Today's B2B Growth Pulse
RecVue launches Revenue Share app on Salesforce AgentExchange
RecVue introduced its Revenue Share solution on the Salesforce AgentExchange marketplace, enabling automated partner, channel and multi‑party revenue‑share calculations within Salesforce Revenue Cloud and Agentforce Sales. The tool replaces spreadsheets and custom code, offering audit‑ready traceability and contract‑specific compliance.
Also developing:
By the numbers: Planetary raises $17.44M Series A
Megafon to Work with Iskra Technologies on Private Networks
Russian telecom operator Megafon has entered a cooperation agreement with Iskra Technologies to develop private LTE and 5G networks for enterprise clients. The partnership will enable Megafon to tailor network architecture to the specific requirements of each corporate customer. By adding private wireless solutions, Megafon aims to broaden its service offering beyond traditional mobile connectivity. The collaboration is expected to accelerate rollout of customized, high‑performance networks across Russia’s industrial sectors.
MakeMyTrip Elevates Bhavin Modi to CCO of Quest2Travel and Happay
MakeMyTrip has promoted Bhavin Modi to chief commercial officer overseeing Quest2Travel and Happay. The expanded role puts him in charge of scaling SaaS‑based corporate travel and expense‑management platforms, signaling a sharpened focus on enterprise revenue streams.
WhiteFiber Lands $160 M AI‑Compute Deal in Paris, Expanding European Cloud Footprint
WhiteFiber announced a five‑year AI compute contract worth over $160 million with an investment‑grade technology customer, to be deployed in the Paris region using NVIDIA GPUs. The agreement, slated to begin service in July 2026, includes project‑level financing and expands WhiteFiber’s...
Expedia CEO Ariane Gorin: The B2B-B2C ‘Flywheel’ and AI’s Impact on How We Build
Expedia Group CEO Ariane Gorin emphasized that the company’s B2B and B2C segments are mutually reinforcing, describing a "flywheel" where each side fuels the other. B2B revenue surged 25% in Q1, far outpacing the 8% growth of its consumer brands....
Freshworks Leans on Partner Flywheel to Unlock Mid-Market Opportunity at Scale
Freshworks is leveraging a partner‑centric flywheel to capture the vast mid‑market SaaS opportunity, which accounts for roughly 90% of global businesses. Senior VP Kuntal Vahalia highlighted that the company’s broad platform enables resellers and managed service providers to secure initial...
The One-Sentence Rule: Why Most B2B Startups Scale Marketing Too Early
The article warns that most B2B startups rush to scale marketing before they can clearly articulate the problem they solve. It argues that marketing at the seed stage should function as infrastructure, built on a one‑sentence problem statement and simple...
Keepit Hires James Dwyer as CRO to Accelerate Global SaaS Data‑protection Growth
Keepit announced James Dwyer as its new chief revenue officer, tasking him with scaling the company’s global revenue organization amid rising SaaS adoption and AI‑related data risk. The hire underscores Keepit’s push to convert growing demand for cloud‑native backup into...
519: The ICP Blueprint
In this episode, Drake Lenhan of Sitecore walks the Renegade Marketers audience through a data‑driven framework for turning an aspirational Ideal Customer Profile (ICP) into a practical, revenue‑boosting engine. He explains how Sitecore validated its existing ICP using win‑rate, deal...
Charles IT Hires Jessica Golle as CRO to Drive Cybersecurity Revenue Growth
Charles IT announced the appointment of Jessica Golle as Chief Revenue Officer, tasking her with scaling sales, marketing and revenue operations across its newly acquired offices in Virginia and Rhode Island. The hire comes as the managed‑IT provider ramps up...
StorMagic Elevates Tobias Pföhler to EMEA Sales Director to Boost Edge and Partner Growth
StorMagic announced the promotion of Tobias Pföhler to Director of Sales for the EMEA region, expanding his remit beyond the DACH market. The move underscores the company's focus on channel partnerships and edge‑computing deployments as European enterprises reassess virtualised infrastructure.
LiveKit Hires Tom Davies as CRO to Boost Enterprise Voice AI Sales
LiveKit announced the appointment of Tom Davies as chief revenue officer, a move aimed at scaling its enterprise sales effort. The San Francisco‑based real‑time communications platform already serves more than 10% of the Fortune 500 and expects the new leadership team to...
