Today's B2B Growth Pulse
RecVue launches Revenue Share app on Salesforce AgentExchange
RecVue introduced its Revenue Share solution on the Salesforce AgentExchange marketplace, enabling automated partner, channel and multi‑party revenue‑share calculations within Salesforce Revenue Cloud and Agentforce Sales. The tool replaces spreadsheets and custom code, offering audit‑ready traceability and contract‑specific compliance.
Also developing:
By the numbers: Planetary raises $17.44M Series A
Kadence Reaches $15M ARR Managing Hybrid Work for Revolut & Boeing
In this episode, Dan Bladen, co‑founder and CEO of Cadence, discusses how his company helps large enterprises like Revolut, Boeing, and Rolls‑Royce manage hybrid workspaces through a people‑centric booking platform priced at $48‑$80 per user per year. He recounts pivoting from his previous IoT venture, Chargify, to Cadence during the pandemic, leveraging a $22 trillion U.S. corporate real‑estate market and achieving roughly $15 million ARR. Dan also shares insights on fundraising challenges, cap‑table restructuring, and the emerging demand for AI‑driven space‑operations tools.
Prefix Secures $7.5M Seed Round to Scale AI Facility‑Management Platform for 10,000 U.S. Sites
Prefix, a New York‑based AI‑driven facility‑management platform for multi‑site retailers and restaurants, closed a $7.5 million seed round led by Collide Capital and Slow Ventures. The funding will fuel AI infrastructure, sales expansion and a push to cover more than 10,000...
AppDirect Acquires PartnerStack to Create Unified Partner-Led Growth Platform
AppDirect announced the acquisition of Toronto‑based PartnerStack, its sixth deal in a year, to merge PartnerStack’s 138,000‑partner network with AppDirect’s marketplace. The deal, terms undisclosed, is positioned as a step toward a single subscription‑commerce platform for partner‑led growth and a...
Platform9's Channel Program Doubles in Two Quarters, Boosting Cloud Migration Sales
Platform9 announced that its Global Channel Partner Program grew by 100% in the last two quarters as enterprises accelerate migration away from VMware. The surge, driven by VARs, MSPs and system integrators, underscores rising demand for the company's Private Cloud...
AgileBlue Amplify Program Targets MSP Revenue Growth From Existing Customers
AgileBlue launched the Amplify Partner Program to help managed service providers (MSPs) and managed security service providers (MSSPs) generate revenue from their existing customer base. The program replaces traditional certification‑heavy models with a Blueprint framework that delivers go‑to‑market plans, campaign...
Free AI Tokens Turn Non‑Paying Users Into Marketers
we spent $20K last month on AI tokens for users who will never convert, and it's the highest-ROI spend on our P&L. We call these users AI tourists. people who sign up out of curiosity, not necessity. they try the...
Boosting Local SMEs' Sales Through Tech Roadshow
We have one objective ; to help local SMEs increase their Sales & Revenue thru technology. More photos for yesterday event @exabytes_my @rakansales Do give us a Like and Follow. Next stop; JB and then Ipoh. Looking forward to connect...
Isle of Barra Prepares for US Debut
Isle of Barra Distillers, Scotland's westernmost whisky producer, has secured a distribution deal with Total Wine & More to introduce its gin, vodka and Island Dark Rum to the U.S. market. The launch will roll out in June across more...
Navigating the Future of AI Search: The DGR Interview with Branch’s Adam Landis
Branch’s AI Search and Discovery Enterprise Benchmark Report, based on 300 enterprise leaders, shows AI‑driven search delivers fewer visits but markedly higher‑intent users for B2B platforms. Marketers are urged to pivot from sheer traffic volume to funnel quality, emphasizing personalization...
NetSuite Teams with SensePass to Add Global Payment Orchestration to ERP
Oracle NetSuite has partnered with payment‑orchestration specialist SensePass to embed a global payment layer directly into its ERP platform. The integration lets users route transactions through any processor, support BNPL, digital wallets and crypto, and keep payment data within NetSuite’s...
Japanese Medical Devices Firm Create Medic Plans to Expand India Operations
Japanese medical‑device maker Create Medic announced a major push into India, opening a dedicated sales office in Chennai and planning similar hubs in Delhi, Kolkata and Ahmedabad. The firm is targeting roughly ₹100 crore (about $12 million) in annual revenue from the...
