convene go‑to‑market leaders in San Francisco on October 8‑9, 2026. The one‑day event spotlights AI‑driven pipeline strategies, revenue and sales operations, and marketing demand generation. Attendees can expect expert talks, roundtables and interactive sessions that deliver practical tactics...
Build Audience, Spot Gaps, Service First, Automate to Scale
I have done 0 to $1M ARR 3 times… …If I lost everything (again) and had to get back up (again), this is exactly what I would do: 1. Start posting organic social content about what I'm an expert in,...
AI Supercharges Every B2B Growth Strategy
How AI Supercharges B2B Growth Strategies: Product-Led, Sales-Led, Referral-Led, and Beyond https://t.co/r6xqjzzOYC AI isn’t a new “growth strategy.” It’s the force multiplier that supercharges every growth motion you already run (PLG, SLG, MLG, CLG, RLG, etc.) @castdotapp https://t.co/e4M3Jr2I3M
Japan Machine‑Tool Orders Jump 45.1% in April, Fueling B2B Growth Surge
Japan's machine‑tool orders surged 45.1% year‑on‑year in April, the tenth consecutive month of growth, according to the Japan Machine Tool Builders Association. The jump follows a 28% rise in March and reflects strong domestic and overseas demand for manufacturing equipment,...
What a Real Microsoft Copilot Training Curriculum for Sales and Marketing Actually Looks Like
Pam Didner reveals that most Microsoft Copilot rollouts for sales and marketing stall at 10‑20% adoption because training is generic and feature‑focused. She built a 10‑module, three‑level curriculum that ties Copilot directly to real B2B use cases such as campaign...
Transform Cybersecurity Sales with the Cynomi GTM Academy
Cybersecurity services are the fastest‑growing segment of managed‑service‑provider (MSP) offerings, with the market projected to grow from $38.3 billion in 2025 to $69.2 billion by 2030. Yet many MSPs lose revenue because their go‑to‑market (GTM) messaging focuses on technical details rather than...