TikTok Go Lets U.S. Users Book Hotels Directly in the App
TikTok has rolled out TikTok Go in the United States, a feature that lets users book hotels, attractions and tours without leaving the app. Powered by partnerships with Booking.com, Expedia, Viator and others, the move creates a new distribution channel...
Snowflake Secures $58B SaaS Deal with GSA, Offering Up to 50% Off Cloud AI Services
Snowflake announced a multi-year agreement with the U.S. General Services Administration’s OneGov framework, delivering AI‑enabled data‑cloud services to all federal agencies at 20%‑50% discounted compute rates and a 27% storage cut. The deal, running through September 2027, marks a major...
ChargePoint Hires Jyothi Swaroop as Chief Marketing and Growth Officer to Drive B2B Expansion
ChargePoint announced the appointment of Jyothi Swaroop as chief marketing and growth officer. Reporting to CEO Rick Wilmer, Swaroop will steer the company's global go‑to‑market strategy, partner monetization and new market expansion as the firm sharpens its focus on profitable...
How to Automatically Qualify and Call Inbound Leads with AI
The article outlines a five‑step process for automating inbound lead qualification using Close’s native forms, workflow engine, and the AI sales teammate Chloe. By capturing leads instantly, triggering a workflow, assigning ownership, and having Chloe place a real‑voice call within...
Unfold Adds Kong to A/NZ Distribution
Unfold has added API‑and‑AI developer Kong to its Australia‑New Zealand distribution portfolio, promising partners targeted sales plays, technical positioning and curated opportunities. The deal follows Unfold’s September 2025 launch and earlier partnerships with Talkdesk and Intercom, expanding its SaaS‑distribution footprint in...
SalesboxAI Unveils AI‑Native GTM Platform to Replace Fragmented Revenue Stacks
SalesboxAI announced a unified, agentic, signal‑driven go‑to‑market platform that consolidates 15‑25 disparate tools into a single AI‑native system. The launch targets B2B revenue teams seeking faster pipeline generation and higher conversion rates.
SaaStr 855: How Anthropic Rebuilt Its Sales Org From Scratch When Demand Went Vertical with Eleanor Dorfman, Anthropic Head of...
Anthropic’s launch of Claude Opus 4.6 in December 2025 triggered a sudden vertical surge in enterprise demand that its existing sales team could not absorb. In response, the company dismantled its legacy sales organization and rebuilt it from scratch in January 2026, centering...
Text Aims to Turn Customer Service Into A Profit Engine with New Agentic AI Capabilities
Text unveiled AI selling agents and custom workflow tools that turn customer service chats into revenue‑generating interactions, especially for Shopify merchants. The agents can detect intent, recommend products, qualify leads and close sales, while an AI Supervisor program helps teams...
Thomas Helps Laser ISSE Introduce Its US Business to Industrial Buyers
Laser ISSE, a Turkish custom‑laser solutions firm, opened its U.S. branch in September 2024 and immediately sought brand awareness among North American industrial buyers. The company teamed with Thomas to leverage Performance‑Based Listings, paying only for traffic that engages its...
Typewise Hires AI Growth Engineer to Boost Enterprise Customer‑service Marketing
Zurich‑based AI agent platform Typewise announced a new AI Growth Engineer role to make its solution discoverable to customer‑service buyers. The hire is part of a three‑month sprint to prove AI‑driven, non‑paid acquisition channels for its 60+ enterprise teams, following...
IntelliAM Hires Joel Crawford as U.S. Chief Revenue Officer to Accelerate AI‑Driven Manufacturing
IntelliAM, the UK‑based industrial AI firm, announced the appointment of Joel Crawford as Chief Revenue Officer for the United States, effective June. Crawford brings 17 years of predictive‑maintenance experience to steer the company’s North American expansion and build a dedicated sales...
AI Augments SEs to Eliminate No‑Decision Funnel Loss
The "no-decision" loss reason has always been in my dark pipeline dreams for years. All the lost reasons are annoying, but this one in particular is a pain. It's a pain in the a$$ for many reasons. And it is...
BT Group Lifts FY26 Profit and Expands £3.7bn B2B Transformation Plan
BT Group posted an 8% jump in FY26 profit before tax to £1.44 billion and raised its dividend. The company also increased its transformation‑plan target to £3.7 billion and extended the programme to 2030, signalling a renewed push in B2B telecom services.