WineGB Appoints Head of Partnerships to Drive Growth
WineGB has created a new Head of Partnerships role, appointing Neil Walker to drive commercial growth for its members. The English and Welsh wine sector is expanding rapidly, with production reaching 16.5 million bottles in 2025—a 39% increase over 2024—and export...
Oracle Expands Bloom Energy Partnership, Securing up to 2.8 GW for AI Data Centers
Oracle announced an expanded master services agreement with Bloom Energy to supply up to 2.8 GW of solid‑oxide fuel‑cell power for its AI and cloud data centers. Bloom Energy’s stock surged nearly 20% on the news, underscoring growing demand for on‑site,...
Backblaze Appoints Anuj Kumar as CRO to Drive AI‑focused Revenue Growth
Backblaze has hired Anuj Kumar as chief revenue officer to lead global sales, channel and revenue operations. Kumar, a former NetApp executive, will steer the company’s push into AI‑related storage, a market Backblaze estimates could reach $14 billion by 2030. The...
IManage Appoints Ryan Begin and David Zember to Expand Global Partner Strategy and Technology Ecosystem
iManage announced the hiring of Ryan Begin as Vice President of Technology Partnerships and Ecosystem Strategy and David Zember as Vice President of Global Channels and Alliances. Begin, a former Salesforce executive who helped scale the AppExchange to over 7,000...
Barr Geospatial Solutions Rebrands as Forsite to Consolidate Geospatial Intelligence
Barr Geospatial Solutions announced today that it will operate under the new name Forsite, merging five subsidiaries into a single brand. The rebrand aims to simplify go‑to‑market messaging and give clients seamless access to aerial data, analytics and field services...
Bauer Media Taps Experian to Boost Audience Targeting
Bauer Media has partnered with Experian to embed its Mosaic consumer‑insight data into the company’s digital audio platform audioXi and publishing platform Illuminate. The integration gives advertisers access to consistent audience segments across Bauer’s 120 radio stations and more than...
GrowthLimit.com Debuts Full‑Stack SEO Studio with Flat‑Rate Model
GrowthLimit.com launched today as a full‑stack SEO and digital growth studio, founded by former Cantor Fitzgerald banker Dennis Shirshikov. The New York‑based firm targets companies with $1 million to $100 million ARR, charging a single flat monthly retainer of $5,000 to $50,000+...
Clari and Salesloft Link Forecasting to Execution and Open Revenue Data via New MCP Server
Clari and Salesloft unveiled a joint integration that ties Clari’s forecasting insights directly into Salesloft’s execution workflows and introduces a Model Context Protocol (MCP) Server to expose live revenue intelligence to any AI tool. The move aims to eliminate the...
PartnerStack Joins AppDirect in a Move That Could Reshape B2B Affiliate Distribution
PartnerStack announced it is joining AppDirect, merging its B2B affiliate infrastructure with AppDirect’s subscription‑commerce and marketplace platform. The combined offering will unite PartnerStack’s 152,000 active B2B partners and recurring‑commission tools with AppDirect’s network of 14,000 technology advisors and hyperscaler marketplace...
International Motors to Distribute New Chinese Van Brand in UK
International Motors Ltd (IML) has secured a multi‑year agreement to become the official UK distributor for Chinese commercial‑vehicle maker Foton, launching the brand’s light trucks, vans and buses in 2026. IML, which already represents Xpeng, Great Wall Motors, Subaru, Mitsubishi...
CPARSradar and Carahsoft Partner to Provide CPARS Management Solution to Government Contracting Community
CPARSradar LLC announced a partnership with Carahsoft Technology Corp., naming the latter its Master Government Aggregator for the CPARS ratings management platform. Through Carahsoft’s extensive reseller network, the subscription‑based solution will be offered to the broader government contracting community. The...
Shabeel Shah Returns to SentinelOne as A/NZ Channel Director
Shabeel Shah has rejoined SentinelOne as channel director for Australia and New Zealand, with added responsibility for distribution across Asia Pacific and Japan. His mandate is to grow the reseller and distribution partner ecosystem, improve partner profitability, and differentiate enablement programs. Shah...
Ultraflex Elevates Kylie Schleicher to VP to Accelerate Market Expansion
Ultraflex Systems announced the promotion of Kylie Schleicher to Vice President of Business Development & Product Management. The new role merges product strategy with go‑to‑market initiatives, positioning the company for accelerated revenue growth. CEO Ron Schneider highlighted Schleicher’s market insight...