Revenue Talent Must Evolve Beyond Outdated 2021 Playbooks
The bar for revenue talent has shot up, and anyone still running 2021 playbooks is about to get whiplash. Chris Orlob talked us through why we're in a full-on revenue skills crisis and what to do about it in our...
Buyers Choose Brands Before First Sales Touchpoint
There is an enormously important caveat required with this data point from Dreamdata . Yes, most of the decision to buy and from whom happens long before a conversation with sales, but even more of it happens before and fairly...
ORO Labs Appoints Nathan Rader as CRO to Accelerate $100M Series C Growth
ORO Labs announced the hiring of Nathan Rader as chief revenue officer, a move timed with its recent $100 million Series C led by Brighton Park Capital and Goldman Sachs Alternatives. Rader will steer global sales and go‑to‑market strategy as the...
Spot Hidden Prospects by Reading Job, Tech, Funding Signals
Founders: The best prospects are often hiding in plain sight: - Job postings = hiring pain - Tech stack = infrastructure - Client lists = industry focus - Funding = budget signals Learn to read these signals.
Sage Group Posts 11% H1 Revenue Rise and Pretax Profit Jump to £262 M
Sage Group announced first‑half 2026 results showing underlying total revenue up 11% to £1.36 billion and pretax profit climbing 11% to £262 million. The UK‑based enterprise‑software vendor credited robust B2B sales of its cloud‑based finance and HR solutions.
Community-Led SaaS Growth: How Ninety Hit $44M ARR
In this episode, Omer Khan interviews Mark Abbott, founder of Ninety, a SaaS platform built around the EOS framework that helps leadership teams align on vision, planning, performance metrics, and execution. Abbott recounts how he spent years becoming a certified...
G2M Achieves Microsoft Co-Sell Ready Status to Expand Delivery of Decision Intelligence Solutions
G2M Insights announced it has achieved Microsoft co‑sell ready status, unlocking joint go‑to‑market collaboration with Microsoft’s sales organization. The partnership enables G2M to embed its governed AI‑driven decision intelligence solutions directly into enterprise workflows across sectors such as telecommunications, technology,...
Predictable Pricing Beats Complexity for Enterprise SaaS
🚀 New SaaS CFO Podcast episode with Ankur Goyal from Fibr AI! We covered fundraising timing, enterprise SaaS sales, and why predictable pricing still wins with large customers. Watch here 👇 https://t.co/eyhoZxRelQ #SaaS #AI #Startup #B2B https://t.co/xNRqSzPBTf
AROBS Appoints Porter Haney as Group CRO to Drive Global Revenue Push
AROBS Transilvania Software announced the appointment of Porter Haney as Group Chief Revenue Officer. The move follows a $70% stake acquisition of U.S. firm Codingscape and targets scaling the company’s $94 million revenue base and 1,200‑engineer workforce across multiple markets.
Expedia Group to Acquire Irish B2B Travel Platform CarTrawler
Expedia Group announced a deal to acquire Irish B2B travel platform CarTrawler, adding over 550 car‑rental suppliers and 500 mobility providers to its portfolio. The transaction, expected to close in H2 2026, deepens Expedia’s push to build the most complete B2B...
TruGen AI Unveils Clara AI SDR to Turn Web Visitors Into Qualified Sales Pipeline
TruGen AI announced the general availability of Clara AI SDR, an autonomous sales development representative that engages website visitors instantly and books qualified meetings. The solution integrates with major CRM and collaboration tools, promising higher conversion rates and lower pipeline...
Amesite Shares Jump 201% After Securing Major Enterprise Customer for NurseMagic AI Platform
Amesite Inc. saw its Nasdaq‑listed shares climb 201.49% to $2.37 after announcing that its NurseMagic AI‑driven clinical platform won a large enterprise customer serving roughly 2,700 patients. The deal expands the company’s footprint in non‑acute care and validates its AI‑centric...
Stellantis Teams with Dongfeng in 51/49 EU JV to Launch Premium EVs
Stellantis N.V. announced a 51/49 joint venture with China’s Dongfeng Motor Group to market and manufacture Dongfeng’s Voyah premium new‑energy vehicles across Europe. The deal, sealed with a non‑binding MOU, will use Stellantis’ sales, distribution and after‑sales network and localize...
Ken Williams' Pivotal Role in Half-Life’s Birth Highlights Sierra’s Forgotten Influence
In 1996, Sierra Online co‑founder Ken Williams signed a publishing deal with Valve, giving the fledgling Half‑Life a platform after multiple rejections. The partnership not only saved the project but also set a precedent for how indie studios could secure...
Unframe Secures $50M Funding After Hitting $100M Contract Value in First Year
Unframe, the Cupertino‑based managed AI delivery platform, announced a $50 million financing round led by Highland Europe, bringing total capital to $100 million. The company also reported crossing $100 million in contract value within its first 12 months and a 400% net‑revenue‑retention rate,...
Microsoft Expands Multiparty Private Offers in Marketplace
Microsoft announced that its multiparty private offers feature will roll out across 30 European countries on May 27, with further expansion to Japan, Australia, and South Africa on July 15. The capability, part of the Microsoft Marketplace launched in September 2025, lets channel...
Deploy References Mid-Deal to Drive Buyer Conviction
Most reps deploy customer references at the end of a deal. The buyer is almost ready to commit, they ask for one, and the rep sends a name. At that stage, the reference is just confirmation. The best reps use references mid-deal, when...
TELCLOUD Hires Cyndie Tomaino as VP of Sales to Accelerate POTS Line Replacement
TELCLOUD announced the appointment of Cyndie Tomaino as Vice President of Sales. The veteran telecom executive will lead strategic sales initiatives for the company's white‑label POTS line‑replacement platform, aiming to capture revenue as millions of copper lines are retired. The...
Intezer Unveils Global Amplify Partner Program to Boost AI‑Driven SOC Sales
Cybersecurity firm Intezer announced the Amplify Partner Program, a global channel initiative that promises higher margins for MSSPs and resellers while scaling its AI‑powered SOC platform. The rollout targets the industry’s alert overload and a 3.5 million cybersecurity talent shortage.
Home Depot Puts AI Tools for Pro Customers Into One Workspace
Home Depot is consolidating its AI‑enabled tools for professional customers into a single, project‑management workspace, streamlining order planning, material‑list creation, delivery tracking and team collaboration. The retailer’s Pro segment posted double‑digit growth in Q1, outpacing its DIY business, driven by...
Product First, Offer Beats Creative for Scale
The number of brands who don't truly understand that your Offer > Creative Is wild to me.... offer wins over creative 99% of the time. You have to convince people that to buy your product against everything else they're exposed...
Four Simple LinkedIn Steps Yield $200K/Month
The simplest LinkedIn strategy I've ever seen is also one of the most profitable. @Laraacostar hit $200K/month with just LinkedIn. She did these 4 things consistently, every single week. 1. Education content (positioning) Two specific breakdowns Two broad business tips...
REPOWR Appoints Freight‑tech Veteran Todd Waldron as Chief Commercial Officer
REPOWR announced the hiring of Todd Waldron, a 15‑year logistics veteran, as Chief Commercial Officer. Waldron will steer the company’s commercial strategy, partnership expansion and nationwide trailer‑sharing network as REPOWR rolls out AI‑driven products like Hitch and its Trailer Optimization...
Bridgeline Q2 2026 Beats Forecast with Record 19 New-Logo Wins and $1.2M ARR
Bridgeline Digital reported a record 19 new‑logo deals in Q2 2026, generating $2.8 million in total contract value and $1.2 million in annual recurring revenue. The surge, driven by the Hawk AI Shopping Assistant and a partnership with Znode, helped narrow the...
Supabase Leverages Clazar to Drive 350% YoY AWS Co‑Sell Growth
Supabase partnered with cloud‑sales platform Clazar to automate its AWS Marketplace operations, delivering a 350% year‑over‑year jump in co‑sell opportunities and an 80% cut in manual workflow steps. The move enabled the open‑source backend provider to close over 250 Marketplace...
Prioritize Business Friction Over AI for Real Growth
AI is only as good as the problem we put in front of it. And too often, it’s solving countless problems that aren’t big enough. So I’ve been asking marketing leaders to name their ACTUAL biggest problems. The biggest friction...