Flow Sciences Appoints Kent Lupino as CMO to Drive Brand and Demand Growth From New RTP Hub
Flow Sciences, the containment‑solutions specialist, announced Kent Lupino as its first chief marketing officer. Based in the company's 2025 Research Triangle Park office, Lupino will steer brand strategy, demand generation and product management to accelerate growth. The hire signals a...
Fastly Hires Joan Jenkins as CMO to Drive AI‑Powered Edge Growth
Fastly, the Nasdaq‑listed edge‑cloud platform, announced Joan Jenkins as its new chief marketing officer. Jenkins will steer global marketing to boost AI‑driven workloads, security services and overall market share. The move signals Fastly’s intent to sharpen its brand as edge...
PIA Automation Launches Humanoid Robotics Business Segment, Partners with AGIBOT
PIA Automation announced a dedicated humanoid robotics business segment and a joint venture with AGIBOT called Joybot Manufacture. The move adds embodied AI‑enabled robots to its portfolio and includes plans for European manufacturing, signaling a new competitive thrust in industrial...
Demandbase Unveils AI-Powered Pipeline Engine to Boost B2B GTM Results
Demandbase introduced Demandbase AI at its GO London conference, positioning it as a unified AI pipeline engine for modern go‑to‑market teams. The platform leverages Context Intelligence, large‑language‑model integrations and a Site Customization Agent to turn noisy GTM signals into measurable...
Top A/NZ Hitachi Vantara Partners Recognised for FY25
Hitachi Vantara recognized its top Australian and New Zealand partners at the ANZ Exchange 2026 event on the Gold Coast. Cordant earned the Rising Star award for rapid revenue growth, while The Missing Link captured Acquisition Partner for generating the...
GeoComm Teams with Unknot.id to Deploy Public‑Safety‑Grade Indoor Location Intelligence
GeoComm and Unknot.id announced a partnership that embeds Unknot.id's Fuse AI™ platform into GeoComm's dynamic mapping suite, delivering public‑safety‑grade indoor location intelligence for government agencies and large enterprises. The joint solution aims to cut misrouting, speed response times, and improve...
Cisco Reinstates Compute Deal Registration; Partners Cheer Reversal
Cisco announced it will reinstate compute deal registration for its Unified Computing portfolio effective April 15, reversing a February policy change that eliminated the program. The move follows intense backlash from channel partners who reported margin erosion and loss of...
Startups Should Dogfood AI GTM for Growth
i think one of the most impt recursive loops in startups is startups that improve marketing/revenue growth (aka GTM) because they can obviously dogfood it for themselves. considering starting a track for this at AIE WF due to its imptnce. https://t.co/NmK26vw68c this...
4 B2B Customer Experience Models Built for Revenue and Retention
B2B leaders are shifting from sentiment‑based CX programs to operational models that turn experience signals into concrete actions. The guide outlines four value‑realization patterns—renewal engineering, reliability‑led CX, operational transparency, and productized adoption—backed by case studies from Dow, KONE, Maersk and...
TENCEL™ Lyocell – HV100 Ramps Up with Mill Partnerships and Retail Placement
Lenzing Group’s TENCEL™ Lyocell – HV100 fiber, launched last year, is gaining rapid traction in the denim sector. At the Kingpins Show in Amsterdam, Lenzing announced 20 new mill partners across Bangladesh, Cambodia, China, Mexico, Pakistan, Türkiye and Vietnam, expanding its network from...
GrowthRise Mastermind Recap Apr 14, 2026
GrowthRise’s April 14 Mastermind session re‑examined B2B advertising strategy, urging marketers to treat campaigns as long‑term touchpoints rather than quick‑win tactics. Participants recommended a minimum 30‑day run time, focusing on engagement metrics such as video views and click‑through rates while...
How to Get to the C-Suite Without Burning Your Existing Relationships (Ask Jeb)
Account manager Jeremiah Wren faces pressure to engage CEOs, CIOs, and other C‑suite leaders about AI, yet 75% of his 270 accounts lack executive contacts. He worries that bypassing his mid‑level contacts could damage those relationships. The article advises treating...
How To Attract More E-Commerce Brands to Your Packaging Company
Packaging firms aiming at e‑commerce clients must shift from price‑competition to a strategic partnership model. The guide outlines three pillars—operational reliability, sustainability credentials, and memorable unboxing—that e‑commerce brands evaluate when selecting packaging suppliers. It provides a quick audit framework, practical...
Boost Mobile Launches Branded Calling, Expanding Enterprise Reach to Millions
Boost Mobile has begun offering branded calling for enterprise customers using First Orion's authentication platform, a service that will display a company’s name on inbound calls. The rollout, set for this spring, extends First Orion’s reach to "millions more consumers"...
DangleAds Names Nidhi Dua Dhingra Chief Business Officer to Drive Global Revenue
DangleAds Technologies announced the elevation of Nidhi Dua Dhingra to Chief Business Officer. The New Delhi‑based ad‑tech firm says she will steer revenue growth, client acquisition and global partnership strategy as it expands its programmatic, CTV and AI‑led solutions.
Etihad Adds Five China Routes, 28 Weekly Flights to Boost UAE‑China Corridor
Etihad Airways announced the launch of five new mainland China routes and the addition of 28 weekly flights, taking its China network to 35 weekly services across six cities. The expansion, powered by Boeing 787‑9 Dreamliners, is tied to joint...
Radius Global Names Julian Plumstead CEO to Accelerate Digital Infrastructure Growth
Radius Global Infrastructure announced Julian Plumstead as its new chief executive officer, replacing retiring founder Scott G. Bruce. Plumstead brings three decades of finance and telecom infrastructure experience, positioning the company to scale its 13,000+ lease streams across 23 countries....
Why Most GTM Teams Are Working Harder and Falling Further Behind
Go‑to‑market (GTM) teams are expending more effort yet missing revenue targets because many remain stuck in low‑maturity stages. Highspot’s GTM Maturity Model identifies three stages—Reactive, Structured, and Connected—showing how operational maturity unlocks AI impact and consistent execution. Teams in the...
KeyBank Launches Key Virtual Card Platform to Counter Fintech Rivals
KeyBank has launched the Key Virtual Card, a cloud‑based commercial card issuing platform built with fintech partner Qolo. The move targets corporate customers drifting toward spend‑management startups such as Ramp, Brex and Divvy, and marks the bank’s biggest push into...
InMobi Partners with Salesforce to Accelerate AI‑First Advertising Platform
InMobi announced a deeper partnership with Salesforce to embed AI‑driven sales, service and data tools across its advertising business, aiming to speed up automation, forecasting and cross‑functional collaboration. The deal expands use of Salesforce’s Agentforce, Slack Enterprise Grid and Tableau,...
86% of U.S. CEOs Treat Tariffs as Permanent in B2B Planning, PwC Survey Shows
A PwC survey of 633 U.S. executives reveals that 86% of CEOs now treat tariffs as a permanent factor in B2B planning. The finding underscores a shift from short‑term coping to long‑term integration of import taxes into pricing, supply‑chain and...
The New Demand Engine: Why Peer Proof Is Reshaping the B2B Buying Journey
The B2B buying journey is moving from the traditional top‑of‑funnel to a network of peer‑generated proof. Hidden stakeholders—finance, legal, procurement—now shape vendor selection, and 79% of buyers favor thought leadership over product sheets. AI‑driven search and third‑party review platforms boost...
They Laughed at His Idea. He Made $40K Last Month.
The post argues that generic AI products are losing appeal while niche, vertical AI tools are delivering strong profits. It highlights examples such as a solo‑founder chatbot builder that reached $8 million ARR and a dentist‑email service earning $40 k per month...
Full‑stack Meta Strategy Drives Scalable Brand Growth
Meta strategy Meta strategy + offer that converts at current CPMs Meta strategy + offer + creative that doesn't fatigue the same audience Meta strategy + offer + creative + not generic thank-you page Meta strategy + offer + creative + not generic...
Turn Your Booking Form Into a Qualification Funnel
Founders: Your booking form is your first qualification filter: Ask on Calendly/Chili Piper: - Team size: 'How many support agents?' - Current state: 'Using AI automation?' - Prioritization: 'Actively looking / Exploring / Have solution' - Budget signal: 'Funding stage?' Don't fear friction. B2B buyers expect...
Eight Ounce Coffee Becomes Exclusive Stronghold Roaster Distributor in Canada
Calgary‑based Eight Ounce Coffee has secured exclusive rights to distribute South Korea’s Stronghold electric roasters across Canada, adding the S2, S7, S8 and S9 models to its portfolio. The company, which already supplies roughly 4,000 cafés, roasters, hotels and retailers...